Digital Marketing Lead/Manager

SwifLearn is an early stage K-12 edtech startup founded by IIT Bombay graduates and backed by reputed VC firms. Here's your chance to become a part of exponential growth journey at Swiflearn.

You are a great fit for this role if you relate deeply with the following expectations:

1. You have 1+ year of prior experience working with an edtech startup.

2. You should be someone who has a curious, analytical and data driven mindset. Someone who is a learning machine and thinks from first principles.

3. You are someone who deeply enjoys working on digital marketing, both from strategic as well as tactical perspective, with a result-obsessed approach.

4. You should have 3+ years of full-stack digital marketing experience across all verticals including Paid Social Media, PPC, SEO, Email Marketing, CRO, Web Analytics. (please note that this means you should have an expertise in each of these channels)

5. You have great copywriting and written communication skills, which you execute with a customer-obsessed mindset.

6. You have a clear history of delivering amazing digital marketing results for your organizations/clients in terms of brand awareness, traffic, leads, customer acquisition & retention in a cost-effective & time-efficient manner.

7. You have developed your own unique and unconventional growth hacks from your experience.

8. You have good experience working on tools like Ahrefs/Semrush, Wordpress, Mailchimp, Google Analytics, OptinMonster, Hotjar, CRO tools, OneSignal etc.

9. You have a deep understanding of digital user journeys and optimized customer funnels.

10. You should be from a Tier 1 Engineering/MBA college in India. (preferred, but not mandatory)