Senior SEO Specialist at g2 · Bengaluru (Bangalore) · 3 - 6 years · ₹10L - ₹15L / yr · Raised funding · Posted 8 Jul 2026

About The Role
G2 is looking for a Senior SEO Specialist. As part of our world-class SEO team, your goal is to grow measurable traffic, citations, and conversions on our marketplace and other sites. This is a senior, in-house role where you’ll work across a broad range of SEO and AEO disciplines, from technical optimization and schema to keyword strategy, citations, and experimentation.
This role requires a good technical understanding of the way search engines crawl, index, render, and rank websites. You should also bring good project management and communication skills to be successful.
You will have the opportunity to develop your skills, learn how to navigate a fast-growing startup environment, and be part of a mighty team. You will collaborate closely with Product, Engineering, Content, and Analytics to turn SEO opportunities into shipped, measurable impact.
This position is based in Bengaluru and requires in-office attendance for 2 days in a week.
In This Role, You Will:
- Support the SEO team in developing and executing high-impact, resource-intensive initiatives for our marketplace
- Support G2 localization and drive increased global website traffic
- Own the keyword strategy and content optimization on learn.g2.com and www.g2.com.
- Increase organic and LLM-driven traffic through continuous optimization and experimentation
- Perform comprehensive keyword research and develop detailed keyword/prompt mapping strategies
- Lead competitive SEO and AEO analysis to benchmark performance and identify opportunities for growth
- Partner closely with Product and Engineering teams, serving as the primary SEO point of contact, and implement technical SEO and AEO recommendations at scale
- Optimize internal linking structures, on-page content, and site speed for improved rankings and UX
- Develop deep expertise in Technical SEO and AEO and serve as a trusted SME for the team
- Mentor and coach Jr. and SEO Specialists through guidance, reviews, and shared learning
How We Work
At G2, SEO work is owned from end to end. We believe that the best outcomes come from teams that think holistically, collaborate deeply, and remain curious about their impact. In this role, you’ll be involved across the full lifecycle of SEO and AEO initiatives, including:
- Research and analysis to identify opportunities and inform decisions
- Building clear SEO/AEO cases grounded in data, context, and logic
- Translating ideas into well-defined implementation requirements
- Collaborating closely with partners through sprint planning, execution, and reviews
- Measuring performance, sharing outcomes, and iterating based on results
We value thoughtful problem-solving, strong attention to detail, and proactive communication. Feedback is a core part of how we learn and grow together, and senior team members are expected to apply it consistently to raise the bar for themselves and the team.
How You’ll Spend Time
In this role, your time will be split across systems ownership, experimentation, and cross-functional execution. While priorities may shift based on business needs, your focus will broadly include:
- Search infrastructure and crawl systems (20%): You’ll own and lead initiatives that strengthen the technical foundation of G2’s discoverability. This includes technical audits, crawl and index health, and structural improvements that enhance how search engines interpret and rank G2.
- AEO, entity & answer systems (20%): You’ll help shape G2’s visibility across AI-driven and answer-based search experiences. You’ll partner cross-functionally to diagnose performance shifts and improve our presence across emerging search and LLM ecosystems.
- On-page SEO systems & templates (20%): You’ll lead scalable improvements across key page types to improve rankings, topical authority, and search performance. You’ll also collaborate with Content, Product, and Engineering to ensure templates and modules deliver measurable impact.
- Strategy and experimentation (20%): You’ll model search opportunity, run SEO/AEO experiments, analyze performance shifts, and translate insights into actionable roadmap recommendations.
- Global SEO (10%): You’ll support localization efforts and identify opportunities to grow traffic across international markets.
- Mentorship and technical SME (10%): As a senior member of the team, you’ll mentor junior team members, review work, establish standards, and serve as a trusted technical voice across teams. You’ll help raise the quality bar for execution and thinking across the SEO function.
Minimum Qualifications:
We realize applying for jobs can feel daunting at times. Even if you don’t check all the boxes in the job description, we encourage you to apply anyway.
