Specialist Performance Marketing (B2B)

In this role,you will be at the forefront of our expansion efforts. Your primary focus will be on identifying and entering new market segments, cultivating strategic partnerships, and building the foundational pipeline of qualified opportunities for our sales team. You will leverage your deep market understanding and strategic thinking to chart new paths for growth, requiring strong networking, relationship-building, and negotiation skills to establish impactful collaborations and secure initial agreements. This role demands a highly results-oriented individual with a strong entrepreneurial spirit and the ability to operate with a high degree of autonomy.

• New Market Identification and Entry:

Conduct in-depth market research to identify and prioritize new market segments and customer verticals for learning/e-learning, localisation, and translation product/service markets. Develop and execute market entry strategies.

• Strategic Partnership Development:

Identify, initiate contact, and build strong relationships with potential strategic partners (e.g., complementary technology providers, industry associations, channel partners) to expand our reach and market presence. Negotiate and finalize partnership agreements.

• Pipeline Origination:

Generate a consistent flow of new, qualified leads and opportunities through proactive outreach, networking, industry events, and targeted campaigns focused on new markets and partnerships.

• Value Proposition Development for New Markets:

Tailor and refine our value proposition to resonate with the specific needs and challenges of new market segments and potential partners.

• Early-Stage Opportunity Management:

Manage the initial stages of the sales cycle for new opportunities, effectively communicating our solutions and qualifying prospects before handing them off to the sales team for closure.

• Market Intelligence and Competitive Analysis (New Markets): Continuously monitor and analyze trends, customer needs, and competitor activities within target new markets and partnership landscapes.

• Collaboration with Internal Teams: Work closely with development, marketing, and sales teams to align strategies, provide market feedback, and ensure successful onboarding of new clients and partners.

• Reporting and Forecasting: Track and report on business development activities, pipeline of new opportunities and partnerships, and progress against targets for new market penetration.

• Representing Wordsburg: Act as a key representative of Wordsburg at industry events, conferences, and partner meetings, building brand awareness and generating new opportunities.

Perfect match requirements -

• Bachelor's degree in Business Administration, Marketing, or a related field.

• Minimum of 10 years of experience in Business Development, preferably in the learning/e-learning, localisation, and translation industry or a related technology sector. 

• Proven track record of success in business development, specifically in identifying and penetrating new markets and building strategic partnerships in learning/e-learning, localisation, and translation product/service markets.

• Experience in the learning/e-learning, localization, translation, or service industries is highly desirable.

• Familiarity with the localization and translation industry and its potential synergies with learning/e-learningis a strong plus.

• Exceptional networking, relationship-building, and interpersonal skills.

• Strong strategic thinking, analytical, and problem-solving abilities.

• Excellent communication, presentation, and negotiation skills.

• Ability to work independently, take initiative, and thrive in a target-driven environment.

• Willingness to travel as required by business.

• Deep understanding of AGILE methodologies and extensive experience working within a learning, educational technology, or complex content delivery environment.

We are seeking an experienced and dynamic Corporate Sales Professional with strong expertise in new business development and client acquisition within the insurance broking industry. The ideal candidate should have a proven track record in driving corporate sales, building client relationships, and delivering revenue growth.

Key Responsibilities

• Drive new business acquisition by identifying, approaching, and converting potential corporate clients.
• Develop and execute effective sales strategies for corporate insurance solutions.
• Build and maintain long-term relationships with clients, ensuring superior service delivery.
• Collaborate with internal teams to design tailored insurance solutions for corporate clients.
• Meet and exceed monthly/quarterly/annual sales and revenue targets.
• Monitor market trends, competitor activities, and emerging opportunities in the corporate insurance space.
• Prepare and present proposals, negotiations, and closure of deals with CXOs and decision-makers.
• Ensure compliance with regulatory guidelines and company policies.

Key Requirements

• 7+ years of experience in corporate sales within the insurance broking industry.
• If from an insurance company, must have direct sales (corporate clients) exposure.
• Strong network and established relationships with corporate clients.
• Demonstrated success in new business development & client acquisition.
• Excellent communication, negotiation, and presentation skills.
• Ability to work independently with a target-driven approach.
• Strong understanding of corporate insurance products and solutions.

What We Offer

• Competitive salary with performance-linked incentives.
• Opportunity to work with a reputed and growing insurance broking firm.
• Exposure to diverse industries and corporate clients.
• Career growth and professional development opportunities.

We are looking for a wordpress champion who has good understanding of developing themes and plugins.

