
Responsibilities:
- Develop and execute comprehensive sourcing strategies to identify and qualify potential leads for our sales team.
- Utilize various research techniques, including online databases, social media, and industry publications, to generate leads.
- Qualify leads by conducting thorough research and analysis, ensuring they meet our target market criteria.
- Maintain and update lead databases, ensuring accurate and up-to-date information.
- Collaborate with the sales team to understand their needs and provide them with qualified leads.
- Analyze lead generation data to identify trends and areas for improvement.
- Stay abreast of industry best practices and emerging technologies in lead generation.
- Contribute to the development and implementation of new lead generation initiatives.
- Manage and mentor a team of sourcing specialists.
Requirements:
- Bachelor's degree in marketing, business administration, or a related field.
- 5+ years of experience in lead generation, preferably in a B2B environment.
- Proven track record of success in generating high-quality leads.
- Strong research and analytical skills.
- Excellent communication and interpersonal skills.
- Proficiency in Microsoft Office Suite and CRM software.
- Experience with lead generation tools and technologies.
- Ability to work independently and as part of a team.
- Strong work ethic and a results-oriented mindset.
Benefits:
- Competitive salary and benefits package.
- Opportunity to work with a growing and successful company.
- Dynamic and fast-paced work environment.
- Remote work options available.

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Job Summary
As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.
The ideal candidate would be extremely data-driven and makes design tweaks based on user behavior to improve conversions. An experience in creating UI/UX wireframes would be a plus
Responsibilities and Duties
Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.
Establish web analytics framework to monitor the health of the key performance indicators and key conversion points in the web journey and marketing funnel. Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.
To understand the "WHY" behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.
Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.
Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).
Coordinate with developers, analysts, and researchers to drive projects forward.
Required Experience, Skills and Qualifications
Prior experience of 1+ years of optimizing user experience/digital marketing campaigns/email campaigns/or anything that directly impacts revenue generated by the website.
Prior experience in a customer facing role or equivalent history of increasing customer satisfaction with excellent presentation skills
Conversant and able to use marketing platforms and tools that can measure and drive marketing programs and conversions; examples include Google Analytics, VWO, Adobe Target, Click-tale, Adobe Analytics, Tag management solutions, Tag audit solution, Optimizely, Google Optimize, and/ or similar tools.
Understanding best practices for UI and UX for websites
Understand of how E-commerce website work(what is ROI, AOV, Conversion Rate etc.)
Experience with research tools including HotJar, CrazyEgg, LuckyOrange/ heatMaps/ poll/ survey Zarget or other similar tools will be a plus
Experience with multichannel media campaigns including a working knowledge of paid search, testing ad text and landing pages Optimization, SEO will be a plus
Prior experience working in diverse client portfolio
Benefits
5 Day working
Flexible work from home policy
Company sponsored team outing and parties
Company sponsored lunch
No dress code
Salaries at par and above the industry standards
Great Learning and growth opportunities
Opportunities to travel onsite (Australia US,UK, South Africa) to meet and work with clients personally
Diverse and exciting client portfolio of internationally renowned brands
Role Description
This is a full-time on-site role for a Business Development Executive. The Business Development Executive will be responsible for new business development, lead generation, business communication, and account management. The role involves identifying and pursuing new business opportunities, establishing and maintaining client relationships, and meeting business targets.
Qualifications
- New business development, lead generation, and business communication skills
- Account management skills
- Excellent interpersonal and communication skills
- Ability to build and maintain relationships with clients
- Strong negotiation and persuasion skills
- Ability to work independently and as part of a team
- Prior experience in business development or sales
Job Responsibility:
- Manage digital advertising campaign activities: Setup, traffic, manage and optimize online ad campaigns, campaign modification as per request, campaign scheduling, targeting and monitoring its performance.
- Day to day campaign optimization by focusing on conversion and other performance metrics.
- Reporting of the campaign performance metrics on timely basis to various stakeholders.
