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POSITION: HubSpot Specialist – Marketing Operations
- We seek a talented HubSpot Specialist with expertise in Salesforce to join our team and help optimize our marketing operations.
- You will play a crucial role in managing and enhancing our HubSpot platform, ensuring seamless integration with Salesforce, and optimizing marketing automation processes.
- Your expertise will help us improve lead management, data accuracy, and overall campaign effectiveness.
Key Responsibilities:
● HubSpot Management:
- Administer and optimize HubSpot marketing automation processes.
- Create and manage workflows, email campaigns, and lead nurturing programs.
- Develop and maintain dashboards and reports to track key metrics and performance.
● Salesforce Integration:
- Implement and manage API integrations between HubSpot and Salesforce to ensure smooth data flow. Troubleshoot and resolve integration issues, ensuring data consistency across platforms.
- Collaborate with development teams to customize and enhance integration functionalities.
● Marketing Automation and Campaign Management:
- Design and execute marketing automation strategies to improve lead generation and conversion.
- Analyze campaign performance and adjust strategies based on data insights.
- Implement and manage Pardot integration, if applicable, to enhance marketing efforts.
● Collaboration and Support:
- Work closely with sales, marketing, and IT teams to align strategies and achieve business goals.
- Provide training and support to team members on HubSpot and Salesforce best practices.
- Stay updated on industry trends and emerging technologies to recommend improvements.
● Other related duties as needed.
WHAT YOU WILL DO:
● Develop, customize, and optimize workflows, automation, and integrations in HubSpot and Salesforce.
● Manage integrations between HubSpot, Salesforce, and other marketing/sales tools.
● Ensure seamless data synchronization, integrity, and reporting across platforms.
● Collaborate with marketing and sales teams to implement automation strategies, lead scoring models, and campaign tracking.
● Create and maintain documentation for HubSpot and Salesforce configurations, workflows, and best practices.
● Troubleshoot and resolve technical issues within the marketing automation ecosystem.
● Train internal teams on best practices and system functionalities.
● Assist in data migration, cleanup, and enrichment activities to maintain database health.
● Stay updated on industry trends, platform updates, and emerging technologies.
REQUIRED SKILLS & QUALIFICATIONS:
● Bachelor’s degree in marketing, Business, Information Technology, or a related field; or equivalent certifications.
● 5+ years of proven experience managing HubSpot CRM and marketing automation platforms.
● Strong experience with Salesforce API integrations and data management.
● Excellent analytical skills with the ability to interpret data and provide actionable insights.
● Strong problem-solving skills and attention to detail.
● Preferred Skills: HubSpot certification(s), Salesforce certification(s), or experience with Salesforce development.
Experience with additional marketing automation tools or platforms.
● 6+ years of experience with Salesforce.com APIs (REST and Bulk), Salesforce.com configuration including but not limited to workflows, data validations, import tools, security & sharing, Visualforce pages, and Apex, salesforce.com, SOQL, and SOSL query language
● Excellent communication and collaboration skills.
EMPLOYMENT TYPE: Full-Time
LOCATION: Remote PAN India
SHIFT TIMINGS: 02:00 pm to 11:00 pm IST
Job Responsibilities:
● Strategize and execute digital advertising for lead generation and
digital marketing efforts. Focus on search and display ads, PPC
campaigns on channels such as Facebook, Google, YouTube.
Coordinate offline advertising with creative ways to measure
the progress of physical ads.
● Improve conversion and optimize for improved lead-gen results.
Plan, execute and measure A/B experiments and conversion tests.
Identify trends and insights, and optimize spend and performance
● Measure and report performance of all digital marketing
campaigns, and assess against goals (ROI and KPIs).
● Improve brand’s digital presence and lead-gen with SEO/SEM and
relevant Influencer/Social Media campaigns. Oversee SEO efforts
on websites with a focus on technical elements, keyword analysis, and content guidance. Manage content changes to the Website, create
relevant Landing Pages for optimizing user experience. Promote
company app and manage app SEO and reviews
● Utilize the strong analytical ability to evaluate end-to-end customer
experience across multiple channels and customer touchpoints.
Work collaboratively with internal teams to identify areas of
improvement and implement effective changes to improve the
overall outcome.
● Provide thought leadership for impacting overall brand exposure
and lead generation, brainstorm, and execute on new and creative
growth strategies.