Roles and Responsibilities:-

1. Developing, generating, and growing new digital marketing business

2. Creating innovative online marketing sales plans

3. Exhibiting expertise in digital marketing solutions

4. Selling services like SEO, SEM, PPC, social media, online reputation management, etc. (for the US and Canada locations)

5. Maintaining accurate and up-to-date pipeline and forecasts

Desired Candidate Profile:-

1. The position demands an entrepreneurial-minded individual with high energy and a strong motivation to sell (we like increasing numbers)

2. A strong candidate will have excellent sales and closing skills

3. Strong organizational skills and ability to handle multiple tasks and priorities

4. Demonstrated time management skills

5. Knowledge of digital marketing/SEO services will be a plus

6. Excellent communication skills

Why should you join us:

· Fixed working timings- 5 days working

· Attractive Incentives

· Young & Vibrant work culture

Job Location: Block A-128, Sector-63, Noida

Salary Package: Depends on skills

Working Days: Monday to Friday

Shift: Night Shift

About Graygraph Technologies:

Graygraph Technologies LLC is an IT services provider company that has skills and expertise to facilitate complex business solutions. We offer services like staffing solutions, software development, web development, Content Management Solutions, and Creative Design from the very beginning until the end. Our overall process includes concept, design, development, incorporation, and implementation. We have a squad of experts, who are working on modern technologies and tools with vast experience to carry out web-based projects.

To know more, please visit our Websites:

www.Graygraph.com

www.DigitalGuider.com

Regards,

Yashika Thakur

HR Recruiter

at Graygraph Technologies

Responsibilities

• To communicate with clients to determine the scope of website development projects, implement SEO strategies to increase traffic flow to websites, and maintain websites.
• To manage customer queries and cold calling for a B2B Website Process in the International Market .
• Will be responsible for new business development (Acquiring new business )and maintain relationships with new and existing clients.
• Would be dealing in Web/Mobile App and Digital Marketing Domain.
• Preparing progress updates and documenting website development processes.

Requirements

• Fluency in English is mandatory
• Basic knowledge in computer operation.
• Learning mindset.
• Prior exp in the International voice process would be an added advantage.

Shift Timing: 8pm-5am (US)

Freshers also can apply.

Interview Mode: Face to face

Contact - 90381^69266

Or drop your resume at - sanjukta.seal at the rate adretsoftware.com

• Lead & manage the marketing function of the studio end to end from planning to execution for quality lead generation
• Manage and refine our social media channel with content marketing and inbound marketing.
• Consistently identifying revenue opportunities within our established client base and managing consistent growth by securing new accounts and by generating new quality leads.
• Continually review changes to the market, use tools to measure & iterate so that results are predictable and sustainable
• Report directly to the CEO and rally along to execute the brand vision.
• KPI’s will be around # of qualified leads, site traffic, awards won, lead to conversion ratios, content quality, ranking on platforms like clutch, etc.

• Excellent leadership, communication, and decision-making skills
• Experience with digital marketing, content marketing, and social media marketing
• Able to set and achieve targets as well as do not shy from achieving given targets
• Self-motivated and committed to perform
• Ability to track, measure, and iterate based on results

• Provide Thought Leadership to Develop Global Marketing strategies to support and sustain the company’s business growth.
• Develop and implement a strategic marketing plan.
• Create and manage marketing budgets and monitor costs.
• Develop and implement Brand Strategies to build company brand equity
• Be custodian for the organization's Brand Guidelines & Brand management across all its verticals & geographies.
• Closely work with the leadership team to create growth strategies, new product/ service development, and brand extensions.
• Build and inspire creative teams together and vendors as required that guarantees a holistic marketing capability to support the growth of the business
• Manage and optimize the websites within the group and use digital marketing methods to increase traffic and the online demand for our services.
• Lead communication strategy for marketing initiatives and social media campaigns
• Plan, execute, and measure lead generation programs to grow the sales pipeline.
• Work to create marketing materials/collateral (physical and electronic) including, presentations, brochures, graphics
• Manage, optimize, and provide analytics on the company’s presence in social media and other channels.
• Ensure the creation of case study content that demonstrates the benefits of our Services, Products & Training portfolio
• Strategic Brand Management
• Organize and/or ensure participation in relevant technology events, conferences, trade shows, exhibitions that help to demonstrate the company’s technology authority and create a positive image to attract good talent.
• Demonstrate effective communication and Interpersonal Skills.
• Ability to work in Global, Matrix and Team environment
• Organize PR-related activities to showcase the company and its leadership’s industry strengths.
• Undertake competition analysis and tracking with regular updates to Sales & leadership.
• Evaluate results of marketing activities and campaigns to measure ROI and effectiveness on marketing initiatives (Awareness, Demand Generation, PR, Events).
• Digital Marketing skills SEO, SMO, LinkedIn, Google Ads, Twitter, Facebook