Specialist Performance Marketing (B2B)

Al-Native Business Development Lead

Location: Pune / Remote

Reports to: CEO

We're not looking for a traditional salesperson. We're looking for an architect.

The Challenge

Most business development professionals are still playing by 2020 rules in a 2025 world. They're making cold calls when they should be building intelligent outreach systems. They're creating generic presentations when they should be crafting hyper-personalized, Al-generated content that speaks directly to each prospect's pain points.

We believe that the future of business development isn't built on hustle alone-it's built on intelligence, systems, and leveraging Al to amplify human creativity. We're searching for a rare individual who sees business development not as a list of activities, but as an intelligent system to be designed, tested, and perfected.

If you're the person who experiments with Al tools on weekends, builds custom workflows to automate repetitive tasks, and believes the most powerful sales tool is deep understanding of the customer's world-we want to talk to you.

Your Mission: What You'll Actually Do

Your core mission is to unlock high-quality, impactful business for Tekdi by building a predictable, Al-powered pipeline engine that identifies and engages the exact right enterprises who need our solutions.

Build the Intelligence Layer

You'll become the expert on Tekdi's offerings-our Al solutions, our traditional software development services, our Product-First Sustainable Open Source approach. Your first job is to understand our value better than anyone and map it precisely to enterprise pain points.

Design the Enterprise-First Strategy

70% Enterprise Focus: You will architect our approach to mid-market and enterprise clients who need technology transformation. This isn't about company size alone-it's about identifying organizations ready for meaningful technology investment.

30% Strategic Diversification: You'll also develop targeted approaches for select Government and Civil Society opportunities that align with our mission to catalyze societal transformation.

Execute with Al-Native Precision

You will design and execute campaigns across multiple channels (email, Linkedin, industry

communities, content marketing) using Al tools to amplify your effectiveness. This means building intelligent prospect research systems, creating personalized outreach at scale, and developing content that positions Tekdi as the obvious choice.

Deliver Results, Fast

By the end of your first week, you'll have launched your first campaign. By month two, you'll have a functioning pipeline system. By quarter one, you'll be generating qualified opportunities that matter.

Who You Are: The Mindset We're Looking For

Beyond skills, we're looking for a specific way of operating:

An Al-Native Thinker: You don't just use Al tools- you think in Al-augmented workflows. You see ChatGPT, Claude, and emerging tools as extensions of your capability, not occasional helpers.

A Systems Builder: You see chaos and instinctively create order. You think in terms of repeatable processes, feedback loops, and scalable systems rather than one-off activities.

Intellectually Voracious: You have an insatiable curiosity about our clients' industries, challenges, and the technology landscape. You approach each conversation like a consultant seeking to understand, not a salesperson seeking to pitch.

Speed + Quality Obsessed: You get more satisfaction from launching three well-executed campaigns than perfecting one. You understand that perfect is the enemy of shipped.

First-Principles Problem Solver: You don't ask "what's the standard approach?" You ask "what are we trying to achieve, and what's the most intelligent path there?"

Results-Driven: You measure success by pipeline generated and deals closed, not activities completed. You're comfortable being held accountable for revenue outcomes.

What You Bring to the Table

Business Development Foundation: Proven track record in strategic B2B sales, preferably in technology services or software development. You understand complex enterprise sales cycles.

Al-Native Capabilities: You're genuinely curious about Al and actively explore how tools can make you more effective. You see Al as a competitive advantage, not a threat.

Technical Appreciation: While you don't need to code, an engineering or technical background helps you understand what we build and why it matters. You can have intelligent conversations about technology solutions.

Communication Excellence: You can write compelling, human-sounding outreach that cuts through noise. You can articulate complex technical value propositions in business terms that matter.

Analytical Rigor: You're comfortable with data and use it to find truth. You optimize based on metrics that measure real impact (qualified pipeline, deal velocity) not vanity metrics (emails sent, calls made).

Why You'll Love This Role

Build from the Ground Up: You'll have the autonomy to design a modern, global business development function and see the direct impact of your intelligence and creativity on international company growth.

Purpose-Driven Work: You'll be selling solutions that genuinely create societal impact through technology, working with organizations across the Global North and India who are trying to solve real problems.

Global Impact: Your work will span continents and cultures, giving you exposure to diverse business challenges and the satisfaction of creating meaningful change across different markets.

