PeopleLogic Business Solutions (P) Ltd.

Job description:

Location: Chennai (on-site)

Experience: 6+ years

Industry: Apparel

Role Objective

We are hiring for a fast-growing apparel company seeking a Performance Marketing Lead to build and scale its digital sales engine. This is a hands-on role for a data-driven marketer who thrives on optimizing paid media and marketplace advertising. You will own end-to-end execution across digital platforms and marketplaces, ensuring profitable growth and measurable impact.

Key Responsibilities

• D2C Growth: Plan, execute, and optimize campaigns across Meta (FB/IG) and Google Ads (PMax, Search, Shopping) to drive sales on the company website.
• Marketplace Advertising: Manage Myntra Ad Platform (MAP) and Flipkart PLA/PCA dashboards. Leverage search analytics to identify keyword gaps and optimize “Always-on” campaigns.
• Agency Management: Act as the primary contact for external agencies. Define KPIs, audit performance daily, and ensure reporting integrity.
• Analytics & Reporting: Build real-time dashboards tracking CAC, ROAS, LTV, and RTO. Translate complex data into actionable insights for leadership.
• System Building: Establish structured processes for creative testing, keyword harvesting, and budget pacing in the first 90 days.

Skills & Qualifications

• 6+ years of experience in performance marketing and marketplace management within the e-commerce/D2C domain.
• Expertise in GA4, Meta Business Suite, and Google Ads Manager.
• Hands-on experience with marketplace seller portals (Flipkart, Myntra Search Analytics or similar platform).
• Strong analytical ability to convert data into strategic insights and business actions.

Note:

The interested professional should be currently living in South India.

Location: Chennai (On-site)

Experience: Minimum 2+ years in e-commerce operations

About the Company

A leading premium menswear brand with a strong omni-channel presence across India. The company is known for its high-quality apparel and growing e-commerce footprint via its own platform and leading marketplaces.

Role Overview

The Ecommerce Manager – Operations will be responsible for ensuring seamless marketplace operations, catalog accuracy, supply chain coordination, and operational excellence across platforms. This role requires strong analytical skills, vendor management capabilities, and hands-on execution to support digital growth.

Key Responsibilities

• Marketplace Operations: Manage daily operations across Amazon, Flipkart, Myntra, Ajio, TataCliq, and other marketplaces.
• Catalog Management: Oversee product listings, SKU creation, stock updates, and campaign readiness.
• Order Fulfillment: Coordinate with supply chain teams to ensure timely dispatches, inventory accuracy, and smooth customer experience.
• Vendor & Partner Coordination: Liaise with marketplace SPOCs, logistics partners, and internal teams for operational efficiency.
• Performance Monitoring: Track KPIs including order accuracy, turnaround time, returns, and reconciliation.
• Process Optimization: Identify gaps, streamline workflows, and implement automation for efficiency.
• Compliance & Reporting: Ensure adherence to marketplace policies and generate weekly/monthly operational reports.

Desired Skills & Competencies

• Strong knowledge of e-commerce operations and marketplace workflows
• Advanced proficiency in MS Excel; familiarity with ERP/e-commerce tools preferred
• Analytical mindset with problem-solving orientation
• Excellent communication and stakeholder management skills
• Ability to work on-site in Chennai with cross-functional teams

Education

• Bachelor’s degree in Business, Commerce, or related field
• MBA preferred but not mandatory

Note: The interested professionals with relevant experience should be currently based in South India.