Content Writer at Cibirix · Indore · 2 - 4 years · ₹5L - ₹7L / yr · Profitable · Posted 14 Apr 2023

DUTIES INCLUDE:
- Complete content writing projects for digital marketing clients in a timely manner; maintain stated deadlines while also meeting specific content directions, as each individual project dictates
- Revise content submissions according to client requests
- Proofread and rewrite existing content, as needed
- Writing for web page content, blogs, social media posts, infographic content, email marketing campaigns, and other digital marketing categories as assigned
- Work with clients and customers to help them define their content needs
- Offer suggestions and changes to help ensure that content is engaging, consistent, clear, and concise
- Help to create style guides or content templates
- Conduct effective research on any given topic
SKILLS PREFERRED:
- Fluency in both written and conversational English, and mastery of conventional rules of English grammar
- Ability to be mindful of things like flow, readability, and sentence variety
- Ability to embed and leverage SEO-relevant keywords in content production
- Basic understanding of digital marketing and search engine optimization best practices
- Good listening and communication skills for client relationship management
- Working knowledge of Microsoft Office, along with general computer literacy
- Familiarity with major social media platforms
- The ability to cooperate with other writers, editors, and team members to complete projects in a timely manner
- Willing and able to give constructive feedback on content writing projects

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Please upload your resume here: https://magicworksitsolutions.com/google-ads-expert-scaling-level-projects/
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We are seeking a highly skilled Google Ads Expert to lead, optimize, and scale our paid advertising campaigns to drive business growth. The ideal candidate will have extensive experience managing high-budget Google Ads accounts, implementing advanced strategies, and optimizing campaigns for performance at scale. You will play a critical role in maximizing ROI, automating processes, and ensuring continuous revenue growth.
Experience: 3-5+ years
Qualification: Google Ads Certifications (Search, Display, Video, Shopping, etc.)., Experience with eCommerce, SaaS, or lead generation scaling strategies, Knowledge of Python or JavaScript for Google Ads automation is a plus.
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1. Google Ads Strategy & Execution
• Develop and execute high-level Google Ads strategies for scaling campaigns.
• Manage and optimize large-budget campaigns across Search, Display, YouTube, Performance Max, and Shopping Ads.
• Implement advanced audience targeting, including first-party data, remarketing, and lookalike audiences.
• Utilize AI-driven bidding strategies and automation to enhance ad performance.
2. Performance Optimization & Scaling
• Continuously analyze campaign data to improve CTR, Quality Score, and Conversion Rates.
• A/B test ad creatives, copy, bidding strategies, and landing pages to maximize ROI.
• Scale campaigns effectively without compromising cost efficiency.
• Identify and leverage new growth opportunities within Google Ads.
3. Advanced Tracking & Analytics
• Set up and manage Google Tag Manager, Google Analytics 4 (GA4), and conversion tracking.
• Implement and optimize Enhanced Conversions and Offline Conversion Tracking.
• Generate detailed reports on key KPIs, providing insights and recommendations for growth.
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• Optimize Performance Max campaigns using AI-driven insights.
• Develop dynamic ad creatives using automation and feed-based strategies.
5. Cross-Channel Growth & Integration
• Coordinate Google Ads with Facebook Ads, TikTok Ads, LinkedIn Ads, and other digital platforms for cohesive marketing strategies.
• Work closely with the content, design, and development teams to optimize landing pages for conversions.
• Monitor competition and industry trends to stay ahead of the curve.
Requirements:
• 3-5+ years of experience managing large-scale Google Ads campaigns.
• Proven success in scaling campaigns beyond six and seven figures in ad spend.
• Strong analytical skills and experience with GA4, Google Tag Manager, and Data Studio.
• Deep understanding of bidding strategies, Quality Score, and conversion optimization.
• Experience with Performance Max, Shopping Ads, and AI-driven campaign automation.
• Familiarity with Google Ads scripts, API integrations, and automation tools.
• Strong proficiency in A/B testing, audience segmentation, and CRO (Conversion Rate Optimization).
• Excellent communication skills and ability to collaborate with cross-functional teams.
Preferred Qualifications:
• Google Ads Certifications (Search, Display, Video, Shopping, etc.).
• Experience with eCommerce, SaaS, or lead generation scaling strategies.
• Knowledge of Python or JavaScript for Google Ads automation is a plus.
Benefits:
• Competitive salary with performance-based bonuses.
• Opportunity to work on high-scale, fast-growing campaigns.
• Continuous learning and access to the latest tools and training.
• Flexible working environment and career growth opportunities.

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● Develop a personalization roadmap and execution plan across teams to help drive better visits/user and visit to buy conversions
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Rescale Technologies (A Fincash Group Venture), brain child of three IIT Mumbai alumnus is a tech leader which enables businesses to navigate through technological transformation globally. Rescale has played pivotal role's mergers and acquisitions of numerous brands. (https://rescaletechnologies.com/)
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Hands-on experience in Angular or React, node js, Elastic
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Good Knowledge of SQL/ RDBMS
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- Strong hands-on experience in web development using ASP.NET MVC and C#.
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- Well-versed with pair-programming
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- Working in the travel and hospitality domain including:
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- Open to travel to Pune office occasionally
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Job Location Pune
- Are you a software craftsman and passionate coder with a proven track record of successful deliveries?
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Then you are someone who will enjoy this incredibly challenging role with us.

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