Sales Development Specialist

Apply here: https://grnh.se/9a8ca0ef4us

Drive marketing initiatives at a fast-growing NYC-based start-up!

Fresh Prints is an NYC-based custom apparel startup. We are one of the fastest-growing brands in the US with over 60% growth rate in the last decade. Our people are a critical factor in helping us achieve this growth.

How do we create unique value propositions? How do we optimize the existing revenue channels and develop additional revenue channels? How do we usher in the next stage at Fresh Prints? These are the questions our cross-functional Growth Team members work on every day. They do so not as developers, designers, or marketers, but as entrepreneurs, determined to drive the business forward.

We’re looking for someone willing to take ownership of projects, is super attentive to detail, is proactive, and can stay calm under pressure. The ideal candidate should love taking on new challenges.

Needless to say, you’ll grow as Fresh Prints grows. This is the perfect role for someone early on in their Marketing and/or Growth careers. You’ll get all the time and support you need to learn a lot, develop professionally, and have a big impact.

Description of the Role

• Develop and execute email and text messaging strategies aligned with organizational goals and target audience preferences.
• Plan and schedule email and text campaigns, considering timing, frequency, and segmentation to optimize engagement and conversion rates.
• Set up and maintain automated email workflows and drip campaigns using marketing automation platforms, ensuring seamless customer journeys and timely follow-ups.
• Design and optimize email templates and text message formats for various campaigns, ensuring consistency with brand guidelines and responsiveness across devices.
• Plan A/B tests on subject lines, content, calls-to-action, and other elements to optimize campaign performance and conversion rates.
• Monitor and analyze email and text campaign performance metrics such as open rates, click-through rates, conversion rates, and ROI, providing insights for continuous improvement.
• Collaborate with cross-functional teams such as design, content, sales, and product to align email and text campaigns with overall marketing and business objectives.
• Utilize data analysis and segmentation techniques to create targeted email and text campaigns tailored to specific audience segments, increasing relevance and engagement.
• Prepare and present regular reports on email and text campaign performance, highlighting key metrics, trends, and actionable insights for stakeholders and management.

Requirements

• Strong collaboration and communication skills.
• Fluency in English is a must
• Strong time management & prioritization skills
• Super detail-oriented and meticulous with work
• Self-motivated and excited to work on different kinds of projects
• Understanding basic HTML and CSS will earn you brownie points
• Strong analytical skills with the ability to interpret data and provide actionable insights
• Basic knowledge of Google Sheets and MS Excel

Personal Attributes

• Proactive: Self-motivated and always on the lookout for ways to improve and take initiative
• In love with a challenge: You revel in solving problems and want a job that pushes you out of your comfort zone
• Goal-oriented: You’re incredibly ambitious. You’re dedicated to a long-term vision of who you are and where you want to go
• Problem Solver: Resourceful and good at finding solutions to challenges that come up during campaign execution
• Calm under pressure: You have a sense of urgency but channel it into productively working through any issues
• Detail-Oriented: You pay attention to the little things, ensuring accuracy and consistency in all campaigns
• Thrives on feedback: You love learning, growing, and constantly improving. You see feedback as an opportunity to grow
• Analytical: You have a knack for interpreting data and turning it into actionable insights
• Team Player: You work well with others and have strong collaboration skills to work effectively with cross-functional teams

Compensation & Benefits

• $700 per month and $40 NSA
• Health Insurance
• The opportunity to learn a lot rapidly
• Working with a talented and busy team dedicated to building a business together

Details

This is a WFH role

Hours are Monday - Friday, 12:30 PM - 9:30 PM IST

Fresh Prints is an equal employment opportunity employer and promotes diversity; actively encouraging people of all backgrounds, ages, LGBTQ+, and those with disabilities to apply.

About Us - https://www.sibinfotech.com/

SIB Infotech is a digital marketing organization committed to boosting brand's visibility in the ever-changing online world. At SIB Infotech, we're creating immersive digital experiences that deeply engage audiences and foster meaningful connections. With a comprehensive array of services, spanning strategic Search Engine Optimization (SEO) to expert Pay-Per-Click (PPC) Management, captivating Graphic Design, compelling Social Media Marketing (SMM) strategies, and tailored Software Development solutions, we offer comprehensive assistance to help and succeed on the internet.

Exciting Opportunity for SEO Manager

We are seeking a talented and experienced SEO Manager with a focus on content optimization to lead our SEO efforts and drive organic traffic growth. As the SEO Manager, you will be responsible for developing and executing content-focused SEO strategies to improve website visibility, increase rankings, and drive quality traffic. The ideal candidate will have a proven track record of success in content optimization, strong leadership skills, and a deep understanding of SEO best practices.

Key Responsibilities:

Strategy Development

Develop and execute comprehensive SEO strategies aligned with business goals and objectives. This involves conducting thorough keyword research, competitor analysis, and industry trends assessment to identify opportunities for organic growth.

