Performance Marketing
at Our client company is into Sports equipment. (D1)
- Manage and Develop the Digital Performance Channels
- Ownership of Top-line building channels like Google Shopping, Google Remarketing, Third Parties for Remarketing
- Continuously chase ambitious targets of ROAS while maintaining min Top Line thresholds
- Build effective journeys of remarketing to reduce the overlaps and shorten the touchpoints to convert
- Exploration of new channels to drive Performance Marketing
- Be an actor of your channel ecosystem
- Owner mindset, willingness to take initiatives, and accountability to drive closures
- Be the key contact window between Users and the technical team
- Challenge the needs and demonstrate managerial courage towards users satisfaction
- Develop, through your posture, a collaborative working methodology, an environment of trust and responsibility among the product team
AN IDEAL CANDIDATE WILL HAVE
- Passion for sport, you like to enjoy the sport with your teammates
- You have an entrepreneurial mindset, a strong sense of responsibility, autonomy, and drive for results
- Recognized capacity to understand business needs, bring structure in a complex environment, and lead action plans
- Strong data analysis skills, ability to perform data analysis and make data-driven decisions
- You are a technology enthusiast; you care about how things work, and you can successfully collaborate with technical experts
- You are well versed with Google Shopping and Remarketing as a subject
- A prior experience in performance marketing/e-commerce is required.
EXPERIENCE
- 3-12 years of experience in the digital eco-system
- Prior experience in performance marketing agencies is a plus
- A Masters degree in marketing is a plus
Shubham Vishwakarma
Full Stack Developer - Averlon
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