Senior Business Analyst (B2B Service/Product)

About Starbond

Starbond is a growing direct-to-consumer brand focused on delivering high-quality products and an excellent customer experience. We are looking for a hands-on Marketing Manager who can turn data, customer insights, and strong execution into profitable growth.

About the Role

The Marketing Manager will own Starbond’s direct-to-consumer growth engine across paid acquisition, retention, lifecycle marketing, content, SEO, answer engine optimization (AEO), social media, conversion optimization, and agency performance. This role requires a strong command of unit economics—including customer lifetime value (LTV), customer acquisition cost (CAC), CAC payback period, gross margin, and contribution margin—and the ability to convert these metrics into sound growth decisions.

You will directly manage marketing agencies across Meta, Google, email, and AEO while leading the internal Marketing team, setting clear performance standards, and giving the CEO timely visibility into results, risks, and recommended actions.

Key Responsibilities

DTC Growth and Customer Acquisition

• Develop and lead the DTC acquisition strategy across Meta Ads, Google Ads, Shopify, email, SEO, social media, Amazon alignment, and other relevant channels.
• Manage marketing for profitable growth—not revenue or ROAS alone—by incorporating product margin, contribution margin, retention, and customer quality into decisions.
• Establish acceptable CAC thresholds by product, customer segment, campaign, and channel, and recommend when to scale, restructure, reduce, or discontinue investment.
• Align advertising, creative, landing pages, offers, product positioning, inventory availability, and operational readiness.

LTV, Retention, and Lifecycle Marketing

• Maintain a clear and consistent LTV methodology using customer revenue, purchase frequency, retention, gross margin or contribution margin, and cohort data.
• Analyze LTV and retention by acquisition source, product, cohort, and customer segment, and use the findings to improve channel and offer decisions.
• Lead strategies that improve repeat purchase rate, purchase frequency, average order value, cross-sell, replenishment, retention, and win-back performance.
• Oversee email and lifecycle marketing quality, segmentation, deliverability, revenue contribution, and customer communication accuracy.

Paid Advertising and Conversion

• Oversee paid media strategy, budget pacing, campaign structure, audience strategy, creative testing, attribution, and landing-page performance.
• Establish clear testing, scaling, optimization, and stop-loss rules, and require decisions to be supported by sufficient data and financial context.
• Review performance at the channel, campaign, audience, creative, product, and cohort levels.
• Partner with the Web Developer on Shopify priorities, site performance, conversion rate optimization, tracking, and quality assurance.

Agency and Vendor Management

• Directly manage marketing agencies across Meta, Google, email, and AEO, including scopes of work, deliverables, timelines, communication standards, SLAs, KPIs, reporting, ownership, and escalation procedures.
• Use agency scorecards and recurring performance reviews to track KPI attainment, SLA compliance, output quality, timeliness, efficiency, and business results.
• Require root-cause analysis and time-bound corrective action plans for missed targets, SLA breaches, quality issues, reporting gaps, or inefficient spend.
• Independently validate agency recommendations and recommend contract expansion, renegotiation, reduction, replacement, or termination when appropriate.
• Ensure Starbond retains access to and ownership of advertising accounts, data, dashboards, creative files, documentation, and intellectual property.

Content, Creative, and Brand

• Maintain an active content and creative pipeline supported by clear briefs, owners, deadlines, QA standards, and success metrics.
• Ensure reliable content-production support is available when external resources are required.
• Create a structured process for testing creative concepts, hooks, formats, messages, offers, and calls to action.
• Protect product positioning and perceived value by avoiding excessive reliance on discounting and ensuring marketing claims are accurate and supportable.
• Ensure approved assets are properly named, organized, and stored in company-owned systems.

Team Leadership, Process, and Reporting

• Lead the internal Marketing team by setting clear responsibilities, deadlines, quality standards, KPIs, communication expectations, and individual performance targets.
• Conduct regular coaching, one-on-ones, performance reviews, and accountability conversations; identify skill gaps and coordinate development or corrective action with HR.
• Make timely recommendations regarding training, role clarity, workload changes, reassignment, or other performance actions when standards are not met.
• Create and maintain marketing processes, approval flows, reporting definitions, campaign documentation, and quality-control systems.
• Maintain a weekly marketing scorecard that distinguishes leading and lagging indicators and explains what changed, why it changed, and what action is required.
• Proactively escalate material risks and present concise, financially grounded recommendations to the CEO.

