SEO executive

About Company:

Gevme is a fast-growing company based in Singapore providing a virtual & hybrid event platform for building unique experiences. It is used by event professionals worldwide to build, operate and monetise events for some of the biggest brands. The flexibility of the platform provides them with limitless possibilities to turn any event idea into reality. Gevme has powered hundreds of thousands of events around the world for clients like Facebook, Netflix, Starbucks, the Singapore Government, Forbes and MasterCard. We are a product company with a strong engineering and family culture; we are always looking for new ways to empower event professionals through technology. We’re on a mission to groom the next generation of event technology thought leaders as we grow.

Job Description:

We are looking for a tech-savvy content ninja with 1- 4 years of experience to drive the content creation process for Gevme. As a content ninja, you will be required to research and define desired target audiences, own the content creation and publishing process, and monitor consumer and content metrics.

To ensure success as a content ninja, you should have a keen eye for detail, be highly creative and be an execution monster. As a content ninja at Gevme, you’ll have complete autonomy to create and execute a content calendar that appeals to your creative genius irrespective of the style, format or medium.

Responsibilities:

• Own content writing and publishing to drive and retain traffic to various brand touchpoints
• Developing clear and engaging content that is consistent with the company's brand image and addresses both business goals and consumer needs.
• Creating content for a variety of platforms including blogs, websites, emails, ads, podcasts and social media.
• Proofreading and editing content before publishing.
• Ensuring that SEO and SMO strategies are effectively implemented.
• Managing content calendars and ensuring that the content remains consistent across all platforms.
• Coordinating with the marketing and design teams to ensure the timely delivery of assignments.
• Tracking consumer and content analytics and generating reports and presentations.
• Keeping up to date with content trends, consumer preferences, and advancements in technology.

• Consolidating daily reporting from different advertiser dashboards
• Monitoring discrepancy between advertiser and publisher numbers
• Maintaining month-end consolidated reports for Publishers and Advertisers
• Perform ad trafficking, ensuring accurate implementation of creative assets, tracking codes, and targeting specifications.
• Monitor campaign performance, analyze data, and provide actionable insights to improve campaign effectiveness and optimize ROI.
• Collaborate with cross-functional teams to ensure campaigns are executed according to client objectives and deadlines.
• Stay up-to-date with industry trends, ad tech developments, and best practices to enhance campaign strategies.

About Visdum

Visdum is the world’s leading SaaS Solution for Sales Compensation Management. Founded in 2020 by ex-Oracle Executives who have 50+ years of experience in the IT industry, we’re an early-stage SaaS startup with a mission to democratize sales commissions.

Visdum helps Finance, Revenue Operations, and Sales teams manage and optimize sales incentive compensation process, giving real-time visibility to payouts and a decrease in calculation errors. Visdum helps SaaS teams around the world save hundreds of hours by automating commissions and drive higher sales revenue with a motivated sales team.

Our Impact So Far

• 13+ Countries Served
• $50M+ Commissions Processed
• We achieved all of this with a nimble team of 17

Job Role: Content Marketer

Location: Remote. We have an office in Noida, India, where you can feel free to drop by anytime. :)

The Opportunity

Visdum is looking to hire a Content Marketer to join our Marketing team. We’re disrupting the sales compensation market as the only solution that solves sales commissions for SaaS.

We are looking for an enthusiastic Content Marketer to join us on this disruptive journey. In this role, your core responsibility will be content creation, but you will also be responsible for distributing this content and engaging your audience. Our ideal candidate has 1-2 years of B2B content writing experience (bonus points for SaaS experience), an eye for detail, and the ability to write crisply using simple language.

Responsibilities:

• This role will involve creating high-quality content for the brand - social media posts, blogs, case studies, eBooks, emails, whitepapers, video scripts, infographics, posters, etc.
• Develop a good understanding of the “Sales Compensation” industry and the people involved in it to create compelling content to drive awareness and leads for Visdum.
• Own the social media calendar and strategy end-to-end.
• Collaborate with designers and developers to create landing pages, guides, and other relevant content for marketing and sales enablement.
• Come up with creative campaigns to improve Visdum’s engagement on LinkedIn.
• Write PR stories or external announcements to elevate the Visdum brand.
• Understand basic SEO practices needed to create high-quality content that converts.

