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SEO Specialist

at Appitsimple infotek Pvt. Ltd.

DP
Posted by Dharmik Upadhyay
icon
Ahmedabad
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0 - 2 yrs
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₹1L - ₹3L / yr
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Full time
Skills
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Digital Marketing

Best place to hide a dead body is page two of Google.

So., We are looking for  SEO/SEM expert to manage all search engine optimization and marketing activities.You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.
Exp : Minimum 1 yr 

Responsibilities

  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

  • Track, report, and analyze website analytics and PPC initiatives and campaigns

  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

  • Optimize copy and landing pages for search engine marketing

  • Perform ongoing keyword discovery, expansion and optimization

  • Research and implement search engine optimization recommendations

  • Research and analyze competitor advertising links

  • Develop and implement link building strategy

  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code

  • Work with editorial and marketing teams to drive SEO in content creation and content programming

  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

  • Requirements

  • Proven SEO experience

  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.

  • Solid understanding of performance marketing, conversion, and online customer acquisition

  • In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)

  • Knowledge of ranking factors and search engine algorithms

  • Up-to-date with the latest trends and best practices in SEO and SEM

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Subodh Popalwar
Software Engineer, Memorres
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About Appitsimple infotek Pvt. Ltd.

Founded
2014
Type
Size
Stage
Bootstrapped
About

AppitSimple Infotek is a product-based information technology company that has, for many years, been working to change and simplify how organizations perform their operations. CallHippo and SoftwareSuggest, the company's ground-breaking platform and product are primarily responsible for the company's widespread recognition. An online resource for selecting the best business software and service partners offers users access to evaluations written by actual customers, in-depth analyses of the software, free consultations, and free trials of the program. For businesses of any kind looking for software and services tailored to their particular sector, this one-stop shop is the place to go.


Over 800 different software categories and over 49 different service categories are currently available on SoftwareSuggest as options for businesses to choose from. In addition to this, it allows businesses to analyze the qualities of a variety of software and service providers so that they may make the most informed purchasing decision possible.

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Subodh Popalwar
Software Engineer, Memorres
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For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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