- Sustaining present clients for further business opportunities.
- Shall take lead in achieving monthly delivery target on existing publishers
- Strategizing execution of different campaigns across various verticals.
- Interaction with agencies/ad networks to plan and run campaigns.
Job Requirements:
- Prior experience of managing CPL/CPI/CPR/CPT/CPS Campaign Delivery & Optimization in US/RU/CA/UK/UAE/SA/JP/KR preferred.
- Working knowledge of tracking platform (hasoffers, affise etc)
- Excellent English Communications skills – written & verbal.
Job Title: Product Manager
Job Description
Bachelor or master’s degree in computer science or equivalent experience.
Worked as Product Owner before and took responsibility for a product or project delivery.
Well-versed with data warehouse modernization to Big Data and Cloud environments.
Good knowledge* of any of the Cloud (AWS/Azure/GCP) – Must Have
Practical experience with continuous integration and continuous delivery workflows.
Self-motivated with strong organizational/prioritization skills and ability to multi-task with close attention to detail.
Good communication skills
Experience in working within a distributed agile team
Experience in handling migration projects – Good to Have
*Data Ingestion, Processing, and Orchestration knowledge
Roles & Responsibilities
Responsible for coming up with innovative and novel ideas for the product.
Define product releases, features, and roadmap.
Collaborate with product teams on defining product objectives, including creating a product roadmap, delivery, market research, customer feedback, and stakeholder inputs.
Work with the Engineering teams to communicate release goals and be a part of the product lifecycle. Work closely with the UX and UI team to create the best user experience for the end customer.
Work with the Marketing team to define GTM activities.
Interface with Sales & Customer teams to identify customer needs and product gaps
Market and competition analysis activities.
Participate in the Agile ceremonies with the team, define epics, user stories, acceptance criteria
Ensure product usability from the end-user perspective
Mandatory Skills
Product Management, DWH, Big Data
Attention: We are looking for Immediate joiners!
Executive Summary
Are you looking to level up? The Senior Product Owner (Digital Transformation) role at FirstPrinciples and the partner that you will be staffed with is a multi-million-dollar digital transformation initiatives on web and mobile with one of the largest Luxury Home Builders in the United States.
About FirstPrinciples & The Role
FirstPrinciples is a Tech Holding company with a Venture Studio as part of its holdings. One part of the Venture Studio business at FirstPrinciples is about working with large enterprises on long-term digital transformation initiatives within their organization. The position that we are currently hiring for involves a multi-million-dollar digital transformation initiatives for one of the largest Luxury Home Builders in the United States. Our scope involves working as expert consultants to advice and execute on upgrading the IT & Tech different internal and stakeholder facing systems within their organization. We are working on both web and mobile platforms.
Who is This For?
This is for an experienced Product Owner/Manager who is looking to take their career to the next stage by working on a large-scale initiative that will challenge and extend their current capacities.
At FirstPrinciples, we truly act as a Tech Strategic Consultant along with having the operational capacity to implement the suggested recommendations. This role is for someone who is able to provide recommendations to the client while having the ownership of the end deliverables. While we have technical leaders also staffed within this partnership, we are looking for someone who can talk the talk with senior engineers and tech architects and understand their recommendations and its implications.
