- Lead the planning and execution of digital media strategies and tactics, including social media, mobile, SEM, and other emerging technologies.
- Responsible for choosing the digital media mix to achieve client goals by thoroughly understanding client briefs, creative messaging, and how to target consumers at the right place and the right time.
- Provide data-driven rationale for digital media mix, budget allocation by medium, expected performance, and return on investment.
- Ensure digital media plans are on strategy and align with integrated media plans across all online and offline media.
- Create targeting strategies for effectively and efficiently reaching and engaging audiences.
- Recommend and troubleshoot tagging/pixels to ensure appropriate measurement for campaign tracking, analysis and reporting based on media objectives and established KPIs.
- Responsible for the presentation of digital media recommendations, POVs, analysis and reporting and other educational information to internal/external clients.
- Manage all phases of plan execution, including RFPs, creative asset trafficking, ad serving, 3rd party vendor management, timelines, reporting and optimisation, billing and budget reconciliation and campaign troubleshooting for assigned accounts.
- Leverage data and analytics to deliver actionable insights for campaign optimisation and content ideation.
- Evaluate trends, emerging technologies, tools, audience behavior, media usage and content consumption, as well as make recommendations for how we can create new opportunities for our clients.
- Create flow charts, budget breakdowns, and presentation materials for the digital components of an integrated media plan.
- Monitor overall digital campaign pacing and performance. Frequently communicate with digital media buyers about pacing, performance, and optimisations.
- Support pre- and post-campaign measurement of digital media campaign success.
- Develop expertise in client niches
- Stay on top of digital media consumption trends, audience discovery, and new digital channels through research, certifications, webinars and conferences.
Requirements
- 4+ years of digital media planning experience, preferably in an agency environment
- Strong knowledge of digital programmatic and paid social media self-service platforms such as Facebook Ads Manager, Google ads and LinkedIn Ads
- Experience building audiences from 1st and 3rd party data sets.
- Understanding of Facebook pixel deployment, custom events, tags and tracking code.
- Experience with DoubleClick and Outbrain platforms is a plus.
Understanding of Google Analytics and Google Tag Manager, or similar platforms.
- Strong PowerPoint presentation skills, ability to build impactful and visual presentations.
- Proficient in Microsoft Excel, explicitly used for manipulating large amounts of data, pivot tables, lookups, and report creation.
- Strong mathematical abilities and understanding of the client billing process.
- Meticulous, organised and can handle and prioritise multiple tasks.
- Willingness to collaborate ideas that extend beyond media-specific tasks.
- Self-starter, able to work both independently and in a team environment.
- Demonstrated ability to meet tight deadlines while juggling multiple projects simultaneously
- Proven client service orientation with strong written and verbal communication skills, including effective presentation skills
About Technocruitx universal services pvt ltd
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Reviews deals on Salesforce with a commercial mindset and assesses the strength and
revenue potential of the deal.
Has a good understanding of deal structures, and key KPIs e.g. discount, fee etc and uses this
knowledge to suggest improvements to submitted deals in order to maximise potential
profit.
Works closely with the Merchandiser to ensure deals on-site are bringing in incremental
sales and aren’t cannibalising other deals.
Provides relevant focus to the sales team to improve quality of deal submissions.
Prioritises approved deals on the copy board, ensuring deals are written in priority order,
ensuring deals launch in time for key selling periods.
Schedules launch date of deals.
Identifies top deals that require a more in-depth write-up from the copy team and ensures
these are written in a timely manner.
Technical Skills required:
BCom/BBA/MBA Degree or previous experience in a relevant sector
Proficiency in Microsoft tools (e.g. excel)
Ability to analyse data sets in order to arrive at logical conclusions
Experience in tools such as SQL and Power Bi useful but not essential
Soft Skills required:
Ability to prioritise and multitask, responding to ad-hoc data requests whilst taking care of
ongoing tasks / projects
Ability to work with people with a variety of styles and working cultures
Analytical mindset
Attention to detail
Strong communication
Commercial Acumen
About us: our client is a deep-learning software company that specializes in conversational interfaces to solve specific, high-impact problems in the enterprise. our client is building fundamental AI technology across a broad area of neural networks, speech synthesis, and deep learning to make conversational computing for the enterprise a reality.
conversational AI platform is designed to make computers understand humans. our client enables large enterprises to deploy high-impact conversational assistants, offering vertical-specific solutions in various regulated industries, such as healthcare, finance, telecommunications, and others.
