Business Development Representative- APAC at TestMu AI (Formely LambdaTest) · Noida · 2 - 5 years · ₹7L - ₹14L / yr · Raised funding · Posted 8 Sep 2026

BUSINESS DEVELOPMENT REPRESENTATIVE (BDR) - APAC
Sales · Revenue
📍 Noida 🕐 Full-Time 🧭 2-5 Years
THE MISSION
We aren't automating scripts — we're deprecating the era of manual-heavy testing entirely. TestMu AI is building the world's first AI-native platform where Agentic Intelligence autonomously plans, authors, and self-heals the entire Quality Engineering lifecycle.
Drive aggressive outbound sales to expand TestMu AI's presence in the APAC region.
THE PILLARS OF IMPACT
🚀 1. Pipeline Generation (50%)
– Develop and execute targeted outbound strategies for APAC.
– Identify high-potential prospects and convert them to opportunities.
– Consistently meet and exceed monthly sales targets.
– Build and maintain a robust sales pipeline.
⚙️ 2. Sales Execution (30%)
– Utilize CRM tools to manage leads and track progress.
– Collaborate with sales team to optimize outreach strategies.
– Conduct thorough prospecting, discovery, and probing to qualify leads.
🧠 3. Market Insights (20%)
– Understand market dynamics within the APAC region.
– Provide feedback on client needs and competitor activities.
– Leverage insights to refine sales and marketing strategies.
MUST-HAVES - DO NOT APPLY UNLESS YOU HAVE THESE
– 2-5 years of experience in aggressive outbound B2B SaaS sales
– Strong track record of quota attainment
– Strong lead generation and pipeline-building capabilities
– Excellent prospecting, discovery, and probing skills
– Hands-on experience with CRM and sales tools such as Sales Navigator and HubSpot
THE BAR — WHAT YOU MUST PROVE
Quota attainment: Consistently exceeded sales targets in previous roles.
Outbound sales proficiency: Demonstrated success in aggressive lead generation and pipeline development.
Regional expertise: Deep understanding of APAC B2B sales landscape.
Tool proficiency: Experience with Sales Navigator and HubSpot for lead management.
YOUR PATH
Reports to Head of APAC sales, Jitender Goswami. Within 1.5-2 years, potential growth to senior BDR or account executive/ account management roles based on performance.
Your growth at TestMu AI is mapped to what you ship — not how long you've been here.

About TestMu AI (Formely LambdaTest)
About
TestMu AI (formerly LambdaTest) is the world’s first full-stack Agentic AI Quality Engineering Platform.
We built TestMu AI for a reality where software is written by AI and must be shipped at machine speed.
Tech stack
Connect with the team
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Job description:
At HIC Global Solutions, this role is focused on outbound business development — identifying potential clients, starting conversations, and building a strong pipeline for the IT Staffing business.
What this role actually involves:
- Reaching out to decision-makers through LinkedIn, cold emails & calls
- Breaking into new accounts and generating business conversations
- Understanding client hiring needs and qualifying opportunities
- Managing structured follow-ups and pipeline movement
- Booking qualified meetings for the sales team
- Building long-term prospect relationships, not just quick outreach
What makes someone successful here:
- 3–6 years of experience in IT Staffing / Business Development
- Strong prospecting and outbound communication skills
- Confidence in speaking with clients and stakeholders
- Experience with Sales Navigator, Apollo, Lusha, Snov, etc.
- Ability to stay consistent, proactive, and target-focused
- Reality of the role:This is not about sending hundreds of random messages.It’s about building the right conversations that lead to business.
Benefits:
- Commuter assistance
- Food provided
- Paid sick time
- Provident Fund
Work Location: In person
Job Title: Business Development Specialist (SaaS – USA Market)
Job Type: Remote/ (Hybrid Whenever as required), Location : Trichy
Shift Time: US Shift (06.30pm-03.30am), Experience: 2-4+ B2B SaaS Product Sales (US Market Preferred)
About the Role
We are a fast-growing SaaS company expanding into the US market and seeking a driven Business Development Specialist to accelerate our growth. This role requires a blend of strategic planning and hands-on execution — ideal for a competitive and results-oriented professional.
Key Responsibilities
> Identify, research, and generate qualified leads across multiple channels including LinkedIn, email, calls, and digital campaigns
> Build, track, and manage a strong sales pipeline using CRM tools (HubSpot preferred)
> Collaborate closely with the sales team to schedule demos and ensure smooth client handoffs Meet and exceed monthly lead generation & conversion targets
> Track outreach KPIs and optimize campaigns for improved efficiency
What We’re Looking For
>3+ years of proven experience in B2B SaaS lead generation or sales — preferably targeting the US market
> Strong understanding of sales funnels, CRM systems, and prospecting tools (HubSpot, Apollo, LinkedIn Sales Navigator, etc.)
