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SEO Expert
E-Store For Apparels N Handicrafts

SEO Expert at E-Store For Apparels N Handicrafts · Delhi · 3 - 5 years · ₹3.5L - ₹5.5L / yr · Posted 16 Dec 2021

Unnati's logo

SEO Expert

at E-Store For Apparels N Handicrafts

Agency job
via Unnati
3 - 5 yrs
₹3.5L - ₹5.5L / yr
Delhi
Skills
Search Engine Optimization (SEO)
Google Webmaster Tools
Google Adwords
skill iconHTML/CSS
On-page Optimization
Landing page optimization
off page optimisation
Do you have an immense passion for Indian handicrafts and can create the right image for the growth of this rich heritage? Then this role is for you.
 
Our client is a 5-year-old online platform where one can buy exclusive range of handcrafted clothing and accessories, home decor and more. Their textiles and designs range from Patola, Kalamkari, Banarasi, South silk, cotton, Lucknowi and many more, each that celebrates Indian-ness with an eclectic vibe. The quality of every product is unmatched, apart from being sophisticated and subtle at the same time.
 
They provide a platform to new and upcoming designers, giving a chance to age-old craftsmen and artisans to showcase their products and designs to an international market. Founded by an engineer, with a passion for Indian handicrafts and dedication towards creating and curating vintage quality products.
 
As an SEO Expert, you will develop and execute successful SEO strategies to maximize website traffic and generate Organic Sales.
 
What you will do:
  • Improving organic search results for desktop and mobile Version on all major search engines.
  • Developing and implement On Page Optimization and Off Page Optimization.
  • Working with the development team, Designing Team, Content Team to ensure SEO best practices are properly implemented on the website.
  • Conducting website audits, and make progress Reports
  • Implementing the required changes to website architecture, content, linking and other factors to improve SEO positions for all target keywords.
  • Optimizing landing pages and blogs.
  • Doing Competitor research and analysis to identify SEO opportunities, maintain the tracker.
  • Being responsible for DA ranking, Website Ranking and Keywords Ranking
  • Ensuring Direct link-building and blogger outreach for guest posting
  • Being responsible for creating high-quality link building for site
  • Keeping abreast with the latest updates in Search engine Algorithms.

 

What you need to have:
  • Proven SEO execution experience of 3+ years
  • Knowledge of standard and current SEO practices
  • Knowledge of HTML/ CSS
  • Experience with SEO reporting
  • Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends, Webmaster Tools)
  • Solid understanding of performance marketing, conversion, and organic customer acquisition.
  • Excellent communication skills
  • Analytical mindset with numerical aptitude
  • Passion and ambition to grow in the digital marketing field
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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