- Lead the planning and execution of digital media strategies and tactics, including social media, mobile, SEM, and other emerging technologies.
- Responsible for choosing the digital media mix to achieve client goals by thoroughly understanding client briefs, creative messaging, and how to target consumers at the right place and the right time.
- Provide data-driven rationale for digital media mix, budget allocation by medium, expected performance, and return on investment.
- Ensure digital media plans are on strategy and align with integrated media plans across all online and offline media.
- Create targeting strategies for effectively and efficiently reaching and engaging audiences.
- Recommend and troubleshoot tagging/pixels to ensure appropriate measurement for campaign tracking, analysis and reporting based on media objectives and established KPIs.
- Responsible for the presentation of digital media recommendations, POVs, analysis and reporting and other educational information to internal/external clients.
- Manage all phases of plan execution, including RFPs, creative asset trafficking, ad serving, 3rd party vendor management, timelines, reporting and optimisation, billing and budget reconciliation and campaign troubleshooting for assigned accounts.
- Leverage data and analytics to deliver actionable insights for campaign optimisation and content ideation.
- Evaluate trends, emerging technologies, tools, audience behavior, media usage and content consumption, as well as make recommendations for how we can create new opportunities for our clients.
- Create flow charts, budget breakdowns, and presentation materials for the digital components of an integrated media plan.
- Monitor overall digital campaign pacing and performance. Frequently communicate with digital media buyers about pacing, performance, and optimisations.
- Support pre- and post-campaign measurement of digital media campaign success.
- Develop expertise in client niches
- Stay on top of digital media consumption trends, audience discovery, and new digital channels through research, certifications, webinars and conferences.
Requirements
- 4+ years of digital media planning experience, preferably in an agency environment
- Strong knowledge of digital programmatic and paid social media self-service platforms such as Facebook Ads Manager, Google ads and LinkedIn Ads
- Experience building audiences from 1st and 3rd party data sets.
- Understanding of Facebook pixel deployment, custom events, tags and tracking code.
- Experience with DoubleClick and Outbrain platforms is a plus.
Understanding of Google Analytics and Google Tag Manager, or similar platforms.
- Strong PowerPoint presentation skills, ability to build impactful and visual presentations.
- Proficient in Microsoft Excel, explicitly used for manipulating large amounts of data, pivot tables, lookups, and report creation.
- Strong mathematical abilities and understanding of the client billing process.
- Meticulous, organised and can handle and prioritise multiple tasks.
- Willingness to collaborate ideas that extend beyond media-specific tasks.
- Self-starter, able to work both independently and in a team environment.
- Demonstrated ability to meet tight deadlines while juggling multiple projects simultaneously
- Proven client service orientation with strong written and verbal communication skills, including effective presentation skills
Shubham Vishwakarma
Full Stack Developer - Averlon
About Technocruitx universal services pvt ltd
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Job Title: Marketing Executive
Job Overview:
We are looking for an experienced, proactive, and self-driven Marketing Executive who can
independently manage and execute the overall marketing function. This role requires a
strong understanding of both traditional and digital marketing, combined with the ability to
plan, implement, and monitor marketing activities end-to-end.
The ideal candidate will take full ownership of marketing initiatives, coordinate with internal
teams, and drive brand visibility, lead generation, and marketing performance with minimal
supervision.
Key Responsibilities:
1. Marketing Strategy & Execution (Core Responsibility)
• Develop and execute quarterly and annual marketing plans.
• Plan and implement campaigns for product promotion, lead generation, and brand
building.
• Ensure consistent branding and messaging across all channels.
• Collaborate with sales, product, and leadership teams to align marketing initiatives
with business goals.
2. Digital Marketing (Part of the Role)
PPC & Lead Generation
• Plan, manage, and optimise Google Ads and other paid campaigns.
• Track performance metrics (CTR, CPC, CPA, conversions, ROI) and refine campaigns.
• Develop effective ad copies and assist with landing page enhancements.
SEO & Website Management
• Implement on-page/off-page SEO strategies to improve organic search visibility.
• Conduct keyword research, optimise content, and review analytics.
• Coordinate with design/content teams to ensure SEO standards are met.
3. Brand, Content & Communication
• Oversee the creation of marketing content — blogs, emails, social posts, brochures,
case studies, videos, and presentations.
• Maintain brand guidelines and ensure cohesive communication across the
organization.
• Work with internal and external creative teams for design and content execution.
4. Exhibitions, Events & Offline Marketing
• Lead planning and execution of marketing for exhibitions and trade shows.