> Excellent written and verbal communication with strong negotiation and follow-up skills
> Self-starter mindset — proactive, accountable, and capable of working independently
> Familiarity with the US B2B sales landscape will be an added advantage
Why Join Us
> Opportunity to work with an ambitious, innovation-driven SaaS team
> Ownership and autonomy in your role — your ideas matter
> Performance-driven culture with clear growth pathways
> Work environment focused on collaboration, skill development & career progression
Key Responsibilities
• Identify, prospect, and generate new business leads through research, networking, and outreach.
• Build and maintain strong relationships with prospective and existing clients.
• Prepare and deliver compelling sales pitches and product/service presentations.
• Manage the complete sales cycle from lead generation to deal closure.
• Negotiate contracts and pricing terms in line with company guidelines.
• Collaborate with the marketing team to align messaging and campaigns with sales priorities.
• Maintain accurate records of leads, opportunities, and client interactions in the CRM.
• Track market trends, competitor activity, and customer feedback to inform business strategy.
• Meet or exceed assigned sales targets and KPIs on a monthly/quarterly basis.
• Represent the company at industry events, trade shows, and networking forums as needed.
• Handle social media accounts
Required Skills & Experience
• 3+ years of experience in business development, sales, or a related client-facing role (B2B
preferred).
• Proven track record of meeting or exceeding sales targets.
• Strong communication, negotiation, and interpersonal skills.
• Experience using CRM tools (e.g., Salesforce, HubSpot, Zoho CRM) to manage pipeline.
• Ability to understand client needs and translate them into tailored solutions/pitches.
• Self-motivated with strong ownership and follow-through.
Preferred / Good to Have
• Experience selling technology/IT services or SaaS products.
• Existing network of industry contacts relevant to the company's target market.
• Exposure to digital marketing or lead-generation campaigns.
HIC Global Solutions is Hiring – Business Development Representative (BDR)
#Experience: 3–6 Years
#Industry: IT Consulting Services
#Location: Sector 68, Noida
#Working Hours: 9:30 AM – 6:30 PM
#Work Mode: Onsite (5 Days Working)
https://hicglobalsolutions.com/
#KeyRequirements:
🔹 Proven experience in IT Consulting, IT Services, or IT Staffing.
🔹 Hands-on experience with:
LinkedIn Sales Navigator
Lusha
ZoomInfo
Apollo
Rocket Reach
Data Mining
Bulk Emailing through Microsoft Outlook
🔹 Strong expertise in Lead Generation, Prospect Research, and Client Outreach.
🔹 Experience in Cold Calling and converting prospects into qualified meetings.
🔹 Ability to schedule and align meetings with potential clients on a monthly basis.
🔹 Excellent communication, presentation, and relationship-building skills.
🔹 Ability to handle introductory client calls and build long-term client relationships.
🔹 Strong understanding of the sales cycle and business development process.
#KeyResponsibilities:
🔹 Generate qualified leads through various platforms and tools.
🔹 Send bulk email campaigns using Microsoft Outlook to targeted prospects.
🔹 Schedule meetings and introductory calls with prospective clients.
🔹 Build and maintain a healthy sales pipeline.
🔹 Collaborate with internal teams to drive business growth and achieve monthly targets.

Key Responsibilities
· Own outbound prospecting across email, LinkedIn, and calls
· Craft highly personalized, strategic messaging for target accounts
· Prospect into new accounts using structured sales methodologies and book meetings for Account Executives
· Partner with Marketing to execute outbound & ABM campaigns
· Maintain clean CRM data and pipeline hygiene
· Contribute to playbooks, messaging, and outbound strategy
Job Requirements
· 2–3 years of BDR/SDR experience (SaaS preferred)
· Experience working with the India and Middle East markets.
· Strong outbound prospecting experience
· Ability to operate in a fast-paced, high-performance environment
· Excellent communication and personalization skills
· High ownership, urgency, and a “builder” mindset
· Proven track record of hitting or exceeding targets
Business Development Representative
Lead Generation · GTM Team
📍 Noida |🕐 Full-Time | 🧭 2–5 Years
THE MISSION
We aren’t automating scripts, we’re deprecating the era of manual-heavy testing entirely. TestMu AI is building the world’s first AI-native platform where Agentic Intelligence autonomously plans, authors, and self-heals the entire Quality Engineering lifecycle.
The name “TestMu” comes from our community conference. Our users and team aren’t an audience, they’re the heartbeat of what we build. We believe AI augments human potential. It doesn’t replace it.
You’ll be the pipeline engine, generating high-intent SQLs and consistently booking qualified meetings that convert into revenue for our AEs in the US/NAMER Market.