Requirements:

• 1–2 years of B2B content writing experience (SaaS companies preferred).
• Experience of writing content for the US region is an added advantage.
• Basic design skills using Canva, Figma, Adobe Photoshop/Illustrator, etc.
• Exceptional writing skills, with a penchant for quality and attention to detail. We prefer simple language to jargon. Someone with a natural passion and a flair for storytelling and writing would fit in well.
• Basic understanding of SEO to track content performance
• Great research skills and the ability to obtain information from anywhere would be ideal. (Yes, all hail ChatGPT!)
• Understands the fundamental concepts of content distribution and audience engagement.

We are seeking a Content Writer/Research Analyst to join our marketing team. The ideal candidate should have a strong background in content creation and research, with experience in managing different marketing collaterals. The role involves creating compelling content across different formats and channels, conducting research to support marketing strategies, and managing collateral production and distribution.

Responsibilities:

• Create high-quality, engaging content across different formats and channels, including blogs, articles, social media posts, email campaigns, video scripts, whitepapers, case studies, and product descriptions.
• Conduct research to support marketing strategies, including competitor analysis, market trends, customer insights, and industry best practices.
• Collaborate with cross-functional teams to develop and execute content plans that align with marketing goals and objectives.
• Manage collateral production and distribution, including working with designers, printers, and vendors to ensure quality and timely delivery.
• Develop and maintain a content calendar that aligns with marketing campaigns and ensures consistent messaging and branding.
• Monitor content performance metrics and provide insights and recommendations for improvement.
• Edit, review, and proofread content for accuracy, grammar, spelling, and punctuation.
• Stay up-to-date with industry trends, content marketing best practices, and emerging technologies to continuously improve content quality and effectiveness.
• Ensure all content is SEO-friendly, adheres to brand guidelines, and complies with legal and ethical standards.
• Support other marketing initiatives as needed.

Requirements:

• Bachelor's degree in English, Communications, Marketing, or a related field.
• 2-3 years of experience in content creation and research, preferably in a B2B marketing environment.(4lakh)
• Proficient in managing different marketing collaterals, such as brochures, flyers, presentations, and other promotional materials.
• Excellent writing, editing, and proofreading skills, with the ability to create content that resonates with target audiences and drives desired actions.
• Strong research skills, with the ability to gather, analyze, and synthesize information from different sources to inform marketing strategies.
• Familiarity with SEO, digital marketing, and social media best practices.
• Experience with content management systems, such as WordPress, Drupal, or HubSpot.
• Proficient in Microsoft Office Suite, Google Suite, and project management tools, such as Trello or Jira.
• Strong organizational skills, with the ability to manage multiple projects and deadlines simultaneously.
• Creative and strategic thinker with attention to detail and the ability to work independently and as part of a team.

Job Description

The Content Writer is "the voice" of our company by writing blogs, articles that aligns with our SEO activities, branding and other marketing efforts. SEO Content Writers must have demonstrated writing experience, professional and/or academic. They have experience writing for a web-based audience as well as a working knowledge of search engine optimization best practices and how they apply to content marketing.

Key Responsibilities:

• To write SEO friendly articles with appropriate use of keywords and understands the affiliate market.
•  Write Content on Product Page as per google guidelines to drive traffic and generate sales. 
•  This includes basic SEO understanding, content categorization, meta tags and structure, content development, distribution, and measurement. 
•  Development of an editorial strategy so the content is consistent with our brand voice, style, and tone.
•  Experience in creating content for the web and growing a social audience. 
•  An editorial mindset that seeks to understand what audiences consume and how to create it. 
•  Ability to analyze and present content and social performance. 
•  Experience with Wordpress, Google analytics, Quora, and the top social channels. 
•  Create a content marketing strategy and Social Media Strategy for the company
•  Develop new ideas, concepts and write on them in the English language in a lucid manner without any grammatical errors.
•  Write and edit creative, clear and persuasive materials for marketing, training, employee communication, corporate communication and sundry.
•  Coordinate with different departments, understand their needs and also coordinate with various levels of the organization and create appropriate documents for a diverse audience
•  Take up new challenges that may come up in the way of documentation and corporate communication and strategy.
•  Meet up the strict deadlines with equal speed and accuracy maintaining top class quality Desired Skills and Experience
•  Deliver engaging content on a regular basis. 
•  Edit, proofread and improve content.

Desired Candidate Profile:

•  Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool.
•  Experience using WordPress.
•  A bachelor’s or a Master’s degree from a certified University.

