Performance Marketing Specialist

Job description:

Apprication Pvt Ltd -Hiring for BPO TECH SUPPORT(Night shift) - Work from office Goregaon(E)

JOB DESCRIPTION FOR BPO TECH -SUPPORT

-Excellent communication in English is mandatory.

-Must have minimum 1 year Experience

-Working on tickets and resolving the issues of clients/customers.

-Testing/replicating the issues raised by clients

-Working on tickets and resolving the issues of clients/customers

-Testing/replicating the issues raised by clients

-Installation of software / Hardware via remote.

-Giving training to the users via remote if required.

-Supporting merchants on software over Phone/Email.

-Giving remote support to clients.

Shift Timings : 11:00pm to 8:00am(Night shift)

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About the role

You bring experience from organizations where marketing analytics is taken seriously—whether that’s a global technology company, an Indian consumer tech company, a data-driven marketing organization, or a specialist analytics firm. You understand the discipline of marketing science and the craft of building teams that do it well.

Required Qualifications

• 8+ years of hands-on experience in data science, marketing analytics, or applied measurement, Deep expertise in Marketing Mix Modeling (MMM): methodology, tooling, business integration, and stakeholder communication.
• Strong knowledge of marketing attribution, incrementality testing, and causal inference methods (geo-testing, diff-in-diff, synthetic controls, uplift modeling).
• Experience with performance forecasting and budget optimization in a marketing context.
• Proven ability to manage and influence senior stakeholders across functions and geographies.
• Strong executive communication skills: comfortable presenting complex methodology and business implications to senior marketing and business leaders.
• Deep proficiency in SQL and Python or R; experience operating in production analytics environments.
• Comfort operating in a globally distributed team environment with US-based counterparts.

Nice to Have

• Exposure to offline marketing analytics, brand measurement, or upper-funnel attribution.
• Experience scaling and modernizing legacy marketing measurement infrastructure.
• Familiarity with dbt, Databricks, Snowflake, Airflow, or comparable data infrastructure.
• Experience building or managing analytics teams across multiple geographies.
•  

What Sets You Apart

• You build measurement frameworks that marketing leaders actually use to make decisions—not just deliver reports
• You communicate across the spectrum—from walking an analyst through a causal design to presenting budget implications to a CMO
• You hold a high bar for analytical credibility while being pragmatic about delivery timelines
• You build strong cross-geography partnerships 
• You stay technically grounded even as your scope grows—you know when to go hands-on and when to step back

Hi

Greeting From MNR

Urgent opening for Product Manager

Location – Mumbai (WFO)

Position Overview:

Product Manager, who reports and directly works with the VP Operations and manages end to end product life cycle, gathering and prioritizing product and customer requirements, defining the product vision, and working closely with the development team to deliver winning products in line with organization’s core values and ethics.

Primary Responsibilities:

• Automate workflows for Caregivers and Patients.
• Gathers, manages, and prioritizes business requirements..
• Works closely with Technology, Sales, Marketing, and support to ensure business case and customer satisfaction goals are met.
• Develops the business case for new products, improvements to existing products, and business ventures.
• Develops positioning for improving the app experience of gig workers
• Helps optimize conversion of leads from our own website.
• Contribute your expertise to product documentation, training materials and marketing collateral for each product offering.

Education and Experience:

Selection based on expertise and depth of domain in B2C sectors preferably startups which catering to target centric hyper-growth organizations. However prior experience of1-2years in Consumer Product Development/ Digital Consumer Product would be preferable.

                                               Sr. Data Engineer

Company Profile:

Bigfoot Retail Solutions [Shiprocket] is a logistics platform which connects Indian eCommerce SMBs with logistics players to enable end to end solutions.

Our innovative data backed platform drives logistics efficiency, helps reduce cost, increases sales throughput by reducing RTO and improves post order customer engagement and experience.

Our vision is to power all logistics for the direct commerce market in India

including first mile, linehaul, last mile, warehousing, cross border and O2O.

Position: Sr.Data Engineer

Team : Business Intelligence

Location: New Delhi

Job Description:

We are looking for a savvy Data Engineer to join our growing team of analytics experts. The hire will be responsible for expanding and optimizing our data and data pipeline architecture, as well as optimizing data flow and collection for cross functional teams. The ideal candidate is an experienced data pipeline builder and data wrangler who enjoys optimizing data systems and building them from the ground up. The Data Engineer will support our software developers, database architects, data analysts and data scientists on data initiatives and will ensure optimal data delivery architecture is consistent throughout ongoing projects. They must be self-directed and comfortable supporting the data needs of multiple teams, systems and products. The right candidate will be excited by the prospect of optimizing or even re-designing our company’s data architecture to support our next generation of products and data initiatives.

Key Responsibilities:

• Create and maintain optimal data pipeline architecture.
• Assemble large, complex data sets that meet functional / non-functional business requirements.
• Identify, design, and implement internal process improvements: automating manual processes, optimizing data delivery, re-designing infrastructure for greater scalability, etc.
• Build the infrastructure required for optimal extraction, transformation, and loading of data from a wide variety of data sources using SQL and AWS ‘big data’ technologies.
• Build analytics tools that utilize the data pipeline to provide actionable insights into customer acquisition, operational efficiency and other key business performance metrics.
• Work with stakeholders including the Executive, Product, Data and Design teams to assist with data-related technical issues and support their data infrastructure needs.
• Keep our data separated and secure across national boundaries through multiple data centres and AWS regions.
• Create data tools for analytics and data scientist team members that assist them in building and optimizing our product into an innovative industry leader.
• Work with data and analytics experts to strive for greater functionality in our data systems.

