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Role - SEO Executive
About Company -
Our client is a Tech Based Platform for freelance Photographer, Videographers, Food stylist and Cinematographer. Founded by alumni of IIM Bangalore. They are operational in about 100 Cities and 28 Countries. Leader in Food and Real Estate Photography. Done about 7000+ projects across the Globe.
Job description -
1. Implementing and developing SEO strategies
2. Researching the competitors, both on-site and off-site
3. Performing keyword research for content
4. Writing engaging SEO content along with the content
5. Optimizing content regularly on the website
6. Maintaining the website on a regular basis
7. Developing and implementing link-building strategies
8. Collaborating with the digital marketing team
9. Analyzing the website using the analytical tool
10. Proposing changes in the website content.
Minimum experience - 1 year
Job Title: SEO Executive
Responsibilities:
Conduct keyword research and optimize website content.
Implement on-page and off-page SEO strategies.
Monitor website analytics to assess performance.
Collaborate with content teams for SEO-friendly content.
Stay updated on search engine algorithms and trends.
Skills:
Proficient in SEO tools (e.g., Google Analytics, SEMrush).
Basic understanding of HTML, CSS, and web development.
Strong analytical and problem-solving abilities.
Excellent communication and teamwork skills.
Qualifications:
Bachelor's degree in Marketing, Communications, or related field.
3 years of experience in SEO roles.
Urgent looking for few professional content writers for Vyanso.com who can write unique and SEO-friendly content.
Digital Marketing Manager for Woliba
Job Overview
Woliba is leading the way with a fully virtual, one-stop platform to help organizations small and large continue to drive success with company culture, morale and workplace wellbeing. We help companies enhance their employee experience with one comprehensive platform to manage wellbeing, engagement, recognition, and rewards. We are currently ranked as one of the top Corporate Wellness Programs globally beating out many of the long-standing competitors in the industry. We are looking to disrupt our space but need the right team in place to help with these efforts. If you’re looking to grow your career in a fast-paced environment and work for a company that helps organizations and their teams, we’d love to hear from you! You must be a self-starter, motivated and passionate about wellness.
Responsibilities for Digital Marketing Manager
- Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
- Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
- Designs, builds and maintains our social media presence.
- Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights, and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Collaborates with internal teams to create landing pages and optimize the user experience.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Identifies critical conversion points and drop off points and optimizes user funnels.
- Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
- Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
- Supports and guides the direction of email marketing campaigns
- Maintains digital marketing staff job results by counseling and disciplining employees; and planning, monitoring, and appraising job results.
- Develops digital marketing staff by providing information, educational opportunities, and experiential growth opportunities.
Qualifications and skills for Digital Marketing Manager
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Creating and maintaining client relationships
- Coaching and subordinate involvement
- Managing processes
- Self-motivated yet customer-focused
- Proficient in marketing research and statistical analysis
- Able to develop budgets
- Familiar with financial planning and strategy
- Bachelor's degree in marketing or business
- Great problem-solving skills
- Proficient in photo and video editing software such as Adobe
- Deep knowledge of web design principles
- Proficient in MS Office Suite, including Outlook, Excel and Word.
- Great communication skills
- Strong project management skills
- Experience working with project management tools such as Asana or Trello
- SEO and SEM experience such as link building and on-page optimization
Education and Experience Requirements:
- Bachelor’s or Master’s degree in marketing or a related field
- Proven working experience in digital marketing, particularly within the SaaS industry
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
- Experience with marketing tech tools for social media management and email marketing, and influencer outreach such as BuzzSumo, BuzzStream, Buffer, MailChimp, and HootSuite.
- Working knowledge of ad serving tools
- Experience in setting up and optimizing PPC campaigns on all major search engines
- Working knowledge of HTML, CSS, and JavaScript development and constraints
Your Role:
We are looking for an SEO and Organic Marketing Manager who thrives in fast moving environments. You will work closely with the Marketing Head as well as cross functional teams to create and implement the brand’s SEO and Content strategy. This will aid the marketing goal to do with massive customer acquisition and brand building so as to help millions learn new skills & build better careers.
About Us:
CareerNinja is a VC-funded, fast growing Edtech venture that is building the world's largest personalized digital university. We curate the right content, provide live expert mentorship & connect to top employers to help youth achieve their career goals. Alongside our partners like Canva, we have 50,000+ learners across 100+ courses with an average rating of 4.8/5. Join our mission to make high quality learning available at a mass-affordable scale globally.
Responsibilities
1. Plan, Develop and implement effective SEO strategies in order to increase the organic traffic to the website/landing page/blog.
