GM - Freight Forwarding

We are hiring Performance Marketing Specialist

New Delhi | Full Time | On site

Role Overview

We’re looking for a Performance Marketing Manager who brings a sharp understanding of digital ad platforms and a strong analytical mindset. You’ll be responsible for leading paid campaigns across Meta (Facebook/Instagram), Google (Search, Display, YouTube), and LinkedIn, while also leveraging GA4, CAPI and other core analytics and CRO tools to drive full-funnel performance.

Key Responsibilities

Paid Media and Campaign Execution

• Plan, manage, and optimize campaigns across Meta - Facebook Instagram, Google - Search Display Shopping YouTube, and LinkedIn

• Develop full funnel strategies including targeting, retargeting, and lead nurturing

• Stay updated with platform trends and implement best practices

Analytics and Optimization

• Manage tracking and reporting via GA4, GTM, Meta Ads Manager, and other tools

• Analyze key metrics such as ROAS, CAC, CPL, CTR, and LTV

• Leverage CRO tools like heatmaps and session recordings to improve performance

Landing Pages and Tech Collaboration

• Recommend improvements for Shopify, WordPress, or custom CMS platforms

• Ensure accurate tracking, UTM structures, and event tagging

Collaboration and Strategy

• Support client presentations, reporting, and strategic planning

• Collaborate with SEO and CRM teams for performance insights

Qualifications

• 1 plus year of experience managing performance marketing campaigns preferably for D2C luxury brands

• Strong knowledge of Google Ads, Meta Ads, LinkedIn Ads

• Proficiency in GA4, GTM, Meta Events Manager, and CRO tools

• Understanding of customer journeys and attribution models

• Familiarity with Shopify, WordPress, and landing page optimization

Bonus

• Knowledge of SEO or email marketing metrics

What We Are Looking For

• Strong communication and interpersonal skills

• Ability to analyze data and turn insights into actionable strategies

• Understanding of market trends and user behavior

• A collaborative mindset with a problem solving approach

Benefits

• Salary 3 to 5.5 LPA based on experience

• Performance based quarterly incentives

• Exposure to premium and high growth brands

• Opportunity to work on strategy not just execution

About The Brand Concierge

The Brand Concierge is a marketing agency specializing in crafting customized solutions to elevate businesses in the digital landscape. We work with premium and luxury brands across fashion, lifestyle, beauty, home, and legacy segments driving measurable and performance led growth.

Our core services include social media marketing, performance marketing, influencer marketing, and branding. Guided by design, communication, and strategy, we help brands build a distinct identity and strong market presence.

• Overall Synopsis (Skills to focus) 
• Brush up your skills in Photoshop & Illustrator
• Illustrator tools - Pen tool, Gradient, Pathfinder, Blending modes, type on a path, rotate and reflect, mesh tool, selection tool, etc.
• Photoshop tools – change the color of the background, remove a selection, pen tool etc. 
• Make sure to revise to recreate curves, and nodes smoothly while doing vectorization.
• Try making some logo designs, and work on the curves & texture.

This is FULL TIME WFH NIGHT SHIFT role.

If interested kindly share your updated cv at 82008 31681

About Trainery

Trainery is building the next-gen AI-native Talent Management Suite — integrating performance, learning, compensation, and HR operations into one unified experience for modern teams.

We’re setting up our India Development Center and looking for a proactive HR Generalist to lead HR operations, drive recruitment, and help us build a strong and engaged team.

If you’re an energetic people person who enjoys taking ownership, thrives in a fast-paced startup environment, and loves connecting great talent with great opportunities — this role is for you.

What You’ll Do

Recruitment & Talent Acquisition

Own end-to-end recruitment for the India team — from sourcing to onboarding.

Identify, attract, and engage top talent using job boards, LinkedIn, and creative sourcing strategies.

Manage candidate communication, scheduling, and offer rollouts.

HR Operations

Manage employee records, attendance, leave tracking, and payroll coordination.

Support day-to-day HR processes and ensure compliance with internal policies.

Assist with performance reviews, engagement activities, and policy updates

.

Employee Experience & Culture

Facilitate smooth onboarding and orientation for new hires.

Support employee engagement and recognition initiatives.

Act as the go-to person for employee queries and workplace support.

HR Strategy & Process

Partner with leadership to strengthen HR systems and culture at Trainery India.

Implement HR best practices and ensure a people-first approach in all initiatives.

Who You Are

Bachelor’s/MBA degree in Human Resources, Business Administration, or related field.