Al-First Environment: You'll work with a team that fundamentally believes in leveraging technology for competitive advantage. Your Al-native approach won't just be welcomedit'll be expected.

Direct CEO Partnership: You'll work directly with leadership to shape not just what we sell globally, but how we go to market across different regions. Your insights will influence international strategy.

Growth Trajectory: Start as a one-person powerhouse. Prove the model, and you'll build and lead the team that scales it.

The Tekdi Difference

We're not just another software consultancy. We believe in catalyzing societal transformation by empowering organizations and individuals with technology. Our Product-First, Sustainable Open Source approach means we build solutions that create lasting value, not just short-term fixes.

We live by our values: Enjoy the Magic of Creation, Give Your Best, Build for Most, Not for Few, and Give Back. This isn't corporate speak-it's how we actually operate.

We are a team, not a family. This creates the accountability and standards needed for high performance. We expect excellence because the problems we're solving matter.

Ready to Make It Matter?

If you're excited by the challenge of building an Al-native business development function for a purpose-driven technology company, we want to hear from you.

This role isn't for everyone. But if you're the right person, it's an opportunity to redefine how business development works in the Al era while contributing to meaningful technological transformation.

Make it matter. Apply now.

Looking for a full stack software developer

• At least 4 years of experience in software engineering.

• Experience in troubleshooting, debugging applications and proactive participation in testing and bug fixes.

• Ability to build scalable applications working on a continuous delivery environment, writing production ready code.

• Knowledge of backend technologies like Java(Preferred), Spring Boot , Microservices, JSON, Python(Good to have).

• Knowledge of frontend technologies like React, Angular.

• Knowledge of database technologies like Postgres(Preferred), Mysql, PostGres, Sql server.

• No sql Database knowledge, Elastic search(Good to have).

• Knowledge on CI/CD tools like Jenkins.

• Knowledge on Event streaming tools like Kafka platform.

• Knowledge of Source Code Management systems Git, github.

Full Stack Developer - Responsibilities:

1. Perform design, development and support of existing and new products.
2. Understand product vision and business needs to define product requirements and product architectural solutions.
3. Develop architectural and design principles to improve performance, capacity, and scalability of product.
4. Work with Product Manager in planning and execution of new product releases.
5. Consult business management team to clarify objectives and functional requirements for new or modified products.
6. Work with domain, product management and product engineering teams in the solution engineering efforts.
7. Work with pre-sales and product management teams in solution demonstrations.
8. Maintain product roadmap and architectural standards that assure product development projects optimally align with business objectives.
9. Define product validation policies so as to deliver products that meet system and project expectations.
10. Facilitate the creation, review, and sign off of project deliverables.
11. Provide support for production escalations and problem resolution for customers.
12. Assist technical team with issues needing technical expertise or complex systems knowledge.
13. Develop broad knowledge about current and future product features.
14. Analyze market segments and customer base to develop market solutions.
15. Define product requirements that address market opportunities.

Skills:

Spring, Spring Microservices, Spring Data, SPRING BOOT & HIBERNATE, Java, JPA Oracle Certified Professional (Desirable), Java SE 8, SQL, AWS, JavaScript, Angular, ElasticSearch

Job Description -

We are looking to hire an experienced Magento Developer to build and maintain eCommerce websites for our clients.

Role Responsibilities:

●▪Meeting with the design team to discuss the needs of the company

●▪Building and configuring Magento 2x eCommerce websites

●▪Coding of the Magento templates

●▪Developing Magento modules in PHP using best practices

●▪Designing themes and interfaces

●▪Setting performance tasks and goals

●▪Troubleshooting integration issues

●▪Updating website features and security patches

Technical & Professional Requirements:

●▪Bachelor’s degree in Computer Science or related field

●▪Experienced in Magento (eCommerce CMS) 1-3 years (Familiar with Zend Framework)

●▪Experience with Magento modules and has customized the same

●▪Advanced knowledge of Magento, JavaScript, HTML, PHP, CSS, and MySQL

●▪Experience with complete eCommerce lifecycle development

●▪Understanding of modern UI/UX trends

●▪Should be capable of integrating open source scripts and tools

●▪Experience with software development tools like Jira,git,selenium

Strong attention to detail

●▪Ability to project-manage and work to strict deadlines

●▪Ability to work in a team environment

Service Line/Domain: Information Technology.

