Consultant/ Senior Consultant/ Engagement Manager

Digital Marketing Specialist with Expertise in Google Analytics and Targeted Email Campaigns

Job Type: Full Time

Location: Indore

Position Overview:

 We are seeking a highly motivated and detail-oriented Digital Marketing Specialist to join our team. The ideal candidate will have expertise in using Google Analytics, email marketing tools, and analytics platforms to design and execute targeted email campaigns. This role involves leveraging data-driven insights to optimize marketing strategies, improve customer engagement, and increase ROI.

Key Responsibilities:

Google Analytics Management:

Set up, manage, and analyze Google Analytics accounts to track website traffic, user behavior, and campaign performance.

Generate insightful reports to support data-driven decision-making for marketing strategies.

Identify trends and opportunities through data analysis to improve website conversions and user engagement.

Email Marketing Campaigns:

Create, execute, and optimize targeted email marketing campaigns tailored to customer segments and business goals.

Use analytics tools to track email campaign performance, such as open rates, click-through rates, and conversions.

Develop and maintain customer lists, ensuring proper segmentation for personalized outreach.

Analytics Tools & Platforms:

Utilize advanced analytics tools (e.g., Google Tag Manager, HubSpot, Adobe Analytics) to measure campaign effectiveness.

Conduct A/B testing and multivariate testing to refine marketing strategies.

Provide actionable insights for customer behavior, preferences, and lifecycle.

Strategy & Optimization:

Collaborate with the marketing team to define digital marketing strategies that align with business objectives.

Monitor key performance indicators (KPIs) and adjust tactics to achieve optimal campaign performance.

Stay updated with the latest trends in digital marketing, analytics tools, and email marketing best practices.

Collaboration:

Work closely with the content, design, and sales teams to create cohesive and effective campaigns.

Ensure seamless integration of marketing campaigns across channels, including social media and paid advertising.

Qualifications/Requirements:

Bachelor’s degree in Marketing, Business, Analytics, or a related field.

Experience:

Proven experience (2+ years) in digital marketing with a focus on analytics and email campaigns.

Hands-on experience with Google Analytics, Google Tag Manager, and email marketing tools (e.g., Mailchimp, Klaviyo, or similar).

Proficiency in using CRM tools and platforms like Salesforce or HubSpot is a plus.Skills:

•    Skills:

•    Strong analytical skills with the ability to interpret complex data and deliver actionable insights.

•    Excellent understanding of customer segmentation and targeting strategies.

•    Familiarity with A/B testing and optimization techniques.

•    Exceptional written and verbal communication skills.

•    Preferred Skills:

•    Certifications in Google Analytics or related analytics platforms.

•    Knowledge of SEO and paid advertising platforms (e.g., Google Ads, Facebook Ads).

•    Experience with data visualization tools like Tableau or Power BI.

•    Why Join Us?

•    Opportunity to work in a fast-paced, data-driven environment.

•    Access to the latest marketing tools and platforms.

•    Collaborate with a passionate and creative team.

Strong B2B Product Manager profiles

Mandatory (Experience 1) – Must have minimum 3+ years of hands-on Product Management experience in B2B SaaS

Mandatory (Experience 2) – Must have minimum 2 years of prior experience in Software Development or QA (Can be skipped if candidate has product management experience in PureTech company OR in same product line as Callhub)

Mandatory (Experience 3) – Proven track record of shipping successful products end-to-end, from ideation / conception to launch and post-launch iteration

Mandatory (Location) - Candidate must be from Bengaluru

Mandatory (Company) - B2B SaaS (Highly preference for CommunicationTech)

Mandatory (Note): This is an IC role

We are currently hiring for an Admission Counsellor role with our client in the EdTech sector for Bengaluru and Mumbai locations.

The role involves counselling professionals on UG and PG programs (BBA, BBA LLB, B.Com, BCA, MBA/PGDM), engaging with prospective candidates through calls and other channels, and guiding them toward suitable programs. Candidates should have minimum 1 year of experience in selling UG/PG programs, strong communication skills, and the ability to work in a target-driven environment.

Working Days: Monday to Saturday

Languages Required: English, Kannada, Hindi

HUMAN HEROES MANAGEMENT SERVICES PVT. LTD.

JOB DESCRIPTION

Job Title: Business Development Executive:

We are looking for a Business Development Executive to join our team at at Human Heroes Management Services Private Limited. The role requires identifying new business opportunities, building long-lasting client relationships, and driving revenue growth. The ideal candidate for this role must have a passion for sales, excellent communication skills, and a proven record of closing deals.

Key Responsibilities:

Identify and approach potential clients to generate leads and drive sales growth.

company Hunting, company Enplanement, company Tie-Ups.

Present and promote products or services to prospective customers.

Maintain strong relationships with existing clients and motivate them to repeat business.

Prepare and deliver sales pitches tailored to client needs.

Achieve monthly and quarterly sales targets.

Stay informed on market trends and competitor activities.

Collaborate with internal teams (recruitment, training, consulting) to deliver solutions

Prepare reports on sales performance and client feedback.

Build relationships with clients, understand their HR needs, and provide solutions.

Develop and pitch customized HR solutions to potential clients.

Conduct market research to stay updated on industry trends and competitors.

Meet sales targets and contribute to revenue growth.

Job Role:

• Manage end to end sales funnel right form sourcing to deal closure

• Closely collaborate with marketing team to generate leads

• Work closely with Senior Sales Colleagues to drive closures

• The candidate will be responsible for generating revenue by prospecting new clients

• Use various channels – Cold Calling, Digital Marketing, Automation Tools, Email Marketing Campaigns to generate fresh leads.

• Qualify and develop sales leads by conducting product demonstration at CXO level to

showcase end-to-end product capabilities

• Build ongoing network and relationships by continuously prospecting the right customer.

• Build strong pipeline consistently to ensure sales closures

• Follow best practices and drive process efficiencies / automation & technology innovations

• Gain thorough understanding of the product/platform and continuously learn from new

product updates and pitch them appropriately to the clients

• Work closely with the marketing team to provide market intelligence and plan marketing

campaigns to generate new business. Key Skills required: • Love for research • Love for selling • Passion for technology oriented product

About Tickled Media:

Tickled Media is a technology company that makes great products for parents in Asia. We publish theAsianparent and Africaparent; Asia's and Africa's largest website and app for parents. Every month we affect the lives of 20 million mothers living in these regions. We have offices across Singapore, Thailand, Philippines, India, Malaysia, Vietnam, Sri Lanka, and Africa. Additionally, you will get the opportunity to travel to these markets or work with colleagues from these countries. Tickled Media has also raised series C investments from some of Asia's largest venture capital firms.

* Develop, record and maintain cutting edge web-based PHP applications on portal plus premium service platforms

* Build innovative, state-of-the-art applications and collaborate with the User Experience (UX) team

* Ensure HTML, CSS, and shared JavaScript is valid and consistent across applications

* Prepare and maintain all applications utilizing standard development tools

* Utilize backend data services and contribute to increase existing data services API

* Lead the entire web application development life cycle right from concept stage to delivery and post launch support

* Convey effectively with all task progress, evaluations, suggestions, schedules along with technical and process issues

* Document the development process, architecture, and standard components

* Coordinate with co-developers and keeps project manager well informed of the status of development effort and serves as liaison between development staff and project manager