
About Mind Plus Healthcare
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About Us
Heyo & MyOperator are India’s leading Conversational platforms, powering Call + WhatsApp engagement for over 40,000 businesses—including top brands like Lenskart, Astrotalk, and Caratlane. We’re a fast-growing SaaS company redefining how brands communicate at scale. With a hybrid work culture and a bias for action, we’re on the lookout for passionate creators ready to lead and own their craft.
Job Overview
We are looking for a Copy Lead—not just a great writer, but a strategic thinker who can shape, elevate, and unify our voice across all customer touchpoints. From ad copy that converts to landing pages that stick, you’ll own the words that move people. This role is part storyteller, part brand guardian, and all about impact.
Key Responsibilities
- Lead copy strategy across all growth and brand initiatives—performance campaigns, product launches, landing pages, ads, and more.
- Develop high-converting copy for Google, Meta, WhatsApp, and email campaigns—driven by user insights and performance data.
- Craft sharp, memorable messaging—taglines, product value props, one-liners, CTAs—that define and differentiate the brand.
- Collaborate cross-functionally with Product, Design, Performance Marketing, and Sales to align on messaging that drives real results.
- Review and guide the work of other writers/agencies to ensure tone, clarity, and consistency across the board.
- Leverage tools like Mixpanel and AI writers to optimize copy performance at scale and drive continuous experimentation.
- Own the brand voice and ensure it’s consistently reflected in every customer-facing asset—from website to drip campaigns.
Qualifications & Skills
- 4–6 years of experience in high-impact copywriting roles, preferably in SaaS, AI, or digital-first brands.
- A killer portfolio that shows your strength in performance + brand copywriting.
- Strong grasp of consumer psychology and the ability to translate insights into persuasive messaging.
- Experience running and interpreting A/B tests and optimizing for CTRs, signups, or conversions.
- Hands-on exposure to tools like Mixpanel, Google Analytics, or CRM/marketing automation platforms.
- Bonus: Familiarity with AI-assisted writing tools and prompt engineering.
Why Join Us?
- Own the voice of a leading SaaS brand—across India’s fastest-growing conversational platform.
- Work with a passionate and driven team across marketing, design, and product.
- Lead copy experiments that directly impact growth and business metrics.
- Shape how 40,000+ businesses hear, feel, and remember us.
Should have hands-on experience in Shopify API & APP concepts.
Extensive knowledge and experience in building custom stores.
- Knowledge of Customization of themes & apps
- Experience working with Shopify APIs
- Knowledge of existing inbuilt Shopify system.
- Theme Template integration.
- Good understanding of cross-platform and cross-browser issues


- Conducting analysis of website and application requirements.
- Writing back-end code and building efficient PHP modules.
- Developing back-end portals with an optimized database.
- Troubleshooting application and code issues.
- Integrating data storage solutions.
- Responding to integration requests from front-end developers.
- Finalizing back-end features and testing web applications.
- Updating and altering application features to enhance performance.
PHP Developer Requirements:
- Bachelor’s degree in computer science or a similar field.
- Knowledge of PHP web frameworks including Yii, Laravel, and CodeIgniter.
- Knowledge of front-end technologies including CSS3, JavaScript, and HTML5.
- Understanding of object-oriented PHP programming.
- Previous experience creating scalable applications.
- Proficient with code versioning tools including Git, Mercurial, CVS, and SVN.
- Familiarity with SQL/NoSQL databases.
- Ability to project manage.
- Good problem-solving skills.
Our client is a call management solutions company, which helps small to mid-sized businesses use its virtual call center to manage customer calls and queries. It is an AI and cloud-based call operating facility that is affordable as well as feature-optimized. The advanced features offered like call recording, IVR, toll-free numbers, call tracking, etc are based on automation and enhances the call handling quality and process, for each client as per their requirements. They service over 6,000 business clients including large accounts like Flipkart and Uber.
- Beng involved in Configuration Management, Web Services Architectures, DevOps Implementation, Build & Release Management, Database management, Backups, and Monitoring.
- Creating and managing CI/ CD pipelines for microservice architectures.
- Creating and managing application configuration.
- Researching and planning architectures and tools for smooth deployments.
- Logging, metrics and alerting management.
What you need to have:
- Proficient in Linux Commands line and troubleshooting.
- Proficient in designing CI/ CD pipelines using jenkins. Experience in deployment using Ansible.
- Experience in microservices architecture deployment, Hands-on experience on Docker, Kubernetes, EKS.
- Knowledge of infrastructure management tools (Infrastructure as cloud) such as terraform, AWS cloudformation etc.
- Proficient in AWS Services. Deployment, Monitoring and troubleshooting applications in AWS.
- Configuration management tools like ansible/chef/puppet.
- Proficient in deployment of applications behind load balancers and proxy servers such as nginx, apache.
- Proficient in bash scripting, python scripting is an advantage.
- Experience with Logging, Monitoring, and Alerting tools like ELK(Elastic-search, Logstash, Kibana), Nagios. Graylog, splunk Prometheus, Grafana is a plus.
- Proficient in Configuration Management.

