Mainframe developer

• Develop and implement digital marketing strategies to drive lead generation and customer acquisition.
• Plan, execute, and optimize paid advertising campaigns across various digital platforms, including Google Ads, Facebook Ads, LinkedIn Ads, etc.
• Conduct keyword research and analysis to identify opportunities for improving search engine visibility and organic traffic.
• Create compelling ad copy and visual assets for digital ads, landing pages, and other marketing collateral.
• Monitor campaign performance, analyze key metrics, and provide actionable insights and recommendations for optimization.
• Collaborate with internal teams, including content creators, designers, and developers, to ensure cohesive and effective digital marketing campaigns.
• Stay updated on industry trends, best practices, and emerging technologies in digital marketing.

Requirements:

• 1+ years of proven experience in digital marketing, with a focus on lead generation and paid campaigns.
• Proficiency in digital advertising platforms such as Google Ads, Facebook Ads Manager, LinkedIn Ads, etc.
• Strong analytical skills and the ability to interpret data to drive decision-making and campaign optimization.
• Excellent communication skills, both written and verbal.
• Creative thinking and problem-solving abilities.
• Ability to work independently and as part of a collaborative team environment.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month

Schedule:

• Day shift

Ability to commute/relocate:

• Keelkattalai, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• What's your expectation of CTC?

Experience:

• Lead generation: 1 year (Required)
• Paid Campaign: 1 year (Required)

Work Location: In person

Responsibilities:

- Design, develop, and implement robust and efficient backend services using microservices architecture principles.

-  Write clean, maintainable, and well-documented code using C# and the .NET framework.

-  Develop and implement data access layers using Entity Framework.

-  Utilize Azure DevOps for version control, continuous integration, and continuous delivery (CI/CD) pipelines.

-  Design and manage databases on Azure SQL.

-  Perform code reviews and participate in pair programming to ensure code quality.

-  Troubleshoot and debug complex backend issues.

-  Optimize backend performance and scalability to ensure a smooth user experience.

-  Stay up-to-date with the latest advancements in backend technologies and cloud platforms.

-  Collaborate effectively with frontend developers, product managers, and other stakeholders.

-  Clearly communicate technical concepts to both technical and non-technical audiences.

Qualifications:

-  Strong understanding of microservices architecture principles and best practices.

-  In-depth knowledge of C# programming language and the .NET framework (ASP.NET MVC/Core, Web API).

-  Experience working with Entity Framework for data access.

-  Proficiency with Azure DevOps for CI/CD pipelines and version control (Git).

-  Experience with Azure SQL for database design and management.

-  Experience with unit testing and integration testing methodologies.

-  Excellent problem-solving and analytical skills.

-   Ability to work independently and as part of a team.

-   Strong written and verbal communication skills.

-   A passion for building high-quality, scalable, and secure software applications.

Responsibilities

• Work on execution and scheduling of all tasks related to assigned projects' deliverable dates
• Optimize and debug existing codes to make them scalable and improve performance
• Design, development, and delivery of tested code and machine learning models into production environments
• Work effectively in teams, managing and leading teams
• Provide effective, constructive feedback to the delivery leader
• Manage client expectations and work with an agile mindset with machine learning and AI technology
• Design and prototype data-driven solutions

Eligibility

• Highly experienced in designing, building, and shipping scalable and production-quality machine learning algorithms in the field of Python applications
• Working knowledge and experience in NLP core components (NER, Entity Disambiguation, etc.)
• In-depth expertise in Data Munging and Storage (Experienced in SQL, NoSQL, MongoDB, Graph Databases)
• Expertise in writing scalable APIs for machine learning models
• Experience with maintaining code logs, task schedulers, and security
• Working knowledge of machine learning techniques, feed-forward, recurrent and convolutional neural networks, entropy models, supervised and unsupervised learning
• Experience with at least one of the following: Keras, Tensorflow, Caffe, or PyTorch

