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Job Essence –
It’s Only Words ..and the words are all I have ..to take your heart away…
Or
Country Roads take me home ….
Or
Har rang kuchh kehta hai…
We are looking for those who can feel the soul of seasons, the flora and fauna, the mountains, and the river…similarly if they feel the soul, the character of a brand to communicate and build the connect with its audience!
We are looking for content professionals to handle narrative based writings for content pieces for ever growing and global brands we have in our portfolio.
You should be digitally savvy/from media background/writer/author or be the next new age Prahlad Kakkar, Prasoon Joshi, Piyush Pandey, Josy Paul, R Balki, Alque Padamsee in making in Digital Agency world with a good grip on brand communications driven by content strategy.
You should be able to think beyond the universe to the roots of our nation, work on your style of content and help in brands’ facelift/makeover/launches. This applies to the messaging for all the audience’s touch points.
Our clients rely on us with trust of the above. We are their Partners in Progress (not a typical agency vendor). We may even help them to make their brand mandates, manifestation plans and guidelines. So there is almost no instructional or Copy/Paste working. You need to be as original as you are!
Work profile –
- Translation of Business/Digital Objectives into Content themes
- Production of Content items as per Digital-Social Media Campaigns
- Bench-marking content deliverables with national/global standards
- Creating manifestation and themes to be used for goal oriented marketing campaigns
- Producing tribe specific content assets ensuring engagement and RoI
Key Responsibility Areas –
Convert ideas into content pieces. These content pieces (output) can be in the form of:
- Web Related Content:
- Pages/Sliders/Banners
- Landing Page/Forms
- Emailers/Ebooks/Downloadables – Topic/Body/Links
- Blog/Articles/Press releases/Story telling/Infographics/Comic Strips
- SEM Content:
- Paid ads content – FB/Instagram/Google/LinkedIn/YouTube
- Content for creative cards/videos
- Copies and descriptions
- Remarketing ad sets
- SEO content – Blogs/Articles using keywords
- YouTube descriptions/Video scripting
- Taglines
- Quotations
- Profile Writing/Bios/Wikipedia
- Media Kit/PR activities/3rd Party PR
- Media Relations
- Online Reputation Management(ORM) areas
- Q&A | FAQs Deck
Must Have Requirements –
- Minimum 3-5 years of experience in digital social media writing(long form and short form)
- Deep understanding of digital mediums – FB|Instagram|Quora|LinkedIn|Google|landing pages etc.
- Deep understanding content analytics and RoI generation
- Should have worked with a digital social media agency/media house/news channel
- Should be able to ideate, and not just a task taker
Job Description:
We are seeking a highly skilled and creative Social Media Manager with a strong understanding of Web3 technologies to join our dynamic team. As the Social Media Manager, you will be responsible for developing and implementing social media strategies to enhance our brand presence across various platforms while also integrating Web3 concepts to stay ahead in the digital landscape.
Responsibilities:
- Social Media Strategy: Develop and execute comprehensive social media strategies to increase brand awareness, engagement, and conversion leveraging platforms such as Facebook, Twitter, Instagram, LinkedIn, TikTok, and emerging Web3 platforms.
- Content Creation: Create engaging and high-quality content (text, image, video, and interactive) tailored to each platform and audience while aligning with the company's brand voice and values.
- Community Engagement: Build and nurture a strong community of followers, customers, and advocates through active participation, timely responses, and community management initiatives.
- Web3 Integration: Stay updated on the latest trends and developments in Web3 technologies such as blockchain, decentralized finance (DeFi), non-fungible tokens (NFTs), and decentralized applications (DApps). Integrate Web3 concepts into social media strategies to engage with the crypto community and explore innovative marketing approaches.
- Analytics and Reporting: Monitor social media performance metrics, analyze key insights, and generate regular reports to measure the effectiveness of campaigns, identify areas for improvement, and make data-driven decisions.
