Director Partnership

Marketing Head Job Description

Responsibilities Include But Are Not Limited To The Following:

 Lead the development and execution of a comprehensive marketing strategy, focusing on brand enhancement, packaging innovation, and performance marketing.

 Design and oversee the implementation of a loyalty program to foster long-term customer relationships.

 Monitor and optimize performance marketing campaigns, ensuring a consistent return on investment.

 Collaborate closely with design and product teams to ensure brand alignment and innovative packaging concepts.

 Manage and mentor the marketing team, fostering an environment of continuous growth and learning.

 Ensure seamless interdepartmental coordination for holistic marketing initiatives and campaign delivery.

 Possess a deep understanding of market trends and consumer behaviour to drive branding efforts.

 Act as the primary marketing contact, liaising with other department heads and stakeholders.

 Work closely with IT, Operations, and the web teams to deliver growth and creative product enhancements and solutions.

 Conduct and present internal reporting, analysis and insights around activations, redemptions and category performance

 Conduct competitive and category research and educate internal stakeholders in relevant trends that affect gift card sales and redemption.

 Manage and champion the implementation of Little Italy’s Loyalty program and product enhancements

 Evaluate the gift card program regularly by interpreting data, identifying trends, and making recommendations for continual improvements

 Manage vendor relationships

 Build and Analyze brand strategy and consumer insights

 Manage a team of marketing people working on brand initiatives

 Lead and motivate the target audience to “take action”

 Measure and report performance of all marketing campaigns, and assess ROI and KPIs

 Monitor market trends, research consumer markets and competitors’ activities

 Devise innovative growth strategies  Manage Vendor Relationships  Drive Online and App Sales

 Manages district operations by directing and coordinating activities consistent with goals, objectives and policies

 Identify, develop, and execute partnership campaigns with existing and new vendor partners.

 Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

 Design, build and maintain our social media presence  Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

 Identify trends and insights, and optimize spend and performance based on the insights

 Brainstorm new and creative growth strategies

 Plan, execute, and measure experiments and conversion tests

 Collaborate with internal teams to create landing pages and optimize user experience

 Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

 Instrument conversion points and optimize user funnels

 Collaborate with agencies and other vendor partners  Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

 Handling publications and updation of content for all the marketing collateral including website, newsletter, brochure, corporate presentations etc.

 Hands-on experience on tie-up with various Digital Media, e-commerce platforms for FMCG - Food Products (E-commerce platforms like Amazon, Big Basket, Natures Basket etc.).

 Candidate must have strong analytical, organizational and multi-tasking skills.

 Lead SEO/SEM and digital campaign efforts.

Requirements

 Bachelor's Degree in Marketing, Advertising/PR, Communications or related business discipline

 6+ years’ experience in marketing, database marketing or campaign management

 A proven track record of developing and executing high-impact, data-driven marketing campaigns and experience managing multiple projects at various stages

 Ability to handle a highly dynamic and fast-paced office setting, demonstrating the ability to pivot and adjust to changing needs and demands

 Knowledge and experience with cross channel marketing programs including email, SMS, display, direct mail, social, search etc.

 Solid understanding of marketing fundamentals, including list selection criteria, file scoring and segmentation and the ability to contribute to strategies that align with product road map

 Experience with partnering with a creative agency for content and creative develop and strategy

 Able to relate results, insights and recommendations in a meaningful way to business partners

 Ability to mobilize, lead and influence a diverse team of internal and external stakeholders

 Proven working experience in digital marketing.

 Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.

 Highly creative with experience in identifying target audiences and devising digital.  Campaigns that engage, inform and motivate.

 Experience in optimizing landing pages and user funnels.

 Experience with A/B and multivariate experiments.

 Solid knowledge of website analytics tools.

 Experience in setting up and optimizing Google AdWords campaigns.

Content Writer – Eklavya Analytics

📍 Location: Remote

🕒 Employment Type: Intern

About Eklavya Analytics:

Eklavya Analytics is on a mission to make data-driven insights accessible to businesses and individuals. We specialize in analytics, technology, and intuitive design to create impactful digital experiences.

We are looking for a Content Writer who can craft compelling, engaging, and insightful content for social media, blogs, and LinkedIn posts. If you have a knack for storytelling and the ability to turn complex topics into easy-to-digest content, we want you on our team!

🔹 Responsibilities:

• Create engaging and high-quality social media content (posts, captions, infographics) to boost brand visibility.
• Write well-researched blog articles on analytics, technology, business, and industry trends.
• Develop impactful LinkedIn posts to enhance thought leadership and audience engagement.
• Optimize content for SEO, readability, and engagement.
• Research and stay updated on industry trends to create timely and relevant content.
• Collaborate with the design and marketing teams to create visually appealing and well-structured content pieces.
• Proofread and edit content to maintain consistency in tone, style, and quality.

🔹 Requirements:

✅ Experience: 0-2 years in content writing, blogging, or social media content creation.

✅ Writing Skills: Strong command of English, with the ability to write engaging and persuasive content.

✅ SEO Knowledge: Basic understanding of SEO principles and keyword optimization.

✅ Research Ability: Capable of diving deep into topics and presenting complex ideas in a simple, engaging manner.

✅ Adaptability: Ability to tailor content for different platforms (LinkedIn, blog, social media).

✅ Bonus Skills: Familiarity with Canva, WordPress, or content marketing tools is a plus.

