Junior Accountant

Job Description: Performance Marketing Analyst – Junior

Job Overview:

We are looking for a Junior Performance Marketing Analyst who is interested in digital advertising, data analysis, and campaign performance.

The candidate will support the performance marketing team in monitoring campaigns, analyzing key metrics, identifying performance gaps, conducting market research, and providing data-driven insights to improve leads, conversions, sales, and ROAS.

This role is ideal for someone who has a basic understanding of Meta Ads, Google Ads, social media advertising, and digital marketing metrics and wants to build a career in performance marketing.

Key Responsibilities:

• Monitor daily performance of Meta Ads, Google Ads, Instagram, Facebook, and other paid marketing campaigns.
• Track important performance metrics including:

1- CTR

2- CPC

3- CPM

4- CPA

5- CPL

6- Conversion Rate

7- ROAS

8- CAC

9- Impressions & Reach

10- Engagement

11- Add-to-Cart

12- Checkout

13- Sales & Revenue

• Prepare daily, weekly, and monthly campaign performance reports.
• Identify campaigns, ad sets, audiences, and creatives that are performing well or underperforming.
• Assist in understanding why campaigns are not generating expected leads or sales.
• Analyze audience, demographic, location, placement, and creative-level performance.
• Conduct competitor and market research to understand advertising trends, offers, creatives, and customer behavior.
• Compare campaign performance against previous results and identify areas of improvement.
• Support the team in A/B testing different creatives, audiences, ad copies, and campaign strategies.
• Provide basic data-backed recommendations on what should be continued, stopped, or tested.
• Work closely with the Performance Marketing, Creative, and Strategy teams.
• Keep track of social media and digital advertising trends and platform updates.

Required Skills:

• 0–1 years of experience in Performance Marketing, Digital Marketing, Marketing Analytics, or a related field.
• Basic understanding of Meta Ads and Google Ads.
• Understanding of digital marketing and advertising metrics.
• Good knowledge of Excel/Google Sheets.
• Basic understanding of conversion funnels and customer journeys.
• Good analytical and problem-solving skills.
• Strong research and attention-to-detail skills.
• Good communication skills.
• Willingness to learn and work with data.
• Ability to identify patterns and convert data into simple, actionable insights.

Job Details:

As a Software engineer you will be able to challenge the idea of “impossible”, producing results that are elegant, simple and don’t require a team of experts to decode. You are driven by innovation, fresh ideas and new ways to produce high quality solutions. 

Job Description:

Position Summary:

We are looking for a Cloud developer responsible for the development and maintenance of cloud applications deployed in AWS environment. Your primary focus will be the development of such applications and their integration with other services. A commitment to open mind, problem solving, ability to learn, and creating quality products is essential.

Responsibilities:

• Ensure the performance, quality, and responsiveness of services
• Collaborate with a team to define, design, and ship new features
• Innovative thinking of finding solutions to needs
• Identify and correct bottlenecks and fix bugs
• Help maintain code quality, automatization and documentation
• Use Agile Scrum Methodology for software development
• Develop unit tests for all new code
• Provide code reviews for all new code and participate to code reviews of other people
• Diagnose and resolve complex level issues of application
• Participate in interactions with all levels of personnel with different teams
• Design and build services on top of AWS

Skills:

• Strong knowledge of Python
• Strong knowledge of Web Services (Rest or SOAP APIs)
• Strong knowledge of React JS or any other JavaScript
• Solid understanding of object-oriented programming
• Knowledge of Java and Spring Boot is good to have
• Knowledge of AWS is good to have
• Knowledge of TypeScript is good to have
• Knowledge of Linux is good to have
• Knowledge of HTML and CSS is good to have
• Knowledge of AWS CloudFormation is good to have
• Knowledge of Elasticsearch is good to have
• Familiarity with continuous integration
• Any authorized Java, AWS, Linux, or Python certifications will be value added
• Min 2 years of work experience in relevant technologies
• Excellent interpersonal and written communication skills

- Strong knowledge of 'Swift' programming language, knowledge of Objective C is a plus.
- Knowledge of Computer Science fundamentals in data structures, algorithm design, database, and efficient data storage.
- Strong knowledge of design patterns like Creational, Structural and MVVM, MVP, MVC, etc.
- Familiarity with RESTful APIs to connect iOS applications to back-end service.
- Experience with offline storage, threading, and performance tuning.
- Experience with google map and location-based app.
- Knowledge of the open-source libraries available for common tasks.

Must have Skills:

- Excellent knowledge in Swift, Objective-C, or cocoa Touch should have strong understanding of mobile application specific concepts.
- Strong knowledge of data structure and algo.

Key Responsibilities:

- Communicate and actively participate in client call and understand requirements.
- Able to troubleshoot and debug the code, write code with best coding practice, and perform unit & Integration testing.
- Collaborate with the technical team to build and migrate applications.
- Design and build advanced iOS applications.
- Work on Bug fixing and improving application performance.

What you'll actually be doing

• Manage client relationships, ensuring metrics are delivered from Google/LinkedIn ads to clients
• Monitor key metrics daily, addressing performance issues and guiding team to be on track
• Coordinate with internal teams to deliver results on time
• Lead and manage all client meetings/communications with data-backed insights and recommendations
• Manage team execution across all client campaigns

Requirements

• 3+ years in a performance marketing agency
• Proven expertise with Google Ads and LinkedIn advertising platforms
• Strong client relationship management skills
• Problem-solving ability when campaigns underperform
• Excellent at managing multiple clients and priorities
• Results-driven mindset

What we offer:

• CTC: 8 LPA - 10 LPA
• Hybrid
• Health insurance
• Growth opportunities working directly with founders with backgrounds in Investment Banking, B2B SaaS leadership, and IIT/ISB education

If you're detail-oriented, results-driven, and excel at client management, we want to hear from you!

• Participate with the senior developer in the entire application lifecycle, designing, coding, testing, debugging to deployment.
• Implementing designs and coordinating the frontend development and required backend for it.
• Work on back-end development tasks and designing the architecture for the same.
• Efficient usage of database technologies such as MySQL, MongoDB, ElasticSearch, Redis etc. as part of the dev work.
• Perform research and find opportunities to utilise web development best practices, form guidelines to improve system productivity, and work on scaling and monitoring.
• Work with cross-functional teams to maintain and make sure the product should be scalable, maintainable and secure.
• Coordinate with multiple junior team members for the development of the tasks & projects.

• Bachelor's degree in Computer Science or related field.
• 3+ years of experience working as a Full-stack developer or Backend but knows Frontend technology.
• Proficiency in Javascript Frameworks like React and thorough knowledge in CSS skills is an added advantage.
• Built an application from scratch earlier.
• Strong fundamental knowledge of any backend language such as Python, Java etc.
• Experience with Backend Web development.
• Strong computer science fundamentals.
• The ability to own end to end responsibility - right from the requirement to release.
• Willingness and enthusiasm drive to learn new technologies.
• The ability to pick the right tools for the job.
• Desire and ability to play different roles as necessary.

• Developing user interface components and implementing them following well-known React.js workflow.
• Architect the application out in clean MVC kind of architectures in ReactNative for Android/iOS app development.
• Developing APIs with MVC frameworks in Java / Python.
• Designing and building REST APIs.
• Building on and maintaining services on cloud platforms.
• Build reusable code and libraries for future use.

• Self-motivated, team player, action-and-results oriented.
• Well organised, good communication and reporting skills.
• Ability to successfully work under tight project deadlines.