Business Development Associate

 Marketing Executive 

About us 

GRG India is a B2B enterprise SaaS company in the incentive and reward management space. Our flagship product, My Incentives, helps large companies automate and gamify the end-to-end sales and channel incentive process — typically for organizations with 2,000+ frontline and channel sales members. 

Our clients include some of India's leading brands across BFSI, FMCG, Construction, IT, Agro Chemicals, and Automotive. 

My Incentives is a no-code platform that delivers four core outcomes for our clients: 

1. Real-time incentive automation — ingesting sales data and calculating payouts with zero manual effort 
2. Gamification and motivation — keeping the brand and sales targets top of mind for frontline and channel reps 
3. Leadership visibility — giving regional sales heads a live view of team performance 
4. Fraud and leakage elimination — ensuring every payout is accurate and tamper-proof 

We expect you to play a critical role in supporting the go-to market strategy for our products. You will be responsible for all marketing activities, more specifically identifying, developing and acquiring new leads and creating brand awareness. In addition to having a successful presence on relevant digital media, you will also demonstrate a proactive approach to creating the right opportunities to grow our business. It is essential that you are a focused performer who is in the habit of achieving the assigned objectives. 

Reports to 

Head of Sales  

3 best things about the job 

• Work in a rapidly evolving industry where scalable tech products have a huge impact  
• Have complete ownership of marketing activities and grow your team over time. 
• Potential for the role to evolve into a senior role. 

Measures of success 

• Website traffic growth 
• Visitor-to-lead conversion rate 
• Sales-qualified leads generated 
• Opportunities (or pipeline revenue) generated 
• New customers generated 
• Revenue generated 

Responsibilities of the role 

• Paid Search & Performance: Develop, implement, and optimize high-performing Google Ads campaigns (Search, Display, Retargeting) to drive B2B lead generation.  
• Multi-Channel Acquisition: Beyond Google, manage paid media and growth hacking through LinkedIn and other B2B platforms. 
• Conversion Rate Optimization (CRO): Identify technical hacks and integrations to improve visitor-to-lead conversion rates on landing pages.  
• Data-Driven Execution: Gather and derive actionable insights from Google Analytics and Zoho to refine targeting and reduce Customer Acquisition Cost (CAC) 
• Hands-on expertise in paid/organic traffic sources including SEO/SEM/LinkedIn/ Email/Other paid media 
• Must have expertise in using various digital platforms like Adwords, Facebook, Ad networks, Google Analytics, LinkedIn Ads, Zoho campaigns, etc. 

What you will need  

• Experience: Minimum 2 years of experience in B2B marketing, preferably in the SaaS domain.  
• Technical Expertise: Deep hands-on expertise in Google Adwords (Google Ads), Google Analytics, and LinkedIn Ads is mandatory.  
• Analytical Mindset: A strong bias for using analytical tools to make data-driven decisions.  
• Soft Skills: Great communication skills and a creative mindset to balance technical performance with compelling brand messaging.  
• Collaboration: Ability to report to the Head of Sales and coordinate with internal/external stakeholders.  

Location:  

Sewri West, Mumbai 

Desired Competencies:

Ø  Expertise in Azure Data Factory V2

Ø  Expertise in other Azure components like Data lake Store, SQL Database, Databricks

Ø  Must have working knowledge of spark programming

Ø  Good exposure to Data Projects dealing with Data Design and Source to Target documentation including defining transformation rules

Ø  Strong knowledge of CICD Process

Ø  Experience in building power BI reports

Ø  Understanding of different components like Pipelines, activities, datasets & linked services

Ø  Exposure to dynamic configuration of pipelines using data sets and linked Services

Ø  Experience in designing, developing and deploying pipelines to higher environments

Ø  Good knowledge on File formats for flexible usage, File location Objects (SFTP, FTP, local, HDFS, ADLS, BLOB, Amazon S3 etc.)

Ø  Strong knowledge in SQL queries

Ø  Must have worked in full life-cycle development from functional design to deployment

Ø  Should have working knowledge of GIT, SVN

Ø  Good experience in establishing connection with heterogeneous sources like Hadoop, Hive, Amazon, Azure, Salesforce, SAP, HANA, API’s, various Databases etc.

