Marketing Head (CMO)

About the role: We are looking out for a Digital Marketing Manager who will be responsible of managing PredCred brand online and increase their coolness factor across various digital platforms. Competencies: • Digital Marketing experience • Proficiency in written and verbal communication skills in English Responsibilities: • Manage PredCred Infotainment brand online, across their digital channels to increase the coolness factor • Plan and execute SEM (Adwords, Facebook/ Instagram promotions, etc.) and SEO (Google ranking, Quora, Backlinks, Blogs etc.) to increase brand visibility • Run and analyze social media acquisition to keep growing the cult, and retain users via retention initiatives • Manage the customer retention initiatives of PredCred through marketing automation – explore channels like push notifications, emailer marketing, in-app notifications, and social media. Through a variety of tools like Clevertap and Branch.io. Does this sound like you? Must haves: • 3-5 years of experience in Digital Marketing • Knowledge and understanding of digital marketing tools (Eg:Facebook suite,Instagram Suite and Google Ads, Clevertap, Branch.io, Appsflyer) • Good oral and written communication in English Preferred: • Masters/Bachelors Degree in Marketing/communications or related field