Insurance Specialist

About Wishup :

Wishup is India's largest remote work platform (since 2017), connecting global businesses with top remote professionals in roles such as Virtual Assistants, Operations/Admin Managers, Executive Assistants, Project Managers, Bookkeepers, and Accountants. With a stringent 0.1% acceptance rate, each professional is upskilled and managed via our AI-based remote work tool.

Backed by marquee investors (Orios Ventures, Inflection Point Ventures, 500 Startups, and Tracxn Labs), Wishups' leadership team includes alumni from premier institutes like IIT Madras, IIM Ahmedabad, IIT Kanpur, IIT Bombay, and DCE.

About the role:

Key notes:

Profile - Head of Marketing

Role - Full-time

Grade - AVP

Location - Bengaluru

Work hours - Mon to Fri

What will you do?

The Marketing Leader will own end-to-end marketing strategy, execution, and performance across paid, organic, influencer, affiliate, app, and brand channels.

This role requires a marketing leader who can:

- Scale demand generation efficiently

- Build and maintain strong brand positioning

- Improve lead quality and conversion rates

- Manage a multi-functional team

- Align closely with Sales, Product, and Customer Success

You will be responsible for both immediate performance outcomes and long-term brand equity.

Key Responsibilities

1. Multi-Channel Growth & Demand Generation

- Lead strategy and execution across Google Ads (Search, Demand Gen), Meta Ads, and Influencer

- Marketing, Affiliate Marketing, App Marketing, and Email Marketing.

- Optimize campaigns for SOW-qualified leads and revenue.

- Drive improvements in CAC, LTV/CAC ratio, and channel efficiency.

- Continuously test, iterate, and scale successful initiatives.

2. Organic Growth & Authority Building

- Own SEO strategy (blogs, pages, long-tail content, ICP-focused content).

- Improve AI Overview and LLM visibility through entity-based content strategy.

- Build brand authority via digital PR, thought leadership, and strategic placements.

- Implement AI-enabled content workflows for scalability.

3. Brand Strategy & Positioning

- Define and refine brand narrative and messaging.

- Ensure consistency across the website, campaigns, email, influencer, and PR.

- Position Wishup as an operations partner, not just a service provider.

- Collaborate with Product and Sales to ensure alignment between promise and delivery.

4. Team Leadership & Cross-Functional Collaboration

- Manage a team including performance marketers, SEO writers, social media managers, designers, and app marketing resources.

- Set KPIs, conduct regular performance reviews, and drive accountability.

- Build scalable marketing systems and reporting dashboards.

- Work closely with Sales and Customer Success to improve funnel quality and retention.

5. Data & Performance Management

- Build full-funnel visibility across marketing channels.

- Identify bottlenecks and improve lead-to-close conversion.

- Analyse brand search growth and channel-level attribution.

- Present regular performance insights to founders and leadership.

What are we looking for?

- 5+ years of experience in growth, performance, or full-stack marketing.

- 3+ years managing multi-functional marketing teams.

- Proven experience scaling paid channels (Google & Meta).

- Strong understanding of SEO and organic growth strategy.

- Experience with influencer and affiliate marketing ecosystems.

- Strong analytical skills with proficiency in Excel/Sheets and marketing attribution tools.

- Experience working closely with Sales and Customer Success teams.

Preferred :

- Experience in B2B services, SaaS, or outsourcing businesses.

- Experience building brand authority in competitive markets.

- Experience leveraging AI tools for marketing workflows.

Core Competencies :

- Strategic thinking with a strong execution focus

- Data-driven decision making

- Strong team leadership and stakeholder management

- High ownership and accountability

- Clear and structured communication

Success Metrics :

- Marketing-sourced revenue growth

- Improvement in channel-level CAC

- Growth in brand search volume

- Increase in AI/organic visibility

- Improvement in lead-to-SOW conversion rates

- Team performance and output velocity

What's in it for you?

- Receive a more-than-competitive salary plus benefits

- Performance-driven and transparent work culture

- Enjoy a culture with opportunities for growth and learning

Key Responsibilities:

Exchange Circular Compliance:

• Monitor, Analyze, and interpret circulars, notifications, and directives issued by exchanges (e.g., NSE, BSE) and regulatory bodies (e.g., SEBI).
• Assess the impact of new circulars on business processes and operational procedures.
• Coordinate with relevant departments (e.g., trading, operations, IT) to ensure timely implementation of applicable circular requirements.
• Maintain a circular tracker and ensure that actions taken are documented and auditable.
• Draft and update internal compliance manuals and SOPs based on circulars and regulatory changes.
• Communicate relevant regulatory changes across the organization in an accessible and actionable format.

