Sales and Marketing Executive

Key Responsibilities

1. Generate leads and make cold calls and reference calls to arrange a meeting for discussion.
2. Develop a growth strategy to bring financial gains and delighting clients.
3. Suggest ways and means to endorse the products and services of the organization.
4. Keep a close tab on the strategic moves made by the competitors.
5. Maintain and manage records of sales, revenue, collections, invoices and others.
6. Build long-term association with the existing clients and prospects.
7. Nurture the subordinates to turn into thorough professionals.
8. Prepare bespoke sales contracts
9. Attend conferences, exhibitions and fairs to promote the company’s offerings.
10. Develop new markets and regions to promote the products and services of the organization.
11. Align personal goals with the vision and key objectives of the organization.

Key Attributes

1. Excellent communication skills and interpersonal skills.
2. Thorough knowledge of the products and services and about the markets.
3. Flair to research and keep a tab on changing trends.
4. Ability to build relationships
5. Good Listener.
6. Absolute Professional attitude
7. Effective Negotiation skills.
8. Willing to travel and must possess two/four-wheeler
9. Inspiring team player
10. A true go getter
11. If you feel that you may handle the responsibilities most efficiently and effectively and possess the characteristics mentioned, we would love to hear from you.

Sales Executive:

Job Description

We are looking for a motivated and communicative Sales Executive to promote and sell our digital marketing services (SEO, Social Media Marketing, Performance Marketing, Website Development, and Branding) to B2B clients. You will generate leads, connect with prospects, pitch our solutions, and convert them into long-term clients. This role suits freshers and early-career professionals who are confident in communication and motivated by targets.

Key Responsibilities:

• Identify and research potential B2B clients and new sales opportunities for our digital marketing services.
• Generate leads through LinkedIn, cold calling, email outreach, and networking.
• Connect with prospects via calls, emails, and meetings to understand their business needs.
• Present and pitch suitable digital marketing solutions to potential clients.
• Prepare and share quotations, proposals, and service presentations.
• Follow up with leads and negotiate to convert them into clients.
• Coordinate with the marketing and technical teams for smooth client onboarding.
• Build and maintain good relationships with clients to encourage repeat business.
• Maintain lead, follow-up, and conversion records in the CRM or tracking sheets.
• Achieve monthly sales targets, revenue goals, and KPIs.

Requirements & Qualifications:

• Bachelor’s degree in Business, Marketing, or a related field (preferred).
• 0 to 2 years of experience in sales, inside sales, or business development (freshers with strong communication skills may apply).
• Strong verbal and written communication skills.
• Good negotiation, persuasion, and presentation skills.
• Basic knowledge of digital marketing (SEO, PPC, Social Media Marketing, Google Ads, etc.).
• Ability to handle lead generation, client handling, and sales conversion.
• Familiarity with CRM tools or LinkedIn Sales Navigator is a plus.
• Ability to work in a target-driven environment and meet deadlines.

Job Title: Senior Executive – Brand Marketing

Reports to:

Department: Marcom – Branding

Location: Jaipur (Work From Office).

Job Purpose:

To plan and execute end‑to‑end brand marketing initiatives for Genus Innovation Limited,

ensuring enhanced brand visibility, effective influencer collaborations, strong retail

branding presence, and impactful BTL-led lead generation.

Roles and Responsibilities:

- Plan and execute branding activities across GIL retail chains, marketing campaigns, plants,

and offices.

- Conduct retail branding asset audits and prepare monthly visibility performance reports.

- Build and manage an influencer pipeline for brand and product promotion.

- Execute BTL activations and drive qualified lead generation.

- Plan and manage branding for events, exhibitions, and trade shows.

- Prepare MIS reports and ensure budget adherence.

Key Performance Indicators (KPIs):

- Brand visibility & recall

- Influencer marketing performance

- Retail execution excellence

- BTL lead generation

- Event & exhibition ROI

- Campaign effectiveness

- Reporting & governance

Qualifications:

- Experience: 2–4 years

- Education: MBA

- Seniority Level: Mid‑Senior Level

Skills Required:

- Marketing operations

- Budget & vendor management

- MIS & reporting

- Influencer outreach

- BTL execution

- Communication & coordination skills.

Job description: Business Development Executive

Key Responsibilities:

• Identify and generate new business opportunities as a Business Development Executive (BDE) / Sales Executive for digital marketing services including SEO, Social Media Marketing (SMM), Performance Marketing, Website Development, and Branding.
• Conduct lead generation, prospecting, and business development activities through LinkedIn, cold calling, email outreach, and networking.
• Research and identify potential clients for B2B sales and client acquisition.
• Communicate with prospects via calls, emails, and meetings to understand their business needs.
• Present and pitch digital marketing solutions and sales proposals to clients.
• Prepare and share quotations, business proposals, and service presentations.
• Work closely with marketing and technical teams for smooth onboarding.
• Manage client relationships and account handling.
• Achieve monthly sales targets, revenue goals, and KPIs in a target-driven environment.

Requirements & Skills:

• Strong communication, negotiation, and sales skills.
• Basic knowledge of digital marketing (SEO, PPC, Social Media Marketing, Google Ads, etc.).
• Ability to perform lead generation, client acquisition, and sales conversion.
• Suitable for freshers, business development associates, and entry-level sales executives.
• Good presentation skills and client handling ability.
• Ability to work in a target-based sales role with deadlines.