You are a great fit for this role if you relate deeply with the following expectations:
1. You have 1+ year of prior experience working with an edtech startup.
2. You should be someone who has a curious, analytical and data driven mindset. Someone who is a learning machine and thinks from first principles.
3. You are someone who deeply enjoys working on digital marketing, both from strategic as well as tactical perspective, with a result-obsessed approach.
4. You should have 3+ years of full-stack digital marketing experience across all verticals including Paid Social Media, PPC, SEO, Email Marketing, CRO, Web Analytics. (please note that this means you should have an expertise in each of these channels)
5. You have great copywriting and written communication skills, which you execute with a customer-obsessed mindset.
6. You have a clear history of delivering amazing digital marketing results for your organizations/clients in terms of brand awareness, traffic, leads, customer acquisition & retention in a cost-effective & time-efficient manner.
7. You have developed your own unique and unconventional growth hacks from your experience.
8. You have good experience working on tools like Ahrefs/Semrush, Wordpress, Mailchimp, Google Analytics, OptinMonster, Hotjar, CRO tools, OneSignal etc.
9. You have a deep understanding of digital user journeys and optimized customer funnels.
10. You should be from a Tier 1 Engineering/MBA college in India. (preferred, but not mandatory)

Similar jobs
Key responsibilities:
1. Creating and maintaining Android applications that are high-quality, efficient, and scalable
2. Collaborating with cross-functional teams to create new features
3. Ensuring the performance, quality, and responsiveness of applications
4. Identifying and resolving bugs and performance bottlenecks
5. Conducting code reviews, maintaining code quality, and ensuring adherence to coding standards
6. Implementing and integrating APIs and third-party libraries
Participating in the entire Android development lifecycle, including planning, testing, and deploying applications
7. Providing technical guidance and support to other team members
Qualification
1. Bachelor's/master's degree in computer science, information technology, Engineering or a related field
2. Strong proficiency in Java, Javascript, and Kotlin
3. In-depth knowledge of Android SDK, Android Studio, and other various tools
4. Experience developing and publishing Android applications on the Google Play Store
5. Familiarity with RESTful APIs, JSON, and web services integration
6. An understanding of mobile UI and UX principles and design patterns
7. Knowledge of version control systems like Git
Solid understanding of software development principles, including agile methodologies
8. Strong problem-solving and debugging skills
9. Excellent communication and teamwork abilities
1. Bachelor's/master's degree in computer science, information technology, Engineering or a related field
2. Strong proficiency in Java, Javascript, and Kotlin
3. In-depth knowledge of Android SDK, Android Studio, and other various tools
4. Experience developing and publishing Android applications on the Google Play Store
5. Familiarity with RESTful APIs, JSON, and web services integration
6. An understanding of mobile UI and UX principles and design patterns
7. Knowledge of version control systems like Git
Solid understanding of software development principles, including agile methodologies
8. Strong problem-solving and debugging skills
9. Excellent communication and teamwork abilities
Position: Senior Embedded Software Engineer – PCIe / Embedded Linux
Location: Bangalore (Preferred)
Experience: 7+ years
Night Shift
About the Role:
We are seeking a highly skilled Senior Embedded Engineer with strong expertise in Embedded Linux and PCIe protocol development. The ideal candidate will have deep technical knowledge of PCIe (Gen4 and above) and experience in developing and debugging embedded systems at both hardware and software levels. Exposure to AI/ML or accelerator-based systems will be considered a strong plus.
Key Responsibilities:
- Design, develop, and optimize embedded software on Linux and RTOS platforms.
- Implement and validate PCIe-based communication and device drivers (Gen4 minimum, Gen5/6 preferred).
- Work closely with hardware and system teams to debug low-level issues related to PCIe interfaces.
- Develop firmware and system-level software components for high-performance embedded platforms.
- Participate in board bring-up, performance optimization, and hardware/software integration.
- Contribute to system architecture discussions and design reviews.
