UX Designer

Your Role at ProCreator

At ProCreator, we primarily work on complex B2B products, including web applications and mobile applications. We do not focus on simple websites or marketplace apps like e-commerce, food delivery, kind of platforms. Instead, our expertise lies in niche and complex B2C products, such as loan applications, healthcare solutions, edu-tech solutions and similar other industry-specific digital products requiring innovative solutions to sophisticated user problems.

We are looking for someone who can lead projects, communicate effectively with clients, and solve complex UX problems while fostering a collaborative and innovative environment.

• Passion for Innovation: A relentless drive to create user-centric designs that exceed expectations, especially within complex B2B or niche B2C environments.
• Leadership & Collaboration: Experience leading design processes from concept to final hand-off, while creating an environment that encourages creativity and collaboration.
• Client & User Engagement: Strong skills in understanding both client and user needs, and translating them into exceptional products. Experience with web and mobile applications is a must—no website or marketplace design work here!
• Design Systems Mastery: Expertise in building and implementing robust design systems and scalable UI components for web and mobile applications.
• Problem-Solving Mindset: Ability to identify and resolve UX issues in complex workflows. Proven experience in refining user experiences through iterative design and usability testing.
• Mentorship: Proven experience mentoring and guiding a team of UX designers, fostering growth, and maintaining high-quality design output.
• Complex Product Design Experience: Minimum of 3 years working on complex web or mobile applications (B2B or niche B2C products like loan or healthcare apps), with a strong portfolio that highlights your approach to UX problem-solving.
• Critical Thinking: Strong analytical skills to tackle design challenges, paired with innovative and actionable solutions.

What You Will Do:

• End-to-End Design Execution: Lead and execute all stages of the design process, from wireframes to visual design, across complex B2B and niche B2C applications (web and mobile).
• Prototyping & Specifications: Develop high-quality design prototypes that reflect deep user insights, solving complex UX challenges specific to our clients’ industries.
• Review & Feedback: Critically evaluate wireframes, user flows, and visual designs, ensuring they meet both ProCreator’s high standards and client expectations.
• Design Systems & Problem-Solving: Establish and maintain scalable design systems while proactively troubleshooting UX issues in products with advanced functionality.
• Team Leadership: Mentor junior designers, ensuring their growth and the delivery of high-quality output across projects. Lead by example in refining UX processes and contributing to our continuous improvement.

Requirements

What We’re Looking For

• UX Methodologies: Mastery in research, persona development, wireframing, prototyping, and iterative design, particularly in complex, multi-step workflows.
• Design Expertise: Ability to translate complex user journeys into intuitive UI designs, while maintaining a deep understanding of modern UI/UX principles.
• Design Systems: Extensive experience in building design systems for complex B2B and B2C applications, especially for web and mobile platforms. Proficiency in Figma is essential.
• Platform Experience: Demonstrated success in designing web applications and mobile platforms (iOS and Android) with a portfolio that showcases successful projects across these platforms.
• Communication: Excellent verbal and written communication skills to articulate design decisions effectively to both internal teams and clients.
• Leadership & Mentorship: Strong ability to lead, mentor, and inspire junior designers, promoting a culture of excellence and innovation.
• Bonus Skills: Experience with motion design or prototyping tools like After Effects and ProtoPie is a plus.

Benefits

Why Join ProCreator?

At ProCreator, we’re not just offering a job; we’re providing a platform for you to thrive, grow, and lead. Here’s what makes us unique:

Unmatched Growth Opportunities  :

• Wealth-Building Benefits: ESOPs, Shared Appreciation Rights (SAR), profit-sharing, and referral bonuses to recognize your contributions.
• Skill Development: Access professional growth funds, learning courses, and mentorship programs tailored to your ambitions.

A Work Environment That Inspires:  

• Comfort Redefined: Ergonomic furniture, standing desks, and training for optimal productivity and well-being.
• Flexibility: We offer the flexibility of working from the office as well as hybrid work arrangements.

Health and Wellness Focus  :

• Comprehensive Health Coverage: Insurance up to INR 5,00,000, subsidized gym memberships, and regular health check-ups.
• Team Bonding Retreats: Strengthen connections and recharge during annual team-building getaways.