More about us:
- Working Experience of Ruby on raiils
- MS or BS in Computer Science or a related subject.
- Played the role of a core engineer for 3 years in at least one project/product.
- Excellent proficiency in Object-Oriented Programming
- Key Skills: Understands what world-class quality means
- Experience with one of Vue, AngularJS or Backbone or similar
- Thorough understanding of browser local cache
- Thorough knowledge of HTML, CSS, and Object-Oriented JavaScript
- Write clean code. Thorough knowledge of various security issues in-browser applications and the ability to fix them.
- Knowledge of LESS or Saas Proficient in responsive design
Client: MNC (WFO)
Role: DOT NET DEVELOPER
Exp: 4 years to 6 years
CTC : UPTO 30 lpa.
NOTE:Serving notice period (30days/immediate joiner.
Candidates from Bangalore location only apply.
- Hands-on working knowledge and experience is required in:
- Extensive experience working on C#, .net and .net core frameworks
- Relational Databases (SQL Server, Oracle, PostgreSQL, etc.)
- NoSQL Databases (Mongo, Cloud Spanner, etc.)
- Agile Methodologies (Scrum, TDD, BDD, etc.)
- Experience working with distributed teams across regions and time zones
- Strong organizational skills
- Display detailed, critical, quality-oriented, skeptical thinking about the product
- Experience with several of the following tools/technologies is desirable:
- GIT, Jira, Jenkins, SharePoint, Visual Studio Code.
- Microservices Architecture, Domain Driver Design, Test Driven Development is a bonus
- Design Patterns and implementing the Design Patterns
- Development of Complex Application and System Architectures
- Data Structures and Algorithms using Typescript, C# and .NET
- Experience working in Google Cloud will be a big bonus as all our systems are in the Cloud
- Knowledge of REST and gRPC API’s is a bonus
- Knowledge of the following technologies is a plus:
- Continuous Integration and Continuous Delivery Tools like GitHub, Git, etc.
- Containerization Technologies (Docker)
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- Degree in design-related field or equivalent experience.
- Good understanding of design patterns, industry trends, and great approaches to solve problems
- Expertise in core UX disciplines including information architecture, interaction design, application of design systems, and UI design.
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- Experience and understanding of Responsive Web Design
- Experience with iOS and Android Mobile App Design
- Must have Software Proficiency with Figma, Sketch, Miro
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- Excellent verbal and written communications skills.
- Experience with accessibility, localization, and internationalization.
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- Knowledge of HTML, CSS, and JavaScript.
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Ensure and manage delivery of customer commitments - Service Levels & quality of Service Delivery
Customer Relationship Management – drive follow up, urgency, and client first culture working alongside engagement teams; focus on creating success in new opportunities and sustaining success in ongoing ones; handle escalations in an appropriate way with focus on client retention
Resource Management – Resourcing, forecasting, utilization, efficiency & attrition management
People management – focus on retention, upskilling, competency development
Financial – Provide inputs on costs needed to appropriately estimate pricing, manage overall finance for the verticals
Experience-
18+ years of extensive experience in service delivery and management
Experience in Digital Marketing is highly desirable
Minimum 8 – 10 years experiencing managing a group of 300+
Experience in managing multiple stakeholders and international stakeholders/clients
Demonstrated skills and abilities managing and improving service delivery metrics
High level of initiative and self-motivation
Must quickly adapt to and adopt change
Demonstrated experience in making a difference to the employer and the clients
Functional Skills
Strong Delivery & Services Management experience
Must be a quick learner and be quick on his/her feet
Work with a sense of purpose and urgency
Exposure to External Audit / Certification
Exposure to quality processes and Project Management fundamentals
Must be able to scale with a rapidly growing organization
Behavioural Skills: (Includes leadership)
High degree of customer focus, thinks customer first
Presentation and executive presence
Assertive & Passionate People Management Skills
Ability to work through multiple internal stakeholders
Initiative and Tenacity
Dependability and accountability
Integrity and Work Ethics
Desired candidate must possess the below:
Proven ability to work with and present to end customers
Proven ability to work collaboratively with sales and service teams in different locations
Proven ability to drive change