𝘞𝘦 𝘢𝘳𝘦 𝘤𝘶𝘳𝘳𝘦𝘯𝘵𝘭𝘺 𝘴𝘦𝘦𝘬𝘪𝘯𝘨 𝘢 𝘵𝘢𝘭𝘦𝘯𝘵𝘦𝘥 𝘢𝘯𝘥 𝘥𝘳𝘪𝘷𝘦𝘯 𝘉𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘋𝘦𝘷𝘦𝘭𝘰𝘱𝘮𝘦𝘯𝘵 𝘈𝘴𝘴𝘰𝘤𝘪𝘢𝘵𝘦 (𝘉𝘋𝘈) 𝘵𝘰 𝘫𝘰𝘪𝘯 𝘰𝘶𝘳 𝘵𝘦𝘢𝘮 𝘪𝘯 𝘎𝘶𝘳𝘨𝘢𝘰𝘯. 𝘈𝘴 𝘢 𝘉𝘋𝘈, 𝘺𝘰𝘶 𝘸𝘪𝘭𝘭 𝘱𝘭𝘢𝘺 𝘢 𝘤𝘳𝘶𝘤𝘪𝘢𝘭 𝘳𝘰𝘭𝘦 𝘪𝘯 𝘥𝘳𝘪𝘷𝘪𝘯𝘨 𝘰𝘶𝘳 𝘪𝘯𝘴𝘪𝘥𝘦 𝘴𝘢𝘭𝘦𝘴 𝘦𝘧𝘧𝘰𝘳𝘵𝘴, 𝘨𝘦𝘯𝘦𝘳𝘢𝘵𝘪𝘯𝘨 𝘯𝘦𝘸 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘭𝘦𝘢𝘥𝘴, 𝘢𝘯𝘥 𝘦𝘹𝘱𝘢𝘯𝘥𝘪𝘯𝘨 𝘰𝘶𝘳 𝘳𝘦𝘢𝘤𝘩.

𝘑𝘰𝘣 𝘛𝘪𝘵𝘭𝘦: 𝘉𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘋𝘦𝘷𝘦𝘭𝘰𝘱𝘮𝘦𝘯𝘵 𝘈𝘴𝘴𝘰𝘤𝘪𝘢𝘵𝘦 (𝘉𝘋𝘈)

𝘓𝘰𝘤𝘢𝘵𝘪𝘰𝘯: 𝘎𝘶𝘳𝘨𝘢𝘰𝘯

𝘞𝘰𝘳𝘬𝘪𝘯𝘨: 𝘞𝘰𝘳𝘬 𝘧𝘳𝘰𝘮 𝘰𝘧𝘧𝘪𝘤𝘦 (𝘞𝘍𝘖)

𝘐𝘯𝘥𝘶𝘴𝘵𝘳𝘺: 𝘌𝘥 𝘛𝘦𝘤𝘩

𝘍𝘶𝘯𝘤𝘵𝘪𝘰𝘯𝘢𝘭 𝘈𝘳𝘦𝘢: 𝘐𝘯𝘴𝘪𝘥𝘦 𝘚𝘢𝘭𝘦𝘴

𝘚𝘩𝘪𝘧𝘵: 𝘋𝘢𝘺 𝘚𝘩𝘪𝘧𝘵 / 𝘕𝘪𝘨𝘩𝘵 𝘚𝘩𝘪𝘧𝘵 (𝘰𝘱𝘵𝘪𝘰𝘯𝘢𝘭)

𝘚𝘢𝘭𝘢𝘳𝘺 𝘙𝘢𝘯𝘨𝘦:

𝘋𝘰𝘮𝘦𝘴𝘵𝘪𝘤 𝘚𝘩𝘪𝘧𝘵: (𝘊𝘛𝘊) 𝘐𝘕𝘙 6.6 𝘓𝘗𝘈 (4.23 𝘓𝘗𝘈 𝘍𝘪𝘹𝘦𝘥 + 2.4 𝘓𝘗𝘈 𝘝𝘢𝘳𝘪𝘢𝘣𝘭𝘦)

