Project Management Executive

Job Description :-

Our Client is a sustainable livelihood program for urban disadvantaged youth. By fostering agency, workplace competencies and skills in youth, they unleash social and economic transformation in the communities that the youth come from.

Expectations / Deliverables :-

● Build enduring relationships with skilling organizations for co-creation of curriculum for the program

● GOYN brand-building and formalizing partnerships with skilling partners

● Engage with employers in the Logistics industry to be a part of the working group and co-create the curriculum with skilling partners

● Ensure co-creation of courses curriculum for Basix and Advanced courses by skilling organizations and employers

● Ensure creation of a dynamic working relationship with partners to ensure smooth enrolment of youth into the program, completion of training and placements.

● Ensure timely updates from partners regarding youth livelihood status to help maintain the youth journey database

● Put in place feedback mechanisms to record and act on feedback from partners and youth

● Ensure post placement support and engagement with employers to bring about changes at workplace to make the sector more aspirational for youth

● Be up to date with any developments in the ecosystem and forge new partnerships with youth facing organizations, skilling organisations and employers in the Logistics and supply chain sector

Requirements ;-

Preferred Skill sets, Years of Experience, Professional Background:

● Post Graduation in any background, with 1-3 years of experience in the field of partnership building from corporate background

● Computer proficiency- MS Office

● Strong commitment towards building relationships with organizations in the ecosystem

● Strong verbal and written communication skills in Marathi, Hindi and English

● Ability to handle difficult situations with confidence and wisdom.

🌱 Performance Marketing Manager

📍 Location: Bhopal | 🕒 Work Hours: 10:00 AM – 7:00 PM

💼 Employment Type: Full-Time | 📅 Experience: 3 to 6 years

About Katyayani Organics

Katyayani Organics is a leading force in the agrochemical industry, dedicated to delivering sustainable, high-impact solutions to both D2C and B2B markets. Our commitment is to empower farmers through innovation, boosting productivity while preserving ecological balance. We are growing fast and looking for marketing talent ready to make a tangible difference in agriculture.

Role Overview

We are looking for a data-driven, ROI-focused Performance Marketing Manager to lead our paid media efforts. This role is ideal for someone who thrives on metrics, understands the nuances of digital platforms, and is eager to scale campaigns that drive real business results.

Key Responsibilities

• Strategize, execute, and continuously optimize campaigns on Google Ads, Meta (Facebook/Instagram), and other platforms.
• Manage performance marketing budgets to maximize ROAS and customer acquisition.
• Monitor KPIs and generate actionable insights from performance data.
• Run A/B tests on creatives, landing pages, and ad copies to boost campaign effectiveness.
• Partner with design, content, and product teams to ensure aligned messaging and branding.
• Track and report key campaign metrics using Google Analytics, ad dashboards, and internal tools.
• Keep up with digital marketing trends, algorithms, and emerging platforms.

What You’ll Need to Succeed

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 3–6 years of direct experience managing paid campaigns with clear ROI outcomes.
• Proven track record in Google Ads, Meta Business Manager, and PPC optimization.
• Strong analytical mindset with experience in data-led marketing decisions.
• Excellent communication and organizational skills.
• Ability to work cross-functionally and manage multiple priorities effectively.

Preferred Qualifications

• Background in agriculture, FMCG, or related industries.
• Professional certifications in Google Ads and/or Meta Blueprint.

Why Join Us?

At Katyayani Organics, you’re not just running ads — you're helping revolutionize agriculture. You’ll have the autonomy to test and scale campaigns in a purpose-driven environment, working with a passionate team committed to growth and sustainability.

Duties and Responsibilities

 Troubleshooting the complex/multi-domain/ incidents, that require design changes or involvement

of OEMs, on the network and services that are escalated by L2 Resolver Group while adhering to

SLA/KPIs

 Providing L3 level of Network and Service Assurance support for enterprise network on routing

and switching and is comprised of Cisco based WAN/ LAN / WLAN and SDWAN technologies

 Carrying out complex network change events.

 Acting as the architect for the projects in the day 2 scenario

 Provide design and deployment guidance on new enterprise sites, make configuration pack and

deploy it on ground.

 Raising TAC cases with OEMs and drive the resolution of complex incidents

 Coordinating with the fault management teams of the CSPs for the resolution of access link

issues

 Working directly with OEMs for upgrades for EoL/EoS based Life Cycle Management.

 Designing and implementing the final fix for resolving the complex incidents in coordination with

OEMs or CSPs.

 Representing the Operations team in architectural and roadmap discussions along with the

customer

 Analyzing the technological advancement in the industry and acting as the technical advisor to

the customer

 Assisting the Major Incident resolution by actively participating in the process.

• Develop optimization strategies that increase the companys search engine results rankings.
• Research SEO keywords to use throughout the companys website and marketing materials.
• Set measurable goals that demonstrate improvement in marketing efforts.
• Monitor daily performance metrics to understand SEO strategy performance.
• Efficiently communicate with other marketing professionals to align goals.
• Collaborate with others within the marketing department to manage SEO strategy.
• Write compelling and high-quality website content, including blog posts and page descriptions.
• Update content and website links for maximum optimization and search engine rankings.

• Executing digital marketing strategies across channels including email, social media and display advertising campaigns
• Driving achievement of growth objectives like app installs, display, search, affiliates among others
• Improving the design, UX, traffic and content of the website
• Designing, building and maintaining organization’s social media presence
• Measuring and reporting performance of all digital marketing campaigns and assessing against goals (ROI and KPIs)
• Creating paid campaigns on social media platforms
• Identifying trends and insights, optimizing spend and performance of campaigns based on the insight
• Growing the lead volume at a sustainable cost
• Collaborating with internal teams to create landing pages and optimizing user experience
• Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Managing agencies and affiliates
• Driving maximum ROI from campaigns

What you need to have:

• MBA/ PGDM from Tier-1/2 B-School and/ or B. Tech. from a Tier I college
• Analytical skills: Keen interest in evaluating product/market situations, analyzing raw data, and transforming it into actionable marketing strategies
• Demonstrate a positive, ‘can-do’ attitude
• Willingness to roll up your sleeves and get things done
• Strong business acumen and detail orientation
• Outstanding presentation skills
• Excellent problem-solving skills
• Knowledge in OKR, Agile
• Knowledge in Jira, CRM, Power BI
• Exceptional verbal and written communication skills
• 2-4 years of experience in Digital Marketing
• Prior experience in handling campaigns development in terms of digital along with ATL/ BTL channels
• Experience in handling Campaign Management on Google, Facebook, LinkedIn, Twitter etc.
• Experience in performance marketing and affiliate marketing
• Understanding of digital marketing platforms and passion for technology
• Ability to optimize CPC and CPL in an effective manner
• Ability to manage multiple projects with varying priority at one time to deliver results on time and under budget
• High level of integrity and dependability with a strong sense of urgency and results orientation
• Thorough knowledge of web analytics (e.g. Google Analytics, Web Trends etc.) and Google AdWords