A Culture That Values You  :

• Feedback-Driven Growth: Transparent policies, wellness seminars, and a supportive community invested in your success.
• Leadership Opportunities: Participate in hackathons, design sprints, and leadership programs to accelerate your career.

Ready to Shape the Future of Design?

At ProCreator, we believe in the power of collaboration and the art of storytelling through design. If you’re ready to bring your unique voice to a team that values innovation and impact, join us.

Let’s redefine what’s possible—together.

Job description.

Role : UI/UX designer

EXP : 3 - 5 yrs

Mode : WFO

Location : Coimbatore

Role Description

This is a full-time on-site UI/UX Designer role located in Coimbatore. The successful candidate for this position will be responsible for designing and implementing user interfaces and experiences that will allow users to interact effectively with our products and digital solutions. The UI/UX Designer will be required to work closely with cross-disciplinary teams to understand and translate requirements into intuitive and effective user interfaces and experiences.

Desired Candidate Profile :

• Candidate should have creative & analytic mindset.
• Should expert in Graphic, Web & Mobile App Designs.
• Expert knowledge in Adobe XD, Figma, Photoshop, Illustrator, and other design tools.
• Should have knowledge of HTML5/CSS3, JavaScript.
• Must have knowledge in wireframing tools.
• Knowledge Material-UI.
• Must have knowledge SEO friendly websites.
• Experience with Responsive Website Design.
• Understanding of user experience, usability and responsive web design will be preferred.
• Good knowledge of the latest web technologies, cross browser and platform issues.
• Good Communication skills.
• Strong sense of aesthetics and familiarity with latest design trends is needed.
• Keeping up to date with recent technological and software developments.
• Working as part of a multi-disciplinary team. 

ABOUT US

White.Inc is a house of digitally native brands (DNBs) that is creating Instagram-first DTC brands across verticals like Cookware, Houseplants, Drinkware, Apple Gear and Luggage. We believe that to lead a better life in today's ever-changing world, we need products that are constantly evolving and contribute to our busy lives. To bring to life such

category disrupting brands, we have partnered with the world’s leading product design company to create products that are crave-worthy and address the needs of a new generation of Indian consumers.

Started by people with a decade+ experience in the e-commerce and D2C sectors, the founders have developed 2000+ products across multiple categories and scaled global brands in India such as RhinoShield & PopSockets. Leveraging on their expertise in driving growth, product development, supply chain, technology and access to global markets, White Inc is poised to deliver products that inspire and excite our consumer base.

We are rapidly growing and looking for someone as excited as us to be a part of this growth journey. If you love start-ups, a fast-paced environment with lots of action and the opportunity to create India's new-gen disruptive brands, then click away and get set to propel your career to greater heights.

We are looking for a senior art director to concept and execute creative campaigns that blend storytelling and visual innovation.

THE ROLE

As a Senior Art Director, you would be an integral part of the design team. You would be responsible for what all our online and offline advertising output looks like. This role requires much more than just a creative vision and artistic experience. To be successful in this role, you would need to possess strong leadership ability and work collaboratively across departments to strategize, manage, and execute your vision. Your focus will be on timelines, budgets and strategic resource planning, as well as the day-to-day operations of the department. You would need to be a leader, a creative mind and a project manager all in one. If this sounds like you, then go ahead and apply (portfolio to be included in the application)

RESPONSIBILITIES

▪ Work independently to develop design concepts and directions for marketing materials, campaigns and multiple projects. Create layouts, mockups and the like to illustrate design ideas to the rest of the team.

▪ Partner with copywriters to advance ideas, develop campaigns and deliver both a unique visual look and a strong “voice” to every execution

▪ Drive and enhance the visual look, tone and feel of all of the work produced. Help shape the visual expression of the various brands under the White Inc umbrella

▪ Execution and on-time delivery of high-quality creative materials for brands across luggage, drinkware, cookware, apple gear and houseplants sectors

▪ Work on designs to produce effective advertising campaigns ensuring that budgets are kept into consideration during the design process

▪ Commission specialists, such as artists and photographers, to work on projects. Provide direction, as required, on photo and video shoots.