- Bring 5+ years of proven SEO experience with a strong track record of delivering measurable results
- Demonstrated ability to conduct in-depth SEO data analysis using Excel and related tools to uncover insights and drive strategy
- Possess a strong working knowledge of HTML, CSS, and JavaScript from an SEO perspective
- Deep proficiency with SEO tools such as Ahrefs, SEMrush, Profound, and STAT to monitor performance and guide decision-making
- Strong technical SEO expertise, including experience auditing enterprise-scale websites and translating findings into actionable recommendations for site improvements.
- Working expertise in structured data implementation (schema markup) and its impact on search engine visibility
- Ability to manage multiple SEO/AEO projects at once while keeping priorities aligned to business impact.
- Experience working cross-functionally to advocate for SEO and AEO best practices across the organization
- Strong communicator who can break down complex SEO/AEO insights into clear, actionable recommendations for both technical and non-technical stakeholders
- Possess a strong personal brand and active presence in the SEO community, staying updated on trends and best practices
Nice to Have
- Experience with large-scale marketplaces or SaaS platforms
- Experience with hreflang and international SEO fundamentals
- Exposure to AEO, LLM-driven search, or citations optimization
- Familiarity with log file analysis and crawl budget optimization in large-scale sites
- Experience running or partnering on A/B testing initiatives for SEO, content, or on-page optimization
- Experience managing large-scale taxonomy, faceted navigation, or programmatic SEO architectures
- Engagement with the SEO community (experimentation, writing, speaking)

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Role Overview
Support SEO and digital marketing activities to improve website visibility, search rankings, and online traffic.
Responsibilities
- Perform keyword research and competitor analysis
- Optimize website content for SEO
- Assist in on-page and off-page SEO activities
- Track website performance using SEO tools
- Support content and backlink strategies
Skills Required
- Basic understanding of SEO concepts
- Familiarity with Google Search Console or SEO tools
- Good analytical and research skills
- Strong written communication skills
Details
- Duration: 3–6 months
- Mode: Remote
- Certificate + PPO based on performance
1. AI SEO 2. Google SEO (On page and Off Page) 3. Bing SEO (On page and Off Page) 4. Opera mini SEO (On page and Off Page) 5. DuckGo (On page and Off Page) 6. Yandex SEO (On page and Off Page) 7. Technical blog and article 8. Backlink generation 9. Schema markup generation 10. Website SEO optimization 11. Marketplace SEO work
JOB DESCRIPTION: SEO EXECUTIVE
Job Overview:
We are looking for a motivated and detail-oriented SEO Executive to join our team. The ideal candidate should have hands-on experience in Search Engine Optimization (SEO) and a strong understanding of on-page and off-page SEO techniques. The candidate should be familiar with SEO tools, keyword research, backlink strategies, and website optimization to improve search engine rankings and organic traffic.
Key Responsibilities:
- Plan and execute on-page and off-page SEO strategies to improve website rankings.
- Conduct keyword research and competitor analysis to identify growth opportunities.
- Optimize website content, meta titles, meta descriptions, headings, URLs, and internal linking.
- Build high-quality backlinks through ethical link-building techniques.
- Monitor website performance and identify technical SEO issues.
- Perform regular website audits and recommend optimization strategies.
- Track keyword rankings, organic traffic, and other SEO performance metrics.
- Work closely with the content and development teams to implement SEO best practices.
- Use SEO tools to analyze website performance and generate reports.
- Stay updated with the latest search engine algorithms, SEO trends, and industry best practices.
Required Skills:
- Hands-on experience in Search Engine Optimization (SEO).
- Strong knowledge of On-Page SEO and Off-Page SEO.
- Experience with keyword research and competitor analysis.
- Good understanding of backlink creation and link-building strategies.
- Familiarity with technical SEO concepts.
- Working knowledge of SEO tools such as Google Search Console, Google Analytics etc.
- Understanding of website indexing, crawling, and ranking factors.
About Us :
At Kings Digital, we don’t just run SEO campaigns—we build growth systems. We work with brands that want more than rankings—they want real business impact.
Our approach blends SEO, content, and AI to stay ahead of how search is evolving. From local SEO to semantic strategies and AI-driven workflows, we treat SEO as an ecosystem, not a checklist.
What We’re Looking For :
We’re looking for someone who understands that modern SEO is deeply connected with content, user intent, AI, and Local SEO. Someone who can think strategically, execute independently, and use AI tools to work faster and smarter while maintaining quality and accuracy.