✅ Portfolio: A portfolio or samples of previous content work is required.

🚀 Why Join Us?

✔ Creative Freedom: Your words will shape the brand voice of Eklavya Analytics.

✔ Growth & Learning: Opportunity to work on diverse topics and industry-relevant content.

✔ Flexible Work: Remote-first culture.

✔ Impactful Work: Your content will help drive engagement, brand recognition, and business growth.

We are looking for an experienced Digital Marketing Executive manager to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours. The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities

• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels.
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)

Requirements

• Should have a minimum 2 years of relevant exp.
• Proficient with Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
• Advanced knowledge in keyword research
• Advanced knowledge in on-page and off-page optimization

Senior Data Engineer

Responsibilities:

●      Clean, prepare and optimize data at scale for ingestion and consumption by machine learning models

●      Drive the implementation of new data management projects and re-structure of the current data architecture

●      Implement complex automated workflows and routines using workflow scheduling tools 

●      Build continuous integration, test-driven development and production deployment frameworks

●      Drive collaborative reviews of design, code, test plans and dataset implementation performed by other data engineers in support of maintaining data engineering standards 

●      Anticipate, identify and solve issues concerning data management to improve data quality

●      Design and build reusable components, frameworks and libraries at scale to support machine learning products 

●      Design and implement product features in collaboration with business and Technology stakeholders 

●      Analyze and profile data for the purpose of designing scalable solutions 

●      Troubleshoot complex data issues and perform root cause analysis to proactively resolve product and operational issues

●      Mentor and develop other data engineers in adopting best practices 

●      Able to influence and communicate effectively, both verbally and written, with team members and business stakeholders

Qualifications:

●      8+ years of experience developing scalable Big Data applications or solutions on distributed platforms

●      Experience in Google Cloud Platform (GCP) and good to have other cloud platform tools

●      Experience working with Data warehousing tools, including DynamoDB, SQL, and Snowflake

●      Experience architecting data products in Streaming, Serverless and Microservices Architecture and platform.

●      Experience with Spark (Scala/Python/Java) and Kafka

●      Work experience with using Databricks (Data Engineering and Delta Lake components) 

●      Experience working with Big Data platforms, including Dataproc, Data Bricks etc

●      Experience working with distributed technology tools including Spark, Presto, Databricks, Airflow

●      Working knowledge of Data warehousing, Data modeling

●      Experience working in Agile and Scrum development process

●      Bachelor's degree in Computer Science, Information Systems, Business, or other relevant subject area

Role:

Senior Data Engineer

Total No. of Years:

8+ years of relevant experience 

To be onboarded by:

Immediate

Notice Period:

Skills

Mandatory / Desirable

Min years (Project Exp)

Max years (Project Exp)

GCP Exposure 

Mandatory Min 3 to 7

BigQuery, Dataflow, Dataproc, AI Building Blocks, Looker, Cloud Data Fusion, Dataprep .Spark and PySpark

Mandatory Min 5 to 9

Relational SQL

Mandatory Min 4 to 8

Shell scripting language 

Mandatory Min 4 to 8

Python /scala language 

Mandatory Min 4 to 8

Airflow/Kubeflow workflow scheduling tool 

Mandatory Min 3 to 7

Kubernetes

Desirable 1 to 6

Scala

Mandatory Min 2 to 6

Databricks

Desirable Min 1 to 6

Google Cloud Functions

Mandatory Min 2 to 6

GitHub source control tool 

Mandatory Min 4 to 8

Machine Learning

Desirable 1 to 6

Deep Learning

Desirable Min 1to 6

Data structures and algorithms

Mandatory Min 4 to 8

Personality fit 

Looking to hire a Backend developer, who wakes up every day with the zeal of learning something new - a mind that is always curious. Not only this, he should be proud to have a good experience on algorithms and understand his technology at the atomic level.

Preliminary requirements for the role

1. Should understand the architecture of Node Js language, and must have had at least 1 year of solid experience in writing robust code in this language.
2. Should be well versed with basic algorithms on ( array, Linked list, stack, queue)- Yes, we do ask questions associated with time and space complexity for the above-mentioned algorithms
3. Thorough understanding of MySQL, in that, creating all types of joins ( inner, outer, left, and right) on multiple tables, views, and triggers are a piece of cake for you.
4. Further, you should have a decent understanding of database designs so that you can make quick decisions about normalization, inclusion/exclusion of foreign keys, etc
5. Should have a decent understanding of code repository tool such as GitHub
6. Should be well versed with the basics of AWS ( understanding of cloud architecture would be a plus)
7. Should be aware of the commonly used encryption techniques such as JWT, API encryption, Token management, etc
8. Exposure to working in E-commerce related applications as well as in a startup environment would be an add on. 

• Review and analyze system specifications
• Collaborate with QA Engineers to develop effective strategies and test plans
• Execute test cases (manual or automated) and analyze results
• Evaluate product code according to specifications
• Create logs to document testing phases and defects
• Report bugs and errors to development teams
• Help troubleshoot issues
• Conduct post-release/ post-implementation testing.

Require Skills:

• Proven 4 year of experience of team lead position in Quality Analyst
• Experience in project management and QA methodology.
• Ability to document and troubleshoot errors .
• Working experience in selenium .
• Excellent communication skills.
• Should have leadership quality.

• Monday to Friday working .
• Flexible working hour.
• Hassle free working environment.