Qualifications for Data Engineer

• Advanced working SQL knowledge and experience working with relational databases, query authoring (SQL) as well as working familiarity with a variety of databases.
• Experience building and optimizing ‘big data’ data pipelines, architectures and data sets.
• Experience performing root cause analysis on internal and external data and processes to answer specific business questions and identify opportunities for improvement.
• Strong analytic skills related to working with unstructured datasets.
• Build processes supporting data transformation, data structures, metadata, dependency and workload management.
• A successful history of manipulating, processing and extracting value from large disconnected datasets.
• Working knowledge of message queuing, stream processing, and highly scalable ‘big data’ data stores.
• Strong project management and organizational skills.
• Experience supporting and working with cross-functional teams in a dynamic environment.
• We are looking for a candidate with 5+ years of experience in a Data Engineer role, who has attained a Graduate degree in Computer Science, Statistics, Informatics, Information Systems or another quantitative field. They should also have experience using the following software/tools:
• Experience with big data tools: Hadoop, Spark, Kafka, etc.
• Experience with relational SQL and NoSQL databases, including Postgres and Cassandra.
• Experience with data pipeline and workflow management tools: Azkaban, Luigi, Airflow, etc.
• Experience with AWS cloud services: EC2, EMR, RDS, Redshift
• Experience with stream-processing systems: Storm, Spark-Streaming, etc.
• Experience with object-oriented/object function scripting languages: Python, Java, C++, Scala, etc.

Why LiftOff? 

We at LiftOff specialize in product creation, for our main forte lies in helping Entrepreneurs realize their dream. We have helped businesses and entrepreneurs launch more than 70 plus products.

Many on the team are serial entrepreneurs with a history of successful exits.

As a Data Engineer, you will work directly with our founders and alongside our engineers on a variety of software projects covering various languages, frameworks, and application architectures.

About the Role

If you’re driven by the passion to build something great from scratch, a desire to innovate, and a commitment to achieve excellence in your craft, LiftOff is a great place for you.

• Architecture/design / configure the data ingestion pipeline for data received from 3rd party vendors
• Data loading should be configured with ease/flexibility for adding new data sources & also refresh of the previously loaded data
• Design & implement a consumer graph, that provides an efficient means to query the data via email, phone, and address information (using any one of the fields or combination)
• Expose the consumer graph/search capability for consumption by our middleware APIs, which would be shown in the portal
• Design / review the current client-specific data storage, which is kept as a copy of the consumer master data for easier retrieval/query for subsequent usage

Please Note that this is for a Consultant Role

Candidates who are okay with freelancing/Part-time can apply

JOB DESCRIPTION

Role: Backend Architect

Amagi Background

Amagi is a SaaS platform that lets every content owner deliver their content to consumers anytime, anywhere, to any device. Amagi helps bring entertainment to hundreds of millions of consumers leading the transformation in media consumption. We believe in a connected ecosystem bringing content owners, distribution platforms, consumers and advertisers together to create great experiences.

Amagi grew by 136% last year and is on its way to double itself again this year. The market leader in FAST (Free Ad-supported Streaming TV), it delivers more than 500 media brands to 1500+ end points and is growing exponentially.

Amagi is looking for Software Architects with 8-12 yrs experience in high level & low level design and development of highly scalable software products.

Role reporting into: Director, Streaming TV - Distribution, Analytics & Monetization

Location: Bangalore, India

Key responsibilities include (but are not limited to):

• You will lead a team of talented engineers to build the B2B products and services, as well as necessary frameworks, libraries and primitives to scale & connect our offerings together.
• Architect, design, implement and maintain highly scalable backend systems that can scale to millions of concurrent users in production.
• Derive next generation tools and technologies to support hundreds of high impactful customers on monetization products in production
• Collaborate with the product, business, design and engineering functions to be on top of your team’s deliverables & milestones.
• Timely delivery of highly reliable and scalable engineering architecture, and high quality, maintainable and operationally excellent code for your team.
• Track & monitor team & individual performance, building continuous improvement into the process
• Drive design discussions and code reviews
• Identify and resolve performance and scalability issues
• Hire the top talent for your team and mentor the team members.

Person Specifications

• 8-12 years of software development experience with demonstrated ability to design, build, and deliver complex, successful engineering systems or products efficiently and with high quality.
• Good understanding of technologies and architecture in a highly scalable and available set up.
• Good understanding & expertise with highly transactional, large relational and complex systems
• Strong object-oriented design skills, and an uncanny ability to design intuitive module and class-level interfaces.
• Working knowledge of one or more backend technologies from among Java, Ruby-on-Rails, Python, Golang.
• Well versed with development workflows for distributed systems deployed on the cloud (preferably AWS)
• Establishing and maintaining unit, integration and system test mechanisms in staging, pre-production and production environments

Responsibilities:

• Designing and building the website front-end.
• Experience and ability to translate designs into Wordpress pages using Page Builder (Visual Composer, Divi or Elementor) and PHP
• Designing and managing the website back-end with PHP including database and server integration.
• Developing custom Wordpress themes.
• Integration of third party plugins and APIs.
• Conducting website performance tests.
• Troubleshooting Wordpress related issues.

Requirements:

• Proficient with any plugin.
• Proven work experience as a WordPress developer
• Knowledge of front-end technologies including CSS3 and HTML5
• Knowledge of code versioning tools including Git.
• Good understanding of website architecture and aesthetics.
• Ability to manage projects.
• Good communication skills.