The ideal candidate should have experience with content-driven SEO, Local SEO, Google Business Profile (GBP) optimization, and multi-location SEO campaigns. They should understand how search behavior is evolving across traditional search engines and AI-powered platforms.
If you’re curious about how content ranks on Google, Google Maps, and AI platforms like ChatGPT, Gemini, and Perplexity, and you enjoy experimenting with new SEO and AI workflows, you’ll fit right in.
What You’ll Do:
- Build and execute SEO strategies aligned with business goals across different industries and geographies, including multi-location and international projects
- Conduct keyword research across short-tail, long-tail, semantic, and topical clusters, and turn those insights into structured content plans
- Create and optimize high-quality content including landing pages, service pages, and blogs that are not only SEO-friendly but also conversion-focused
- Write clear, compelling website copy that aligns with search intent and drives user action, not just traffic
- Continuously improve existing content by optimizing for rankings, engagement, and conversions
- Ensure strong on-page SEO implementation including titles, meta descriptions, schema, internal linking, and overall content structure
- Manage Local SEO and Google Business Profile (GBP) campaigns, including profile optimization, multi-location SEO, local keyword targeting, service area optimization, GBP content creation, geo-tagging, posting strategies, local citation management, review management, and local ranking growth initiatives
- Perform technical, content, and competitor audits and translate findings into actionable improvements
- Execute off-page SEO activities including high-quality backlink creation, web 2.0 submissions, business directory and citation listings, and outreach for guest posting and digital PR to build domain authority and brand visibility
- Use AI tools like ChatGPT, Perplexity, Claude, and Gemini to speed up research, content creation, SERP analysis, and idea generation while maintaining originality and quality
- Experiment with AI + SEO workflows to build semantically strong, entity-rich content that can rank both on search engines and AI-driven platforms
- Collaborate with designers, developers, and other team members to ensure proper implementation of SEO and content strategies
- Track performance using GA4, GSC, and Looker Studio, and convert data into meaningful insights and actions
- Stay updated with Google algorithm changes, AI in search, and evolving SEO trends
Tools You’ll Use :
- GA4, GSC, Ahrefs, SEMrush, Screaming Frog
- ChatGPT, Perplexity, Claude, Gemini
- SurferSEO or similar tools
- WordPress or other CMS platforms
- Google Docs, Sheets, Slides or similar tools
Who You Are :
- You have hands-on experience in SEO and understand how content plays a key role in rankings and conversions
- You can write or guide content that is clear, engaging, and aligned with both search intent and business goals
- You’re familiar with concepts like Semantic SEO, topical authority, and structured content strategies
- You have practical experience with Local SEO, Google Business Profile (GBP) optimization, multi-location SEO, local keyword research, citation management, review management, and service area targeting
- You understand how Google Maps rankings work and can implement strategies to improve local visibility and engagement
- You’re comfortable using AI tools in your daily workflow and curious to experiment further
- You can handle projects independently while also collaborating with a team
- You’re analytical, detail-oriented, and focused on results
- You stay updated with industry trends and are always looking to improve
We are looking for an SEO & AEO Executive to improve Google rankings, grow organic traffic, build quality backlinks, and increase visibility across search engines and AI-powered search platforms.
AlxTrip.online is a tour package marketplace, while TripNarrative.in is a travel decision-making platform that helps travellers choose destinations and plan their trips.
Key Responsibilities
- Conduct keyword research, competitor analysis, and content gap analysis.
- Optimize meta titles, descriptions, headings, URLs, internal links, and website content.
- Perform technical SEO audits and resolve indexing, crawling, sitemap, canonical, and other SEO issues.
- Build high-quality backlinks through guest posting, outreach, travel blogs, and relevant websites.
- Improve domain authority through quality backlinks and genuine brand mentions.
- Optimize content for AEO, featured snippets, FAQs, and AI-powered search results.
- Optimize travel blogs, destination pages, itineraries, and tour package landing pages.
- Use Google Search Console and Google Analytics 4 to monitor traffic, rankings, clicks, and conversions.
- Track keyword rankings, referring domains, backlinks, and organic growth.