• Support stall layout planning, branding materials, and event promotions.
• Manage lead handling and coordination before, during, and after events.
5. Lead Management & CRM Collaboration
• Ensure prompt assignment of incoming leads to the respective territory managers.
• Track lead flow, progress, and campaign effectiveness.
• Work closely with the sales team to improve follow-up quality and conversion tracking.
6. Market Research & Data Management
• Conduct competitive research, pricing insights, and industry analysis.
• Prepare scraping data and market intelligence reports.
• Support management with MIS and performance dashboards.
7. Performance Analysis & Reporting
• Monitor marketing KPIs across both digital and offline activities.
• Prepare regular performance reports with insights and improvement suggestions.
• Conduct A/B tests and track results for continuous optimisation.
Requirements:
• Excellent communication, planning, and coordination skills.
• 3–5+ years of experience in a marketing role (preferably B2B).
• Strong understanding of digital marketing (PPC, SEO, analytics).
• Ability to independently manage marketing activities with high ownership.
• Proficiency in tools: Google Ads, Analytics, Search Console, MS Office, CRM systems.
• Understanding of website platforms (WordPress, CMS tools).
• Ability to manage multiple projects and meet deadlines.
Desirable Skills:
• Experience with LinkedIn, Facebook, and Instagram marketing.
• Knowledge of email marketing tools or automation platforms.
• Creative thinking and copywriting ability.
• Google certifications are an added advantage.
Qualifications:
• Degree in Marketing, Business, Communications, IT, or a related field.
Java
React.jsBe hands-on with describing business rules as technical artifacts for analysts, business product managers, and any functional team that depends on this information
Proficiency with full stack development preferably React, Java, springboot, python. Perform unit tests, resolve bugs and be responsible for the delivery of the project to production
Be a thought leader in bringing the GenAI capabilities to Visa's product development
Be comfortable looking at system logs when needed and identifying bugs when they might appear during course of analysis
Discuss technical implementation details with architects and other technical teams
Collaborate with engineering teams to build robust, reliable, and scalable platforms
Synthesize requirements into a common set of platform and services capabilities
Candidates will be responsible for value proposition definition, communications across technical, business and product functions, cost/benefit analysis, and executive presentations
Partner with business operations and analytics team to build right monitoring capabilities and metrics which helps monitor the health of the platform and facilitates data driven decision making
Define product requirements which involve writing clear, thorough, and detailed user stories for complex features and product sets
Be the primary liaison between business units, business product managers, engineering, and other applicable groups to ensure flawless integration of new and existing feature sets
Highly execution focused by working in conjunction with various counterparts across functions
Ensure product vision and requirements are designed with long-term vision in mind and can be launched globally with minimal tweaks
Work closely with senior leadership providing status, action plan and recommendations
Roles and Responsibilities:
- Willing to familiarize yourself with the company's vision and mission seeking to accomplish set goals and objectives.
- Collating and maintaining client information in the CRM database and keeping the track of the team
- Strong Team leader who keeps the team on track
- Email & WhatsApp conversations with potential leads.
- Make potential leads understand our courses.
- Convert potential leads into customers.
- Learning & using our customer relations management software & others related computer software.
Requirements:
- Excellent written and verbal communication skills
- Experience in Team leading in the International process
- Ability to work under pressure.
- Laptop is mandatory.
- Willing to work in a start-up environment (fast paced).
- Willing to work 6 days a week.
- Employment Type-Full-time
COMPANY DESCRIPTION
KGISL Institute of Technology is a higher education institution located in Coimbatore, Tamil Nadu, India. As part of the KGISL Campus, the institute is committed to delivering quality education in the field of technology. With a focus on both theoretical and practical learning, KGISL Institute of Technology aims to produce skilled professionals who can meet the demands of the industry.
Role Description
This is a full-time on-site role for an Assistant Professor in the Computer Science and Engineering (CSE) department. Located in Coimbatore, the Assistant Professor will be responsible for teaching undergraduate and graduate courses, guiding student projects, and conducting research. Day-to-day tasks will include preparing lecture materials, evaluating student performance, mentoring students, and participating in faculty meetings. The role also involves contributing to curriculum development and engaging in departmental activities.
Qualifications
Strong knowledge in Computer Science and Engineering subjects
Experience in teaching at the undergraduate and graduate levels
Research skills and the ability to guide student projects
Excellent written and verbal communication skills
Proficiency in curriculum development and academic assessment
Master's degree in Computer Science, Engineering, or a related field
Experience in the use of digital tools and teaching technologies is an advantage
Commitment to continuous improvement and professional development
AngularJS (1.x)
HTML/CSS
NodeJS (Node.js)React.jsTechnology / Frame work: Angular, Ionic
Roles:
- Design frontend architecture.