▪ Work across mediums such as offline advertising, social media and online marketing

SKILLS

▪ Ability to communicate, present and influence key stakeholders at all levels of an organization.

▪ Full awareness of creative processes and techniques – including digital platforms

▪ Strong interpersonal and communication skills to be able to manage clients and vendors with finesse under a high-pressure environment

▪ Ability to juggle multiple account management projects at a time, while maintaining sharp attention to detail

▪ Energy, enthusiasm and the ability to work under pressure to meet deadlines and demanding targets.

▪ Excellent listening, negotiation and presentation abilities

▪ Self-motivated with the ability to work independently and within a team

▪ Lead and participate in brainstorming sessions to generate ideas

QUALIFICATION

▪ Minimum 5-7 years at an Advertising agency or any design house

▪ Proven ability to concept and produce strategically–focused, multi-media content campaigns that produce results

▪ Experience with working on iOS / Apple operating system.

▪ Proficient at Adobe Photoshop, Illustrator, InDesign and other design tools.

▪ Working knowledge of Microsoft Office.

We are looking for a UI/UX Designer to turn our software into easy-to-use products for our clients.

UI/UX Designer responsibilities include gathering user requirements, designing graphic elements and building navigation components. To be successful in this role, you should have experience with design software and wireframe tools. If you also have a portfolio of professional design projects that includes work with web/mobile applications, we’d like to meet you.

Ultimately, you’ll create both functional and appealing features that address our client's needs and help us grow our customer base.

• Gather and evaluate user requirements in collaboration with product managers and engineers
• Illustrate design ideas using storyboards, process flows and sitemaps
• Design graphic user interface elements, like menus, tabs and widgets
• Build page navigation buttons and search fields
• Develop UI mockups and prototypes that clearly illustrate how sites function and look like
• Create original graphic designs (e.g. images, sketches and tables)
• Prepare and present rough drafts to internal teams and key stakeholders
• Identify and troubleshoot UX problems (e.g. responsiveness)
• Conduct layout adjustments based on user feedback
• Adhere to style standards on fonts, colors and images

• With the support of product managers and engineers, collect and analyze user demands. 

• To show design concepts, use storyboards, process flows, and sitemaps. 

• Menus, tabs, and widgets are examples of visual user interface components.

• Make page navigation buttons and search fields. 

• Make UI mockups and prototypes that demonstrate how websites function and look. 

• Create original graphic designs (e.g. images, sketches, and tables) 

• Internal teams and significant stakeholders should be given rough draughts to review. 

• Identify and fix user experience issues (e.g. responsiveness) 

• Make layout adjustments based on user input. Follow the requirements for typeface, color, and image style.

• High-performance reusable components and future-proof front-end frameworks.

• Create new user-facing features as well as reusable code. 

• Write efficient, performant code to achieve optimal web application performance and scalability. 

• Identify design flaws and provide attractive remedies.

• Assuring software compatibility and responsiveness across a range of screen resolutions. 

• To reach your objectives, collaborate with product managers and designers. 

• Designing emailers, social media (LinkedIn, Facebook, Instagram) posts
• Creating blog headers and blog images
• Working with content creator and content writer to plan and deliver the weekly tasks
• Coming up with creative ways to showcase the message given by content writers and creators
• High-quality and attention-grabbing images that grab the users’ attention and improving the brand’s credibility
• Visually compelling infographics that present valuable information about the company in a compelling way
• Quoting graphics that reflect the vision and message of the brand, enabling followers to relate and build a relationship with the business
• Being the single point of contact for all the graphic design needs in the product

Desired Candidate Profile

• Minimum 1-2 years of experience in graphic designing using various tools
• Hands on experience in Adobe Illustrator, Photoshop
• Hands on experience in various tools (After effects, Premiere pro)
• Ability to work methodically and meet deadlines
• Portfolio of illustrations or other graphics
• Excellent communication skills
• Ability to design and develop graphics and various graphical content to connect with the audiences that are most relevant to us, in a way that’s relevant for them and ensuring the communication is specific and meaningful
• Abilities to balance the WOW (be noticed), HOW (engage and educate) and NOW (drive action) of content marketing
• An undistracted mind, an aspiration for holistic growth, humility, discipline, clear and adequate communication and self confidence to learn and do anything