Job description:-
Build and maintain customer relationships in order to understand their needs and business priorities.
Provide excellent customer service to maintain existing affiliates and acquire new affiliates.
Manage business negotiations with customers.Build and maintain customer relationships in order to understand their needs and business priorities. Provide excellent customer service to maintain existing affiliates and acquire new affiliates. Manage business negotiations with customers. Handle business deal tracking, monitoring, closing, and other related activities as needed. Coordinate with various teams to address affiliate needs in accurate and timely manner. Implement affiliate marketing activity including email campaigns, newsletters, blog, etc to increase revenue targets. Recommend process improvements to increase revenue targets. Perform new customer acquisition through research, referrals, networking, cold calling, data feeds and emails. Set marketing and sales goals to achieve revenue growth. Provide training on affiliate management as needed. Maintain open communication with all affiliates on the day-to-day issues. Develop business strategies to improve affiliate program.
Experience:- upto 2 years
Subodh Popalwar
Software Engineer, Memorres
About Adstacks Media
Adstacks is an advertising agency that was founded in 2016. Initially, they started as a mobile advertising company with a vision to change the industry model to one centred on performance and delivering real value to advertisers by assuring conversions. Adstacks offers a range of services including branding, lead generation, SEO, data analysis, and programming. The team consists of 50+ professionals who are committed to delivering quality solutions to their clients.
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SOME BEST THINGS ABOUT THE JOB: · Opportunity to work on leading brands across all categories · Opportunity to work on interesting ideas and concepts by engaging closely with the creative team of Mirchi WHAT YOUR DAY JOB LOOKS LIKE: · Brand Solution – Lead conversation with the clients/agencies for all digital content-led initiatives such as sponsorships, IP creation, alliances, co-branded videos, influencer-led & celeb-led content, social media amplification etc. · Client Servicing – Interact with clients for briefs, approvals, campaign execution and feedback. · Work closely with a internal and external creative teams to ideate basis client brief. · Assist in execution of the campaign by working closely with internal and external execution partners.
PERSONAL ATTRIBUTES: · Good Communication Skills · Ability to identify advertisers marketing objectives and suggest relevant digital products. · Collaboration · Ability to work under pressure · Adaptability · Strong branding focus · Understanding of local advertising landscape & language is mandatory |
About the job
Job Details:
Role: Sr./Jr. Affiliate Manager & Campaign Executives
Location: Gurugram/Delhi
Reporting to Head of Performance & Paid Media
Business: Apps and Affiliates
About the Role:
We are looking for a person who has a deep understanding of the affiliate & mobile marketing ecosystem and has relevant experience with mobile attribution platforms like AppsFlyer, branch, segment, firebase etc.
Should be able to handle deliveries of mobile & web campaigns such as CPI, CPR, CPE, CPA, CPS, and others.
Objectives:
You will be responsible to create and optimize Performance/Affiliate/Paid campaigns as per the business objective; Own weekly reporting for the same.
The primary focus will be on Affiliate campaigns followed by other channels such as PPC.
You will be handling the day-to-day management of campaigns with a heavy focus on getting the best ROI.
Tweak your strategies by evaluating the Key Performance Indicators (KPIs) of all existing marketing channels to determine and make necessary adjustments to optimize performance marketing effectiveness.
Lead a team of performance marketers to help conceptualize, develop and test campaigns to improve performance.
Analyze the market, competitors, and audience- providing actionable insights
Roles & Responsibilities:
Manage mobile delivery and ad ops of the campaigns.
Help with New Business Acquisition.
Account Management & Client Retention.
Delivery Partners Management - Platforms, SSP, DSP, Publishers & Affiliates.
Handling Publisher Engagement and Retention.
Acquiring Potential partners.
Negotiating terms with all new and existing publishers.
Forming/negotiating strategic alliances with new and existing online partners.
Exploring and expanding inventory for Mobile content offers for Value-added services.
Finding and strategizing new sources of inventory for performance campaigns.
Media planning for various Mobile advertising activities.
Provide operational and monetization plans for campaigns and clients.
Reporting on KPI, Revenue Generation & Growth.
Integrate and Implement the mobile publishing tools and best practice system.
Manage and mentor other Mobile Pillars – such as Ad Monetization, Production, and Operations.
Must have an understanding of integrations with platforms such as Branch, Appsflyer, Adjust & others.
Must have knowledge about all sorts of mobile ad frauds and their types to tackle such situations.
Must have knowledge of all fraud detection tools such as Protect 360, Mfilter, and others.
Should have good knowledge of the campaign setup process which includes activities such as S2S integration, GAID, IDFA, Macros, and other such day-to-day requirements to monitor it overall.
Who We Think Will Be a Great Fit?
two - five years of experience in large scale performance/network marketing, mobile ads publishing and operations.
Leadership experience with an entrepreneurial spirit in building and a growing team from the scratch.
Very strong knowledge of the mobile ecosystem. Experienced in navigating mobile platforms (Apple, Google) throughout the entire lifecycle – from planning and buying for the campaign and meet client's KPIs.
Understanding of mobile KPIs, especially as they relate to forecasts, P&Ls, and deal evaluation
Demonstrated ability to influence all levels of management, cross-functionally and externally
Excellent written and oral communications
Let's connect to have a quick round of discussion.
● Maintain relationships with identified customers
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A decade old, the firm has grown to great heights, beside partnership with the best universities and organizations across the globe. They are backed by a global publishing house, that is more than 200 years old, whose international operations cover the USA, Europe, Asia, Canada, and Australia - known for published works of more than 450 Nobel Laureates in categories across Economics, Chemistry, Peace, Economics, and Physiology among others.
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About CITTA
The Lexicon Group, under the leadership of Pankaj Sharma has journeyed from very humble beginnings and has seen upward growth year after year. The Lexicon Group started from education but has now diversified to other sectors like FMCG, Ed-tech, Law Aggregator Platform, Media, Fitness etc. The latest addition to the kitty of The Lexicon Group has been a newspaper (Pune Mirror and Civic Mirror), which has been taken over from the Times of India Group. The motto for The Lexicon Group is mindfully chosen ‘Believe in Yourself’, probably the three strongest words listed together which have the potential of changing lives if you believe in them and that is what Lexicon group try to ensure.
CITTA (Lexicon Lifestyle Private Limited) is a premium-quality natural baby bath and skincare brand that is safe, tested and gentle. CITTA Products are Free of Toxins, Parabens, Sulphates, Silicones, Mineral Oil, and Allergens and are Dermatologically Tested. We are a cruelty-free brand. We are expanding our core team, which is determined to achieve results.
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The company is headquartered in Pune.
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Follow CutshortSubodh Popalwar
Software Engineer, Memorres