- Provide solution for business needs.
- 9+ years of experience in modern Javascript frameworks (Angular JS, Knockout, React) and other front end technologies (HTML5, CSS 3, Bootstrap)
- Caching techniques such as Service workers to improve the front end performance.
- Experience in unit testing automation frameworks such as Karma, Jasmine, Protractor.
- Experience in optimization of UI for mobile & tablet devices for infinite & smooth scrolling.
- Experience in Service side rendering technologies such as Angular 10. 0, typescript, React JS.
- Experience in setting up DevOps & Continuous Delivery pipeline for front end technologies using a standard platform such as Jenkins, Puppet , Team City or IBM Urban Build.
- Code quality measurement using automated tools as well as manual code reviews for Javascript technologies
Desired/Preferred Qualifications :
- Bachelor's degree or equivalent experience
- Strong problem solving and conceptual thinking abilities
- Desire to work in a collaborative, fast-paced, start-up like environment.
- Experience leveraging node.js frameworks such as Express.
- Experience with distributed source control management, i.e. Git
HTML/CSS• Initiate/ participate in user research initiatives and insights to drive design decisions
• Translate user needs and business goals into innovative products that provide an engaging
user experience.
• Collaborate effectively with cross functional teams right from Design, Product Management,
Engineering, Operations to Marketing
• Practice design thinking, understand ‘jobs to be done’ framework, agile and lean UX
methodologies
• Help define the UX Strategy
• Create design deliverables like customer journey maps, user flows, information architecture,
wireframes, detailed designs with little direction
• Rapidly prototype new products to flesh out the ideas and get feedback from clients before
committing to development work
• Manage shifting priorities, deliver pixel perfect products, and consistently meet project
deadlines.
• Ensure the quality of the design throughout the development cycle.
Job Requirements:
Ideally a person should have had the below experiences / possess the below abilities to succeed
in this role:
• Proven problem solving skills with the ability to understand complex ideas
• A portfolio that demonstrates a user centred design process, interaction and visual design skills
with experience designing web apps/ cross platform products in the consumer as well as
enterprise space.
• Should be self-driven and proactively look at improving user workflows of existing products.
• Should have the ability to thrive in ambiguity.
• Have demonstrated ability to conduct user research, usability testing to uncover unarticulated
user needs, usability issues etc
across the technology platform(s)
• Should be a team player and be comfortable collaborating across teams.
• Should possess good communication skills to articulate the design process and design
decisions to stakeholders.
• Should be proficient in developing and documenting detailed user experience specifications.
• Knowledge of design tools like Figma, Adobe XD etc (Experience working with HTML/CSS is
a bonus)
Preferred Work Experience: 4-10 years , preferably with a combination of work experience in start-up
environments as well as large corporates
Education/Qualifications: B-Des /M-Des from institutes like NID, Srishti or IDC (IIT) preferred.
Nevertheless, your portfolio and thought process will play a more important role than formal design
education.
Python- B.Tech/B.E(Computer Science/Information Technology) and 4+ years of software development experience
- Strong experience in Python
- Strong problem-solving skills, Computer science fundamentals, Data structures, and Algorithms
- Knowledge of Databases such as SQL and Nosql
- Continually assessing the needs of sellers, market trends, competitive opportunities and threats in defining and evolving the product strategy for upcoming sellers.
- Defining both long term strategy and short term plans to achieve the product vision and deliver business results.
- Conceptualizing and building a rapidly scalable payment and lending platform.
- Understanding and planning based on the market and competitive landscape benchmarks.
- Conceptualizing products by utilizing India Stack – Aadhaar, DigiLocker, UPI etc.
- Having a strong understanding of customer segment and profile. Identifying and filling product gaps and generating ideas that grow market share, improve customer experience and drive growth.
- Driving product innovation to improve self-service capabilities for sellers to achieve and grow online sales.
- Driving innovations to all elements of the seller experience to improve their business results post-implementation.
- Build the product strategy to achieve business objectives.
- Creating a roadmap for the entire product lifecycle management, from ideation to launch and beyond.
- Being responsible for creating the business requirement documents to ensure appropriate coordination between product and engineering teams.
- Collaborating with the engineering team for the implementation of the product requirements.
- Building the appropriate UI/ UX for each product and their subsequent enhancement along with the Marketing, Inside Sales and Customer Experience teams.