- Document design, testing procedures, and performance analysis.
Core Skills Required:
- Embedded Linux development (mandatory).
- Deep understanding of PCIe protocols (Gen4 minimum; Gen5/6 preferred).
- Strong knowledge of low-level driver development, DMA, interrupts, and memory management.
- Experience with Embedded RTOS environments.
- Familiarity with hardware debugging tools (e.g., JTAG, logic analyzers, oscilloscopes).
- Proficiency in C/C++ and scripting (Python, Shell).
- Excellent problem-solving and debugging skills.
Preferred Skills (Good to Have):
- Exposure to AI/ML hardware accelerators or data processing units (DPUs).
- Understanding of SoC architecture and high-speed interconnects.
- Experience working with multi-core systems and performance tuning.
Education:
- Bachelor’s or Master’s degree in Computer Engineering, Electronics, or related field.
Be a part of IOT Product portfolio and execute towards Digital Transformational initiatives.
Prepare design documents in collaboration with product managers and engineering squads
in development of use cases for new features.
Hands on product lead developer expertise in designing solutions running on hybrid cloud
environments.
Work as a Software Lead in application development using Java, JavaScript, Python, SQL and
other latest technologies running on AWS environments.
Drive Engineering activities in Microservices and Cloud based Architecture by leveraging
DevOps efficiencies and adopting new technology stack in AWS.
Drive communication and consistently report accurate product status for stakeholders
Able to lead a team of engineers, help them with technical issues. (80% self-work and 20%
influencing scrum engineers).
Balance time on development projects including Technical Design, Code Reviews, Mentoring,
and training. Able to break down requirements and build traceability in design and
implementation details.
Work with developers to define unit & automated tests and closely monitor development
milestones. Collaborate with scrum team to identify functional, system and end to end
integration of products leading to deployment.
Understand end to end flow in product development and able to prepare design documents
and present to Engineering and Product Leadership team.
Full stack product development experience.
Skills Required :
Bachelor’s/Master’s degree equivalent with strong knowledge methodology and tools.
8+ years working Experience in designing data, keyword driven or hybrid strategies; Ability
to troubleshoot and think out of the box
Experience in CICD pipeline configuration, creation, and maintenance – from build to deploy
to integration.
Experience in writing clear, concise and comprehensive design documents covering
functional and non-functional requirements.
Hands-on experience in large enterprise development in a multi-cloud environment.
Strong expertise over Java, Python language, Databases, experience in web Frameworks like
Django required for backend development.
Experience of working in AWS (S3, Lambda, RDS, Security, ILM and AWS Services).
Experience with Docker and Kubernetes for Container Management and Orchestration by
setting CI/CD Pipelines using Jenkins / Ansible.
Experience with API (REST/SOAP). Experienced in PowerBI, RDBMS, DB Architecture design
and good control over SQL queries.
Experience with any NoSQL Database, Caching and Messaging is a plus. Experience with
Messaging Tool and Caching Frameworks
Strong Understanding of fundamental concepts: Data Structures, Algorithms, OOPs
concepts, Design patterns and Architectures. Experience with Agile programming techniques
such as test-driven development. Design applications to optimize for performance and
usability.
- Manage and build an overall email marketing strategy.
- Create various email lists and campaigns.
- Test every campaign's success.
- Determine email marketing KPIs.
- Develop and present reports on a weekly basis.
- Develop a lead generation strategy.
- Create smart email lists.
- Increase email subscriptions.
- Analyze data to get smart insights.
- Ensure marketing message is conveyed clearly and delivered properly to prospects.
- Ensure messages are mobile-friendly.
Follow up on interested respondents. - Distributing emails through the use of automation software.
- Proven experience creating high-impact, unique marketing campaigns.
- Familiarity with pertinent automation and performance evaluation software.
- Knowledge of creative processes and social media marketing.
- Excellent written communication and copywriting skills.
- Strong project management skills.