𝘜𝘚/𝘊𝘢𝘯𝘢𝘥𝘢 (𝘯𝘪𝘨𝘩𝘵 𝘴𝘩𝘪𝘧𝘵): (𝘊𝘛𝘊) 𝘐𝘕𝘙 7.10 𝘓𝘗𝘈 (4.8 𝘓𝘗𝘈 𝘍𝘪𝘹𝘦𝘥 + 2.3 𝘓𝘗𝘈 𝘝𝘢𝘳𝘪𝘢𝘣𝘭𝘦)

𝘛𝘳𝘢𝘪𝘯𝘪𝘯𝘨 𝘗𝘦𝘳𝘪𝘰𝘥: 21𝘒 𝘍𝘪𝘹𝘦𝘥 + 𝘐𝘯𝘤𝘦𝘯𝘵𝘪𝘷𝘦

𝘙𝘦𝘲𝘶𝘪𝘳𝘦𝘥 𝘚𝘬𝘪𝘭𝘭𝘴:

𝘌𝘹𝘤𝘦𝘭𝘭𝘦𝘯𝘵 𝘤𝘰𝘮𝘮𝘶𝘯𝘪𝘤𝘢𝘵𝘪𝘰𝘯 𝘴𝘬𝘪𝘭𝘭𝘴 𝘵𝘰 𝘦𝘧𝘧𝘦𝘤𝘵𝘪𝘷𝘦𝘭𝘺 𝘦𝘯𝘨𝘢𝘨𝘦 𝘸𝘪𝘵𝘩 𝘱𝘰𝘵𝘦𝘯𝘵𝘪𝘢𝘭 𝘤𝘭𝘪𝘦𝘯𝘵𝘴

𝘚𝘵𝘳𝘰𝘯𝘨 𝘪𝘯𝘵𝘦𝘳𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘴𝘬𝘪𝘭𝘭𝘴 𝘵𝘰 𝘣𝘶𝘪𝘭𝘥 𝘢𝘯𝘥 𝘮𝘢𝘪𝘯𝘵𝘢𝘪𝘯 𝘳𝘦𝘭𝘢𝘵𝘪𝘰𝘯𝘴𝘩𝘪𝘱𝘴

𝘗𝘳𝘰𝘷𝘦𝘯 𝘢𝘣𝘪𝘭𝘪𝘵𝘺 𝘵𝘰 𝘮𝘦𝘦𝘵 𝘴𝘢𝘭𝘦𝘴 𝘵𝘢𝘳𝘨𝘦𝘵𝘴 𝘢𝘯𝘥 𝘥𝘳𝘪𝘷𝘦 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘨𝘳𝘰𝘸𝘵𝘩

𝘚𝘦𝘭𝘧-𝘮𝘰𝘵𝘪𝘷𝘢𝘵𝘦𝘥, 𝘱𝘳𝘰𝘢𝘤𝘵𝘪𝘷𝘦, 𝘢𝘯𝘥 𝘳𝘦𝘴𝘶𝘭𝘵-𝘰𝘳𝘪𝘦𝘯𝘵𝘦𝘥 𝘮𝘪𝘯𝘥𝘴𝘦𝘵

𝘎𝘰𝘰𝘥 𝘰𝘳𝘨𝘢𝘯𝘪𝘻𝘢𝘵𝘪𝘰𝘯𝘢𝘭 𝘢𝘯𝘥 𝘵𝘪𝘮𝘦 𝘮𝘢𝘯𝘢𝘨𝘦𝘮𝘦𝘯𝘵 𝘴𝘬𝘪𝘭𝘭𝘴

𝘒𝘯𝘰𝘸𝘭𝘦𝘥𝘨𝘦 𝘰𝘧 𝘵𝘩𝘦 𝘌𝘥 𝘛𝘦𝘤𝘩 𝘪𝘯𝘥𝘶𝘴𝘵𝘳𝘺 𝘢𝘯𝘥 𝘶𝘯𝘥𝘦𝘳𝘴𝘵𝘢𝘯𝘥𝘪𝘯𝘨 𝘰𝘧 𝘱𝘶𝘣𝘭𝘪𝘤 𝘴𝘱𝘦𝘢𝘬𝘪𝘯𝘨 𝘢𝘯𝘥 𝘤𝘳𝘦𝘢𝘵𝘪𝘷𝘦 𝘸𝘳𝘪𝘵𝘪𝘯𝘨 𝘦𝘥𝘶𝘤𝘢𝘵𝘪𝘰𝘯 𝘪𝘴 𝘢 𝘱𝘭𝘶𝘴.

