Meta Ads Expert

DEPARTMENT: Sales and Marketing

QUALIFICATION: MBA in Marketing or an equivalent degree (preferred)

POSITION: Inside Sales Executive

EXPERIENCE: 2+ years of proven experience in Inside Sales

LOCATION: Indore

Job Description:

We are looking for an Inside Sales Executive with at least 2+ years of experience in sales to join our dynamic team. You will play a key role in generating and qualifying leads, driving sales, and supporting our sales team to meet company objectives. The ideal candidate should have a strong sales background, excellent communication skills, and a passion for building long-lasting customer relationships.

Roles & Responsibilities:

• Lead Generation & Qualification: Identify and generate high-quality leads via phone, email, and social media channels. Qualify leads based on customer needs and company offerings.
• Customer Engagement: Build and nurture relationships with prospective clients, ensuring clear communication and understanding of their needs.
• Sales Outreach: Conduct outbound cold calls and emails, and follow-up with leads to set up meetings or product demos.
• Sales Process Support: Assist the sales team in coordinating product demos, preparing proposals, and closing deals. Ensure smooth communication between the client and the sales team.
• Sales Metrics Tracking: Maintain accurate records of all sales activities and lead status within CRM software to track performance and follow up on key opportunities.
• Collaboration: Work closely with the marketing and technical teams to ensure consistent messaging and delivery of customer solutions.
• Market Research: Stay informed about industry trends, competitor offerings, and emerging market opportunities to refine sales strategies.
• Reporting: Track and report daily/weekly/monthly sales activities to management, providing insight into pipeline health and sales progress.
• Customer Satisfaction: Ensure a high level of satisfaction and engagement with potential and existing clients, striving to meet or exceed expectations.
• 
  

Key Skills:

• Proven experience (2+ years) as an Inside Sales Executive or similar role, preferably in B2B sales.
• Strong communication skills (both verbal and written), with the ability to engage effectively with clients at all levels.
• Experience working with CRM software (e.g., Salesforce, HubSpot) and proficiency in MS Excel.
• Ability to quickly identify client needs and tailor sales strategies accordingly.
• Goal-oriented with a proven ability to meet or exceed sales targets.
• Excellent time management, organizational, and problem-solving skills.
• Team-oriented with a proactive and solution-focused approach to sales.
• Strong interpersonal skills, with the ability to establish and maintain customer relationships.
• 
  

Employee Benefits:

• Health Insurance
• Optional Holidays (Flexible time off to maintain work-life balance)
• Career Advancement Opportunities
• Dynamic Work Environment

**This role requires Core Work Hours from 8:30 pm to 12:30 am IST (will change as per daylight saving in US). The remaining hours are completed at individual discretion.**

WeatherBug is a popular weather site and mobile app providing hyperlocal, live weather data and proactive alerting to consumer users. With over 15 million unique users per month, across all platforms, WeatherBug’s vision is to provide environmental intelligence for all aspects of people’s lives. The WeatherBug app is a top-rated weather app in the app stores. In 2019, WeatherBug was named the best weather app by MediaPost’s Appy Awards. WeatherBug is owned and operated by GroundTruth, a media company that turns real-world behavior into marketing that delivers real business results.

Learn more: www.weatherbug.com

                      www.groundtruth.com

At GroundTruth, we believe that innovative technology starts with the best talent and have been ranked one of Ad Age’s Best Places to Work for three years in a row (2021, 2022 & 2023). Learn more about the perks of joining our team here. Learn more about the perks of joining our team here.

Role: Senior Software Engineer (Ios/React Native)

Location: Gurugram OR Remote, India

Role Characteristics:

Recognized subject matter expert who knows how to apply theory and put it into practice with in-depth understanding of the professional field with limited oversight from managers. Independently performs the full range of responsibilities within the function; requires deep job knowledge of areas typically obtained through higher education combined with experience. Manages large projects or processes and problems faced are difficult and often complex; analyzes problems/issues of diverse scope and determines solutions. May manage programs that include formulating strategies and administering policies, processes, and resources; functions with a high degree of autonomy. Influences others regarding policies, practices and procedures.