On-Page and Off -Page Optimization with link building

Optimize website content, meta tags, headings, and internal linking structure to enhance relevance and improve visibility on search engine results pages (SERPs).

Manage off-page SEO initiatives, including building high-quality backlinks from authoritative websites through outreach, content partnerships, and directory submissions. Implement link-building strategies to improve domain authority and increase organic traffic.

Technical SEO Management

Conduct technical audits of website infrastructure and address technical issues that may impact search engine rankings, such as site speed optimization, mobile responsiveness, crawl errors, and schema markup implementation. Collaborate with web development teams to implement technical SEO enhancements.

Content Strategy and Optimization

Collaborate with content creators to develop SEO-friendly content that aligns with target keywords and addresses user search intent. Optimize existing content and identify opportunities for new content creation based on keyword research and industry trends.

Performance Monitoring and Reporting

Track and analyze key SEO performance metrics, including organic traffic, keyword rankings, backlink profile, and conversion rates. Generate regular reports and dashboards to provide visibility into SEO performance and ROI. Use data-driven insights to identify areas for improvement and optimization.

Algorithm Updates and Industry Trends

Stay abreast of search engine algorithm updates, industry trends, and best practices to adapt strategies accordingly and maintain competitiveness in search results.

Client Communication and Team collaboration

Serve as the primary point of contact for clients regarding SEO initiatives, provide updates on campaign progress, address concerns, and offer strategic recommendations for improvement.

Work closely with cross-functional teams, including web developers, designers, content creators, and digital marketers, to ensure seamless integration of SEO efforts with overall digital marketing strategies.

Requirements:

• Any Bachelor's degree in marketing, business, computer science, or related field.
• 3 - 5 years of experience in SEO, with a focus on content optimization
• Proven track record of success in developing and implementing effective SEO strategies that drive measurable results.
• Strong analytical skills and the ability to interpret data and insights to make informed decisions.
• In-depth knowledge of SEO tools and software, such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
• Excellent communication and collaboration skills, with the ability to work cross-functionally and communicate effectively with stakeholders at all levels.
• Ability to stay organized, prioritize tasks, and manage multiple projects simultaneously in a fast-paced environment.

Hood is a new-age anonymous social network.

Hood has recently raised $3.2Mn seed funding and is backed by top VCs, 16+ unicorn founders including Vijay Shekhar Sharma - PayTM CEO, Ritesh Agarwal- OYO CEO, Kunal Shah - Cred CEO and outstanding management team.

What you will be doing

You will join our team as our Senior PHP Developer (Laravel) and your main responsibilities will be to:

• Write clean and maintainable code with good test coverage.
• Implement new features in collaboration with our design team.
• Optimize existing code to perfection with special attention to performance and maintainability.
• Do a code review of your colleagues work.

You and our future-proof stack

• We seek a balance between sticking with what works and fearlessly exploring the new.
• We use the latest stable version of PHP 7|8 because it allows us to write better code using features like strict type declarations, typed class properties and arrow functions.
• We leverage the elegance, simplicity and readability of the latest Laravel version.
• We want to spend our precious time on things that matter the most; that's why we perfect our easy to run the development environment with Homestead and custom scripts.
• We write and run tests with PHPUnit and http://cypress.io/">JavaScript End to End Testing Framework.
• We have a great set of tools to maintain the code quality and run on CI/CD (psalm (error level 4), rector, phpcs, php-cs-fixer, phpcpd etc.)
• We use Rector to maintain our code quality.
• We’re constantly refactoring our front-end code intending to reach front-end heaven:
• Laravel Blade template engine.
• PostCSS to maximize the power of modern CSS.
• Webpack for perfect control over front-end assets.
• Latest JS with support for ES2020 features. To accomplish this we use the latest Babel releases.

We ❤ CI (Continuous Integration) and CD (Continuous Delivery) so we usually deploy a few releases per day: Zero downtime. Just a few buttons to push. No sweaty palms.

We care deeply about the Developer Experience (DX) of our codebase and tools. DX and DevOps is our middle name: Git, GitHub, HTTP/2, Assets CDN, AWS, Enterprise SSDs on our high-spec servers, and much more.

About you

• You have expert knowledge of PHP.
• You have expert knowledge of Laravel.
• You have experience with test-driven development (TDD).
• You have 6+ years of experience working professionally with OOP.
• Your work is based on a solid foundation in computer science fundamentals from data structures and algorithms to design patterns.
• You are an engineer by mindset and always try to understand how things work under the hood.
• You have substantial experience working with RESTful web services and ORM concepts.
• You love to learn through doing. You’re ready to put in some hard work to expand your skills.
• You speak and write acceptable English – not perfect English, just acceptable
• You are a team player and you don't bring your ego to work. 
• You are self-motivated and self-disciplined and thus work well in a flat hierarchy with lots of freedom.
• You love to have creative freedom, make independent judgments and live up to the responsibility that comes with that freedom.
• You love to create tangible results—every hour and every day.
• You love to make a positive impact on the world and the lives of others.