𝘌𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦: 0-3 𝘺𝘦𝘢𝘳𝘴 𝘰𝘧 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦 

𝘌𝘥𝘶𝘤𝘢𝘵𝘪𝘰𝘯: 𝘎𝘳𝘢𝘥𝘶𝘢𝘵𝘪𝘰𝘯 2018-2024

𝘐𝘮𝘱𝘰𝘳𝘵𝘢𝘯𝘵 𝘊𝘳𝘪𝘵𝘦𝘳𝘪𝘢:

𝘞𝘪𝘭𝘭𝘪𝘯𝘨𝘯𝘦𝘴𝘴 𝘵𝘰 𝘸𝘰𝘳𝘬 5 𝘥𝘢𝘺𝘴 𝘢 𝘸𝘦𝘦𝘬

𝘈𝘣𝘪𝘭𝘪𝘵𝘺 𝘵𝘰 𝘵𝘩𝘳𝘪𝘷𝘦 𝘪𝘯 𝘢 𝘩𝘪𝘨𝘩-𝘪𝘯𝘵𝘦𝘯𝘴𝘪𝘵𝘺 𝘭𝘦𝘢𝘳𝘯𝘪𝘯𝘨 𝘢𝘯𝘥 𝘳𝘢𝘱𝘪𝘥-𝘨𝘳𝘰𝘸𝘪𝘯𝘨 𝘴𝘵𝘢𝘳𝘵-𝘶𝘱 𝘦𝘯𝘷𝘪𝘳𝘰𝘯𝘮𝘦𝘯𝘵

𝘸𝘦 𝘸𝘢𝘯𝘵 𝘵𝘰 𝘩𝘦𝘢𝘳 𝘧𝘳𝘰𝘮 𝘺𝘰𝘶. 𝘑𝘰𝘪𝘯 𝘰𝘶𝘳 𝘥𝘺𝘯𝘢𝘮𝘪𝘤 𝘵𝘦𝘢𝘮 𝘢𝘯𝘥 𝘣𝘦 𝘱𝘢𝘳𝘵 𝘰𝘧 𝘢 𝘤𝘰𝘮𝘱𝘢𝘯𝘺 𝘵𝘩𝘢𝘵 𝘪𝘴 𝘳𝘦𝘷𝘰𝘭𝘶𝘵𝘪𝘰𝘯𝘪𝘻𝘪𝘯𝘨 𝘦𝘥𝘶𝘤𝘢𝘵𝘪𝘰𝘯.

As a Area Manager, you will be responsible for facilitating hiring, induction, training and coaching of sales team and distributor.

• Continuously engaging/enhancing capability of the team through personal intervention
• Developing reporting mechanism for sales staff
• Managing regular review, system and processes with frontline sales staff and distributors
• Contributing towards achieving penetration and share objective
• Influencing distributors to carry stock and adhering to route plans that ensure implementation of trade and consumer promotional plan
• Ensuring adequate daily stock replenishment to meet weekly, monthly and quarterly targets through accurate forecasting
• Utilizing market intelligence to build quality retailers data base to launch focus sales drives
• Ensuring to achieve width and depth of distribution norms for company products through sales staff and distributors
• Overall value/volume target achievement in assigned territory

Desired Candidate Profile

• Excellent verbal and written communication skills
• Good coordination skills
• Prior experience in managing a team    

The Social Media & Digital Marketing Intern is responsible for assisting the Digital Marketing Manager in implementing Tessacts overall communications and marketing plan -- focusing specifically on digital communications -- to build awareness about Tessact within the community, and  increase its visibility on social media platforms (mainly linkedIn)

