Role Overview
We are looking for a motivated Social Media Manager with strong content writing skills to manage and grow our social media presence. This role is ideal for someone early in their career who enjoys writing, understands social platforms, and is eager to experiment, learn, and grow in a fast-paced environment.
You will be responsible for creating engaging content, managing day-to-day social media activities, and supporting brand and campaign initiatives.
Responsibilities
- Social Media Management
- Manage daily social media activities across platforms such as:
- X (Twitter)
- Plan, schedule, and publish content using a content calendar
- Monitor comments, messages, and mentions; respond in a timely and professional manner
- Stay updated with social media trends, formats, and algorithm changes
- Content Writing & Creation
- Write clear, engaging, and on-brand content including:
- Captions for posts, reels, and carousels
- Short-form posts and threads
- Hashtags and CTAs
- Adapt tone and messaging based on platform and audience
- Repurpose blogs, articles, and marketing content into social media posts
- Coordinate with designers or video editors to finalize creatives
- Strategy & Performance
- Support social media campaigns and product launches
- Track basic performance metrics such as reach, engagement, and follower growth
- Identify what content works and suggest improvements
- Experiment with posting formats, hooks, and content styles
- Brand & Collaboration
- Maintain consistent brand voice across all social platforms
- Work closely with marketing and design teams
- Assist in community engagement and brand-building activities
Requirements
- 1–3 years of experience in social media management or content writing
- Strong written communication skills with attention to grammar and clarity
- Hands-on experience managing at least one social media platform professionally
- Basic understanding of social media analytics and performance metrics
- Familiarity with scheduling and design tools such as:
- Meta Business Suite
- Buffer / Hootsuite / Sprout
- Canva (basic)
- Self-motivated, organized, and eager to learn
- Good to Have
- Experience working in a startup or agency environment
- Exposure to short-form video content (Reels, Shorts)
- Basic knowledge of SEO or content marketing
- Personal content page or portfolio with visible engagement
- What We Offer
- Hands-on ownership of social media channels
- Learning and growth opportunities in digital marketing
- Supportive and collaborative team environment
- Competitive compensation aligned with experience
Shubham Vishwakarma
Full Stack Developer - Averlon
About PGAGI
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