- Working closely with the data science team to ensure appropriate data-related interventions and to ensure a better customer experience.
- Building the GTM plan for each product being rolled out to the users with the Marketing, Inside Sales and Customer Experience teams.
- Being responsible for overall P&L of the products being rolled out for both Store and EPS.
- Understanding the market and build business cases for new product opportunities.
- Working closely with the cross-functional team to execute the business goals and end-user needs.
What you need to have:
- Business Acumen:
- Exposure to managing product lifecycle right from ideation to launch.
- Understanding of how to track the market, competition, emerging trends etc.
- In-depth understanding of technology and tools like CRM etc.
- User-centric, UI/ UX led approach.
- Analytical - Hands-on expertise in statistics, SQL and modelling in Excel.
- Team Management:
- Experience in building and scaling the product team.
- Experience in leading a team of Business Analysts and/or Product Managers.
- Ability to align teams to ensure collaboration and growth.
- Ability to inspire the team about the product stack the company is building.
- Start-up mindset:
- Encourages engagement, feedback sharing, transparency and inspires developers to produce their best work.
- Comfort with being the hustler to get things done.
- Ability to work in a fast-paced, anti-bureaucratic, albeit highly chaotic environment.
- Qualification:
- MBA/PGDM from Tier 1 B – School
- Experience of working in hyper-growth start-up
- Between 10-15 years of experience in Product development/ management role, out of which at least 2 years as a Product Head.
- Market place and /or Payments expert with strong domain knowledge.
- Prior background in building tech products at scale.
- Proven ability to drive business metrics using technology and product.
- Passion for creating seamless and engaging user experiences.
- Curious about metrics, execution processes, macro trends.
Android DevelopmentJava
KotlinReq:-BE/ BTech/ MCA, Exp.6+yrs
http://exp.in/">Exp.in developing solutions for Mobile Channel
Android mobile app development both in Hybrid and Native Technologies. Knowing iOS development using swift language is an added advantage
Comfortable in Android platform (Native & Hybrid) with Strong expertise in Designing the App functionality with UI expertise, System/Technical/Deployment architecture for App development from scratch to posting in app stores
Experience on App store Meta data preparation and push to the app store
Experience on Unit test cases and UI test cases
Strong in OOPS concept & Design patterns
Development Language: Primary is Java Knowing Kotlin is an added advantage
Experience developing application In TAGIT MObeix Platform
HTML5, Bootstrap, Typescript, JavaScript, Angular or React
Development IDE/Build scripts: Android Studio, Gradle.
Tools/Libraries/Frameworks: Glide, Picasso, Retrofit, Volley, Firebase,Crashlytics, Google Analytic,ThreatMetrix, InAuth
Jenkins, Appium, Junit, Mockito
SCM/Tools: Git, Source tree, Github
Hands on mobile application security improvement
Android DevelopmentJava
Flutterbe the development of Android applications and their integration with back-end services. You
will be working along-side other engineers and developers working on different layers of the
infrastructure. Therefore, a commitment to collaborative problem solving, sophisticated
design, and creating quality products is essential.
On top of that, Android engineers create new features as critical members of the
product development team. As an Android engineer, you'll build new products and make our
frameworks reliable, reusable, and fast.
Responsibilities
• Work with a small team of mobile engineers to build our Android platform.
• Translate designs and wireframes into high-quality code
• Design, build and maintain reusable, and reliable Java code
• Ensure the best possible performance, quality, and responsiveness of the application
• Identify and correct bottlenecks and fix bugs
• Improve our code quality and code organization.
• Write and maintain unit and integration tests for our Android Apps
Qualifications
• 2+ years of experience in Android application development.
• Strong knowledge of Android SDK, different versions of Android, and how to deal with
different screen sizes
• Experience with MVVM, MVP Patterns.
• Familiarity with RESTful APIs to connect Android applications to back-end services
• Strong knowledge of Android UI design principles, patterns, and best practices
• Familiarity with the use of Android APIs, such as GPS and bluetooth
• Familiarity with cloud message APIs and push notifications
• Experience with offline storage, threading, and performance tuning
• Passion for mobile products and personal projects or other work on the Play Store are
a plus.
• A knack for benchmarking and optimisation
• Proficient understanding of code versioning tools, such as Git
• Experience with Writing unit tests using JUnit/Mockito
• Experience in writing Integration/UI tests with Espresso
• Familiarity with continuous integration
• Impeccable attention to detail in all aspects of development from performance to UI.
• Knowledge about mobile devices to decide implementation tradeoffs correctly.
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Full Stack Developer - Averlon