Outdoor Marketing Manager at Ekostay · Mumbai, worli · 2 - 5 years · ₹2L - ₹4.2L / yr · Posted 13 Mar 2026

Outdoor Marketing Manager:
Location: Worli
Job Overview:
We are looking for an energetic, people-oriented, and strategy-driven Outdoor Marketing & Campus Outreach Executive who will represent our brand at colleges, events, exhibitions, festivals, and public platforms. The primary responsibility of this role is to plan and strategise on-ground outreach activities, build strong relationships with colleges, and recruit Campus Interns/Ambassadors who will further engage students from their own colleges to create content for our platform.
This role is ideal for someone who enjoys meeting new people, traveling, planning outreach strategies, and promoting opportunities in a creative and impactful way.
Key Responsibilities:
* Plan and strategise on-ground marketing and campus outreach activities for colleges, events, exhibitions, and festivals.
* Visit colleges for events, exhibitions, and festivals to promote our internship programs.
* Identify and onboard college interns/campus coordinators who will act as a bridge between our company and their college students.
* Explain internship roles, content creation opportunities, and benefits clearly to students and faculty coordinators.
* Build and maintain relationships with college authorities, placement cells, clubs, and student leaders.
* Ensure onboarded interns actively approach students from their college to create content for us.
* Appear in front of the camera during events, exhibitions, and festivals for interviews, reels, promotional content, and brand representation.
* Coordinate with the internal team to share updates, progress, and feedback from the field.
* Maintain records of colleges visited, interns onboarded, and student engagement metrics.
* Represent the company professionally during all outdoor activities, events, exhibitions, and festivals.
Skills & Requirements:
* Strong communication and interpersonal skills.
* Confident, presentable, and comfortable speaking and appearing on camera.
* Ability to strategise and execute on-ground marketing plans independently.
* Willingness to travel locally and work on-field.
* Basic understanding of social media, content creation, or digital marketing is a plus.
* Self-motivated, result-oriented, and capable of working independently.
* Prior experience in field marketing, campus outreach, or sales is an advantage (but not mandatory).

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We are looking for a creative and result-oriented Marketing Manager to lead brand-building initiatives and execute marketing campaigns that drive customer engagement and business growth. This role is ideal for someone who enjoys working across both offline and digital marketing while collaborating with cross-functional teams.
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- Develop and strengthen the brand across retail and digital channels.
- Plan and execute marketing campaigns to increase brand awareness and customer engagement.
- Create cost-effective marketing initiatives that deliver measurable results.
- Drive marketing activities that contribute to retail sales growth.
- Manage the brand's social media and digital presence, including content planning and campaign execution.
- Track campaign performance, analyze ROI, and optimize marketing efforts.
- Coordinate with sales, retail, and design teams to ensure successful campaign execution.
- Monitor market trends, competitor activities, and customer preferences to identify new opportunities.
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- 2–5 years of experience in Marketing, Brand Management, or a related field.
- Experience in retail, fashion, or consumer brands is preferred.
- Strong understanding of digital marketing and social media platforms.
- Ability to plan and execute campaigns within budget.
- Analytical mindset with experience measuring campaign performance.
- Excellent communication, coordination, and project management skills.
- Self-motivated, creative, and proactive approach to problem-solving.
Qualifications
- Graduate or Postgraduate in Marketing, Business Administration, Mass Communication, or a related field.
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- A creative thinker with fresh ideas.
- Someone who can balance brand-building with business objectives.
- A collaborative professional who enjoys working in a fast-paced environment.
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