Digital Marketer(Adword Expert)

Company Overview

We are a dynamic startup dedicated to empowering small businesses through innovative technology solutions. Our mission is to level the playing field for small businesses by providing them with powerful tools to compete effectively in the digital marketplace. Join us as we revolutionize the way small businesses operate online, bringing innovation and growth to local communities.

Job Description

We are seeking a skilled and experienced Data Engineer to join our team. In this role, you will develop systems on cloud platforms capable of processing millions of interactions daily, leveraging the latest cloud computing and machine learning technologies while creating custom in-house data solutions. The ideal candidate should have hands-on experience with SQL, PL/SQL, and any standard ETL tools. You must be able to thrive in a fast-paced environment and possess a strong passion for coding and problem-solving.

Required Skills and Experience

• Minimum 5 years of experience in software development.
• 3+ years of experience in data management and SQL expertise – PL/SQL, Teradata, and Snowflake experience strongly preferred.
• Expertise in big data technologies such as Hadoop, HiveQL, and Spark (Scala/Python).
• Expertise in cloud technologies – AWS (S3, Glue, Terraform, Lambda, Aurora, Redshift, EMR).
• Experience with queuing systems (e.g., SQS, Kafka) and caching systems (e.g., Ehcache, Memcached).
• Experience with container management tools (e.g., Docker Swarm, Kubernetes).
• Familiarity with data stores, including at least one of the following: Postgres, MongoDB, Cassandra, or Redis.
• Ability to create advanced visualizations and dashboards to communicate complex findings (e.g., Looker Studio, Power BI, Tableau).
• Strong skills in manipulating and transforming complex datasets for in-depth analysis.
• Technical proficiency in writing code in Python and advanced SQL queries.
• Knowledge of AI/ML infrastructure, best practices, and tools is a plus.
• Experience in analyzing and resolving code issues.
• Hands-on experience with software architecture concepts such as Separation of Concerns (SoC) and micro frontends with theme packages.
• Proficiency with the Git version control system.
• Experience with Agile development methodologies.
• Strong problem-solving skills and the ability to learn quickly.
• Exposure to Docker and Kubernetes.
• Familiarity with AWS or other cloud platforms.

Responsibilities

• Develop and maintain our inhouse search and reporting platform
• Create data solutions to complement core products to improve performance and data quality
• Collaborate with the development team to design, develop, and maintain our suite of products.
• Write clean, efficient, and maintainable code, adhering to coding standards and best practices.
• Participate in code reviews and testing to ensure high-quality code.
• Troubleshoot and debug application issues as needed.
• Stay up-to-date with emerging trends and technologies in the development community.

How to apply?

• If you are passionate about designing user-centric products and want to be part of a forward-thinking company, we would love to hear from you. Please send your resume, a brief cover letter outlining your experience and your current CTC (Cost to Company) as a part of the application.

Join us in shaping the future of e-commerce!

• The PPC / Paid Search Analyst is responsible for administering and managing Pay per Click media strategies for clients. She/he should be able to quickly understand and support initiatives that will contribute to the goals and success of client campaigns.
• Perform daily account management on Google AdWords, Facebook, Bing and other search platforms.
• Assist in the maintenance and monitoring of keyword bids, Account daily and monthly budget caps, impression shares, quality score and other important account metrics.
• Provide creative copy suggestions and graphical ad templates.
• Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms.
• Can devise strategies to increase ROI – Is good at increasing CTR and reducing the cost per clicks
• Support the generation of new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.
• Able to understand the business website thoroughly so as to implement a strategic plan for Google AdWords
• Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
• Keep pace with search engine and PPC industry trends and developments.
• Communication with team and management on project development, timelines, and results.
• Work closely with the other team members to meet goals.
• Experience with website analysis using a variety of analytics tools including Google Analytics.

Key Responsibilities

• Counsel potential students to help them understand our various courses and make better learning choices.

• Conduct detailed profiling of the learner to understand the student career aspirations and learning ability and pitch the right program

• Managing the complete sales closing life cycle for leads assigned. This will include understanding the lead profile, identifying the need, pitching the right course, sales closing, and post sales relationship management.

• Execute prompt inquiries, follow-ups with leads through phone and emails.

• Build sales pipeline/opportunities to achieve the assigned targets

• Fee tracking and follow up.

• Adhere to sales process, productivity, and quality parameters.

• Increase individual conversions • Generate leads through referrals & improve conversion

• Generate leads through referrals & improve conversions on those leads

Skill Requirements

• 1-5 years of total experience and 1-3 years of core sales/ student counseling experience.

• Should have completed graduation/post-graduation

• Should have experience working on CRM

• Should have good knowledge of MS Office and Outlook. He/she should be adept in excel • Should be a quick learner and should be able to multitask.

• Should be willing to work on our regular shift (10 am – 7 pm)

• Should be willing to work on weekends on a rotation basis

• Preferences will be given to candidates from technology/Edu-tech sales background

• Excellent English communication skills (both oral and written) and be able to persuade interested prospects.

Ability to understand aspirations of learners and offer expert career advice, drive to exceed assigned targets.

Job Location: Pune/Bangalore/ Hyderabad/ Indore

• Very good knowledge of MuleSoft components.
• Prior work experience in setting up a COE using MuleSoft Integration Software.
• Good understanding of various integration patterns.
• Ability to deliver projects independently with little or no supervision.
• Previous experience working in a multi-geographic team.
• Previous experience with best programming practices.
• Good written and oral communication skills – English.

Kunato.AI is a NY-based IT firm helping to create the first marketplace that monetizes digital content on the internet (i-commerce). We have patented our technology - a quantitative deep tech system that predicts, assigns, and updates the value of any digital content in real time without the need for human intervention. Our system has the potential to create a new digital goods marketplace that will revolutionize the way we consume, create and search for content on the Internet.

We are looking for a Rust Developer (with 2-6years of experience) to join our cutting-edge development team as it grows. The candidate must be comfortable working in an agile environment and has the ability to take the lead when necessary.

Roles and Responsibilities:

• Responsible for developing the product as per the product specification defined by the product managers
• Responsible for preforming research on the best methods of implementing the requirements
• Author and curate technical documentation to support delivery, maintenance, and adoption
• Work with programmers, engineers, and management heads to identify process improvement opportunities, propose system modifications, and devise governance strategies to optimize the overall performance
• Design and develop automated deployment and maintenance mechanisms
• Solving development challenges and making architectural decisions by understanding the larger picture of the projects goals
• Expanding your existing skill-set, and picking up on various rust dependent frameworks
• Confidently communicating and collaborating with your fellow developers in a remote team environment

Essential skills:

• Must have experience in Rust programming language
• Have excellent knowledge of different data structures and algorithms
• Working knowledge of any other programming language Python, Java, or JavaScript is good to have
• Experience with, or understanding of, Kafka or Redis, Cloud infrastructure services, Docker is an added advantage
• Experience with SQL or NoSQL databases, MySQL, MongoDB, Elasticsearch, etc.
• Experience in Backend and APIs development
• Experience in analysing and optimizing the platform’s performance
• Excellent verbal communication skills