Marketing Manager / Senior Marketing Manager

at Warehouse Now

Marketing Manager / Senior Marketing Manager

Warehouse Now

Company

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Marketing Manager / Senior Marketing Manager

at Warehouse Now

Posted by Sagar Khandelwal

2 - 10 yrs

₹5L - ₹15L / yr

Bengaluru (Bangalore)

Skills

Marketing

This role will be Marketing Lead at WarehouseNow and is expected to do the following

Develop innovative growth hacks to drive user growth and engagement on digital properties via all channels and marketing programs
Create and execute playbook for introducing users to new and existing features and offerings through in-app communications, campaigns other key-communication opportunities, and thereby drive retention, engagement
Understand the various components and drivers of growth, along with trends (such as traffic, conversion, user engagement, and repeat behavior) and create actionable programs leading to user growth
Analyze user journeys to provide actionable insights and recommendations followed by quick experimentation via A|B testing routes on traffic/funnel enhancement to derive immediate impact on KPIs
Work closely with a range of cross-functional teams—product, sales, design and content-to fuel product adoption, develop go-to-market strategy and drive launches for our products
Should be able to flex with business needs: copywriting, optimizing onboarding conversions, content strategies, email/push, distribution activities
Analyse and present reports to multiple stakeholders

What specific skills and traits should this person possess?

3+ years of experience in marketing, growth or program management or related roles
Understanding of data flow, data funnels, and how to assess user behavior with data and find actionable insights
Hands-on experience with tools such as Google Analytics, Firebase, etc.
Excellent verbal and written communication skills: Ability to have deep empathy for users and to adapt how you communicate to best reach and engage your audience
Strong interpersonal skills to manage and work with multiple teams and stakeholders
Demonstrated strength in strategic thinking/market analysis /competitive analysis
Bonus: Prior experience in a B2C Company or Marketing Tech Company

This role will be Marketing Lead at WarehouseNow and is expected to do the following

Develop innovative growth hacks to drive user growth and engagement on digital properties via all channels and marketing programs
Create and execute playbook for introducing users to new and existing features and offerings through in-app communications, campaigns other key-communication opportunities, and thereby drive retention, engagement
Understand the various components and drivers of growth, along with trends (such as traffic, conversion, user engagement, and repeat behavior) and create actionable programs leading to user growth
Analyze user journeys to provide actionable insights and recommendations followed by quick experimentation via A|B testing routes on traffic/funnel enhancement to derive immediate impact on KPIs
Work closely with a range of cross-functional teams—product, sales, design and content-to fuel product adoption, develop go-to-market strategy and drive launches for our products
Should be able to flex with business needs: copywriting, optimizing onboarding conversions, content strategies, email/push, distribution activities
Analyse and present reports to multiple stakeholders

What specific skills and traits should this person possess?

3+ years of experience in marketing, growth or program management or related roles
Understanding of data flow, data funnels, and how to assess user behavior with data and find actionable insights
Hands-on experience with tools such as Google Analytics, Firebase, etc.
Excellent verbal and written communication skills: Ability to have deep empathy for users and to adapt how you communicate to best reach and engage your audience
Strong interpersonal skills to manage and work with multiple teams and stakeholders
Demonstrated strength in strategic thinking/market analysis /competitive analysis
Bonus: Prior experience in a B2C Company or Marketing Tech Company

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About Warehouse Now

Founded :

2019

Type :

Product

Size :

100-500

Stage :

Raised funding

About

Warehouse Now is a warehousing & supply chain Company which caters to all kinds of warehousing needs of its customers. WH Now has warehouses available to be used for storage by its clients for flexible periods of time which can be from 10 days to 9 years. It has in its inventory 1000 plus warehouses in more than 100 cities of varying sizes from 100 sft to 2 Lac sft. WH Now offers to its clients consistency and standardisation of services across all its warehouses. WH Now takes care of end to end Operations and also provide logistics solutions as per client’s requirement.

Sagar Khandelwal

Connect

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