You Will:

• Design, architect, and document the entire system, down to the details, to meet team needs.
• Code robust iOS solutions to solve current problems, identifying and fixing issues within your areas of expertise.
• Act as a CodeOwner and stakeholder in code reviews within your area of expertise.
• Automate unit, integration, and end-to-end testing solutions, working closely with the QA team to ensure seamless integration.
• Deploy and run your code in pre-production to ensure quality before release.
• Develop and maintain debugging tools to enhance team efficiency.
• Collaborate with vendors to ensure third-party SDKs are properly integrated and functional.
• Perform and monitor mobile releases for iOS, ensuring smooth rollouts and updates.
• Retire outdated solutions and resources when no longer needed, ensuring the system remains efficient and streamlined.
• Provide operational support for your deployed code and all code within your domain of expertise.
• Identify and address team-wide issues, preventing problems from occurring.
• Coordinate across all business teams to resolve technical issues, mitigate risks, and provide actionable solutions.
• Perform other job-related duties as assigned

You Have:

• 4-year degree in Computer Science or a related field OR 9+ years of experience in software development.
• 7+ years of experience in software engineering.
• 5+ years of experience with iOS development tools (Swift, SwiftUI, Objective-C, Xcode, Core Data, Combine, Foundation, UIKit).
• 2+ years of experience with SwiftUI or declarative UI frameworks.
• 3+ years of experience on an Agile team.
• Proficiency in Concurrency, Multithreading, and Swift Combine or other asynchronous programming patterns.
• Knowledge of object-oriented design principles, patterns, best practices, performance optimizations, and memory management on iOS.
• Ability to effectively communicate across teams to provide and implement solutions.
• Proven ability to troubleshoot complex issues and execute solutions.
• A strong sense of self-drive and technical expertise to work independently and within a team.
• Mentorship skills to guide junior and mid-level engineers.
• Excellent communication and documentation skills to articulate ideas clearly.
• Strong problem-solving and critical-thinking abilities to handle edge cases and unexpected issues.
• Experience collaborating with cross-functional teams (designers, product managers, QA).

Great if You Have:

• Experience using React Native (Function Components, Hooks, Redux, JavaScript/TypeScript).
• Familiarity with ingesting and exposing large datasets in the weather industry.
• Experience in the advertising industry.
• Proficiency with tools like GitHub, Jenkins, Spinnaker, Artifactory.

What we offer:

At Weatherbug, we want our employees to be comfortable with their benefits so they can focus on doing the work they love.

• Parental leave- Maternity and Paternity
• Flexible Time Offs (Earned Leaves, Sick Leaves, Birthday leave, Bereavement leave & Company Holidays).
• In Office Daily Catered Breakfast, Lunch, Snacks and Beverages
• Health cover for any hospitalization. Covers both nuclear family and parents
• Covid home quarantine cover
• Tele-med for free doctor consultation, discounts on health checkups and medicines
• Wellness/Gym Reimbursement
• Pet Expense Reimbursement
• Childcare Expenses and reimbursements
• Employee assistance program
• Employee referral program
• Education reimbursement program
• Skill development program
• Cell phone reimbursement (Mobile Subsidy program)
• Internet reimbursement
• Birthday treat reimbursement
• Employee Provident Fund Scheme offering different tax saving options such as VPF and employee and employer contribution up to 12% Basic
• Creche reimbursement
• NPS employer match
• Meal card for tax benefit
• Special benefits on salary account

Job Profile 

Job description:

• Min 1 Year Experience in Google Ads & Facebook ads Manager
• Social Posting Topic & Content Creation
• Competitor Research Detailed Skill
• Latest SEO Knowledge
• Sound Knowledge of Graphic design tools
• Basic Knowledge of video editing tools

• Industry Type: IT Software Development
• Department: UX, Design & Architecture
• Employment Type: Internship
• Role Category: Video Editing, Design & Multimedia

Overview:

We are seeking a highly creative and motivated Video Editing and Motion Graphics Intern to join our dynamic IT and consulting firm. The ideal candidate will have a passion for video storytelling, and motion design, and the ability to bring innovative ideas to life through engaging video content. This role is perfect for someone enthusiastic about utilizing the latest in video editing software and motion graphics to create compelling videos for a variety of channels including social media, websites, and promotional campaigns.

Responsibilities:

• Video Editing: Trim, edit, and manipulate video footage to produce high-quality content. Includes editing raw footage into final videos for platforms such as YouTube and enhancing video and sound quality with various software tools.
• Motion Graphics Design: Develop and integrate visually striking motion graphics and animations into projects, including promotional videos, advertisements, and product presentations, to enhance storytelling and viewer engagement.
• Creative Collaboration: Work closely with cross-functional teams, including graphic designers and content creators, to understand project objectives and translate ideas into compelling visual stories.
• Software Proficiency: Demonstrate expert proficiency in Adobe Premiere Pro, with strong skills in Adobe After Effects, Adobe Illustrator, and Adobe Photoshop. The ability to use additional video editing and motion design tools is a plus.
• Quality Control and Enhancement: Responsible for ensuring the highest quality of video content, including color correction, sound enhancement, and integrating visual effects.
• Learning and Innovation: Stay updated with the latest trends in video editing, motion graphics, and emerging technologies to continually bring fresh, innovative ideas to the team.

