Head of Engineering

Key Responsibilities

1. Strategy & Planning

• Design and implement the annual marketing strategy aligned with business goals across certification, training, and assurance services.
• Develop and maintain a quarterly marketing calendar including campaigns, content, webinars, product/service launches, and events.
• Translate service offerings (e.g., ISO 27001, ISO 14001, ESG Reporting, IRCA Courses, etc.) into value-driven messaging for defined customer personas and industries.
• Build marketing processes, templates, guidelines, and reporting structures from scratch.
• Identify and onboard key vendors/agencies for design, digital, and content support as needed.

2. Brand Building & Positioning

• Define brand positioning, tone of voice, and visual identity in collaboration with leadership.
• Develop core messaging and value propositions for different verticals.
• Ensure consistent branding across all channels and collaterals.

3. Digital Marketing & Demand Generation

• Plan and manage SEO/SEM, Google Ads, LinkedIn Ads, and paid social media campaigns to attract targeted leads.
• Oversee organic and paid growth of the website, optimize landing pages, CTAs, and lead funnels.
• Track lead journey and MQL conversion using tools like Google Analytics and Zoho CRM.

4. Content & Communication

• Own the content roadmap: create, review, and publish case studies, blogs, infographics, brochures, PPTs, videos, and client success stories.
• Draft and manage internal and external newsletters, press releases, and stakeholder communications.
• Collaborate with Subject Matter Experts (SMEs) and auditors to translate technical content into audience-friendly language.

5. Social Media & Brand Visibility

• Own the social media strategy across LinkedIn, YouTube, and Instagram to build awareness, credibility, and engagement.
• Design and manage a social content calendar, reels, visual creatives (using Canva, Adobe Suite), and campaigns for awareness days, standards updates, and success highlights.
• Actively grow follower base and community engagement.

6. Events, Webinars & Partnerships

• Plan and manage virtual webinars, panel discussions, and physical participation in expos, industry events, and conferences.
• Coordinate with business development and training teams for promotion of certification & assurance services, lead auditor courses, open programs, and new modules.
• Build and manage strategic partnerships with industry associations, media platforms, and learning portals.

7. CRM, Automation & Reporting

• Implement marketing automation and drip email campaigns using platforms like Zoho Campaigns, HubSpot, or Mailchimp.
• Maintain lead hygiene, tagging, nurturing, and reporting within CRM systems.
• Prepare weekly/monthly performance dashboards (MQLs, campaign metrics, CTRs, CPLs, ROI).

8. Cross-functional Collaboration

• Work closely with Certification, Training, and Technical teams to align marketing with pipeline and project priorities.
• Support proposal design, pitch presentations, and event collateral.
• Assist HR with employer branding, internal campaigns, and onboarding presentations.

9. Vendor & Budget Management

• Liaise with creative agencies, freelancers, digital ad vendors, and web developers to execute campaigns.
• Prepare and track marketing budget utilization and vendor performance.

Qualifications & Experience

Education:

• Bachelor's degree in Marketing, Mass Communication, Design, or Business.
• Certification in Digital Marketing (e.g., Google, Meta, HubSpot) preferred.

Experience:

• 4–7 years of experience in B2B marketing, preferably in certification, training, SaaS, consulting, or services industries.
• Experience leading multi-channel campaigns and content creation.
• Prior exposure to compliance, ISO standards, ESG, or cyber/information security is an added advantage.

Skills & Competencies

• Strategic thinking with the ability to translate technical offerings into client-centric communication.
• Strong writing, editing, and visual storytelling skills.
• Proficient in Google Ads, Meta Business Suite, Canva, Google Analytics, SEO tools, and CRM platforms (preferably Zoho).
• Excellent planning, prioritization, and project management capabilities.
• Self-motivated, detail-oriented, and able to work cross-functionally with minimal supervision.

Key Performance Indicators (KPIs)

• Monthly/Quarterly Marketing Qualified Leads (MQLs) generated.
• Growth in organic and paid web traffic.
• Performance of campaigns (CTR, CPC, ROI).
• Social media engagement and brand mentions.
• Timeliness and effectiveness of content, creatives, and reporting.
• Internal stakeholder satisfaction.

Why Join Us

• Purpose-Driven Work: Contribute to initiatives that promote safer workplaces, compliance, sustainability, and operational excellence.
• Ownership & Growth: Opportunity to build the marketing function, lead campaigns, and shape brand visibility in domestic and global markets.
• Cross-Functional Collaboration: Work closely with multiple internal teams for strategic alignment and business impact.
• Innovation Culture: Freedom to experiment with tools, channels, and ideas to drive demand, engagement, and visibility.