• Good rate of pay .  Developers have a higher starting wage bracket all around the world.
• The skills are transferable .  The skills you acquire will never be out of use.
• Work anywhere .  As a developer you aren’t limited to a particular region or country as 1’s and 0’s are understood everywhere.
• Comfortable Working Environment .  Wherever you go, you’ll have an air conditioned office, fast internet and a powerful laptop. What more does a man need?
• Constant learning  curve .  You will only get better with passing time as you will be in sync with the technological changes.
• You can be as creative as you want . Each day you create something from nothing. The only thing that  limits you will be your imagination.
• Maternity/paternity leave. Pursue career goals while growing your family.
• Professional development.   Get opportunities for professional development, to master new skills and to grow into other roles.

Reporting and Business Intelligence

Minimum of 8 to 10 years of experience in Report building and Business Intelligence with

Profound knowledge on Oracle BI Publisher and BI Analytics with Oracle Fusion HCM domain especially in Core HR, Payroll and Absences modules

Primary skill:

• Experience generating BI publisher reports, dashboards and drill-down reports
• BI Publisher (RTF design/ eText/ Scheduling/ Parameter Handling/Bursting/backup and migration of reports to different pods)
• Design Oracle BI Publisher Data Models, Data sets and Templates/sub-templates
• Strong PL/SQL and Advanced PL/SQL experience
• Solid understanding of performance tuning best practices and experience improving end-to-end processing times
• Knowledge on the data models related to Fusion HCM (Core HR, Absence and Payroll modules)

Nice to have skills:

• Experience generating BI publisher reports, dashboards and drill-down reports
• Strong OBI Administrator activity
• Create mobile applications with Oracle Business Intelligence Mobile App Designer
• Use BI Mobile to access BI Content
• Create and modify Interactive Dashboards
• Knowledge of additional reporting tools viz. HCM Extract / OTBI / Analysis Dashboard would be an added advantage

Behavioural and Process Skills

• Experience working in Agile teams
• Self-motivated and self-directed abilities to prioritize and execute tasks in a high-pressure environment with "time-critical" deadlines
• Proven analytical, evaluative, and problem-solving abilities
• Possesses a team and customer service provision orientation

Merkle|Sokrati, a leader in Paid Search & Social Advertising, provides a sophisticated technology solution to efficiently manage Digital Marketing campaigns for several brands in India. The technology developed takes a beating of serving and tracking 20M+ impressions a day. It runs crunching algorithms and keyword discovery routines using distributed computing, housing the entire data in distributed caches and sharded MySQL databases.

To be a geek at Merkle|Sokrati you need to know how to build scalable and high-performance systems. Nothing at Sokrati is small. We start with a proof of concept that demands a traffic rate of 10M+! To achieve any of this you need to understand Distributed Systems, Distributed Caching, High-scale Databases. And we possess the skills to create software that makes this entire heterogeneous system function together even if it runs on 100 boxes. A system that is so widely used cannot sustain any downtime and hence it uses elegant high-availability techniques to survive an outage. Not many startups can say “been there, done that”!

@Merkle|Sokrati, you will:

• Implement solutions for broadly defined problems
• Drive best practices and engineering excellence
• Be involved in the development of code in object-oriented languages like Java etc and build large scale robust distributed systems
• Be involved in full fledged product development.
• Build New Features, Push them to production fast.
• Debug production issues across services and levels of the stack
• Build services or APIs which will for easy application integrations at Sokrati to develop applications faster.
• Build scalable/fault-tolerant backend systems that process and analyze billions of data points every day.

You'd fit right in if you have:

• 2-4 years of experience in building successful production software systems
• A solid grounding in Computer Science fundamentals (based on a BE/BTech or MS in Computer Science)
• Experience developing software services and an understanding of design for scalability, performance and reliability.
• Mastery of the tools of the trade, including a variety of modern programming languages (Python, Java, JavaScript, C/C++) and open-source technologies (Linux, Spring)
• Proven ability to work in a fast paced, agile and in an ownership and results oriented culture

If you are excited about:

• Having an unmatched startup experience that allows you to work on bleeding-edge technologies.
• Making a splash in a multi-billion dollar Digital Advertising industry
• Learning & Growing far beyond your current horizon
• A place full of like-minded & ridiculously smart folks
• A start-up culture that you'd cherish forever in your work life

Feel like you are a good fit? We would love to hear from you!