
This is a part-time / Freelance opportunity
Vai Ra is a fine jewelry start-up based in Hyderabad. Founded in 2022, we are a digital-first D2C brand offering lab-grown diamond and moissanite jewelry. We are looking for a part-time/freelance digital marketing consultant who will work closely with the founders to drive the digital marketing activities.
Sales are the lifeline for a start-up, so ROAS and sales will be the main KPI. All the efforts of the person in this role should focus on maximizing sales through our campaigns. This will also fuel your growth within the organization. This role requires creative thinking to design profitable sales campaigns outside the "big agency" thought process. Our key performance indicator is Return on Ad Spend (ROAS) with a target of 12X. This target is achievable given our product range from 35k to 1 lac.
What would you be doing?
- Develop interactive ads with the available creative content. Our primary source of the content is photos and videos of real products (not photoshoots with models). You should be able to use these materials to build, test, and run your creative campaigns.
- Create interactive landing pages using Shopify-compatible apps
- Manage Google Ads and Meta ads campaigns independently, from strategy to optimization. You should be able to take complete ownership of the campaigns. Your performance will be measured by the sales reflected in your weekly dashboards.
- Manage email, WhatsApp, and SMS campaigns. These campaigns need to be designed daily, and you should be able to show revenue and Click-Through Rate (CTR) for them, similar to other paid advertising campaigns.
- Campaign management and optimization will be an integral part of this role. You should have good domain knowledge to detect and rectify technical problems across all ad tech tools, such as Google, Meta, and Bik.
- Implement exit popups, generate leads, and use these leads to create FOMO campaigns in regular intervals
Domain skills you must have to apply for this role:
- Google Ads
- Google Analytics
- Meta Facebook Business Manager
- Bik or similar marketing platforms
- Shopify
Other requirement for the role:
- You should be able to design sales campaigns that sell. We don't spend millions on campaigns. So you should be able to set aside the vanity metrics and be creative enough to create campaigns that mean the most for a startup
- You should be able to do everything from strategizing to running the campaigns without much supervision. Just like you, we dislike micromanagement.
- You’re organized with a high attention to detail: You’ll be managing all our ad campaigns
Experience
- 1-2 years experience in a performance marketer role
- Experience in managing campaigns for a luxury/lifestyle brand with high ticket orders is highly preferable
- Ability to work remotely (This is as much a skill as a perk)
Time commitment
- 20 hours per week
Why should you apply
- You will be our first digital marketer with a scope of making a great impact on a growing company
- Join a small team where every idea matters and a place that can take your skills to the next level
- Have an inside view of how D2C marketing works

About Vai Ra
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Roles and Responsibilities :-
● Test the overall system using appropriate testing techniques and
instruments.
● Applying the appropriate test measurements and metrics in the product.
● Execute all levels of testing (Integration, Regression and Sanity).
● Design and develop automation scripts when needed.
● Detect and track software defects and inconsistencies.
Skill set required :-
● critical thinking and analytical skills to examine bug reports and prioritize
necessary tests
● Logical and creative mindset.
● Should be able to work on testing tools and technologies.
● Knowledge of Software Development Life Cycle
● Knowledge of Software Test Life Cycle
We are looking for an experienced and creative Video Editor to join our team! As a Video Editor at our company, you will be responsible for editing, and producing photos and videos from stock images and videos, for internal and external purposes.
As video has become the best way to communicate the company's messages on online platforms, your position will play an important role in our company's success.
You’ll edit them accordingly per the requirements.
Experience and complete knowledge of video editing software like Adobe Premiere Pro, light works, etc
Experience as a graphic designer or in a related field.
Demonstrable graphic design skills with a strong portfolio.
A strong eye for visual composition.
Effective time management skills and the ability to meet deadlines.

This is a remote-based role but preference will be given to candidates who are already based in Bangalore. Compensation will be a mix of cash and stock component commensurate to the experience and skill level of the candidate.
Founding team includes members with experience in consulting, venture capital and product at leading firms.