Sharepoint Developer

Job Description

• Meeting with the client and internal team to review website and application requirements.
• Setting up project completion timelines with client and tracking it to closure.
• Configuring the company SharePoint systems to specified requirements.
• Developing new web components using XML, .NET, SQL, and C#.
• Designing, coding, and implementing scalable applications.
• Extending SharePoint functionality with forms, web parts, and application technologies.
• Testing and debugging code, troubleshooting software issues.
• Reviewing website interface and software stability.
• Maintaining and updating SharePoint applications.
• Prepare Solution Design Documentation of projects.
• Providing systems training to staff and customers.

• Reporting - Dashboard, Growth Report, All Project Reports MTD, QTD, YTD wise
• Collect the Data from Project Team to analyze it daily or monthly basis
• Expertise in MS Office and Report Generation
• Work very closely with teams across delivery locations and client
• SharePoint and VBA skills
• To be willing to work in US shifts
• Perform requisite MIS (Count sheets, internal & external reporting)
• Adhere to reasonable operational requests from the management
• Expert in managing new SharePoint sites with approval workflow and maintenance of the existing sites.
• High-level coding skills.
• Ability to solve complex software issues.
• Detail orientated.
• Self-motivated.

The Role

We are looking for a motivated and well-spoken inside sales representative to join our sales team. The inside sales representative will be responsible for developing new leads, communicating with customers, understanding their needs, and ensuring a smooth sales process. You should be able to close sales and meet targets.

Key Responsibilities

• Contact prospective customers through cold calling and emails.
• Follow up on data and leads developed by the sales team.
• Provide support to the marketing team by inviting prospective customers for promotional events.
• Address customer needs and requirements.
• Transfer qualified leads to experienced sales professionals.
• Identify key prospects for sales and develop interests.
• Record and expand your lead database for cold calling and emails.
• Conduct remote demos of our products.
• Follow up diligently on any leads showing interest
• Direct email marketing to key clients and prospects
• Conduct client or market surveys to obtain information about potential leads
• Participate in the preparation of proposals and / or sales presentations
• Develop a strong knowledge of the company’s products and services in order to facilitate the sales process

Key skills and experience required

• Minimum Bachelor’s Degree.
• Excellent communication skills.
• Ability to engage in conversations and make accurate judgments.
•  Proficiency in all Microsoft office applications and customer relationship management (CRM) software.
•  Strong analytical and problem-solving skills.
• Excellent negotiation and consultative sales skills.
• Exceptional customer service skills.
• Strong project and time management skills

Perks

• Health Insurance of 1 lakh sum insured, Covers self + children + spouse.
• 30 Annual Paid Leave (18 Casual + 12 personal time off).
• Rewards and Recognitions program
• Annual Company outing to celebrate Success together

Jr. Shopify Developer

Experience - 1-2years

Marketing Skills

• Collaborated with clients and the design team to understand project requirements

and translate them into functional and visually appealing websites.

• Developed and maintained responsive websites using WordPress, Webflow and

Shopify ensures optimal user experience.

• Customized themes, templates, and plugins to meet specific project needs,

including e-commerce functionality, blog integration, and interactive elements.

• Conducted thorough testing and debugging to identify and resolve issues,

ensuring websites' smooth performance across different devices and browsers.

• Assisted in website content creation, image editing, and site updates to ensure

timely and accurate website maintenance.

• Provided technical support to clients and team members, addressing inquiries

and troubleshooting any website-related problems.

• Assisted senior developers in building and maintaining websites using Webflow,

Shopify, and WordPress.

• Gained hands-on experience in front-end and back-end development, honing

skills in HTML, CSS, Bootstrap, JavaScript, and PHP.

• Assisted in the customization of website templates and themes, integrating

various functionalities and features.

• Conducted research on emerging web development trends and technologies,

providing valuable insights to the development team.

• Assisted in website testing and quality assurance to identify and fix bugs and

ensure optimal website performance.

Required Candidate profile

• Proficient in WordPress, Webflow, and Shopify development.

• Moderate understanding of HTML, CSS, JavaScript, Laravel, and PHP

• Responsive web design and mobile optimization

• E-commerce website development and integration

• Knowledge of UI/UX principles and design

• Website testing and debugging

• Strong communication and teamwork abilities.

