Lead Gen & Sales Executive (Saas)

REVIEW CRITERIA:

MANDATORY:

• Strong B2C Performance Marketing Profile
• Must have 3+ YOE in managing performance marketing in at least 1 of Google ads campaigns (Search, Display, Universal App Campaigns UAC)
• Must have hands-on experience with campaign setup, execution, daily optimization, reporting, and performance tracking across key KPIs (CTR, CPC, CPA, ROI)
• Must have strong technical skills including familiarity with Google Tag Manager, Google Analytics
• Must have worked at a B2C digital/tech product company or a digital marketing agency managing B2C digital/tech product clients
• Avoid all e-commerce companies
• Note: Candidates must be from B2C tech product companies where the core user experience is driven by the technology itself
• Minimum 2 years per role required. One short stint is acceptable if there’s a long tenure (eg: 5+ years) in a prior role. Frequent job changes are straight rejects.
• Note: Total years of experience must not exceed 6 years.

ROLE & RESPONSIBILITIES:

The campaign manager is responsible for the technical implementation, management, and optimization of Google Ads campaigns. This role involves ad trafficking, troubleshooting technical issues, and ensuring accurate and efficient campaign execution. The ideal candidate will have strong technical skills, a deep understanding of Google Ads, and a meticulous approach to campaign management.

• Campaign Setup and Management: Create and manage Google Ads campaigns across Search, Display, & UAC.
• Performance Optimization: Monitor and optimize campaigns to improve key metrics such as CTR, CPC, CPA, and ROI.
• Reporting & Analytics: Generate insightful reports to communicate actionables, campaign performance and ROI to stakeholders.
• A/B Testing: Conduct A/B tests on ad copy, creatives, and landing pages to enhance campaign performance.
• Technical Troubleshooting: Identify and resolve technical issues related to ad delivery,tracking , and ad disapprovals.
• Collaboration: Work closely with product and design teams to ensure campaign success.
• Competitor Research: Periodically monitor and evaluate competitor best practices to stay ahead and grow market share.
• Automation: Utilize Google Scripts/rules to automate repetitive tasks and optimize campaign management.
• Industry Trends: Stay ahead in the constantly evolving digital marketing landscape.

IDEAL CANDIDATE:

• Education: Bachelor's degree in Marketing, Advertising, Computer Science, Statistics, or a related field.
• Experience: 3-6 years of experience in digital ad operations with a focus on Google Ads.

SKILLS:

• Proficiency in Google Ads, Google Ads Editor, Tag Manager, Google Analytics.
• Excellent at data handling and insight generation, proficiency in Excel & PPT.
• Strong technical skills. Experience with HTML, JavaScript, SQL a plus.
• Experience with tools like Tableau, Power BI, etc.
• Experience with Microsoft Ads (Bing), Facebook, affiliate marketing a plus.
• Excellent problem-solving skills and attention to detail.
• Ability to manage multiple campaigns and projects simultaneously.

PERKS, BENEFITS AND WORK CULTURE:

• Flexible work hours and leaves
• Salary advance
• Maternity/Paternity leave benefits & adoption assistance
• Butler & Concierge services
• Team Off-sites & Celebrations

BEYOND WORK:

• Insurance benefits for you and family
• Interest-free loans
• Gift vouchers for special moments
• Fully-equipped Gym
• Education Sponsorship Programs

Requirements & Skills:

Experience: Minimum 1 year of experience in real estate sales or telesales, preferably with a CP (Channel Partner) company.

Sales Success: Ability to meet or exceed sales quotas.

Lead Conversion: Strong skills in generating leads and converting them into clients.

Communication: Proficiency in English and excellent interpersonal skills.

Resilience: Ability to handle rejection and stay motivated.

Negotiation: Strong negotiation skills to close deals and resolve client issues.

We are looking for a talented and dedicated Engineering Manager to join our growing team in Bangalore. You will be responsible for a team that builds end-to-end functionality for products on the Trifacta platform, including data ingestion and publishing services, scalable backend services, and polished user interfaces. Above all, your work will impact how the world works with data.

Responsibilities:

• You inspire, lead, shape and grow a software engineering team and its team members.
• You attract and retain software engineers for your team.
• You care for your team.
• You are responsible for the execution of your team's projects.
• You provide hand-on technical leadership, e.g. through code reviews or architectural discussions.
• You represent your team in engineering and release management meetings.
• You collaborate and coordinate with other teams and functions such as product management and user experience design, making sure everyone is in sync.

Requirements:

• You have 6 or more years of experience as a software engineer (or in a comparable role) taking projects from the initial concept to production.
• You have a bias towards action and a can-do attitude.
• You have minimum 1 years of experience managing a team of 3-5 engineers as a people manager.
• You have experience managing projects with multiple stakeholders (developers, product management, user experience design, quality assurance).
• You are a communicative and collaborative manager with excellent people skills.
• You have a strong desire helping people and teams grow.
• You have experience working with cross-site teams.

Requirement :

• Good knowledge of Java and Spring F/W (Spring Boot, Spring Security, Spring ORM, Spring Rest, Spring Cloud)
• Good knowledge of relational database design and query via both SQL and ORM (hibernate, spring data)
• Good knowledge of ElasticSearch or other document-oriented database
• Good knowledge of Microservice architecture, including REST API design
• Good knowledge of asynchronous data pipelines using Kafka or AWS SNS/SQS or similar modern messaging framework
• Good knowledge of AWS or other public cloud environment
• Hands-on experience with Redis Cache, Memcache or Ehcache
• Good knowledge of domain-driven design is a huge plus
• Web services & API standards (REST/OAuth/JSON)