Community Manager

at Health Focused FMCG Brand

Agency job

via Unnati

Mumbai

3 - 5 yrs

₹10L - ₹12L / yr

Full time

Skills

Community Management

Customer Service

Communication Skills

Event coordination

With the growing demand for a healthier lifestyle, our client has chosen pasta as their USP to showcase their versatility in terms of offering a variety of tastes and types but in a healthier way.

They manufacture and sell various types of pasta with benefits such as containing plant-based protein, free of soy, gluten and artificial colours, 100% vegan etc. and their products are Kosher certified. Their website also provides varieties of guilt-free pasta recipes which will help parents un-junk their kids’ food choices.

Founded by a team of three veteran entrepreneurs, our client is headquartered in Mumbai. They have raised a total of $1.3M in funding over 2 rounds.

As a Community Manager, you will be responsible for providing engaging text, image and video content for all social media and professional accounts.

What you will do:

Responding to customers in a timely manner
Monitoring, tracking and reporting on feedback and online reviews
Organizing and managing events to boost brand awareness
Managing customer queries and grievances via call, email, and/or other mediums such as Zoko (WhatsApp integration platform)
Gathering, analyzing and reporting customer satisfaction and feedback to management
Proactively reaching out to consumers who have given positive feedback but not ordered offering discount codes/incentives to induce the purchase
Building a community on WhatsApp/ telegram/ FB/ other consumers who are willing to be part of such a group
Liaising with micro and macro influencers to generate clutter-breaking content for the brand - reels, stories, posts, etc
Liaising with the PR team to build the brand and increasing awareness using brand evangelists
Co-ordinating with the brand ambassador team once we get one on board
Liaising and co-ordinating with agencies as part of the regular branding and marketing initiatives
Building relationships with customers, industry professionals and journalists
Staying up-to-date with digital technology trends

Desired Candidate Profile

What you need to have:

Ability to identify issues in the existing system and processes and come up with innovative solutions
A heavy focus on details
Strong people connection
Ability to understand customer concerns with high empathy, and get to resolution with a win-win situation for both the customer and the company
Ability to build long term relationships with potential customers
Entrepreneurial ownership

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