What Success Looks Like

• Marketing data, forecasts, campaign reports, creative briefs, and recommendations are accurate, validated, and financially grounded.
• Campaigns, agency deliverables, reports, corrective actions, and launches are completed on time, with blockers escalated early.CAC, LTV, LTV:CAC, MER, ROAS, contribution margin, retention, and cohort performance are consistently defined and used to guide decisions.
• Marketing investment produces profitable customer growth, stronger retention, faster learning, higher-quality execution, and stronger brand protection.
• The Marketing team and external agencies operate with clear ownership, measurable standards, and consistent accountability.

What We’re Looking For

• Proven experience leading DTC or e-commerce marketing across paid acquisition, retention, lifecycle marketing, content, and conversion optimization.
• Strong working knowledge of CAC, LTV, LTV:CAC, MER, ROAS, contribution margin, retention, cohort analysis, and marketing attribution.
• Experience managing Meta Ads, Google Ads, email marketing, SEO, AEO, Shopify, and agency partners.
• Demonstrated ability to manage budgets and make channel decisions based on profitability and customer quality.
• Experience leading and developing marketing team members, setting KPIs, and managing performance.
• Strong analytical judgment with the ability to challenge assumptions, validate agency recommendations, and translate data into clear actions.
• Excellent written and verbal communication, with a proactive and concise reporting style.
• Highly organized, accountable, and comfortable working in a remote, fast-moving environment.

Job Title: Senior Frontend Developer (Angular) – L4

Location: Mumbai

Experience: 7–12 Years

Role Overview

We are seeking an experienced Angular Developer (L4 level) with strong expertise in modern frontend technologies to build scalable, high-performance web applications. The ideal candidate will have deep experience in Angular, TypeScript, RxJs, ngRx, and a strong focus on unit testing and code quality.

Key Responsibilities

• Develop and maintain complex web applications using Angular (latest versions)
• Write clean, scalable, and maintainable code using TypeScript
• Implement reactive programming patterns using RxJs
• Manage application state effectively using ngRx (Store, Effects, Reducers)
• Design and implement reusable, performant UI components
• Ensure high code quality through unit testing (Jasmine/Karma or similar)
• Collaborate with backend teams, UX designers, and product stakeholders
• Optimize applications for maximum performance and scalability
• Participate in code reviews, architecture discussions, and technical decision-making
• Troubleshoot and debug complex application issues

Required Skills

• Strong experience with Angular (v10 or above preferred)
• Proficiency in TypeScript, JavaScript (ES6+)
• Hands-on expertise in RxJs (Observables, Operators, Subjects)
• Solid understanding of ngRx architecture and state management concepts
• Experience in Unit Testing frameworks (Jasmine, Karma, Jest, etc.)
• Knowledge of REST APIs and integration
• Familiarity with HTML5, CSS3, SCSS, and responsive design
• Understanding of frontend performance optimization techniques
• Experience with Git/version control systems

Preferred Qualifications

• Experience with CI/CD pipelines
• Exposure to micro-frontend architecture
• Knowledge of Agile/Scrum methodologies
• Familiarity with AWS/Azure or cloud-based deployments
• Strong problem-solving and analytical skills
• Behavioral Competencies
• Strong communication and collaboration skills
• Ability to mentor junior developers
• Ownership mindset and attention to detail
• Adaptability in a fast-paced environment

Seniority Level

L4 (Senior Individual Contributor)

Expected to drive modules independently and influence technical decisions

Job Description :

Salesforce Developer with a minimum of 5-7 years of work experience in designing, developing, testing and deployment of CRM solutions on the salesforce platform. The developer will work with the distributed team and will be responsible for designing and implementing end to end solutions and integrate with the in-house platform and infrastructure.