1. Community management: designing social media campaigns, creating social media contents, answering to customer’s comments or questions (Facebook, Twitter, LinkedIn, Instagram…).
2. Managing the company’s official website.
3. Writing contents for the company’s blog or website.
4. Creating contents for mail diffusion (newsletter…) or online diffusion.
5. Follow-up and improvement of SEO.
6. Helping the marketing team to follow-up and improve the digital marketing strategy

1. Ability to take initiative, employ good judgment, and manage projects from beginning to end 
2.  Excellent writing, editing, and proofreading skills 
3.  Exceptional ability to manage details 
4.  Ability to multitask in a fast-paced environment 
5.  Ability to meet deadlines and to anticipate next steps or needs
6.  Work effectively both independently and as part of a team 
7.  Be available for at least 20 hours a week 
8.  A bachelor’s degree (or currently enrolled student) in the liberal arts or equivalent work experience 
9.  Understands and can utilize emerging platforms, digital media, and web/social media management and measurement tools (e.g. HootSuite, Google Analytics) 
10.  Adobe Creative Suite experience a plus
11.  Strong working knowledge of email marketing applications (e.g. Constant Contact)

We’re looking for people to join our cause – to simplify the visual web with really smart but simple visual tools. A technology startup founded by IITians and   backed by some of the most reputable media companies as customers, we offer a rare opportunity to join a thriving, fast-paced, multi-cultural environment and be part of a truly exciting journey. You will be at the forefront of innovation, joining the only Artificial Intelligence startup in India that has successfully deployed several CV/ML solutions for several large media companies and now focusing on solving problems of the global market.

Tessact is an Artificial Intelligence (AI) and data analytics startup, founded by IIT Bombay alumni, that helps in transforming businesses using powerful video recognition technologies built on most advanced machine learning systems. The company redefines the way contextual insights are to be used for media production, digital advertising, consumer experience creation and news analytics

Main Purpose of Job:

1. Responsible for Lead Generation and Client Conversion (Closing deals with Pharmacies and Doctors)

2. Working on Client Retention and Marketing Strategies (Onboarding patients by doing promotional activities)

3. Cold calling and Field sales activities.

Key Responsibilities / Accountabilities:

Key Activities - End Results

1. R&D for Lead Generation:

Will ensure lead generation and conversion as well.

2. Competitive Research Analysis:

Research will ensure less error rates and hence more efficiency.

3. Provide Weekly and Monthly reports:

Will show regular growth and advancements.

4. Identify potential market and test them extensively:

Opens new market ways and hence will help in increasing revenue.

5. Collecting and evaluating customer feedback:

Will show customer or client satisfaction.

6. Evaluating customer research, market conditions and competitor data:

Will provide more insights and hence increase productivity.

Competency Profile:

1. Experiences in delivering client focused solutions to customer needs.

2. Ability to work to budgets and deadlines.

3. Highly Energetic

4. Self-discipline & commitment

5. Innovative & Creative

6. Cost Consciousness

7. Efficient in Microsoft office (Excel & PowerPoint)

8. Good reasoning abilities. Sound judgment.

9. A creative approach to problem-solving skill

10. Tactful, mature, flexible.

11. Result oriented

12. Strategic Thinker

13. Build and Maintain strong, long lasting client relationship.

14. Strong verbal and written communication

• Experience in web technologies (Object-Oriented JavaScript, HTML, CSS) and experience with web standards, including HTML5 and CSS3
• In depth understanding of Angular concepts and structures
• Should have strong debugging skills on Developer Tools of the browser and Working with Cross Browser UI
• Should have solid understanding and experience (at least 1+ years) with Object-Oriented design and development
• Strong verbal and written communication skills
• Proactive attitude to problem resolution
• Ability to work in a fast-paced environment, and manage time efficiently to meet project timelines
• Ability to work well independently, or with remote teams

• Experience in Agile Software Development projects
• Knowledge on how to create modules and libraries with angular and publish it on platform like npmjs.
• Knowledge on Nrwl's developer tools
• Experience in writing Unit Testing cases.
• Capable to perform code reviews and provide code to optimize performance of the application.