2. Work towards organic search optimization and ROI maximization by collaborating with web developers and marketing team
3. Regularly perform thorough keywords research
4. Optimize the content of landing pages, blogs and websites and monitor redirects, click rate, bounce rate, and other KPIs
5. Develop and manage content calendar and get work done according to the acquisition goals monthly
6. Direct and coordinate content teams in off-page search engine optimization tasks like link-building, forum commenting, etc.
7. Analyze the insights and create a report on all aspects of SEO including the audience, traffic, views, clicks, rankings, etc.
8. Collaborate with agencies to feature referrals and guest blogs/listicles
9. Produce high-quality articles, blogs, press releases, email marketing messages, case studies, presentation content, survey reports and web copy
10. Accountable for overseeing all content marketing initiatives and team across all channels to drive traffic, engagement and leads.
Must Have
1. 3+ years of Proven experience as SEO Manager, SEM Manager or similar role
2. Overall marketing experience of 4-6 Years
3. Strong organizational, communication and leadership skills
4. Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)
5. Strong experience of working closely with design, content, marketing to implement high-leverage campaigns
Good to Have
1. Relevant industry/Start-up/Edu-tech experience in a similar role
2. Great content writing and marketing skills.
3. A high level of comfort with data and strong research and analytical skills
4. Exposure of other aspects of the marketing functions like performance, social, brand, market research, pricing, etc
Why Work With Us-
We take growth and learning seriously. Working with us could be your best decision if you’re looking to jump five steps ahead in 5x the amount of time. We offer exciting growth opportunities, cross functional learning & ownership. We also offer the chance to work on an exciting product, the opportunity to witness the growth of an early stage start up and be a part of it!
You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (mostly under 30) work environment. Work from home (even without Covid), flexible work, free drinks & snacks, off-sites etc are just a regular part of our work life.
• Sound understanding of the digital marketing ecosystem and trends
• Assist in the development of the overall paid marketing strategy
• Implement digital marketing activities across a broad range of marketing
channels (Search, Display, Social, Email, Programmatic)
• Assist in Marketing Automation & Measurement Tools like MoEngage, CleverTap, Google Tag Manager, Data Studio, Google Analytics
• Managing budgets and campaigns across all digital channels & partners to drive strong return on investment and efficient CAC
• Test, measure, analyze, and optimize the performance of search, social, and content to display across conversion funnels to boost customer engagement and conversions, lower the cost of customer acquisition, and increase customer lifetime value (LTV)
• Set up dashboards and develop models for data presentation to the head of departments and suggest recommendations for business performance
improvement
• Work closely with in-house teams and maintain partner relationships through scheduling regular meetings to go through reports and provide actionable insights
• Conduct research on market trends, brand audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
• Identifying and testing new channels to continue to meet or exceed established critical metrics
• Able to set up conversion, pixel, and event tracking on the website and across various digital platforms
• Coordinate with Social Media & Influencer Marketer in regards to the online adverts.
• Conserve partnerships with partners. Assist with paid media, including liaising with digital advertising agencies
Experience: Minimum 3 Years of relevant
Add-on:
• Basic understanding of SEO, content marketing, and copywriting skill
• Experience in Real Money Gaming
Today we partner with 400+ organizations to extend financial assistance to their members and this number is growing every single day. Our go to market efforts are concentrated in high density industrial clusters where we develop a network or partners and foster local community relationships.
We are an early-stage Startup with Seed Funding from reputed VCs and Angel Investors and have a credible roadmap for future fundraising.
What we offer:
Your Role in Our Journey :
If you live and breathe community engagement and marketing, we have something that will excite you. We're looking for a flexible and versatile growth marketer who will develop and manage community engagement programs across online & offline channels, support business objectives, drive acquisition, provide sales support, and advance brand building.
Your Responsibilities :
- Own Findeed Branding across online and offline platforms including messaging, positioning, and PR strategies
- Ideate and implement high-leverage user growth experiments focused around building growth loops and driving our flywheel
- Design and Execution of Community Outreach Campaigns/Events to drive Growth outcomes and customer retention including growth loops like referrals and events
- Work closely with sales and support team to build & optimize go-to-market strategy & drive its operations
If you are passionate about working in these areas and looking to play a key part in driving a start-up's growth, we would love to talk to you.
What are the requirements and qualifications?
- You are right for this role if you can think of a 100 ways to take a product to market & but also prioritise 3 & roll up your sleeves to drive them.
- Further, if you have real history driving growth, strong user adoption and great engagement. Ideally you would have 2-5 years of experience.
- If you don't, you could yet be right if you can collaborate effectively across teams, understand growth flywheels, are itching to build one and think your current role in marketing is really restrictive.
- You should love data, be both analytical & creative at the same time and should enjoy a dynamic work environment, experimenting & rolling up your sleeves to get things done.
- In addition to English, proficiency in more than one Hindi, Kannada and Tamil will be extremely advantageous as we expect the campaigns to be executed in these languages.
Immeidate Requirement