Human Resources Manager

Job description

We are looking for a data-driven and strategic Performance Marketing Specialist to manage and optimize our digital advertising campaigns across various channels. The ideal candidate will be responsible for developing, executing, and analyzing ROI-focused campaigns to drive user acquisition, conversions, and revenue growth.

Key Responsibilities:

• Plan, manage, and optimize paid campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, YouTube, and other performance marketing platforms.
• Monitor and analyze performance metrics daily (CPC, CTR, CPA, ROAS, conversion rates, etc.) to maximize campaign effectiveness.
• Conduct A/B testing on ad creatives, landing pages, and campaign strategies to improve performance.
• Collaborate with design and content teams to create compelling ad copy, creatives, and landing pages.
• Develop customer acquisition strategies aligned with business goals and target audiences.
• Use analytics tools (Google Analytics, Meta Pixel, etc.) to generate insights and make data-driven decisions.
• Manage performance marketing budgets and ensure efficient spend allocation across channels.
• Stay up to date with digital marketing trends, tools, algorithm updates, and best practices.

Requirements:

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 2+ years of experience in performance marketing, digital advertising, or growth marketing.
• Proven track record of running successful paid campaigns with measurable ROI.
• Proficiency in Google Ads, Meta Ads Manager, Google Analytics, and other performance tools.
• Strong understanding of online conversion funnels, attribution models, and customer journeys.
• Excellent analytical, communication, and project management skills.
• Familiarity with tools like SEMrush, Ahrefs, Hotjar, HubSpot, or similar is a plus.
• Experience with eCommerce, SaaS, or B2B marketing (optional, based on your business).

About Us

Classplus is India's largest B2B ed-tech start-up, enabling 1 Lac+ educators and content creators to create their digital identity with their own branded apps. Starting in 2018, we have grown more than 10x in the last year, into India's fastest-growing video learning platform.

Over the years, marquee investors like Tiger Global, Surge, GSV Ventures, Blume, Falcon, Capital, RTP Global, and Chimera Ventures have supported our vision. Thanks to our awesome and dedicated team, we achieved a major milestone in March this year when we secured a “Series-D” funding.

Now as we go global, we are super excited to have new folks on board who can take the rocketship higher🚀. Do you think you have what it takes to help us achieve this? Find Out Below!

What you will do

Need a process and a detail-oriented candidate for our Account payable department in the Finance function

• Establish and maintain financial controls, internal financial controls, and procedures for the company. Eg P2P, R2R, etc.

• Ensure that payments are processed as per the internal controls with all the proper support.

• Account the expenses properly in the corresponding GLs.

• Implement timely payment to the vendors as well as timely booking and processing of the payment.

• Work with the business team and close all escalations.

• Prepare monthly MIS with schedules of all the expenses and balance sheet items as well as Month-end closure (M+1) and provision of the expense.

• Investigate reasons of creditors outstanding > 60 days, advance standing > 30 days & provision > 30 days.

• Ensure that there are no debit balances in sundry creditors and advances > 30 days.

• Spearhead the validating, booking, and processing of the salary, F&Fs & business reimbursements.

• Forecast the working capital requirement.

• Supervise accounting and validation of Fixed assets and maintaining FAR.

• Close the internal audit, statutory audit, and due diligence as well as daily BRS.

• Accurately calculate and pay the monthly TDS and monthly GST

• Assist the consultant with filing the TDS return and GST return

• Ensure the payroll compliance is done as per the relevant act.

You should apply if you

1. Bring your Financial A-game: Should be well versed with Accounting Standard and IndAS, TDS, GST, Foreign Payments, and Payroll compliance (PF, ESIC, Gratuity, PT, LWF)
2. Are good with the ‘toys’: Proficient in Excel & Powerpoint. Working knowledge of Zoho & SAP.
3. Are a seasoned veteran: CA with 5-6 years of experience and should have worked with a startup
4. Can cut a good deal: Always eager to cut short the operating expenses.

Early joiners preferred.

Being a Part of the Clan!

At Classplus, you’re not an “employee” but a part of our “Clan”. So, you can forget about being bound by the clock as long as you’re crushing it workwise😎. Add to that some passionate people working with and around you, and what you get is the perfect work vibe you’ve been looking for!

It doesn’t matter how long your journey has been or your position in the hierarchy (we don’t do Sirs and Ma’ams); you’ll be heard, appreciated, and rewarded. One can say, we have a special place in our hearts for the Doers! ✊🏼❤️

Are you a go-getter with the chops to nail what you do? Then this is the place for you.