Experience: 3-5 Years Experience
Skills:
Javascript, Node JS, HTML, CSS, Advanced JS
Location : Ahmedabad only
NO WORK FROM HOME
ONLY WORK FROM OFFICE
Experience is 4-7 years candidate who has working experience in Magento2.
Strong hands on experience in all Magento Major modules.
Able to analyze and debug the issues quickly and provide resolution
Experience in Magento2 design , technical solution providing,
Strong attention to details and outstanding skills in Magento 2 problem solving.
Knowledge in GIT, BitBucket, AWS
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Please find the JD below for the role of Frontend SDE-2 of Innovaccer :-
We at Innovaccer are looking for Software Development Engineer-2 (Frontend) to build the most amazing product experience. You’ll get to work with other engineers to build a delightful feature experience to understand and solve our customer’s pain points.
A Day in the Life
- Innovate and contribute to a Monitoring UI.
- Collaborate with other development teams, quality engineering team, and documentation teams to execute product deliverables.
What You Need
- 3-6 years of experience with a start-up mentality and a high willingness to learn
- Strong knowledge and experience in HTML, CSS, and JavaScript
- Good experience into ReactJS or one modern MVC style JS Framework
- Deep understanding of the DOM and how the browser works
- Experience in building large scale pluggable UIs
- Good understanding of the constantly evolving world of front-end development
- Experience with seamless integration of front-end to back-end functionality
- Excellent understanding of UX/UI design principles
- A belief in progress over perfection.
What We Offer
- Industry-focused Certifications: We want you to be a subject matter expert in what you do. So, whether it’s our product or our domain, you will dive straight in and be certified by the best in the world.
- Quarterly Rewards and Recognition Programs: We foster learning and encourage people to take moonshots. When you achieve your goals, we recognize and reward your hard work.
- Health Benefits: We cover health insurance for you and your loved ones.
- Sabbatical Policy: We encourage people to take time off and rejuvenate, upskill and pursue their interests so that they can generate new ideas for innovating at Innovaccer.
- Pet-friendly office and open floor plan. No mundane cubicles.
Please share these details too with your interest in the opportunity :-
Current CTC (Fixed + Variable) :-
Expected CTC :-
Notice Period :-
Total Experience :-
Preferred Location :-
Holding Offer :-
Offer Amount (Fixed + Variable) :-
Updated Resume :-
Is your Notice Period is negotiable :-
Are you leading a team right now :-
To whom you are reporting too :-
How big team you are leading right now :-
Are the all team mates are reporting to you directly :-
Are you involved in their appraisals, hiring and firings as well :-
Kindly acknowledge this email as your confirmation.
ESSENTIAL SKILLS:
· 4+ Years Hands on experience with web automation using Selenium, JavaScript technologies · Good knowledge and experience in unit testing tools such as Jasmine, Jest, Mocha/Chai or equivalent framework · Hands on experience in Cypress · Decent experience in testing web applications built on technologies like Node.js / React.js · Excellent programming skills in Java, JavaScript, or related languages, written custom test automation scripts, automation tools and frameworks · Ability to learn quickly and to adapt to existing / new tools and technologies · Work exposure with custom CI/CD Pipelines e.g.: Jenkins · Experience with Version control systems like Git · Experience with Bug tracking software like Jira · Excellent written/verbal communication · Ability to collaborate with different stakeholders including engineers, other QA, Product owners
ROLE DESCRIPTION: |
· Build the test suite for the UI automation where web pages are generated using UI as a service · The test suite is expected to be built on Cypress.io · Develop and implement automated test scripts by enhancing the existing / new framework and architecture · Write functional and end to end tests using JavaScript technologies, Selenium etc · Develop reusable utilities and test scripts which can be shared across the platform · Document defects effectively and collaborate with engineers and other stakeholders to have them resolved · Participate in the Agile execution and take part in the required agile ceremonies · Be an integral part of the development process, evangelising TDD and collaborating with software engineers across the development cycle. |

Key Responsibilities:
- You will play a key strategic and consultative role in developing, delivering and maintaining digital ad tech products
- Work as part of the engineering and product teams to develop complex platforms and systems that are scalable to millions of users
- Result-oriented full-stack development for world-class products with high degree of performance and quality
- Developers in our teams are also adept at formulating product strategies, research best practices, bring in expertise and mentor younger talent and drive the organization’s goals higher with a self-starter attitude
- Strong sense of commitment, problem-solving, professional ethics and willingness to learn new things are a standard requirement for all our openings.Requirements:
- Knowledge of digital ad tech ecosystem
- Minimum 3 years of experience working in a professional environment on full-stack development
- Proven expertise in creating and developing scalable enterprise or B2C web applications
- Experience in REST API development and MVC/MVVM development methodologies
- Deep understanding of the underlying architecture of web servers, load balancing, and browser nuances. Basically, a solid understanding of fundamentals - including execution models, asynchronous programming, object-oriented concepts, relational concepts, etc.
- Proficiency in one or more of Node.js/MEAN stack, Python, Java or other frameworks and willing to be flexible on stack as per the requirement of the project. Most of our current development is on the MEAN stack - expertise in the stack will be a definite plus
- Proficiency in one or more of databases such as MySQL, MongoDB, Cassandra or other equivalent databases and willing to be flexible as per the requirement of the project. Most of our current development is on MongoDB and MySQL - expertise in these will be a definite plus
- Good understanding of developer tools and devops such as Git, Ansible, cloud platforms such as AWS, Docker, etc.

We are looking for a high-performing Lead Developer to build our Ecommerce platform and API framework powered by Machine Learning and Artificial Intelligence. Candidates for this role will be passionate about well written code, testing, and excel at coming up with simple approaches to complex problems.
Our work culture is #overachiever, very amiable, and at the same time always charged with excitement. We encourage our team members to take responsibility and grow into future leaders in the industry.
Job Responsibilities:
- Understand project requirements, writing bug free clean code and ensure that the solution works per the agreed architecture, SLAs, KPIs and business model
- Integrate Django backend with third party API
- 100% Hands on role
- Make architecture decisions that contribute to maintainable systems
- Adapt to rapidly evolving requirements and changing priorities and drive the team accordingly
- Responsible to drive and support Ecommerce project activities and ensure marketplace implementation, deepen customer engagement, satisfaction, and user engagement
- Reverse engineer for debugging errors in code and ensure quality control in the process.
- Continually drive products towards a meaningful balance between user needs, business objectives and technical feasibility
- Documentation and reference preparation for users by writing operating instructions including changes and revisions.
- Operate in a hyper-collaborative way and follow these guiding principles: Value common sense and simplicity over complexity, make decisions quickly and move nimbly, celebrate diverse ideas, Succeed and fail together as a team
Qualifications:
- Bachelor or Master Degree in Computer Science, Software Engineering from a reputed University
- 5 to 10 years of experience working in eCommerce domain, specifically at-least 3-5 years of experience working in Django and Python.
- React and/or Angular for front end
- Proficiency in MongoDB and MySql
- Technical Skills: JIRA, Gitlab, Rest API, GCP or AWS
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- Experience in performance profiling, tuning, and optimization, caching mechanisms with Enterprise level applicants
- Analytical, debugging, and troubleshooting skill with proven experience troubleshooting and fixing production bugs
- Experience in writing unit testing and test case automation.
- Ability to operate in Agile environment with a start-up mentality and unstructured environment, Energy, drive and passion to work, and operate in a digital world.

