SEO Executive

Experience: 2+ years Must-Have: Candidate must have prior experience in a product-based company

Role Summary: We are looking for a passionate Product Manager / APM to own and enhance the end-to-end product experience for both FOY Store (India & Global) and Personalise Me (Skin AI & Makeup Try-On). You will drive conversion, revenue, personalization, customer experience, and operational efficiency while collaborating closely with cross-functional teams including engineering, marketing, cataloge, operations, and data/ML teams.

Key Responsibilities: FOY Store:

Own the full customer journey: CTR → ATC → Checkout → Purchase → Repeat Define assortment strategy, navigation, product discovery, search, filters, PLPs, PDPs Collaborate with brand, cataloge, marketing, and operations for pricing, availability, and content accuracy Run rapid A/B experiments to optimize funnel and conversion Build scalable product integrations with payments, logistics, loyalty, and subscriptions Define product roadmap and write PRDs / user stories for engineering Track and improve store GMV, margins, retention, cancellations, COD risk Personalise Me (Skin AI + Makeup Try-On):

Own the hyper-personalized beauty experience: Skin AI test, Virtual Try-On, BeautyGPT Collaborate with data/ML teams to improve recommendation accuracy Understand beauty user profiles, concerns, and preferences deeply Integrate personalized recommendations into the shopping journey to boost conversion Drive metrics: activation → profile completion → recommendation clicks → purchase Work with brand and catalog teams to tag inventory for personalization

Must-Have Skills:

Strong analytical mindset + customer psychology understanding UI/UX intuition for ecommerce and personalization best practices Strong Google Sheets & Excel skills SQL proficiency Experience with funnels, Clevertap/GA, AB testing tools Customer empathy, problem-solving, and curiosity for beauty tech and AI

Bonus Skills:

Experience with ecommerce marketplaces, D2C, or AI-driven recommendation systems Experience with personalization, gamification, or form-based flows Knowledge of AI tools and product integrations

Why Join Us: Be part of a dynamic team shaping the future of beauty commerce, blending cutting-edge AI with customer-first product experiences.

• Identifying private/public landlords and retail partners

• Developing, maintaining, and growing relationships with existing tenants.

• Regularly canvassing the trade area to identify new tenant/partner opportunities, networking with local small businesses & entrepreneurs, and attending relevant trade shows and events to expand the business.

• Networking with area leasing representatives, brokers, and industry associates.

• Identifying and developing new leasable locations in the common area.

• Maintaining fruitful relationships with existing partners and customers

• Researching organizations and individuals online (especially on social media) to identify new leads and potential new markets

• Negotiating lease agreements and renegotiating by phone, email, and in person

•   R&D of the market.

• Should have good experience with PHP and PHP frameworks such as CodeIgniter.
• Should have good experience with HTML, CSS, JQuery.
• Should have experience with designing and writing performant APIs.
• Should have understanding or experience with good design patterns, dependency injection and MOC frameworks.
• Should have experience with data modeling and database technologies such as MySQL, SQL Server, PostGres.
• Should have experience with front end JavaScript frameworks.
• Should have experience working in an agile development environment.
• Should have experience writing unit, automated and integration tests.

• 3 + years expertise in Python 3.7, Django 2 (or Django 3).

• Familiarity with some ORM (Object Relational Mapper) libraries.

• Able to integrate multiple data sources and databases into one system.

• Integration of user-facing elements developed by front-end developers with server-side logic in Django (RESTful APIs).

• Basic understanding of front-end technologies, such as JavaScript, HTML5, and CSS3

• Knowledge of user authentication and authorization between multiple systems, servers, and environments

• Understanding of the differences between multiple delivery platforms, such as mobile vs desktop, and optimizing output to match the specific platform

• Able to create database schemas that represent and support business processes

• Strong unit test and debugging skills.

• Proficient understanding of code versioning tools such as Git.

The desirablesoptionals

• Django Channels, Web Sockets, Asyncio.

• Experience working with AWS or similar Cloud services.

• Experience in containerization technologies such as Docker.

• Understanding of fundamental design principles behind a scalable application (caching, Redis)