Education-  B.Sc., B.Tech/B.E., BCA, MCA/ Any Graduate

Needs to be interested in gaming and/or tech. We will use their research skills to create SEO optimized guides and walkthroughs for various online portals.

*Fact-checking from multiple sources is compulsory.

*Plays PC/Console/Mobile games.

*No rewriting from other sites or plagiarism of any form allowed. Content should be entirely unique and packed with information that the player/user needs.

*Quick grasping skills and can create guides/tips & tricks after referring to Youtube videos and more.

*Top-notch research skills.

*Writing should be to-the-point, clear and concise.

*Good communication and understanding skills.

*Excellent proof-reading skills - typos and poor sentence structure will not be helpful.

*Focused on meeting deadlines in an undistracted manner: the end-goal is a minimum of 5 articles per day (around 300-400 words each).

*Knowledge of Photoshop will be a good add-on.

*Knowledge of Word press drafting  will be a good add-on.

*Should be a keen learner and dedicated to work long-term.

Your Role: We are looking for a growth marketer who thrives in &creates fast moving environments. You will work closely with the founder & cross functional teams to own our complete inorganic marketing strategy so as to help millions learn new skills & build better careers.

About Us: CareerNinja is a vc-funded, fast growing EdTech venture that is building the worlds largest personalized digital university. We curate the right content, provide live expert mentorship & connect to top employers to help youth achieve their career goals. Alongside our partners like Canva, we have 50,000+ learners across 100+ courses with an average rating of 4.8/5. Join our mission to make high quality learning available at a mass-affordable scale globally.

Responsibilities- 1. Develop and execute the growth plan in conjunction with the founder 2. Own and execute complete inorganic marketing & campaigns including performance marketing and growth hacks so as to drive increased ROI. 3. Own performance of & drive the entire user journey & conversion funnel from registration and onboarding to early retention, remarketing payment and growth loops like referrals 4. Monitor cohort performance from channels and campaigns, conduct user & market research to identify key improvement areas, new features and product & process iterations for driving user & revenue growth 5. Work closely with sales, product and support team to build & optimize go-to-market strategy for lead conversion, upsells, reactivation and referrals & drive its operations.

Must Have-

• 3+ years of experience with a proven track record of driving user growth through effective marketing campaigns or growth hacks across different channels(not necessarily Facebook & Google).
• At Least 2+ years of experience in high-performance product or growth marketing roles
• 2+ years of hands-on experience working on multiple digital advertising platforms (with expertise in Facebook and Google)
• 2+ years on marketing & advertising analytics tools like/similar to Google Analytics
• Strong experience with optimizing conversion funnels and growth loops and working closely with design, content, marketing and engineering to implement high-leverage experiments

Good to Have-

• Relevant industry/Start-up/Edu-tech experience in a similar role
• Proven experience of handling multiple paid campaigns on (Search, Facebook, Affiliates, Influencers, etc.)
• Exposure of other aspects of the marketing functions like social, brand, market research, pricing, etc
• Cross functional experience across performance marketing, SEO & sales is a must with additional experience/exposure in product & program management
• A high level of comfort with data and strong analytical skills

Why Work With Us- We take growth and learning seriously. Working with us could be your best decision if you’re looking to jump five steps ahead in 5x the amount of time. We offer exciting growth opportunities, cross functional learning & ownership. We also offer the chance to work on an exciting product, the opportunity to witness the growth of an early stage start up and be a part of it! You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (mostly under 30) work environment. Work from home (even without Covid), flexible work, free drinks & snacks, off-sites etc are just a regular part of our work life.

• Experienced in creating microcopy that will drive visitors towards taking the right actions across our website
• Experienced in writing technical documents like product sheets, product manuals, technical guides, tutorials, etc
• Experienced in proofreading and editing content copies
• Experienced in creating content as per our Ideal Customer Profile
• Work with the marketing team for generating fresh content ideas
• Should have basic knowledge of search engine optimization
• Experienced in creating concise, eye-catching, and innovative headlines and a body of technical documents.
• Experience- 5-10years
• Salary -5-15lpa

1. Write compelling content for Print Ads, Website, and Digital Marketing Ads
2. Collaborate with designers and creative teams and  Write high-quality product descriptions
3. Developing new ideas for a website, SEO, and blog content and help establish brand presence