We are looking for a passionate hands-on programmer who is willing to spend most of the time in code and delivering quality code by working closely with development leads and architecture teams in understanding and designing the solution. The candidate should be able to work collaboratively in a global setting and should be a go to person for troubleshooting any issues that may arise.

Qualifications – External Primary Skills / Must have :

* 3-7 years of experience as a Salesforce Developer

* Hands on experience and in-depth knowledge in LWC, AURA, Apex and Visualforce development.

* Designing solutions with out of the box features, custom configuration and code on the Salesforce platform.

* Experience in DEVOPS process using tools like FLOSUM, Jenkins or any CI/CD based tooling.

* Familiar in using SFDC metadata API using ANT migration too.

* Hands on experience in integrations using REST and SOAP, Workbench

* Knowledge of OOP concepts and application

* Good knowledge HTML5, CSS3, Javascript and JQuery

* Write clean, scalable code using Salesforce programming languages

* Excellent troubleshooting and communication skills, and attention to detail.

* BE/ME/BSC/MSC in Computer Science, Engineering or a related field * Ability to prioritize, be flexible and handle multiple projects with varying deadlines in a multi-task environment.

Desired Skills:

* Participate in requirements analysis

* Experience in Wealth Management or a similar Financial environment * Experience in working with Data teams to load and export large volume of data to and from Salesforce.

* Knowledge of Salesforce suite of products for integrations with other applications.

* Familiarity with Agile Methodology, Test-Driven Development and software design patterns.

* Test and deploy applications and systems with various teams

* Revise, update, refactor and debug code to improve existing software * Develop documentation throughout the software development life cycle

* Willing to take up challenges and learn new technologies

Role: Full-Time, Long-Term Required: Python, SQL Preferred: Experience with financial or crypto data

OVERVIEW

We are seeking a data engineer to join as a core member of our technical team. This is a long-term position for someone who wants to build robust, production-grade data infrastructure and grow with a small, focused team. You will own the data layer that feeds our machine learning pipeline—from ingestion and validation through transformation, storage, and delivery.

The ideal candidate is meticulous about data quality, thinks deeply about failure modes, and builds systems that run reliably without constant attention. You understand that downstream ML models are only as good as the data they consume.

CORE TECHNICAL REQUIREMENTS

Python (Required): Professional-level proficiency. You write clean, maintainable code for data pipelines—not throwaway scripts. Comfortable with Pandas, NumPy, and their performance characteristics. You know when to use Python versus push computation to the database.

SQL (Required): Advanced SQL skills. Complex queries, query optimization, schema design, execution plans. PostgreSQL experience strongly preferred. You think about indexing, partitioning, and query performance as second nature.

Data Pipeline Design (Required): You build pipelines that handle real-world messiness gracefully. You understand idempotency, exactly-once semantics, backfill strategies, and incremental versus full recomputation tradeoffs. You design for failure—what happens when an upstream source is late, returns malformed data, or goes down entirely. Experience with workflow orchestration required: Airflow, Prefect, Dagster, or similar.

Data Quality (Required): You treat data quality as a first-class concern. You implement validation checks, anomaly detection, and monitoring. You know the difference between data that is missing versus data that should not exist. You build systems that catch problems before they propagate downstream.

WHAT YOU WILL BUILD

Data Ingestion: Pipelines pulling from diverse sources—crypto exchanges, traditional market feeds, on-chain data, alternative data. Handling rate limits, API quirks, authentication, and source-specific idiosyncrasies.

Data Validation: Checks ensuring completeness, consistency, and correctness. Schema validation, range checks, freshness monitoring, cross-source reconciliation.

Transformation Layer: Converting raw data into clean, analysis-ready formats. Time series alignment, handling different frequencies and timezones, managing gaps.

Storage and Access: Schema design optimized for both write patterns (ingestion) and read patterns (ML training, feature computation). Data lifecycle and retention management.

Monitoring and Alerting: Observability into pipeline health. Knowing when something breaks before it affects downstream systems.

DOMAIN EXPERIENCE

Preference for candidates with experience in financial or crypto data—understanding market data conventions, exchange-specific quirks, and point-in-time correctness. You know why look-ahead bias is dangerous and how to prevent it.