Ø  Should have working knowledge of different resources available in Azure like Storage Account, Synapse, Azure SQL Server, Azure Data Bricks, Azure Purview

Ø  Any experience related to metadata management, data modelling, and related tools (Erwin or ER Studio or others) would be preferred

Preferred Qualifications:

Ø  Bachelor's degree in Computer Science or Technology

Ø  Proven success in contributing to a team-oriented environment

Ø  Proven ability to work creatively and analytically in a problem-solving environment

Ø  Excellent communication (written and oral) and interpersonal skills

Qualifications

BE/BTECH

KEY RESPONSIBILITIES :

Location – Bangalore

Davis Index is a leading market intelligence platform and publication that specializes in providing accurate and up-to-date price benchmarks for ferrous and non-ferrous scrap, as well as primary metals. Our dedicated team of reporters, analysts, and data specialists publishes and processes over 1,400 proprietary price indexes, metals futures prices, and other reference data. In addition, we offer market intelligence, news, and analysis through an industry-leading technology platform. With a global presence across the Americas, Asia, Europe, and Africa, our team of over 50 professionals works tirelessly to deliver essential market insights to our valued clients.

Job Overview:

We are looking for an enthusiastic and energetic Full Stack Intern to join our development team. This is a fantastic opportunity for students or recent graduates who have a passion for coding and want to gain hands-on experience in developing web applications.

Key Responsibilities:

• Contribute to the development of web applications using the MERN stack (MongoDB, Express.js, React, Node.js).
• Collaborate with the team to design, develop, and test new features.
• Work with Python for backend integrations and scripting.
• Debug and troubleshoot issues in existing applications.

Required Skills and Qualifications:

• Proficiency in React and Express.js.
• Working knowledge of Python.
• Completed 1-2 small to mid-level MERN stack projects.
• Strong communication skills and a positive attitude.

 Application Process:

1. Candidates must submit their project portfolio showcasing the MERN stack projects they have worked on.
2. Shortlisted candidates will be given a beginner-level technical test to assess their skills.
3. Candidates should demonstrate strong communication skills and enthusiasm during the interview process.

1. Create Exclusive Distributors (minimum 4 in 4 months) in your respective areas of operation

1. To work directly with the distributor and the sales executives in designing and implementing key marketing campaigns.

1. To actively engage yourself to collect inventory, stocks and work reports of the distributor in a

daily/weekly basis.

1. To look after smooth functioning and supply chain of the authorized distributor under your

periphery.

1. To oversee sales executive schedule and plan them accordingly.

1. To facilitate cross-functional communications among project stakeholders.

1. To actively engage yourself with core marketing policies required for business development.

1. To look after the grievances and claims arising from time to time maintaining proper

coordination with the company.

1. To actively follow other marketing strategies and instructions as and when instructed by the company.

About CITTA

The Lexicon Group, under the leadership of Pankaj Sharma has journeyed from very humble beginnings, and has seen an upward growth year after year. The Lexicon Group had started from education but has now diversified to other sectors like FMCG, Ed-tech, Law Aggregator Platform, Media, Fitness etc. The latest addition to the kitty of The Lexicon Group has been a newspaper (Pune Mirror and Civic Mirror), which has been taken over from the Times of India Group. The moto for The Lexicon Group is mindfully chosen ‘Believe in Yourself’, probably the three strongest words listed together which have the potential of changing lives if you believe in them and that is what Lexicon group try to ensure.

CITTA (Lexicon Lifestyle Private Limited) is a premium-quality natural baby bath and skincare brand that is safe, tested and gentle. CITTA Products are Free of Toxins, Parabens, Sulphates, Silicones, Mineral Oil, and Allergens and are Dermatologically Tested. We are a cruelty-free brand. We are expanding our core team, which is determined to achieve results.

Job Description

Work From Office

We are looking for an enthusiastic Social media manager to administer our social media accounts. You will be responsible for managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals. As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively. You should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

Responsibilities

• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily
• Monitor web traffic metrics
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools and applications
• Handle influencers for engagements, activities and campaigns

Requirements and skills

Good to have Social Media Manager skills:

• Proven work experience as a Social media manager
• Hands on experience in social media content
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design
• Excellent communication skills
• Analytical and multitasking skills
• BSc degree in Marketing or relevant field