Qualifications:
● BS/MS degree in marketing or a related field
● Proven working experience in digital marketing
● Demonstrable experience leading and managing SEO/SEM, Google
Adwords, PPC campaigns
● Highly creative with experience in identifying target audiences and
devising digital campaigns that engage, inform, and motivate
● Experience in optimizing landing pages and user funnels.
Experience with A/B and multivariate experiments
● Solid knowledge of advertising tools and resources (e.g., Google
Analytics, InMobi, Firebase, Appsflyer, Hootsuite)
● Strong analytical skills and data-driven thinking
● Up-to-date with the latest trends and best practices in online
marketing and measurement.
Other Requirements:
● A passionate and confident marketer who can take full project
ownership and guide to guide others
● Be a collaborative team player and an encouraging people
manager with positive listening skills
● Strong problem solver with a willingness to learn
- Working with designers to implement visual designs and user interfaces.
- Creating and optimizing website layouts and navigation.
- Integrating graphics, audio, and video content.
Website Maintenance:
- Monitoring website performance and troubleshooting issues.
- Performing website updates and maintenance.
- Ensuring website security and data protection.
Collaboration:
- Working closely with designers, content creators, and other team members.
- Communicating effectively with clients or stakeholders.
- Participating in project planning and development meetings.
Technical Proficiency:
- Staying up-to-date with emerging web technologies and trends.
- Using version control systems (e.g., Git).
- Understanding of server-side technologies and database management.
- Understanding of SEO principles.
Responsibilities:
1. Develop and maintain mobile applications using React Native.
2. Collaborate with cross-functional teams to define, design, and ship new features.
3. Write clean, maintainable, and efficient code.
4. Ensure the performance, quality, and responsiveness of applications.
5. Troubleshoot and debug issues, and optimize performance for a seamless user experience.
6. Stay updated on emerging trends and technologies in mobile development.
Requirements:
1. Proven experience as a React Native Developer.
2. Strong proficiency in JavaScript and React.
3. Familiarity with native build tools, like Xcode, Android Studio.
4. Experience with third-party libraries and APIs.
5. Understanding of state management (e.g., Redux) in mobile applications.
6. Solid understanding of the full mobile development life cycle.
7. Excellent problem-solving and communication skills.
8. Ability to work independently and collaboratively in a team.
About HeyCoach:
We are an exceptional group of highly skilled individuals, passionate about addressing a
fundamental challenge within the education industry. Our team consists of talented geeks
who possess a deep understanding of the issues at hand and are dedicated to finding
innovative solutions. In our quest for excellence, we are constantly seeking out remarkable
individuals who can contribute to our growth and success. We affectionately refer to these
individuals as "10x employees" because they bring an unparalleled level of energy, drive,
and enthusiasm to our team.
As a startup, we pride ourselves on delivering high-quality work across a wide range of
domains. We tackle various aspects of the education space, leveraging our collective
expertise to make a significant impact. Whether it's developing cutting-edge technologies,
designing immersive learning experiences, or implementing groundbreaking teaching
methodologies, we consistently strive for excellence. Joining our team means being part of
an environment that fosters personal and professional growth, encourages creativity, and
values teamwork. Together, we create a vibrant atmosphere where hard work is infused
with an abundance of fun and excitement.
If you are passionate about revolutionizing education, if you thrive in a fast-paced and
dynamic environment, and if you have the drive to make a significant difference, we invite
you to join us. Together, we can shape the future of education and unlock the potential of
learners worldwide.Describe the responsibilities and tasks involved in the role of Business Development
Executive.
● In the role of BDE, you will be proactively engaging with prospects based out of India,
providing guidance on the current technological landscape.
● Your focus will be on understanding their career objectives and demonstrating how
HeyCoach can support them effectively.
● Additionally, you will maintain regular communication with existing prospects to
unlock new opportunities through the capabilities of HeyCoach.
● A dedicated approach is essential to meet and surpass daily targets, emphasizing
both input and output.
What specific responsibilities would you undertake in the Business Development
role?
Key responsibilities include, but are not limited to:
● Taking the lead in driving inquiries and admissions for the online learning programs
provided by HeyCoach.
● Overseeing the complete sales life cycle, which includes engaging with a substantial
number of qualified leads and guiding them through the enrollment process until final
conversion.
● Providing counseling and guidance to experienced professionals through phone or
email interactions, assisting them in identifying courses that align with their career
progression, and recommending the most suitable options.