Requirements
- One of the following certifications (PRINCE2, CSP, CAPM, CBAP (BABOK), Agile, CSP, CSPO, PMPO)
- Experience in independently managing, End-to-End Business Analysis, Product Analysis, Project Management for complex IT Projects and Products / Apps
- Working with Client to understand provide Consulting or Business Solutions, Problem Solving Approach and Skills, Strong Analytical Skills, should be able to read between the lines
- Managing scope via release management and planning and creating User-Stories, Running Sprints Cycle and Experience working with a team of 15-20 resources
- Requirements Gathering, Requirements Analysis, Requirements Management, Requirements Elicitation, Requirements Matrix (RTMs)
- Experience in Developing Low-Level and High-Level Prototyping using Wireframes tools (using any of the latest wireframing tools, such as JustInMind, Adobe XD, MockFlow, etc)
- Ownership of the Product Backlog & Deliverables and developing the User Stories & Release Planning
- Experience in Writing and Maintaining Business Requirement Documents (BRD) or PRDs and Functional Specification Document (FSD), Software Requirements Specification (SRS)
- Should have experience in creating Project Budgeting, Creating Efforts Estimations (EE), Presentation Decks, and Clean Documentation
- Experience in Writing Test Cases and Managing UAT and Deployment
- Analysis: GAP, Fish-bone Analysis, RCA (Root Cause Analysis), MoSCOW
- Experience in Consulting clients on Problem Statements V/s Solution Building based on AS-IS and TO-BE
- Experience converting Business Cases to Technology case and Building Products from scratch thus Translating Business Requirements into Software Requirement Specifications
- Interacting with the Technical team to ensure Delivery and Implementation of the Software Solution/Projects
- Client Relationship Management, Excellent at English Speaking, and Written Communication
- Understanding of Change Management, Risk Management and Project Management
Management Skills
- Excellent Written and Oral Communication Skills and Etiquettes
- Excellent Presentation Skills
- Experience in working with Onshore and Offshore Teams and Experience handling Cross-Functional Projects, Resources and Clients
- Experience dealing with Pressure and Meeting strict Project Deadlines
- Leadership and Motivational Skills to ensure the Work is being done by the Resources on time and within the specified budget
- Conflict and Resolution Management
- Prior experience in operations management - good to have
- Experience working with US Clients
TechStack & Platform
- MEAN Stack (Web)
- Native iOS & Android (Mobile)
- AWS
- Research, outline, write and edit new and existing content, working closely with various departments to understand project requirements
- Independently gather information from subject matter experts to develop, organize, and write procedure manuals, technical specifications, and process documentation
- Work with development and support leads to identify all documentation repositories, revise and edit, and determine the best solution for data compilation and centralized storage
- Research, create, and maintain information architecture templates that uphold organizational and legal standards, and allow for easy data migration
- Develop content in alternative media forms for maximum usability, with a consistent and cohesive voice across all documentation
Preferred Qualifications
- Proven ability to handle multiple projects simultaneously, with an eye for prioritization
- Firm understanding of the systems development life cycle (SDLC)
- Previous software development experience
- Certification through the Society for Technical Communicators
- Experience using XML tools

We provide Onboarding and KYC solution by harnessing the power of AI & Blockchain which helps Banks, NBFCs, Insurance firms, Fintech, AMFs, and other Financial Institutions.
Key Responsibilities -
1. Managing and owning all aspects of Technical development & delivery.
2. Responsible for providing expertise in the software development life
cycle, from concept, architecture, design, implementation, & testing.
3. Leading & mentoring small-sized teams.
4. Responsible for understanding requirements & writing technical
architecture documents from customers.
5. Ensuring the code reviews & development best practices/processes to be
followed.
6. Responsible for planning the end-to-end technical scope of the project &
customer engagement areas including planning sprint & deliveries.
7. Be part of regular client communication.
8. Estimates efforts, identify risks & provide technical support whenever
needed.
Key Skills:-
1. 4+ years of experience in software architecture, SaaS system design &
development.
2. Extensive development experience in Python programming.
3. Strong fundamentals in Object-Oriented Design and Data Structures.
4. Experience in working with the customer directly which includes initial
requirement gathering, day-to-day technical discussions, technical
demos, and project delivery.
5. Experience in developing RESTful Web based Microservices using any framework.
6. Experience with Agile development methodologies is must.
7. Prior experience in leading/mentoring a team is must.
8. Should possess excellent oral, written, problem-solving and analytical
skills.
9. Must be able to succeed with Optimal resource and Minimal supervision.


