Product Manager

·        5+ years of experience in QA engineering, with significant focus on mobile application testing (iOS + Android).

·        Strong command of test automation frameworks such as Selenium, Appium, Playwright, or similar.

·        Solid understanding of CI/CD pipelines, build systems, and QA integration with DevOps.

·        Hands-on experience with creating test plans, test cases, and test data for end-to-end mobile applications.

·        Strong analytical, debugging, and problem-solving skills.

·        Experience working in fast-paced startup or high-growth environments.

·        Excellent communication and cross-functional collaboration skills.

·        Availability to work on-site in Ahmedabad.

📍 About the Role

We are seeking a highly motivated Demand Generation Executive to join our growing team. You will play a key role in driving lead generation activities, qualifying prospects using the BANT (Budget, Authority, Need, Timeline) framework, and supporting sales efforts through quality pipeline creation. You will work closely with both Sales and Marketing teams to generate interest, identify opportunities, and contribute to revenue growth.

🔑 Key Responsibilities

• Conduct outbound prospecting to generate and qualify leads using BANT criteria (Budget, Authority, Need, Timeline).
• Perform contact discovery and market research to identify key decision makers and target accounts.
• Engage with prospects through cold calls, emails, LinkedIn outreach, and other channels.
• Maintain and update CRM records, ensuring accurate lead status and follow-up activity.
• Schedule qualified appointments/demo calls for the sales team.
• Collaborate with Marketing to improve campaigns and lead qualification processes.
• Track, analyze, and report on lead generation activities and outcomes. 

About Crayon Infotech:

Crayon Infotech is a fast-growing digital solutions company specializing in mobile app development, web development, UI/UX design, and digital marketing. We work with startups and enterprises to deliver cutting-edge technology solutions. We believe in innovation, collaboration, and quality execution.

Job Summary:

We are looking for a dynamic and result-oriented Inside Sales Executive to join our team. The ideal candidate will be responsible for lead generation, client engagement, pitching our services, and converting prospects into customers. You should have strong communication skills and the ability to understand client requirements.

Key Responsibilities:

• Generate leads through calls, emails, LinkedIn, and online platforms.
• Understand client needs and present appropriate service offerings (Mobile Apps, Websites, UI/UX, etc.).
• Follow up on leads and maintain a strong pipeline.
• Schedule client meetings and demos for the Business Development team.
• Work closely with marketing and technical teams to align sales strategies.
• Maintain CRM tools and prepare weekly/monthly reports.
• Meet and exceed monthly and quarterly sales targets.
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Required Skills:

• 1–5 years of experience in Inside Sales, preferably in IT or digital services.
• Excellent verbal and written communication skills.
• Strong persuasion and negotiation skills.
• Proficient in MS Office and CRM tools.
• Self-motivated and goal-oriented approach.
• Ability to handle multiple tasks and thrive in a fast-paced environment.

About Elucidata

Headquartered in San Fransisco, USA, Elucidata is a leading deep-tech Company dedicated to accelerating Life Sciences R&D. Our mission is to power data-centric biological discovery through 3 key aspects of our technology.Data Harmonization, Data & AI Cloud, & AI Insights. Recognized as the Most Innovative Biotech Company 2024 , by Fast Company. Elucidata is Series A funded and expanding its marketing team in India. We are 150+ strong , multi- disciplinary team of experts based across the US & India.

About the role

Elucidata is seeking a seasoned B2B Demand Gen Specialist in India to drive the conceptualization and planning of our demand generation pipleline. This role is the center of a cross-functional stakeholder group across sales, inside sales, product marketing and brand marketing and will be developing solid working relationships across key stakeholders. She will be responsible for strategizing, developing, managing, tracking and optimizing marketing initiatives across all digital channels for Mid-market and large enterprises to generate demand for its Solutions. The ideal candidate is a proven orchestrator who will meet pipeline targets with targeted, persona-focused campaigns that deliver the right message to the right buyer at the right time and on the right channel.

Key Responsibilities

-Strategize, develop, manage, track and optimize multi-channel marketing campaigns for mid- market and large enterprises

-Own 20% of the company’s pipeline targets through Inbound & Outbound efforts.

-Build and execute strategies to drive intent and nurture form fills down the funnel.

-Work with SEO Experts, Product Marketing Manager, and Content Writers to design campaigns to create awareness and interest among our ideal customers through top of the funnel tactics.

-Manage and nurture a team of digital marketing/CRM specialists and SDR’s

-Run paid campaigns, hire and onboard vendors to scale up Elucidata’s marketing efforts

-Establish a structured feedback loop with sales and inside sales to ensure campaigns land successfully both internally and externally.

-Measure and report performance of all digital marketing campaigns via CRM (Pardot), and assess against goals (ROI and KPIs) and make data-driven decisions to build a cranking lead generation machinery for enterprise sales.

Requirements

-3-7+ years of marketing experience within B2B SaaS in a dynamic environment.

-Academic background in engineering, science, technology or a related field

-Experience of having sold/marketed a product in the North American market is a must.

-Highly motivated, dynamic and detail-oriented person with strong analytical skills. If you’re hungry and willing to take on more, this role is for you!

-Working knowledge of automation tools, email marketing, SEO, marketing database, webflow, CRM and paid channels (LinkedIn, PPC, Google AdWords etc), website fundamentals.

-Proven people manager and strong team player with the ability to coach, inspire and manage a team of marketing professionals to drive success against demand and lead generation KPIs.

-Strong business acumen and an ability to connect business objectives to marketing strategies and execution plans with clearly defined metrics and KPIs.

-Ability to work cross-functionally and build solid working relationships with adjacent commercial teams.

-Results & data driven mindset with strong presentation, problem-solving, and budget management skills

-Prior B2B SaaS selling experience in the North American market is a plus

Perks of working with us

✓ Hybrid working policy. Only one rule - get things done!

✓ Opportunity to work on creating India’s first life-sciences tech unicorn

We are proud to be an equal opportunity workplace and are an affirmative action employer. We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability,

gender identity or Veteran status.

Responsibilities

• Recruit Stockist/Super stockist.
• Develop Local sales strategies for market penetration for Domestic and International Tours.
• Researching and identifying sales opportunity, generating leads, target identification.
• Build new client’s database of Retail and Corporate Clients.
• Identify opportunities for campaigns and services that will lead to an increase in sales.
• Expanding business in the given territory.
• Promote the company's products/ services.

• To design UI that carries wow effect
• Designing clean, professional looking UI to high standards, in a timely way
• Follow industry best practices when designing UI
• Design UI for Website, fluid/responsive mobile friendly designs.

• At least 2 years of experience
• In-depth knowledge of React, Redux
• In-depth knowledge of HTML, CSS, JavaScript, jQuery, Bootstrap, JavaScript frameworks
• Experience of React Native is added advantage
• Git/ version control
• Testing/ debugging
• Creative and efficient problem solver
• Good communication skills in English, ability to listen to customer, understand their requirements and respond back meaningfully. Ability to work in a small team or individually and share different tasks which are pertinent to the organization.