Basic Skills Required:

• Creative Thinking: Ability to generate creative solutions and translate ideas into visually compelling stories.
• Communication: Strong English communication skills, with the ability to articulate ideas effectively to team members and stakeholders.
• Time Management: Excellent organizational skills, with the ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
• Educational Background: Currently pursuing or recently graduated with a Bachelor's Degree in Art, Animation, Multimedia Design, or a related field. Fresher and experienced candidates are welcome to apply.

Why Join Us?

• Be part of a creative, innovative team that values fresh ideas and creative thinking.
• Opportunity to work on diverse projects across various domains, enhancing your portfolio and gaining invaluable experience in the IT and consulting industry.
• Receive mentorship and training on the latest software and design techniques from experienced professionals in the field.

Website Link: https://www.feedants.com

Decoding Youth Talent (DYT) Private Limited is a sports technology start-up which aims to enable coaches, clubs and academies to scout, hire and develop youth talent through technology

DYT is incubated and backed by one of the most prestigious MBA institutes in Asia, the Indian Institute of Management, Lucknow (IIM-L).

Position Overview:

We are seeking a highly motivated and experienced Product marketer to lead a dynamic team of social media marketers, including social media analysts, content analysts, graphic designers, video editors, and a sales team. The ideal candidate will be responsible for creating, executing, and managing marketing strategies, campaigns, and sales efforts to drive user acquisition, engagement, and retention on our platform.

Key Responsibilities:

Strategy Development:

• Develop and implement a comprehensive product marketing strategy to increase platform awareness and user engagement.
• Analyze market trends and competitor activities to inform marketing strategies.

Social Media Management:

• Lead and mentor a team of social media analysts and content creators.
• Manage and grow our presence on social media platforms such as Instagram, LinkedIn, and Facebook.
• Plan and schedule social media content, including posts, stories, and engagement tactics.
• Analyze and report on social media performance metrics.

Content Creation:

• Oversee the creation of engaging and visually appealing content, including graphics, videos, and written materials.
• Ensure that content aligns with the brand and resonates with the target audience.
• Develop and maintain an editorial calendar.

User Engagement:

• Develop and execute campaigns and strategies to keep users engaged with the platform.
• Gather user feedback and insights to improve the platform's user experience.
• Implement customer feedback into product improvements.

Data Analysis and SEO:

• Utilize Google Analytics and other analytics tools to monitor website traffic and user behavior.
• Implement SEO best practices to improve the platform's visibility in search engines.

Campaign Management:

• Plan and execute advertising campaigns through platforms like Google AdSense.
• Monitor campaign performance, optimize ad spend, and maximize ROI.

Sales Team Leadership:

• Lead and manage a sales team responsible for selling platform subscriptions and services to football academies and other stakeholders.
• Set sales targets, develop strategies, and monitor sales team performance.
• Collaborate with the sales team to align marketing efforts with revenue goals.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field. Master's degree is a plus.
• Proven experience in product marketing and sales, preferably in the sports or technology industry.
• Strong understanding of digital marketing strategies, social media, content creation, and SEO.
• Proficiency in Google AdSense and Google Analytics.
• Excellent communication and leadership skills.
• Creative thinking and ability to generate innovative marketing and sales ideas.
• Ability to analyze data and draw actionable insights.
• Strong project management and organizational skills.

THE OPPORTUNITY

A platform to learn and grow in a great working environment with cutting edge technologies. There is vast opportunity to showcase creative thinking which can be translated into a highly optimized tools/utilities.

KEY ACTIVITIES

• Code Integrations ( Compile, Build, Notify )
• Package creation ( Service Packs, Patches, Hotfixes )
•  Environment Preparation ( With GOLD SCM technical stack )
•  Environment & Infra management
•  Package delivery ( Customer specific & Standard )
• Build & Deployment automation
• Tickets management

KEY CRITERIA

Primary Technical Skills  

• Shell Scripting
• ORACLE DB Fundamentals
• Infra Monitoring & Diagnostics
• ClearCase / GIT
• DevOps concepts
• Basic Java

Other Required Skills

• Problem Solving
• Logical Reasoning
• Aptitude & Attitude
• Communication (Verbal & Written)