THE PILLARS OF IMPACT
🚀 1. SQL Generation & Meeting Booking (50%)
– Consistently generate high-quality SQLs that convert into real pipeline
– Book and schedule qualified meetings for AEs with strong context and intent
– Own top-of-funnel execution from first touch to confirmed sales conversation
– Drive volume and quality — ensuring meetings progress, not just get booked
⚙️ 2. Outbound & Inbound Lead Generation (30%)
– Run multi-channel outbound across email, calls, and LinkedIn to create new opportunities
– Engage and convert inbound leads into sales-ready conversations
– Build targeted account lists and execute structured prospecting strategies
– Personalize outreach at scale to increase response and conversion rates
🧠 3. Pipeline Hygiene & Conversion Insights (20%)
– Maintain clean CRM hygiene with accurate tracking of leads, activities, and outcomes
– Track conversion metrics across stages and optimize for higher SQL-to-meeting rates
– Share on-ground insights on messaging, ICP signals, and objections
– Continuously refine outreach based on what is driving booked meetings and pipeline
The Interview Loop:
Round I · We get to know about you
A deep dive into your past experience, lead gen playbooks, SQL targets, and how you’ve consistently booked meetings — a two-way conversation.
Round II · Assignment round
A short assignment where you demonstrate how you would generate leads, craft outreach, and convert them into booked meetings.
Round III · Hiring Manager / Team Lead
A discussion focused on your execution rigor, ownership of targets, and how you operate in a high-performance sales environment.
Location: Bangalore (On-site)
Company: Kumo (https://kumohq.co)
Experience: 2–3 years (mandatory)
What This Role Is
You will find, qualify, and close businesses that need software and AI solutions. Business based outside. We sell services to US, Europe, UK, Australia, Canada.
Not a “lead passing” role. You own pipeline → calls → movement
toward closure.
Who You Will Sell To
- Revenue-stage businesses (not early startups)
- Non-tech or low-tech teams
- Ops-heavy businesses (services, ecom, finance, etc.)
- Companies open to outsourcing software / AI
What You’ll Do
- Find leads via LinkedIn, Google, directories, outbound
- Identify decision-makers and real business pain
- Reach out and set up calls
- Run discovery calls and understand requirements
- Pitch AI + software solutions in business terms
- Follow up and push deals toward closure
Must-Have (Non-Negotiable)
- 2–3 years in B2B software / IT services sales
- Experience in outbound + client conversations
- Have sold services (not just SaaS tools)
- Can generate pipeline from scratch
- Strong communication and ownership
What We Care About
- You can identify good businesses vs random leads
- You understand how businesses buy software
- You can connect AI to real outcomes (cost, speed, revenue)
- You follow up and close, not just talk
Why Join
- Direct work with founders
- High ownership role
- Clear path to senior BD / sales role
- Real exposure to global clients
Strong Junior Business Development Representative (BDR) / Sales Development Representative (SDR) Profiles
2
Mandatory (Experience 1): Must have minimum 6+ months of experience as a Business Development Representative (BDR), Sales Development Representative (SDR), or Lead Generation Executive in a B2B SaaS company.
3
Mandatory (Experience 2): Must have hands-on experience generating outbound leads for US or UK markets through cold calling, cold emails, LinkedIn outreach, or multichannel prospecting.
4
Mandatory (Experience 3): Must have experience working in an early-stage startup or lean sales team, demonstrating high ownership, self-driven execution, and ability to work with minimal hand-holding.
5
Mandatory (Experience 4): Must have hands-on experience using CRM systems and outbound prospecting tools such as Apollo, Sales Navigator, ZoomInfo, Clay, HubSpot, Salesforce, or similar platforms.
6
Mandatory (Skills): Must possess excellent verbal and written communication skills, strong cold calling ability, objection handling skills, lead qualification experience, and confidence interacting with international prospects.
7
Mandatory (Company): B2B SaaS
8
Mandatory (Shift): Must be comfortable working the 4:30 PM – 3:00 AM shift to support US/UK customers.
9
Mandatory (Note): This is a junior role. Only candidates with 6 months –2 years of overall experience and exposure to US/UK outbound lead generation will be considered.
Strong Junior Business Development Representative (BDR) / Sales Development Representative (SDR) Profiles
2
Mandatory (Experience 1): Must have minimum 6+ months of experience as a Business Development Representative (BDR), Sales Development Representative (SDR), or Lead Generation Executive in a B2B SaaS company.
3
Mandatory (Experience 2): Must have hands-on experience generating outbound leads for US or UK markets through cold calling, cold emails, LinkedIn outreach, or multichannel prospecting.
