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Social Media Marketer

Ruchi Bhatt's profile picture
Posted by Ruchi Bhatt
4 - 8 yrs
₹3L - ₹5L / yr
Ahmedabad
Skills
Social Media Marketing (SMM)
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)
Community Management
Viral Marketing
Content Writing
Web Analytics
Google Adwords
facebook adwords
Responsibilities:-

- Lead the planning and execution of digital media strategies and tactics, including social media, mobile, SEM, and other emerging technologies.
- Responsible for choosing the digital media mix to achieve client goals by thoroughly understanding client briefs, creative messaging, and how to target consumers at the right place and the right time.
- Provide data-driven rationale for digital media mix, budget allocation by medium, expected performance, and return on investment.
- Ensure digital media plans are on strategy and align with integrated media plans across all online and offline media.
- Create targeting strategies for effectively and efficiently reaching and engaging audiences.
- Recommend and troubleshoot tagging/pixels to ensure appropriate measurement for campaign tracking, analysis and reporting based on media objectives and established KPIs.
- Responsible for the presentation of digital media recommendations, POVs, analysis and reporting and other educational information to internal/external clients.
- Manage all phases of plan execution, including RFPs, creative asset trafficking, ad serving, 3rd party vendor management, timelines, reporting and optimisation, billing and budget reconciliation and campaign troubleshooting for assigned accounts.
- Leverage data and analytics to deliver actionable insights for campaign optimisation and content ideation.
- Evaluate trends, emerging technologies, tools, audience behavior, media usage and content consumption, as well as make recommendations for how we can create new opportunities for our clients.
- Create flow charts, budget breakdowns, and presentation materials for the digital components of an integrated media plan.
- Monitor overall digital campaign pacing and performance. Frequently communicate with digital media buyers about pacing, performance, and optimisations.
- Support pre- and post-campaign measurement of digital media campaign success.
- Develop expertise in client niches
- Stay on top of digital media consumption trends, audience discovery, and new digital channels through research, certifications, webinars and conferences.

Requirements

- 4+ years of digital media planning experience, preferably in an agency environment
- Strong knowledge of digital programmatic and paid social media self-service platforms such as Facebook Ads Manager, Google ads and LinkedIn Ads
- Experience building audiences from 1st and 3rd party data sets.
- Understanding of Facebook pixel deployment, custom events, tags and tracking code.
- Experience with DoubleClick and Outbrain platforms is a plus.
Understanding of Google Analytics and Google Tag Manager, or similar platforms.
- Strong PowerPoint presentation skills, ability to build impactful and visual presentations.
- Proficient in Microsoft Excel, explicitly used for manipulating large amounts of data, pivot tables, lookups, and report creation.
- Strong mathematical abilities and understanding of the client billing process.
- Meticulous, organised and can handle and prioritise multiple tasks.
- Willingness to collaborate ideas that extend beyond media-specific tasks.
- Self-starter, able to work both independently and in a team environment.
- Demonstrated ability to meet tight deadlines while juggling multiple projects simultaneously
- Proven client service orientation with strong written and verbal communication skills, including effective presentation skills
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Technocruitx universal services pvt ltd

Founded :
2017
Type :
Products & Services
Size :
20-100
Stage :
Profitable

About

Technocruitx is a multi-service company that offers Recruitment, Technology and Healthcare RCM Services. ➤Recruitment Services: This service involves helping businesses find and hire the right talent for their specific needs. This service includes Permanent Recruitment, Staff Outsourcing and Payroll & HR Process Outsourcing. ➤Technology Services: Technology services can encompass various IT-related offerings. These services include Web Development, Mobile App Development, Software Product Development, Digital Marketing Services and UI/UX Design Services. ➤Healthcare RCM Services: Healthcare RCM services are crucial for healthcare providers to optimize revenue streams. This service involves Core offers such as Medical billing, Dental Billing, Revenue Analytics, Medical Coding, Charge Posting, Payment Posting, Claims Denials/Appeal Management, Credentialing and Many More. Feel free to contact us on Email: [email protected] Phone: 079-48939912
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This position will be responsible to consult with the clients and propose architectural solutions to help move & improve infra from on-premise to cloud or help optimize cloud spend from one public cloud to the other.

  1. Be the first one to experiment on new age cloud offerings, help define the best practise as a thought leader for cloud, automation & Dev-Ops, be a solution visionary and technology expert across multiple channels.
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  6. Participate in technical reviews of requirements, designs, code and other artifacts
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Education, Experience, etc.

  1. Is Education overrated? Yes. We believe so. However there is no way to locate you otherwise. So unfortunately we might have to look for a Bachelor's or Master's degree in engineering from a reputed institute or you should be programming from 12. And the latter is better. We will find you faster if you specify the latter in some manner. Not just degree, but we are not too thrilled by tech certifications too ... :)
  1. To reiterate: Passion to tech-awesome, insatiable desire to learn the latest of the new-age cloud tech, highly analytical aptitude and a strong ‘desire to deliver’ outlives those fancy degrees!
  2. 3 - 5 years of experience with at least 1 - 2 years of hands-on experience in delivering Cloud Consulting(AWS/GCP/Azure) projects in a global enterprise environment.
  3. Good analytical, communication, problem solving, and learning skills.
  4. Knowledge on programming against cloud platforms such as Google Cloud Platform and lean development methodologies.

A quick self-discovery test below:

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    4. You are compassionate to yourself, you love your work, your company, your country, and are generally a person people like to be around.
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    2. You are able to admit to your team that you were shit scared while making those decisions.
    3. You are able to juggle conflicting priorities and remain composed as the client keeps on changing requirements. :)
    4. You are genuinely passionate about developing great software, learning a lot, helping others learn and  having loads of fun while doing so.
  3. What you love?
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    2. You love to organize, index, and improve things around you - Yes you are Sheldon’ish’ at times and ‘Leonard’ish’ the other times.
    3. You are passionate about improving processes and you truly feel satisfied by making things better.
    4. You love Google. And AWS. And Terraform. And CI - CD pipelines. And linux.

 

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Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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