- Lead the tech team on daily project development including legacy system refactor and new feature implementation
- At least 4+ years of people management experience.
- Design, build and maintain our trading systems that deal with trade matching, accounting, financial reporting, liquidity, and risk management.
- Articulate a long-term vision for maintaining and scaling our trading systems.
- Liaise with business, product team members, and senior leadership to turn our product and technical vision into a tangible roadmap.
Minimum Qualifications:
- Experience in leading a team to design and build services that are highly scalable and robust.
- 5+ years of professional experience with at least one of the following languages: Go (preferred).
- Solid knowledge of multithreading, enterprise integration pattern, microservice.
- Fluent English speaker.
- Bachelor's degree in a technical field
Nice to have:
- Full-stack experience: knowledge of Javascript React, IOS and Android app development.
- Knowledge of Ethereum-like blockchains.
- Experience in crypto exchange development.
- Experience in building systems in the finance industry.
- Familiar with DevOps work with AWS or GCP
Conditions:
- Do something meaningful; Be a part of the future of financial technology and the no.1 company in the industry
- Fast-moving, challenging and unique business problems
- International work environment and flat organization
- Great career development opportunities in a growing company
- Possibility for relocation and international transfers mid-career
- Competitive salary
- Flexible working hours, Casual work attire
people. Caffeine addicts will find a home easily in our community!
- Working closely with the client (typically Marketing / Communication heads) to understand their needs, company goals, vision, and prepare a high-level strategy spanning multiple platforms and types of content.
- Breaking down the client’s requirements in the form of a more granular content calendar
- Coordinating with designers, videographers, and other stakeholders to ensure overall smooth project flow and client satisfaction
- Doing primary or secondary research, as and when required, depending on the context
- Ensuring that the client receives error-free content and copy that is free of plagiarism
- Repurposing existing content into buckets that can be reposted on different platforms
- Brainstorm (along with the Account Manager) about how to drive traffic to the existing content and to improve overall KPIs for the client
- Diligent tracking and analytics of what's working and what's not working, and how to optimiz content for the next cycle

Technical Roles and Responsibilities
- Demonstrate a systematic and disciplined architecture, system design and programming approach following a standard software development lifecycle
- Meticulous attention to detail and strong focus on clear and practical documentation
- Work closely with senior management, Development Manager, Project Manager, and a team of developers.
- Design, Code, Unit Test and support Software components
- Deliver quality software in a time following standard software development processes
- Analyze problems raised in software development or production environments and provide timely solutions
- Develop, prepare and maintain system documentation, including program descriptions, operational procedures etc.
- Act as the second line of support during production problems.
Mandatory Skills:
Software Engineering
u Strong experience in agile methodologies and test driven development.
u Experience in software development using open source technologies.
u Experience in automated software testing.
u Knowledge in domain-driven design, design patterns and enterprise integration patterns.
u Must have experience in delivering software via complete Continuous Integration and Continuous Delivery (CI/CD) pipeline.
Software Development
u Must be able to code in Java (SpingBoot and Spring Cloud Services).
u Experience in some of the technologies below:
o PaaS: Pivotal Cloud Foundy/Openshift/ AWS/ Azure/ Docker/ Kubernetes
o Data: MySQL/ Postgres/ Oracle/ MongoDB/ Elasticsearch
o Cache: Redis/ Memcached
o UI: HTML5,Bootstrap, CSS, Angular 4/ ReactJS/RxJS
- Strong knowledge in CI/CD toolset such as Ansible, Artifactory, Jenkins, BitBucket, SonarQube, Fortify, Flyway, Jira and Confluence.
- Strong knowledge in automated testing toolset such as jUnit, Mockito, cucumber, Selenium etc.
- Strong knowledge in scripting languages such as Groovy and Linux shell.
Requirements:
1) Experience in designing, marking up, developing the UI of mobile applications
2) Solid markup skills utilizing HTML5, CSS3, JavaScript
3) Practical exposure and/or experience with: jQuery, JSON, AJAX
4) Strong visual design skills: Latest trends, color and typography
5) Skills with designing softwares like Adobe Photoshop will be considered a bonus