Job Responsibilities:

* Design, build, and maintain efficient, reusable, and reliable Java code

* Ensure the best possible performance, quality, and responsiveness of the applications

* Identify bottlenecks and bugs, and devise solutions to these problems

* Help maintain code quality, organization, and automatization

* Prepare the technical design of complex technology components

Mandatory Skills:

* Proficient in Java (JDK 1.7) or above JDK 8 preferable, with a good knowledge of its ecosystems with a knack for writing clean, readable Java code, writing reusable Java libraries along with knowledge of concurrency patterns in Java

* Solid understanding of object-oriented programming along with various design and architectural patterns

* Hands on experience with Spring, Spring Boot, JUnit

* Familiarity with concepts of MVC, Microservices, RESTful

Eligibility Criteria: 

1. Advanced knowledge of Magento, JavaScript, HTML, PHP, CSS, and MySQL.
2. Coding of the Magento templates.
3. Developing Magento modules in PHP using best practices.
4. Experience with complete eCommerce lifecycle development.
5. Understanding of modern UI/UX trends.
6. Knowledge of Google Tag Manager, SEO, Google Analytics, PPC, and A/B Testing.
7. Integration of Magento to SAP or similar ERP systems

• Driving marketing programs that are highly targeted basis content affinity of relevant segmented audience cohorts
• Building and scaling acquisition programs that target consumers as well as experience in media planning across a broad online media mix
• Managing all efforts and goals on organic and digital paid media: SEO, SEM, Display, Paid Social, Affiliate, Direct buys etc.
• Serving as the strategic lead for programmatic display, especially the Double Click suite
• Driving campaigns from planning to execution and beyond to meet key performance metrics
• Determining key metrics, constantly reducing operational costs, and measuring the success of performance strategies
• Constantly optimizing marketing activities to improve return on investment
• Allocating budgets and analyzing and recommending modifications to ad spends
• Managing ROI in line with the business/management expectations
• Driving and managing marketing budgets and campaigns for driving user growth through various Digital SME channels

What you need to have:

Responsible for all sales & marketing activities (Direct & Channel Sales for Promoting Residential

Sales)

Direct sales activities (inbound as well as outbound)

Event / expo participations for sales and brand visibility (Advt & promotion activities)

Prospect clients through calling , email and offs - site meetings (where applicable)

Sign - ups to achieve monthly targets

Developing & nurturing a strong channels (existing and new channel partners relationship)

Demonstrate highest quality of customer satisfaction

Nurture relationships with existing clients to generate referral business

Manage sales operations (day - to - day sales operations)

Formulating weekly / monthly sales plan & implementing sales strategy

Manage sales documentation , customer data & MIS

Need to manage team of executive and drive business through the team.

Meeting monthly quarterly targets by guiding the team.

Should Report to Sales manager and motivate the team to drive business.

Swaypay is looking for a detail driven Senior Full Stack Software Engineer with remote startup experience who is comfortable asking “why?”. We want someone who can prioritize well, communicate clearly, and has a track record of delivery and excellent software engineering skills.

You'll work with the team to plan, shape, and build our new product features for both mobile and web. You'll get to use some of the latest technologies in order to build the best product possible.

During your time here, you will get the opportunity to work with most (if not all) of our systems — improving consumer facing products, helping to build the API, improving internal tooling, and simplifying our developer experience.

What you’ll do

• Work closely with other developers, UX designers
• Write and test code to ensure stability while refining as necessary
• Expand existing software and write new software to meet the evolving needs of our key demographics
• Build our mobile and web applications using React Native and React
• Write test cases to ensure product functionality across versions
• Design and implement the overall architecture of the system
• Design, construct, and integrate our API offerings
• Take complete ownership of features/work and deliver end to end

What we’re looking for

• 5+ years of experience building mobile and web applications using modern frameworks
• 2+ years of experience with React Native (mandatory)
• 1+ years of experience with backend technologies such as NodeJS, Golang, or Python
• Understanding of AWS, production deployment, and monitoring tools. K8 / Docker Swarm experience is an added bonus
• Excellent verbal and written communication
• “If it can go wrong – it will go wrong" mindset
• Familiarity with both unit and e2e tests
• Experience with databases (MySQL or other relational database)

You will be a great fit if you

• Are proactive about anticipating needs and solving for them before they become a problem
• Enjoy being part of a highly collaborative environment, including healthy conflict and debate to ensure the best product possible
• Have the ability to be self-directed and be effective working independently, yet feel equally comfortable contributing in a team environment
• Value quality
• Enjoy keeping up with the latest release to ensure our products are state of the art

Benefits

• Competitive pay and equity
• Remote-friendly
• Beautiful office in Jaipur (after COVID restrictions lift)
• India team retreats to places like Goa (after COVID restrictions lift)