- Collaboration: Collaborate with cross-functional teams including marketing, design, content, and product teams to ensure cohesive brand messaging and alignment of social media efforts with broader marketing objectives.
- Stay Compliant: Ensure all social media activities comply with relevant regulations, guidelines, and best practices, particularly in the context of Web3 technologies and cryptocurrencies.
Requirements:
- Bachelor's degree in Marketing, Communications, Business, or related field.
- Proven work experience as a Social Media Manager or similar role, preferably in the tech industry.
- Strong understanding of social media platforms, trends, algorithms, and best practices.
- Knowledge of Web3 technologies such as blockchain, cryptocurrencies, NFTs, and decentralized applications.
- Excellent written and verbal communication skills with a creative flair.
- Analytical mindset with the ability to interpret data, track performance metrics, and optimize strategies accordingly.
- Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.
- Experience with social media management tools and analytics platforms.
- Passion for innovation, emerging technologies, and the evolving digital landscape.
Preferred Qualifications:
- Experience with community management and engagement strategies.
- Familiarity with graphic design and video editing tools.
- Previous experience working with Web3 projects or crypto-related brands.
- Certifications or coursework related to blockchain technology or digital marketing.
Join us: If you are a creative thinker with a passion for social media and a keen interest in Web3 technologies, we invite you to apply and be part of our team driving innovation and redefining the future of digital marketing.
- Promoting business on social media for improving brand awareness and generating traffic through social media engagement
- Create and manage link building strategies, content marketing strategies, and social media presences
- Developing content calendars on a weekly and monthly basis for the company
- Use Google Analytics, Google AdWords, and other relevant sites
- Drive traffic to company pages
- Creating engaging social media content
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Developing graphics, video, and collaterals
- Analyzing popular social media platforms and using emerging social media tools to develop relationships with clients
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
- In-depth working knowledge of Facebook, Twitter, Instagram, and Google+
- Experience with social media analytics, including Google Analytics and Facebook Insights
- Basic knowledge of Photoshop
- Must have a reach of a minimum of 10K followers on various social media platforms
- Strong working knowledge of marketing terms
- Must be self-motivated and open to learning and sharing new ideas
- Practical experience with social media campaigns
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Up-to-date on the latest trends and technologies in digital marketing.
1. To write on a variety of topics related to education and courses offered by the colleges and institutions in India and educational news and updates etc.
2. Knowledge of writing articles, blog posts, descriptions, page titles, etc. for digital media.
3. Create content that gives website readers access to information in a simple, easy to understand language.
4. The content writer should know the target audience and write content to engage and draw visitors.
5. Generate content, making smart use of keywords. The text should have relevant keywords and variations for better search engine ranking and indexing.
6. Creating stories from in-house reports/surveys monthly.
7. Developing new ideas for web content.
8. Work with team members to enhance content pieces.
9. Candidates who handled a team will be given preference.
Desired Profile
1. Freshers with impressive writing skills are welcome.
2. As a web content writer, the ability to write engaging content for websites.
3. Knowledge in writing content for websites/print/company blogs.
4. Good written and communication skills.
5. Awareness of Search Engine Optimization (SEO), internet marketing trends is a plus.
6. Excellent time management skills.
Job Description:
- Creation and execution of content strategy across social media platforms (Facebook, Twitter, LinkedIn, Instagram, TikTok, etc.) adhering to the brand's requirements and guidelines
- Develop engaging, creative, innovative campaigns and content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
Technical Skills required:
- Working knowledge on prominent social media content updation dashboards.
- Understanding of key social media engagement metrices.
- Working knowledge of MS Excel and MS Power point. Good hands on knowledge on MS Excel is a plus.
Other requirements:
- Ability to work in a small yet closely-knit team and be willing to go an extra mile to help colleagues in time of need.
- Keenness to learn new things and grow.
- Good communication skills. May be required to speak to clients directly often.
- Ability to put across own PoV.
- Agreement to work long hours and even on weekends if required during peak work load periods. These would be seldom though may occur.
- Jovial and hardworking nature.