We are looking for a Creative Content whiz
If being passionate and energetic about an early stage disruptive product sounds like something you’d like to fit into your LinkedIn bio, we're looking for you.
As part of the role, you'd be responsible for working closely with the business development and product teams to help plan brand marketing strategies and further turn them into impactful creative solutions. As part of the team, we’d need you to:
- Research and understand motivational factors in people
- Understand brand requirements, objectives, and audience demographics
- Create campaigns and experiences on Rippl using the available frameworks that are engaging and exciting (for example, an experience on Rippl is 'Submit a picture of yourself wearing red jeans, and win a badge from a brand)
- Generate insights for audiences around media, brands, consumers, and experiences
You would be a perfect fit if you
- Understand how products work and what makes people tick
- Are a creative problem solver, typically with outlandish ideas
- Know how to capture and engage people’s attention
- Have an unending appetite to learn, with an unquenchable drive to succeed
- Are aware and conversant with social media / trends etc.....
- Have great writing / content skills
Rippl is only just beginning, and it’s going to be an exciting journey of ideating, problem solving and cutting edge innovation.
About Krya Innovations Private Limited
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Role: Social Media Marketing
Industry Type: Real Estate
Employment Type: Full Time, Permanent
Job Description & Responsibilities
Build and manage the company’s social media profiles and presence, including
Face book, Twitter, LinkedIn, and additional channels that may be deemed
relevant.
Create shareable content appropriate for specific platforms to drive traffic and
customer engagement.
Monitor and engage in relevant social discussions about our company,
competitors, and/or industry, both from existing leads and customers as well as
from brand new audiences.
Run regular social promotions and campaigns and track their success.
Track, measure, and analyze all initiatives to report on social media ROI.
Requirements
Familiarity with online marketing channels.
Up to date with the latest digital technologies and social media trends with a
command of each network and their best practices.
Creative thinker.
Excellent communication skills.
- Bachelor’s degree, preferably in any of the relevant background with strategic communications focus
- 1+ years of related experience in content development and distribution over the web for a product based firm
- Should be able to understand buyers’ journey and develop content as per the requirement.
- Excellent interpersonal skills
- Manage multiple projects and deliver work in a timely fashion with a positive “can-do” attitude
- Must have ability to work independently as well as in partnership with team
- Impeccable spelling and grammar
- Great research and organisational skills
- Up to date with recent trends and social media
- Experience with hashtags keyword and SEO research
Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.
- Writing compelling content for email campaigns, landing pages, advertisements, live events, webinars and communication with customers
- Improvising current product portfolio leading to better audience engagement and brand positioning
- Researching on topics that are of interest to our target audience and creating pipeline of future launches
- Staying up-to-date with trending advertising strategies
- Creating out-of-the-box campaign ideas
- Proofreading, editing and improving content created by others and ensuring brand consistency
- Working alongside team members to come up with concepts and ideas to increase revenue
- Ensuring correct grammar and spelling throughout content and website
Desired Candidate Profile
What you need to have:
- Researching on consumer interests to come up with relevant topics and ensuring these journalistic articles are backed up by scientific Ayurvedic research, and write them in an easy-to-understand fashion that’s also scientifically accurate.
- Researching the target audience’s interests and needs
- Researching the scientific Ayurvedic understanding of said topics
- Creating highly valuable informational articles for online purposes
- Staying up-to-date with latest trends in USA and EU regarding skincare, health and wellness
- Creating mind-blowing value for our customers
- Establishing the organization as an authoritative figure through accurate and useful informational
- Ensuring compliance with law (e.g. copyright and regulatory bodies) pieces
Hi! If you're selected, the day-to-day responsibilities shall include:
- Researching industry-related topics (combining various online sources and studies)
- Writing high-quality content with impeccable grammar and a unique writing tone, mainly related to home improvement/decor/garden and other closely neighboring markets
- Working on basic SEO and Google Docs for neat formatting, sourcing relevant images for the article, etc.
Note: Candidates who copy-paste content should not apply, plagiarism is checked and strictly prohibited.
Location : Bangalore
Experience : 3-8 + yrs of relevant experience in handling social boards like Facebook, Twitter, Instagram, etc.
Managing presence of all the south (Kannada, Tamil, Telugu, Malayalam and Marathi properties on social media
Implementing websites social media strategy
Tracking social media conversations about the brand
Tracking social trends for potential viral content
Tracking competition on platforms
Collaborate with Product Development team.
Monitoring trends in social media tools, trends and applications
Implementing insights gained from social media monitoring.
Should be comfortable in handling a small team.
Responsible for copy and Video editing of news stories that go up on the websites.
Should have excellent command over Hindi and English
Excellent overall writing skills in a number of different styles/tones Impeccable spelling and grammar.
A deep understanding of customers and what motivates them online.Great research, organizational, and learning skills.
Researching markets and industries to compare and create content that is innovative and original.
Consistently brainstorming and collaborating with team for new ideas and strategies.
Coordinate with marketing and design teams to illustrate articles
Familiarity with keyword placement and other S E O best practices
High comprehension of software like Microsoft Word and Google Docs
Paraphrase or write content from scratch depending on specific instructions provided in the work order Revises, edits, or updates instructions, information, and frequently asked questions as necessary.
Content Writers Work
Core website copy
Social media posts
Content for banners
Product descriptions
Company bios
Landing Pages
Blogs and news articles
Case studies, whitepapers, and e books
Excellent knowledge of handling social boards like Facebook, Twitter, Instagram, etc.
Understanding of SEO and web traffic metrics
Experience required: Candidates with 3-8 + yrs of relevant experience in similar newsroom role will be preferred.