Soft Skills

• Outstanding Team player
• Delivery Oriented
• Adaptable to challenges
• Problem solver

Location - Kolkata (Hybrid)

Job Title: SEO Specialist

Location: Viman Nagar, Pune

About Us:

Webducts is a leading digital marketing agency dedicated to helping businesses thrive online. We specialize in providing comprehensive solutions to enhance our clients' online visibility and drive growth through strategic digital marketing initiatives.

Role Overview:

We are seeking a talented and experienced SEO Specialist to join our team. The ideal candidate will be responsible for driving organic traffic, improving search engine rankings, and generating leads for our clients through a combination of organic SEO and paid advertising campaigns.

Key Responsibilities:

• Develop and execute SEO strategies to improve website visibility and search engine rankings.
• Conduct keyword research, competitor analysis, and on-page optimization to enhance website performance.
• Plan and implement effective paid advertising campaigns across various platforms, including Google Ads and social media.
• Monitor and analyze website traffic, performance metrics, and campaign results to optimize strategies and achieve desired outcomes.
• Collaborate with the content team to create high-quality, SEO-friendly content that resonates with target audiences.
• Stay updated with industry trends, algorithm changes, and best practices to ensure continuous improvement in SEO and digital marketing efforts.

Requirements:

• Proven experience as an SEO Specialist or similar role, with a track record of successfully ranking websites and generating leads.
• In-depth knowledge of SEO principles, techniques, and tools (e.g., Google Analytics, SEMrush, Moz).
• Proficiency in managing paid advertising campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
• Strong analytical skills and the ability to interpret data to make informed decisions and optimizations.
• Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
• A proactive mindset with a passion for staying updated with the latest trends and developments in SEO and digital marketing.

Benefits:

• Competitive salary and performance-based incentives.
• Opportunities for professional growth and advancement.
• Flexible work environment with the option for remote work.
• Dynamic and collaborative team culture with a focus on innovation and creativity.

Join us at Webducts and be a part of our mission to help businesses thrive online!

Team Leader job description

We are looking for an experienced, self-driven and motivated Team Leader to join our team!  As our Team Leader, you will be responsible for supervising, overseeing, leading, managing, rewarding, and motivating.

Team Leader duties and responsibilities

• Set clear team goals and KPIs
• Delegate tasks and set sales target
• Oversee day-to-day teams' operation and performance
• Do regular performance evaluation
• Create a healthy and motivating work environment and atmosphere
• Communicate with teams about their performance
• Monitor team performance and report on metrics
• Motivate team members
• Discover training needs and provide coaching
• Listen to team members’ feedback and resolve any issues or conflicts
• Plan and organize team-building activities

Team Leader requirements

• 2 years of experience as a Team Leader or similar role
• In-depth knowledge of performance metrics
• Good PC skills, especially MS Excel
• Experience with organizing training programs
• Sense of ownership and pride in your performance and its impact on the company’s success
• Critical thinker and problem-solving skills
• Team player
• Good time-management skills
• Great interpersonal and communication skills

Note:

1) Preferably should have handled telesales team in banking sector( Loans,Credit card etc) but not mandate

2) At Least 1 year experience in the same field.

• Creating long-form sales page copy about a variety of Ayurvedic products and services for foreign markets (i.e. USA and EU)
• Creating ad concepts and ad copies for said products and consumers
• Researching Ayurvedic background and benefits of ingredients used in the organization’s products
• Researching company’s target audience’s interests and needs
• Creating highly valuable informational pieces that convert into sales
• Staying up-to-date with latest trends in USA and EU regarding skincare, health and wellness
• Creating mind-blowing value for our customers

• Ensuring compliance with law (e.g. copyright and regulatory bodies)

• Build pixel-perfect UIs across both mobile platforms.
• Leverage native APIs for deep integrations with both platforms.
• Diagnose and fix bugs and performance bottlenecks for performance that feels native.
• Maintain code and write automated tests to ensure the product is of the highest quality.

• 1- 3 years as a professional software developer.
• Experience with React, React Native and Redux
• Experience with at least one native mobile platform (bonus points if you moved to React Native from iOS or Android development).
• Firm grasp of the JavaScript language and its nuances, including ES6+ syntax. Knowledge in TypeScript is a plus point.
• Knowledge of functional and object-oriented programming.
• Familiarity with native build tools, like Xcode & Android Studio.
• Understanding of REST APIs, the document request model, and offline storage.