Role Overview:
The SEO Analyst is responsible for optimizing the organization’s online presence by improving search engine rankings, driving organic traffic, and enhancing user engagement. This role requires expertise in SEO strategies, analytics, and a strong understanding of mental health-related content to ensure alignment with the organization’s mission.
Key Responsibilities:
- SEO Strategy Development and Execution:
- Develop and implement effective SEO strategies to improve website rankings and increase organic traffic.
- Conduct keyword research to identify high-value terms relevant to mental health services and integrate them into the content strategy.
- Content Optimization:
- Collaborate with content teams to optimize on-page elements, including meta tags, headers, and keywords.
- Ensure that content adheres to SEO best practices while maintaining accuracy and sensitivity in mental health-related topics.
- Performance Monitoring and Reporting:
- Monitor website performance using tools such as Google Analytics, Google Search Console, and other SEO software.
- Analyze data to evaluate the effectiveness of SEO efforts and provide regular reports to the marketing team.
- Technical SEO Management:
- Conduct technical audits to identify and resolve issues affecting website performance, such as page speed, mobile usability, and broken links.
- Ensure the website is optimized for search engine crawlers and adheres to the latest algorithm updates.
- Competitor and Market Analysis:
- Conduct competitive analysis to identify trends, opportunities, and gaps in the market.
- Research emerging SEO techniques and tools to maintain a competitive edge in the mental health sector.
- Local SEO:
- Develop and manage local SEO strategies to enhance visibility in specific geographic areas.
- Optimize Google My Business profiles and manage location-based search strategies.
- Collaboration and Training:
- Work closely with content creators, developers, and social media teams to align SEO initiatives with broader marketing goals.
- Provide training and guidance to team members on SEO best practices.
Qualifications and Requirements:
Education:
- Bachelor’s degree in Marketing, Computer Science, or a related field.
Experience:
- 2–5 years of experience as an SEO Analyst or in a similar role.
- Proven experience in optimizing content for the mental health or healthcare sector is mandatory.
Skills and Knowledge:
- Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs.
- Strong understanding of technical SEO, keyword research, and link-building strategies.
- Familiarity with content management systems (e.g., WordPress).
- Knowledge of HTML, CSS, and basic coding practices is a plus.
- Excellent analytical and problem-solving skills.
Personal Attributes:
- Strong attention to detail with the ability to manage multiple projects simultaneously.
- Excellent communication and collaboration skills.
- Sensitivity and awareness when working with mental health-related content.
Key Competencies:
- Expertise in SEO strategies and best practices.
- Data-driven decision-making and performance analysis.
- Ability to adapt strategies to the unique needs of mental health-related audiences.
- Strong alignment with the organization’s mission to promote mental health awareness.
Shubham Vishwakarma
Full Stack Developer - Averlon
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CONDÉ NAST INDIA (DATA)
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Hiring for below roles for Bangalore Location -
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2) Business Development Manager / Team Leader (Exp: 3 - 5 years)
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4) Regional Sales Manager (Exp: 9+ years)
Company Profile: www.squareyards.com
Please share your updated resume with below details:
Qualification -
Total Experience -
Relevant Experience -
Present Location -
Last CTC -
Expected CTC -
8 nine 7 one 9 six 8 one 9 one
sarita dot kumari at the rate squareyards dot co dot in
Note :-
- Candidates who can attend F2F round physically in our BANGALORE Office only APPLY.
- No ZOOM meeting interview is available.
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FAQ's.
1. Your technology ingredients?
Programming languages:
Our backend is written in Python using Django framework. And the frontend is in AngularJS. Currently there is no mobile app.
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We are an AWS shop and use their services for most needs, Docker for containerization and ECS as orchestrator, RDS as database, S3 for storage and SQS as messaging backend.
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BitBucket for Git and CI/CD pipeline, Trello for project management; and Google Meets and Slack for communication.
2. Your hiring plan?
Currently the engineering team comprises of 3 engineers, and we plan to grow it to 8 by the end of 2021.
3. Your Interview process?
We will try to finish the process within two weeks. In case we can’t go ahead with your candidature, we will clearly and immediately let you know. But in case of competing applications, we may request you to wait for a week or two.
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In March 2020, Strata raised $1.5 million in seed funding; and $6 million in Series-A in July 2021.
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Full Stack Developer - Averlon