1. Target Group & Market Discovery • Research and map out relevant industries, verticals, and market segments for Yodaplus offerings. • Identify key decision-makers, influencers, and buying committees within target organisations. • Stay up to date on industry trends, competitor activity, and emerging customer needs.
2. Ideal Customer Profile (ICP) Development • Work with leadership to define, document, and continuously refine the Ideal Customer Profile. • Validate the ICP through research, outreach feedback, and deal-cycle learnings. • Map ICP attributes to specific Yodaplus products, services, and value propositions.
3. Outreach, Communication & Engagement • Initiate personalised outreach via email, LinkedIn, calls, and other relevant channels. • Craft clear, compelling messages that communicate Yodaplus's value to the right audience. • Build and nurture relationships with prospects through consistent, professional engagement.
4. Sales Funnel Management • Build and actively manage a structured sales funnel using CRM tools. • Track lead stages, follow-up cadences, and conversion metrics on a regular basis. • Keep pipeline data clean, updated, and actionable at all times.
5. Prospecting & Lead Generation • Execute multi-channel prospecting campaigns to generate qualified leads. • Qualify inbound and outbound leads against ICP criteria before advancing them. • Collaborate with marketing on content, campaigns, and lead-gen initiatives.
6. Business Closing • Drive prospect conversations from discovery through proposal, negotiation, and closure. • Prepare and deliver clear, structured pitch materials and presentations. Work with internal teams to ensure smooth handoffs post-closure and client onboarding.
Good to Have • 0 to 1 year of experience in Sales, Business Development, or a client-facing role. • Exposure to B2B sales, SaaS, or technology products is a plus. • Familiarity with CRM tools (e.g., HubSpot, Salesforce, Zoho) is an advantage. • Understanding of LinkedIn Sales Navigator or other prospecting tools.
Shubham Vishwakarma
Full Stack Developer - Averlon
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Full Stack Developer - Averlon