
Zycus is looking out for a seasoned Business Development/Inside Sales Executive, with business development experience of about 1-5 years. Candidate should have hands-on experience in generation of leads and new business opportunities.
Roles & Responsibilities:
- Manage customer accounts in a SaaS based technology company .
- White spacing activities on customer accounts along with persona mapping.
- Collaborate with Sales, TAM, CSM and Implementation/ Delivery teams.
- Create cross sell opportunities and providing support on customer marketing activities.
- Generating new business leads and opportunities
- Collaborating with Regional Sales Managers to accelerate influx of business opportunities in the assigned territory.
- Reaching out via phone/email/social media to connect with prospective customers.
- Conducting secondary research into company financials, line of business, technology requirements, etc., to personalize prospecting efforts
- Staying up to date with the latest procurement industry trends & best practices
- Competitor analysis & positioning against them
- Delivering first-level Corporate Overview Presentations
- Pre-qualification of business opportunities (Gauging- Budget, Authority, Need & Timeline)
- Strategizing cross-functional campaigns to be conducted by BD & Marketing.
Skills & Experience Required
- Should have experience of 1-5 years in business development/inside sales in a software company
- Excellent verbal & written communication skills in English (Public Speaking background is preferable)
- Soft Skills (Pitching, Probing, Objection Handling, Rapport Building)
- Strong, in-depth analytical skill
- Proficient in professional business conversational etiquette
- Account Mapping & Social Selling ability
- Networking & Team Management
- Educational Qualification: B.E./MBA from premium institutes
Five Reasons Why You Should Join Zycus
- Cloud Product Company: We are a Cloud SaaS Company and our products are created by using the latest technologies like ML and AI. Be a part of the next generation global business process transformation using SAAS - A Disruptive trend in the industry.
- Join the Experts: Zycus has been consistently recognized by Gartner and Forrester as a Leader in Strategic Sourcing and Source-to-Contract Suites. Zycus has been recognized for its 'completeness of vision' and 'ability to execute' in the Gartner Magic Quadrant for Procure-to-Pay Suites, published in October 2021 (https://www.zycus.com/)
- Become a Thought Leader: Play a critical role in taking the business to the next level and champion thought leadership in Cognitive Procurement with our Merlin AI Suite
- Get a Global Exposure: Work with our fortune 500 global customers.
- Advance your career with us: We’re enthusiastic to help our employees learn different aspects of the business, be challenged with new tasks, be mentored, and grow.
About Us
Zycus is a pioneer in Cognitive Procurement software and has been a trusted partner of choice for large global enterprises for two decades. Zycus has been consistently recognized by Gartner, Forrester, and other analysts for its Source to Pay integrated suite. Zycus powers its S2P software with the revolutionary Merlin AI Suite. Merlin AI takes over the tactical tasks and empowers procurement and AP officers to focus on strategic projects; offers data-driven actionable insights for quicker and smarter decisions, and its conversational AI offers a B2C type user experience to the end-users.
Zycus helps enterprises drive real savings, reduce risks, and boost compliance, and its seamless, intuitive, and easy-to-use user interface ensures high adoption and value across the organization.
Start your #CognitiveProcurement journey with us, as you are #MeantforMore

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Company Overview:
It is one of India’s leading consumer products companies in the global beauty and wellness space.
Has a turnover of Rs. 73.3 billion (USD 1.05 billion) through its products sold in India and chosen markets in Asia and Africa.
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Role Description for Customer Retention Manager (DTC):
Role in a brief:
What will you do?
As Customer Retention Manager, you will own end to end planning & execution of various CRM channels (Email, Notification, SMS, etc.) along with the help of team members. You will drive initiatives to engage users of the brands.
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Responsible for strategizing and executing marketing automation, segmentation, and complex workflow builds to drive growth, engagement, and retention throughout the customer journey.
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Complete ownership of engagement, retention, and reactivation funnel and marketing activities and focus on improving product metrics (DAU, MAU, Retention, etc)
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Developing Strategies for Improving Direct Marketing Channels with Impactful Retention Strategies.
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Develop the CRM strategy for reactivation to drive and maintain a constant retention rate across all categories.
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Drive all marketing automation activities to develop and execute end-to-end user journeys from onboarding to reactivation.
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Work closely with product, UX/design engineering to enable Growth and Merchant marketing initiatives to drive bottom-line conversion.
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Responsible for creating monthly/quarterly plans for critical retention metrics (Repeat Rate, Activation Rate, Resurrection Rate) and ensuring the achievement of the same
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Work on customer segmentation strategies to deliver personalized campaigns to reduce churn & reactivate churned users
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Well-versed with one or more CRM and marketing automation tools such as Netcore Cloud, CleverTap, WebEngage, MoEngage, etc.
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Familiarity with major digital marketing channels and tools
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Minimum 3 years of experience in Retention Marketing / Growth roles
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Prior Startup experience
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Prior demonstrated excellence in previous roles
Experience bracket – 3+yrs in customer retention marketing & growth marketing
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Develop a deep understanding of our target consumer and become his/her advocate
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Excellent understanding of digital marketing concepts and best practices. hands-on
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Hands-on experience in PPC on google and FB ecosystems
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KRA
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