Digital Marketer

• Build our digital marketing roadmap
• Manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency
• Measure ROI and KPIs and prepare budget
• Develop specific campaigns to create and maintain high levels of customer interaction
• Oversee our social media accounts
• Manage and improve online content, considering SEO and Google Analytics
• Forecast sales performance trends and act proactively to increase our market segment
• Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies
• Motivate digital marketing team to achieve goals
• Monitor competition and provide ideas to stand out
• Stay up-to-date with digital technology developments

Who we are:

F22 Labs was started in 2014 by Murtuza and Hari, two childhood friends who always dreamt of starting a business of their own. After working at leading startups initially in their careers, they decided to take the plunge. Over the last 8 years, we’ve been fortunate and blessed to have worked with 250+ entrepreneurs who have trusted us with their dream of building their startups

About Digital Marketing Division

We also have a digital marketing division that offers 360 degrees Digital Marketing Services specializing in helping businesses reach their target audience and achieve their marketing goals through various online channels.

We have the privilege of working with some of the most well-known and high-profile UK fashion brand customers who are at the forefront of the fashion industry, known for their unique designs, premium quality, and innovative approach to fashion.

Our team of experts has experience in a wide range of digital marketing services, including search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, email marketing, and content marketing.

Job Description:

We are seeking a highly motivated and detail-oriented individual to join our digital marketing team as a Google Ads Specialist. In this role, you will be responsible for the planning, execution, and optimization of Google Ads campaigns for our clients to improve ROI.

What will you work on?

As a Google Ads Specialist, you will be responsible for the following: Conducting keyword research and building out targeted campaigns

• Set up and manage Google Ads campaigns across multiple accounts, including keyword research and analysis, ad copywriting, and bid management
• Writing compelling ad copy and creating ad extensions
• Monitor and optimize campaigns daily to meet performance goals and ROI targets
• Analyze and report on campaign performance, providing recommendations for improvement
• Staying up-to-date on industry trends and best practices
• Collaborating with the rest of the digital marketing team to ensure campaigns align with overall marketing strategies
•  

Do you fit in?

• 2+ years of experience in paid search marketing, with a focus on Google Ads
• Proficiency with Google Ads and Analytics
• Ability to create compelling dashboards.
• Strong analytical and problem-solving skills
• Excellent written and verbal communication skills
• Experience with A/B testing and conversion rate optimization is a plus
• Knowledge of HTML and CSS is a plus

     What can you expect?

• Flexible work timings
• Medical Insurance- self and immediate family
• Intensive performance-linked incentives
• Optimized Learning Culture
• Approachable and helpful founders, a.k.a leaders to guide your career and much more…

Perks: 

1. State of the Art gadgets
2. Complete Health coverage for you and your family
3. Flexible work timings
4. Remote friendly

Our Hiring process:

1. A Profile Review: Resume, Portfolios, personal websites
2. A Technical task that relates to the work you will be doing
3. A Final round of interview
4. An Offer and onboard you are!

Know more about us @F22Labs:

http://f22labs.com/">Home Page

We are looking for a Digital Marketing Associate to help plan and implement our marketing and advertising activities.

For this role, you should understand the full marketing mix and be familiar with ways to analyze market research and customers’ behaviour. You should also be able to create spreadsheets and analyze quantitative data to interpret ROI and KPI metrics.

Ultimately, you should help us achieve our business goals by building strong marketing campaigns.

1. Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile)
2. Manage and maintain the company’s owned media including websites, mobile apps, and email/CRM software
3. Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
4. Manage social media marketing campaigns
5. Manage digital advertising campaigns (SEM, Social)
6. Manage SEO campaigns
7. Set up conversion, pixel, and event tracking on the website and across various digital platforms
8. Conduct research on market trends, brand audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
9. Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
10. Stay abreast of emerging digital tools and platforms, digital marketing trends, and new technologies, and share insights with the rest of the team
11. Keeping an eye on your competitors' online activity
12. Creating reports to assess the effectiveness of the company's digital marketing efforts
13. Performing keyword research to see which words will appeal to various populations
14. Most importantly, create organic campaigns to drive engagement and brand awareness.
15. Creating landing pages, pitching content to blogs, and setting up Google Adwords campaigns as part of the digital marketing effort.

• Knowledge of marketing digital tools and techniques
• Experience with SEO/SEM campaigns
• Solid knowledge of SAAS, CRM tools.
• Solid computer skills, including MS Excel, web analytics and Google Adwords
• Excellent communication and presentation skills
• Strong analytical skills with a goal-oriented attitude
• BSc degree in Marketing or relevant field

Key Requirements:

• Prior experience in content marketing, content growth, and SEO
• Working knowledge of search engine optimization practices
• Outstanding ability to think creatively, strategically, and identify and resolve problems
• Excellent verbal and written communication skill
• Ability to work within a team and independently
• Familiarization Google analytics
• Experience with website optimization tools
• Strong organizational, time management, and analytical skills

Responsibilities:

• Reviewing and analyzing client sites for areas that can be improved and optimized
• Preparing detailed strategy reports
• Identifying powerful keywords to drive the most valuable traffic
• Running PPC campaigns
• Writing powerful calls-to-action to convert visitors
• Filling websites and other content with effective keywords
• Writing effective SEO content for blogs, websites and social media accounts
• Developing link building strategies>
• Analyzing keywords and SEO techniques used by competitors
• Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines
• Compiling and presenting SEO guidelines