Time series data at scale—hundreds of symbols with years of history, multiple frequencies, derived features. You understand temporal joins, windowed computations, and time-aligned data challenges.

High-dimensional feature stores—we work with hundreds of thousands of derived features. Experience managing, versioning, and serving large feature sets is valuable.

ENGINEERING STANDARDS

Reliability: Pipelines run unattended. Failures are graceful with clear errors, not silent corruption. Recovery is straightforward.

Reproducibility: Same inputs and code version produce identical outputs. You version schemas, track lineage, and can reconstruct historical states.

Documentation: Schemas, data dictionaries, pipeline dependencies, operational runbooks. Others can understand and maintain your systems.

Testing: You write tests for pipelines—validation logic, transformation correctness, edge cases. Untested pipelines are broken pipelines waiting to happen.

TECHNICAL ENVIRONMENT

PostgreSQL, Python, workflow orchestration (flexible on tool), cloud infrastructure (GCP preferred but flexible), Git.

WHAT WE ARE LOOKING FOR

Attention to Detail: You notice when something is slightly off and investigate rather than ignore.

Defensive Thinking: You assume sources will send bad data, APIs will fail, schemas will change. You build accordingly.

Self-Direction: You identify problems, propose solutions, and execute without waiting to be told.

Long-Term Orientation: You build systems you will maintain for years.

Communication: You document clearly, explain data issues to non-engineers, and surface problems early.

EDUCATION

University degree in a quantitative/technical field preferred: Computer Science, Mathematics, Statistics, Engineering. Equivalent demonstrated expertise also considered.

TO APPLY

Include: (1) CV/resume, (2) Brief description of a data pipeline you built and maintained, (3) Links to relevant work if available, (4) Availability and timezone.

• Minimum 4 years’ experience developing Node.js applications on top of RESTful APIs.
• Experience building single page applications using JavaScript frameworks and libraries (React)
• Experience with cross-browser, cross-platform and design constraints on the web.
• Experience with test automation: TDD, unit/integration/functional testing.
• Solid understanding of object-oriented design and programming concepts.
• Have a passion for quality and writing clean, solid, readable code that scales and performs well.
• Proficient in Git and familiarity with continuous integration.
• A team player who values collaboration, innovation, and inclusion
• Comfortable working in an Agile environment
• Strong verbal and written communication skills

Job Description

We are looking for a Frontend developer with ReactJS experience to join our team at Sprouts

Responsibilities

• Code highly scalable software components based on the latest version of React, Redux, RxJs, CSS, HTML
• Build UI and visualization for showing massive data and user workflows
• Build complex web applications using TypeScript and related technologies
• Build highly reusable and shared components as part of our next-generation UI Platform. All team members play a pivotal role in the success of the product, with everyone sharing a voice in product, experience, and engineering.
• Translate designs from wireframes and low-fit prototypes provided by the UI/UX
• Contribute to the UI style guides and a UI component library, creating reusable components
• Write application interface codes using JavaScript following react.js workflows

Requirements

Experience: 3+

Role: Software Engineer – the final role will depend on the candidate’s experience and credentials

Education: BE/B. Tech/MCA/M.Sc./MTech

Technology Stack: React, Redux, RxJs, CSS, HTML

Develop firmware, system software for medical devices\ Automotive ECUs\ IoT edge devices & gateways.  Implement the logic and protocols and communications on 32-bit microcontrollers, configure OS, timers, tasks, interrupts, and communicate with external modems, SoCs, trans-receivers to design, code, and test desired functionality as per customer requirements

Job Requirements :

• Hands-on experience in firmware development using C language
• Hands-on experience in writing low-level device drivers for microcontrollers
• Know of real-time Operating system concepts, tasks, and interrupts’ configuration
• Hands-on experience with in-circuit debuggers
• Knowhow of wired and wireless communication protocols 
• Basic understanding of HW circuits, power supply designs, sensors, and actuators’ interfaces
• Experience in implementing SW development quality processes like ISO 9001 or ASPICE
• Good written and oral communication skills