What are the desirable qualifications and skills as well as the essential requirements
for this role?
Desirable Qualifications
● Strong technical aptitude and familiarity with technology-driven products and
solutions.
● Prior experience in successfully handling sales or business development with deals
or transactions of a value exceeding 20,000 units of currency.
Essential requirements
● A minimum of 1-6 years of experience in the EdTech industry business-to-consumer
(B2C) sales.
● Demonstrating excellent proficiency in both verbal and written English
communication is essential, knowing regional languages will be the cherry on the
cake.
● Having basic knowledge or preliminary experience with Customer Relationship
Management (CRM) systems is preferred.
Industry: E-learning
Employment Type: Full-time
Location: BANGALORE
The ROLE
- Handle the inbound interest received by Marquee
- Get the inbound leads to setup an online demo with us
- Conduct a small research on the prospect’s company and background prior to the demo to conduct a smooth sales call
- Conduct online demos with the prospects and turn them into paying customers
- Ensure that the product demo is neat and organized
- Work with the prospects to understand their needs and pitch them the right Marquee product to solve their problems
- Manage on-going relationships with customers
- Run strategic follow ups (Calls/texts/emails) on the prospects to get in maximum sales
- Strive to achieve the sales targets
- Work with our Founder on strategic alliances - potentially travelling to various financial centers globally
Here are some important things to consider prior to applying to us:
- Knowledge/prior experience with startup fund raising is a distinct advantage
- WE'RE A REMOTE TEAM so you can work from wherever you like - you don't have to attend office on a day to day basis
- You should own a laptop
- EXCELLENT written & spoken English required
- We shall provide a 5-7 days training session once you join in.
- Own and evolve technology architecture and development stack of specific SaaS solution(s) while keeping in mind needs of business as usual, evolving product feature requirements, security, scalability & maintainability.
- Leading the engineering team consisting of developers and testers and ensure good delivery management to deliver the product roadmap with high speed and quality. To do this, one would need to do good estimation and oversight over team members work, while bringing automation and best practices to code management, testing and build & deployment processes.
- Innovation explore available technologies that may be useful to our context and run experiments and POCs to evaluate before adoption.
- Developing complex stories / requirements and solving the critical issues/initiatives through hands-on involvement.
- Help the team members in resolving difficult technical issues.
- Identifying project technical risks and providing technical expertise and ownership in the diagnosis and resolution of an issue, including the determination and provision of workaround solution or escalation.
- Providing technical leadership to fellow team members. Working as a guide and mentor to the rest of the team members.
- Competitive remuneration.
- Quarterly incentive basis KPI achievement.
- ESOPs as and when decided by the Board.
- Opportunity to work in an entrepreneurial environment.
- Opportunity to work in AWS Technologies and get AWS Certified.
- Great culture with friendly work environment.
- B.E. / B.tech from a reputed institute.
- 7+ years of overall technical experience.
- 2+ years of experience in tech leadership role.
- Experience in building enterprise level integration.
- Experience in SaaS product development would be added plus.
- Microservices, Spring Boot, Core Java, Struts 2.0, JPA & Hibernate.
- Strong knowledge of relational databases (MySQL preferred), including schema design & advanced queries.
- Fronted technologies - jQuery, JavaScript, CSS (Mandatory), Angular version 8+ (Mandatory).
- Experience in AWS Cloud platform & offerings (Preferred).
- Open sources - Redis/Memcached/RabbitMQ/Kafka/ELK/Git/Jenkins (Preferred).
Job Description and skill requirements
Digital Marketing Manager
(This role will come with Sales Targets and commensurate rewards)
Role
- Plan and execute digital marketing campaigns across different digital marketing platforms
- Understanding of SEO/SEM, Marketing database, email and display campaigns
- Design, build and maintain Social Media presence
- Thorough monitoring of all social media ,digital spends and optimizing the budgets
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Brainstorm new and creative growth strategies
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Experience in setting up and optimizing Google AdWords campaigns
Skill Requirements:
- Self-Starter and a go getter!
- Proven experience in the Ecommerce space – Minimum of 2 years of experience in a similar role
- Understanding of digital marketing landscape, concepts and best practices.
- Knowledge of one of the web analytics tools (e.g. Google Analytics, Net Insight or Web Trends etc.)
- Analytical mindset and critical thinking.
- Excellent communication and interpersonal skills.