4
Mandatory (Experience 3): Must have experience working in an early-stage startup or lean sales team, demonstrating high ownership, self-driven execution, and ability to work with minimal hand-holding.
5
Mandatory (Experience 4): Must have hands-on experience using CRM systems and outbound prospecting tools such as Apollo, Sales Navigator, ZoomInfo, Clay, HubSpot, Salesforce, or similar platforms.
6
Mandatory (Skills): Must possess excellent verbal and written communication skills, strong cold calling ability, objection handling skills, lead qualification experience, and confidence interacting with international prospects.
7
Mandatory (Company): B2B SaaS
8
Mandatory (Shift): Must be comfortable working the 4:30 PM – 3:00 AM shift to support US/UK customers.
9
Mandatory (Graduation Year): Candidate must have graduated between 2023 and 2025.
10
Mandatory (Note): This is a junior role. Only candidates with 6 months –2 years of overall experience and exposure to US/UK outbound lead generation will be considered.
Roles & Responsibilities
Key Responsibilities
- Own and manage the full sales cycle: prospecting, discovery, proposal, negotiation, and closing
- Identify, target, and engage ideal B2B customers (SaaS, IT, Services, etc.)
- Develop and execute outbound sales strategies (email, LinkedIn, cold calling)
- Qualify inbound and outbound leads to ensure good client fit
- Present customized lead generation solutions to meet client goals
- Collaborate with the delivery and operations teams to ensure a smooth handoff and onboarding
- Track sales pipeline using CRM (e.g., HubSpot, Salesforce)
- Meet and exceed monthly and quarterly revenue targets
Stay up-to-date with industry trends and competitors
Ideal Candidate
1.Strong Senior B2B Sales Hunter Profile driving new business for a B2B Tech services/B2B Lead Generation / Demand Generation agency, selling Demand Gen / Marketing Services / IT Services / SaaS to mid-market and enterprise clients
2.Mandatory (Experience 1) – Must have 10+ years of direct B2B sales experience, of which the most recent 5+ years must be in selling B2B technology services / IT services / B2B SaaS / demand generation or marketing services with a strong focus on new business acquisition.
3.Mandatory (Experience 2) – Must have owned the full new-business sales cycle end to end — prospecting, lead generation, discovery, stakeholder engagement, proposal/pitch, negotiation and closing — with a strong hunter/new-logo acquisition mindset and demonstrated ability to independently convert cold/warm prospects into paying clients
4.Mandatory (Experience 3) – Must have demonstrated B2B sales experience selling technology services / IT services / SaaS / marketing or demand-generation services to clients in global markets, particularly the US, UK and/or MENA, with ownership of prospecting through closure (Global-market sales must be a significant and recent part of the candidate's sales experience, not limited to occasional/inbound international accounts)
5.Mandatory (Skill 1) – Must have sold to marketing, sales and growth decision-makers (CMO, VP Marketing, Head of Growth, Head of Demand Gen) in multi-stakeholder deals
6.Mandatory (Skill 2) – Must be hands-on with outbound motions: cold email, LinkedIn, cold calling, ABM and SDR workflows, and lead qualification
7.Mandatory (Skill 3) – Must be fluent with CRM and prospecting tools (HubSpot or Salesforce, plus LinkedIn Sales Navigator, Apollo, ZoomInfo
8.Mandatory (Skill 4) – Must have a consistent record of meeting and exceeding monthly and quarterly revenue targets, stated in the resume
9.Mandatory (Skill 5) – Must be able to clearly demonstrate a structured B2B sales approach, including ICP identification, account research, prospecting strategy, outreach sequencing, discovery, lead qualification, stakeholder mapping, solution positioning, objection handling, negotiation and closing.
10.Mandatory (Leadership) – Must have team-handling experience, having built, led and mentored a sales team while carrying an individual quota
11.Mandatory (Communication) – Must have excellent written and verbal communication, comfortable managing longer sales cycles with multiple stakeholders
12.Mandatory (Stability) – Must show stable tenure of 2+ years per organisation with no significant gaps
13.Mandatory (Company) – Must come from a B2B technology services / IT services / B2B SaaS / B2B tech company, or a B2B lead generation / demand generation / content syndication / ABM / appointment-setting / marketing services agency
14.Mandatory (Note 1) – Resume must demonstrate quantifiable B2B sales achievements, such as quota attainment %, revenue/bookings generated, new logos acquired, deal sizes, pipeline generated or YoY growth
15.Mandatory (Note 2) – Must be open to night shift, 5:30 PM to 2:30 AM
16.Mandatory (Note 3): CTC is inclusive of variable upto 30%
17.Preferred (Industry) – Familiarity selling to SaaS, IT services or B2B tech companies
Interview Process