2+ years of HR Generalist, ideally in a startup environment.

Strong understanding of recruitment workflows and HR operations.

Excellent communication skills — you’re comfortable picking up the phone and engaging confidently.

Self-driven, organized, and able to manage multiple priorities.

Familiar with HRMS/ATS tools and digital collaboration platforms.

Why Join Trainery

Be part of an early-stage team building a high-impact HR tech product.

Take ownership and shape HR practices from the ground up.

Work closely with leadership and cross-functional teams.

Fast-paced, transparent, and growth-oriented culture.

Responsibilities:

Production & Execution

• Create production-ready artwork for packaging, editorial, advertising, and other creative

materials.

• Execute design briefs with precision and attention to detail, ensuring all specifications are

met.

• Manage and maintain artwork files, adhering to studio standards and best practices.

• Perform image manipulation, retouching, and color correction as needed.

• Prepare files for various print and digital outputs, including brochures, packaging, and

digital advertisements.

Collaboration & Communication

• Work closely with the Creative Directors, Creative Heads, and design team to ensure

seamless project execution.

• Collaborate with the Client Services (CS) team to address client feedback and implement

revisions.

• Participate in creative briefings and provide valuable input on design solutions.

• Effectively communicate design concepts and technical specifications to team members

and clients.

Technical Expertise

• Utilize Adobe Creative Suite (Illustrator, Photoshop, InDesign, After Effects, Premiere Pro,

Final Cut Pro) proficiently.

• Demonstrate strong understanding of print production processes and requirements.

• Possess skills in video editing and motion graphics (After Effects, Premiere Pro, Final Cut

Pro) would be an added advantage.

• Familiarity with Midjourney and other AI image generation tools.

Quality Control & Time Management

• Ensure all artwork meets the highest standards of quality and accuracy.

• Manage multiple projects simultaneously, prioritizing tasks and meeting deadlines.

• Provide feedback on artwork and ensure consistency across all deliverables.

• Maintain organized digital files.

Required Skills & Experience

• 4+ years of experience in an agency or studio environment, with a focus on production and

execution.

• Proven expertise in Adobe Creative Suite (Illustrator, Photoshop, InDesign, After Effects).

• Strong understanding of print production, packaging design, and editorial design.

• Excellent typography and layout skills.

• Proficiency in image manipulation and retouching.

• Experience with video editing and motion graphics (After Effects, Premiere Pro, Final Cut

Pro) would be an added advantage.

• Strong conceptual thinking and problem-solving abilities.

• Excellent communication and collaboration skills.

• Exceptional attention to detail and a commitment to quality.

• Portfolio showcasing production-ready artwork and design projects.

• Understanding of visual elements (layout, type, font & visual identity) and attention to

detail.

• Excellent teamwork, time management, and multitasking abilities.

Preferred Experience

• Experience working with e-commerce, SaaS, and creative web design projects.

• Background in brand identity and brand manual creation.

• Experience with AI image generation tools.

• Job Title:- Marketing Executive
• Location:- Ankleshwar
• Basic work territory:- Bharuch , Ankleshwar                                                   
• Marketing industrial plastics piping systems.

Mandatory skills:

• Proficient with Objective-C and Swift depending on project requirements and Cocoa Touch
• Experience with iOS frameworks such as Core Data, Core Animation, etc.
• Familiarity with RESTful APIs to connect iOS applications to back-end services

Secondary Skills:

• Experience with offline storage, threading, and performance tuning
• Knowledge of other web technologies and UI/UX standards
• Understanding of Apple's design principles and interface guidelines
• Experience with Version Control System
• Experience with Bug Tracking

Added advantage if the candidate possess below skills.

• Knowledge of low-level C-based libraries is preferred
• Experience with performance and memory tuning with tools such as Instruments and Shark, depending on project needs Familiarity with cloud message APIs and push notifications
• Bluetooth communication, BLE
• Performance and Security related Concepts

Job Description :

• 3 or more years of experience of server side web systems engineering and middleware in a project services or product engineering organisation
• Hands-on development experience using JavaScript on the Server Side with Node.js and associated frameworks
• Published sites/systems that are now online
• Self motivation and ability to manage your own time to get the job done at the high international quality levels we expect
• An engineering Degree in computer science or equivalent practical experience
• A solid understanding of networking, storage, operating/browser systems engineering as well as application/software systems performance optimisation and third party systems integration
• Hands on experience with Amazon Web Services
• Prior experience working within the Media, E-commerce, Telecommunications or similar large scale consumer facing industry