Subodh Popalwar
Software Engineer, Memorres
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Job Title:- Digital Marketing Executive
Experience:- 3-6 Years
Location:- Bangalore
Work Mode:- WFO
Primary Skills:-
3+ years experience as a Digital Marketing Professional
Understanding the importance of the Website
Experience in Email marketing and carry it to the digital forum
Social media marketing - visibility
Experience in branding
Must understand page optimization and off page optimization,
Understand the value of Search engine optimization but as a complementary skill.
Blog writing and Content generation
Secondary Skills :-
Knowledge on Google certification and Google analytics, Google AdWords
Setting up tracking systems for marketing campaigns and online activities
Experience in Website maintenance and press releases
Latest marketing techniques
Qualification:- MBA ( Marketing ), BBA
Responsibilities:-
Responsible for formulation and execution of the company’s Digital Marketing Strategy
Creation and management of website
Independently managing all digital marketing activities
Set up and management of Linked in and twitter accounts
Writing blogs and content on digital forum to ensure visibility
Responsible to develop and implement the Online Marketing and Brand Positioning
strategies
Create key reporting and performance indicators based on business requirements
Brand management on the digital forum
Job Description:
Digital Marketing Manager Responsible:
responsible for the overall digital marketing strategy of the company. Digital Marketing Managers manage social media campaigns, content and event calendars, maintain the company's content, among all the other tasks. They will also measure the effectiveness of various marketing campaigns.
Should have at least 3 to5 years of experience in a similar marketing role. Certifications in Google AdWords and other social media certifications are preferred. Digital marketing managers should be experts in all things that involve the digital presence of a company from social media to e-commerce. They must have the ability to juggle multiple projects and stay on top of all of them. Digital marketing managers should also have photo and video editing skills in order to edit content.
Must have expertise or sound knowledge in –
Influencer marketing
Campaign marketing
Social media handling
Website traffic
Relevant Social groups advertisement
Building media related strategies
Running ad campaigns
About the Role / Core Competencies
- Manage the content that the business posts to social media.
- Develop strategies that drive customers to the website.
- Improve the design, UX, traffic and content of the website.
- Create paid campaigns on social media platforms.
- Maintain consistent brand messaging throughout all platforms.
- Create email blasts campaigns to target key customers.
- Use advanced metrics to measure the success of a marketing campaign.
- Keep up to date on the latest social media trends.
- Proficient in photo and video editing software such as Adobe
- Deep knowledge of web design principles.
- Ability to identify long term trends in Data.
Job Location: Noida (Sector- 63)
Budget: Negotiable
Position: Full Time (WFO)
About Us:
Adbuffs is a digital-first performance marketing agency with a laser focus on launching and scaling eCommerce brands worldwide. We've accelerated growth for eCommerce companies in over 12 countries. With the journey started in 2019, with the principles "Empathy, Disciplined Creativity and Zero tolerance to EGO" we are stepping towards a fantastic future.
Roles & Responsibilities:
- Candidates having experience of working for eCommerce industry / Lead generation are required.(E-Commerce experience is must)
- Candidates having ability to use past experience and trust in smart work and hard work are welcome.
- Analysing and interpreting provided clients data and providing expected solutions to the client.
- Candidates dedicated to perfecting the craft and affluence in Google ads are required.
- Optimistic professionals with creative and out of the box thinking capabilities are must.
- Candidates with client need analysis & handling experience and bound to deliver high quality service are required.
- Drive new ideas and processes to improve the performance of campaigns, including account structure, bidding, ad copy, and keyword development.
- Developing effective media buying strategies.
- Participating in media planning to identify target audiences and craft effective campaigns.
Requirements:
- Proven experience as a Media Buyer or similar role; experience in the eCommerce industry is MUST.
- Familiarity with media-buying, planning and research
- Interest in following advertising and media trends
- Working knowledge of media analytics software
- Excellent communication and negotiation skills
- Organizational and multitasking abilities
- Attention to detail
- Critical thinking skills
- Any Degree in Media, Advertising or related field.
Other Details:
- Job Location:
Kolkata, India.
- Working days & Job Timings:
Monday - Friday, from 10:30 am to 7:00 pm
- Salary: 2 LPA - 6 LPA
Google AnalyticsJob description
Roles and Responsibilities
- To work with multiple internal stakeholders to develop strong digital strategies, oversee the website optimization, and play an important role in the planning and execution of integrated marketing campaigns.
- Managing digital campaigns on affiliate pages and websites -Sound Skills in SEO, SEM, PPC, Content Marketing, Analytics & Mail Automation
- Good command over the English language and also have the ability to research for information on the internet Article writing, Meta information writing, researching on the internet for data Experience in developing original content for websites.
- Should have worked on Google Analytics and Google Webmaster Tools Should have worked on Link Building and Spammy Link Analysis Good in SMO Strategy Planning and Marketing.
- We are looking to hire a bright Junior to mid-level Digital Marketing Executive who can create software-related brochures, help with writing technical content, blogs and do some social media updates.
- content writing Digital Marketing Profile.
- Assist in the formulation of strategies to build a lasting digital connection with consumers quickly in internet research and impeccable writing skills.
Desired Candidate Profile
- Should be well versed with the latest concepts and techniques of Digital and Social Media Marketing in order to brief our Digital Media Agencies.
- Web development skills: Sound knowledge of HTML/JavaScript, strong knowledge of search engine optimization, and advanced Word and Powerpoint skills.
- Should be a Graduate in Digital Media with knowledge of digital marketing.
- Must have experience in Google ad words, analytics, and penalty recovery.
Google Analytics
The purpose of this job is to be a part of the digital marketing team of a fast-growing online first Ayurvedic products brand and actively work on the digital promotion and campaigns of the brand
- Develop and manage digital marketing campaigns
- Oversee the social media strategy of the brand and work with an agency
- Periodically run website audits for the company’s websites and pass on feedback to the tech team
- Oversee and optimize content for the website and social networking accounts such as Facebook, Quora, Youtube, etc.
- Track and analyze website traffic flow and provide regular internal reports
- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
- Continually work on the Search Engine Optimization of the website(s)
- Fix any errors or bugs in online content
- Edit and post videos, podcasts and audio content to online sites
- Create online banner adverts and oversee pay per click (PPC) ad management
- Write copy for email marketing campaigns
- Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
- Attend networking events
Education Qualifications:
Minimum Graduate, PG & MBA preferred
Experience & Skills:
- Minimum of 1-2 years work experience
- E-commerce experience preferred
- Consumer good experience preferred
- Proficiency in MS office and online tools for digital marketing
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Software Engineer, Memorres