- Coordinate with the content and development teams to implement SEO improvements.
Required Skills
- 1–2 years of practical SEO experience.
- Knowledge of on-page, off-page, and technical SEO.
- Experience with backlink building and competitor backlink analysis.
- Understanding of AEO, search intent, and AI search optimization.
- Familiarity with Google Search Console, Google Analytics 4, and SEO tools such as Ahrefs or Semrush.
- Basic knowledge of schema markup, HTML, and website indexing.
- Good analytical, research, and communication skills.
Key Performance Goals
- Increase organic traffic and Google rankings.
- Build quality backlinks and improve website authority.
- Resolve technical SEO issues.
- Generate more organic leads for AlxTrip.online.
- Increase organic visibility for TripNarrative.in.
- Improve content visibility across search engines and AI-powered search platforms.
Apply now to help grow two emerging travel brands through SEO and organic search.
Role & Responsibility:
- Development of SEO strategies, consulting and executing SEO tactics, as well as development of training programs for our clients to allow them on-going success in natural search marketing.
- Lead and develop experienced SEO team to drive successful client engagements and natural search results for our clients.
- Understanding and adherence to search engine algorithms, shifts, requirements, and best of breed SEO.
- Keyword research strategies (terms, head/tail, user intent, etc).
- Site structure analysis, navigation, page construction and additional site audits recommendations for optimal search engine friendliness & indexing.
- On-page optimization including content development strategies supported by professional copywriting (meta tags, content relevancy, keyword integration, semantic relevance, etc).
- Utilize trending AI-powered SEO tools (e.g., ChatGPT for content ideation, SurferSEO/Frase for optimization, Ahrefs/SEMrush AI insights, Screaming Frog AI audits) to enhance strategy, reporting, and productivity.
- Work with the development team to ensure SEO, SEE, Digital Marketing best practices are properly implemented on newly developed website.
- Work with editorial and marketing teams to drive SEO in content creation and content programming.
- Link building strategies and execution; including viral and buzz-oriented efforts.
- Should have knowledge about Social Media, advanced knowledge of Google Analytics.
- Knowledge about LOCAL SEO will be especially important, knowing all the details about local ranking factors, such as Google Local optimization, citations, and others is essential for this position.
- Client reporting, analytics, Key Performance Indicators, and metrics for client evaluation
Experience: Minimum 7 Years
Location: Indore Onsite
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
Job Title: SEO Executive
Company: TOPS Infosolutions Pvt. Ltd.
Location: Ahmedabad, Gujarat (On-site)
Experience: 3+ years
Industry: IT Services / Software Development / AI Solutions
Job Description
- Sound knowledge of SEO On-page, Technical and Link-building
- Planning, overseeing, and evaluating the link-building process
- Good knowledge of Google Search Console, Google Tag Manager and GA4.
- Experience with SEO tools such as SEMrush, Ahrefs, Screaming Frog, Google Keyword Planner
- Basic knowledge of AEO, GEO
- Experience working with B2B / IT services / SaaS websites.
- Regular SEO competitor analysis
- Should be good with Communication (Written and verbal)
- Develop and map out SEO and Social Media content.
- Identifying powerful keywords to drive the most valuable traffic
- Understanding of content creation process is a plus
- Create, curate, and manage all published content (images, video, and written)
- Website usability understanding & knowledge of HTML+CSS (from SEO perspective)
- Ability to work independently and as part of a team
- Should be up-to-date on the latest SEO trends
We are looking for a highly motivated SEO Executive to join our team. The ideal candidate will be responsible for implementing SEO strategies to improve website visibility, drive organic traffic, and achieve higher search engine rankings.
SEO Analyst | Full-time | On-site | 3+ years | Pune, Maharashtra
Or apply via: https://www.gomogroup.com/en/career/
About GO MO Group
GO MO Group is a tech-enabled digital marketing powerhouse, driving exponential growth
for global B2B brands through data, AI, and bold innovation. Headquartered in Europe, we
are on a purpose-driven mission to reshape how industries lead and create lasting impact.
We’re not here to chase noise—we’re here to build legacy.
We’re investing in people, partnerships, and platforms that can move markets and
mindsets. Are you ready to be part of this transformation?
