DM Head -Edtech Experience

at KGISL EDU

DM Head -Edtech Experience

KGISL EDU

Company

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DM Head -Edtech Experience

at KGISL EDU

Posted by Dhivya V

8 - 12 yrs

₹8L - ₹12L / yr

Coimbatore

Skills

Digital Marketing

Educational technology

Strategic Planning: Develop and implement comprehensive digital marketing strategies to achieve business goals and drive growth.
Campaign Management: Oversee the creation, execution, and optimization of digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing.
Team Leadership: Lead, mentor, and manage the digital marketing team, fostering a collaborative and results-driven environment.
Analytics & Reporting: Monitor and analyze campaign performance using analytics tools. Prepare detailed reports and provide actionable insights to improve performance and ROI.
Budget Management: Manage the digital marketing budget, allocate resources effectively, and ensure cost-efficient use of marketing funds.
Market Research: Stay up-to-date with the latest industry trends, tools, and best practices. Conduct market research to understand customer needs and competitor activities.
Content Strategy: Oversee the development of engaging and relevant content for various digital platforms, ensuring alignment with brand messaging and goals.
Stakeholder Collaboration: Work closely with other departments, including sales, product development, and design, to ensure cohesive marketing strategies and effective execution.

Qualifications:

Bachelor’s degree in Marketing, Business Administration, or a related field. Advanced degree or certification in digital marketing is a plus.
Proven experience (5+ years) in digital marketing, with at least 2 years in a leadership role.
Demonstrated success in developing and executing digital marketing strategies and campaigns.
Strong understanding of SEO, SEM, PPC, social media marketing, email marketing, and content marketing.
Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools).
Excellent analytical skills and ability to interpret data to drive decision-making.
Strong leadership and team management abilities, with a track record of leading successful teams.
Creative thinking, problem-solving skills, and the ability to thrive in a fast-paced environment.

What We Offer:

Competitive salary and performance-based incentives.
Comprehensive benefits package, including health insurance and retirement plans.
Opportunities for professional growth and development.
A dynamic and collaborative work environment.

Strategic Planning: Develop and implement comprehensive digital marketing strategies to achieve business goals and drive growth.
Campaign Management: Oversee the creation, execution, and optimization of digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing.
Team Leadership: Lead, mentor, and manage the digital marketing team, fostering a collaborative and results-driven environment.
Analytics & Reporting: Monitor and analyze campaign performance using analytics tools. Prepare detailed reports and provide actionable insights to improve performance and ROI.
Budget Management: Manage the digital marketing budget, allocate resources effectively, and ensure cost-efficient use of marketing funds.
Market Research: Stay up-to-date with the latest industry trends, tools, and best practices. Conduct market research to understand customer needs and competitor activities.
Content Strategy: Oversee the development of engaging and relevant content for various digital platforms, ensuring alignment with brand messaging and goals.
Stakeholder Collaboration: Work closely with other departments, including sales, product development, and design, to ensure cohesive marketing strategies and effective execution.

Qualifications:

Bachelor’s degree in Marketing, Business Administration, or a related field. Advanced degree or certification in digital marketing is a plus.
Proven experience (5+ years) in digital marketing, with at least 2 years in a leadership role.
Demonstrated success in developing and executing digital marketing strategies and campaigns.
Strong understanding of SEO, SEM, PPC, social media marketing, email marketing, and content marketing.
Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools).
Excellent analytical skills and ability to interpret data to drive decision-making.
Strong leadership and team management abilities, with a track record of leading successful teams.
Creative thinking, problem-solving skills, and the ability to thrive in a fast-paced environment.

What We Offer:

Competitive salary and performance-based incentives.
Comprehensive benefits package, including health insurance and retirement plans.
Opportunities for professional growth and development.
A dynamic and collaborative work environment.

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About KGISL EDU

Founded :

2000

Type :

Services

Size :

100-1000

Stage :

Profitable

About

Established in the year 2000, KGiSL Educational Institutions is the brainchild of Dr. Ashok Bakthavathsalam, founder and managing director of KG Information Systems Private Limited (KGISL).

Branded as the pioneers in industry-embedded education in the region, KG Group of Institutions at Saravanampatti boasts of being the only campus that fosters the perfect integration of institute – industry infrastructure in an environment of perfecting learning.

KGiSL Campus hosts:
KGiSL Institute of Technology (KiTE)
KG College of Arts and Science (KGCAS)
KGiSL - Institute of Information Management (KGiSL IIM)
KGiSL MicroCollege (KGM)
KG College of Physiotherapy and KG College of Nursing

Along with Coimbatore's Flagship IT Companies:

KGiSL and KG Financial Software Private Ltd.,
Path-breaking Solar Research and Development Company
KGDS Renewable Energy Private Limited
TNQ Technologies
SuperConcepts
Digital Nirvana

Established in the year 2000, KGiSL Educational Institutions is the brainchild of Dr. Ashok Bakthavathsalam, founder and managing director of KG Information Systems Private Limited (KGISL).

KGiSL Campus hosts:
KGiSL Institute of Technology (KiTE)
KG College of Arts and Science (KGCAS)
KGiSL - Institute of Information Management (KGiSL IIM)
KGiSL MicroCollege (KGM)
KG College of Physiotherapy and KG College of Nursing

Along with Coimbatore's Flagship IT Companies:

KGiSL and KG Financial Software Private Ltd.,
Path-breaking Solar Research and Development Company
KGDS Renewable Energy Private Limited
TNQ Technologies
SuperConcepts
Digital Nirvana

Reshma Duraipandi

Connect

Dhivya V

Connect

Company social profiles

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Selenium

+2 more

Experience : 6 Months - 1+ Year Job brief: We are looking for an QA for API testing who possesses a passion for pushing Web technologies to the limits. This QA will work with our team of talented engineers to design and build the next generation of our Web applications. Works closely with other app development and technical teams. As a QA engineer, you should review requirements, design specifications or stories to provide timely and meaningful feedback. You will work independently to create detailed, comprehensive and well-structured test plans and test cases. Our development strategy is agile, you will be working on improving features by testing them. Skills: Excellent with a strong technical background and strong communication skills. Experience in analyzing the middle tier technology problem solving skills and testing using REST API web services. Good understanding of Agile Methodology. Experience in raising bugs in JIRA and drive defect triage call Collaborate with testing, developers and architects on *collecting requirements payloads data for service testing and service virtualization. Understanding of STUB/Service virtualization. Understanding of any API testing tools like POSTMAN, Rest Client, Anypoint etc. Requirements: Hands on experience on REST ASSURED/JUnit framework for API testing. Hands on experience in any Java IDE (e.g. Eclipse). Hands on experience on GIT, JIRA. Good Understanding of REST API types (GET, PUT, POST, DELETE) an its working. Good understanding of HTTP, JSON protocol and syntax. Good understanding of Message Schema, RAML, Message Request-Response mechanism. Working experience in Agile methodology / SAFe with in-sprint automation. Good Exposure on Product Testing. Understanding of Test Management tool. Understanding of complete STLC.

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