Role Summary
We are looking for a skilled and analytical Sr. SEO Analyst to join our SME team. You will
be responsible for SEO research, strategy, and execution for B2B clients. The role requires
strong analytical thinking, structured execution, and the ability to communicate insights
clearly. A basic working knowledge of GenAI tools to improve documentation, research, and productivity will be an added advantage.
What You’ll Do
Research & Analysis
● Conduct keyword research aligned to business goals
● Perform technical and SEO audits
● Provide clear, actionable recommendations for client websites
● Use analytics tools to interpret performance and diagnose issues
● Use GenAI tools where applicable to speed up research or documentation (optional,
not primary)
Strategy & Execution
● Build and execute SEO strategies that deliver measurable results
● Identify new opportunities for growth and account expansion
Communication & Collaboration
● Coordinate with Client Success Management team on performance, timelines, and
strategy
● Discuss tasks and planning with India Project Managers
● Present performance reports and insights to clients
Reporting
● Prepare structured, high-quality performance reports
● Lead client review meetings and present insights clearly
Qualification Criteria
● Minimum 3 years of hands-on SEO experience (mandatory)
● Experience with tools like GA4, Adobe Analytics, Search Console, Ahrefs, SEMrush, GSC
● Experience in setting up tracking with tools like Google Tag Manager
● Ability to use basic GenAI tools (ChatGPT or similar) for improving efficiency in research, summaries, or documentation
● Proven experience building and executing SEO strategies
● GEO and AI search Experience/Knowledge
● Strong analytical mindset
● Strong English communication (verbal + written)
● Bachelor’s degree in any field
Preferred Attributes
● Experience working with international clients
● Skilled in preparing client-facing presentations and presenting to clients
● Understanding of enterprise B2B environments
● Expertise with CMS platforms such as Adobe Experience Manager, Sitecore etc.
What Success Looks Like
Within 90 days, you will:
● Deliver two strong impact-driven SEO improvements
● Establish smooth coordination with Sweden & India teams
● Present well-structured SEO reports and insights
● Use GenAI tools responsibly and thoughtfully for documentation or productivity
● Demonstrate a clear understanding of client business goals
Why Join Us
● Work with global enterprise brands
● Exposure to modern SEO frameworks and AI-supported workflows
● Fast-growing European digital marketing environment
● Access to training, mentorship, and cross-team collaboration
● Culture focused on ownership, learning, and impact
Job Type: Full-time
Benefits:
- Health insurance
- Leave encashment
- Provident Fund
Work Location: In person
Job Description: Junior SEO Executive
About the Role
We are looking for a motivated junior SEO executive with 1–2 years of hands-on experience to join our marketing team. The ideal candidate will support the planning and execution of on-page, off-page, and technical SEO activities to help improve organic search visibility, traffic, and rankings.
Key Responsibilities
● Conduct keyword research and analysis to identify growth opportunities
● Perform on-page SEO optimization (meta titles, descriptions, headers, internal linking, content optimization)
● Assist in off-page SEO activities including link building, guest posting, and outreach
● Support basic technical SEO tasks (sitemap updates, robots.txt checks, broken link fixes, page speed monitoring)
● Track and report keyword rankings, organic traffic, and other SEO KPIs using tools like Google Search Console and Google Analytics
● Monitor website performance and identify issues affecting search rankings
● Coordinate with the content team to ensure SEO best practices are followed in blogs, landing pages, and website copy
● Stay updated with the latest search engine algorithm updates and industry trends
● Assist in competitor analysis and benchmarking
Required Skills & Qualifications
● Bachelor's degree in Marketing, IT, or a related field
● 1–2 years of relevant experience in SEO or digital marketing
● Working knowledge of SEO tools such as Google Search Console, Google Analytics, SEMrush, Ahrefs, or Moz
● Basic understanding of HTML/CSS as it relates to SEO
● Good analytical and reporting skills (Excel/Google Sheets)
● Strong written and verbal communication skills
● Ability to work independently as well as in a team
Good to Have
● Knowledge of local SEO and Google My Business optimization
● Basic understanding of WordPress or other CMS platforms
● Familiarity with schema markup and structured data
● Exposure to social media or content marketing