Audit Management (Internal & External):

• Lead and coordinate periodic internal audits and regulatory/exchange inspections.
• Liaise with auditors (statutory, internal, SEBI, exchange-appointed) and ensure all required documentation and data are prepared and submitted.
• Address audit observations and implement corrective action plans in collaboration with other teams.
• Maintain audit logs, evidence, and historical audit records for regulatory reference and future inspections.
• Ensure closure of non-compliance issues raised during audits within stipulated timelines.
• Conduct periodic internal compliance checks to identify gaps and improve readiness for inspections.

Qualifications & Skills:

• Bachelor’s or Master’s degree in Law, Finance, Commerce, OR CA.
• 5-6 years of experience in compliance within a brokerage, stock exchange, or financial services environment.
• Strong understanding of SEBI regulations and exchange rules.
• Experience handling audits and regulatory inspections, including SEBI and exchange audits.
• Excellent document management, reporting, and analytical skills.
• Familiarity with compliance tracking tools and audit software is an advantage.
• Strong verbal and written communication skills to interface with regulators and auditors.

Preferred Certifications

• NISM Series certifications 

Minimum 1-3 years of experience in graphic design, branding, illustrations etc in Creative Agencies. Experience in basic graphic design software - Adobe Photoshop, Adobe Illustrator etc. Experience in Animation software - Flash/After Effects is preferred Good communication skills. Experience in Adobe Creative Suite (at least Photoshop, Illustrator and After Effects). Experience with other creative software is a big plus.

Freshers are eligible to take interview

Video Editor:

1+ years of video editing and design experience in Adobe Premiere Pro and After Effects (including sound sync, audio noise removal, colour correction, title animations, should work on templates) Ability to work independently and be a proactive learner Good communication skills verbal and written Excellent project management skills and ability to deliver projects according to timelines.

We seek a highly experienced and skilled Zoho Developer to join our dynamic team. As a Senior Zoho Consultant, you will play a key role in implementing, customizing, and integrating Zoho solutions for our clients. Your expertise will help clients streamline their processes, improve efficiency, and leverage the full potential of Zoho's suite of applications

PickMyWork is a gig platform that helps any company sign-up new customers and engage with them, through a pay-per-task model using up-skilled unemployed youth.

The Why

Most companies today are moving away from a fixed cost model and/or looking to outsource several jobs previously considered ‘core’ to their business. This simultaneously represents both a problem and an opportunity. The problem is that the pool of available fixed salary jobs is becoming more and more inadequate for the crores of Indians looking for such jobs. The opportunity is that the pool of temporary/third party payroll jobs is expanding. However, the working conditions are often onerous and unappealing. Enter PickMyWork: which allows you to work as a freelancer and choose the work + work timings + intensity. The more you work the more you earn. All of this without the pressure of targets or bosses.

The How

The largest companies and the latest startups are all looking for the most cost-effective ways to grow. And what better way than a plug-and-play model like PickMyWork, an on-demand sales force that sells for you: whatever you want, whenever you want and wherever you want. No retainers, no fixed costs. You only get charged when the sale closes, or a pre-defined task gets completed. Sounds like a dream, right? Read on! Beginning in 2019, we started working closely with companies targeting the SMB space in India, what many refer to as Kirana-tech companies. Since then, we have expanded our client portfolio to serve companies in digital payments, e-commerce, online pharmacy, digital gold, drug discovery and several others.

The list of companies looking to variable their fixed costs of sales/revenue generation/operations seems to be endless. On the other side, most of our gig workers are underemployed and unemployed youth that make up a large proportion of India’s demographic dividend. In the absence of full-time fixed-pay work opportunities, PickMyWork offers them a way to supplement their incomes while they continue upgrading their skills working on different client projects. Some even choose to forego full-time regular jobs in favor of setting up multiple income streams by working on several PickMyWork projects, in parallel. We are determined to ensure that they receive the best possible support to help them reach their goals: by being transparent at all times in our payments, training them well and providing timely feedback for the work done. We innovate, we work smart and often use primary research because we are doing something nobody else is.

We are a fast-paced organization that aims high. This year, we are broadening our network to additional cities to serve the growing set of clients to work with 100,000 gig workers in 2022. By 2023, we would have touched a million lives, directly.

Job Description: Associate Growth Manager

Reports to: Associate Vice President - Growth

Location: Gurugram, Haryana

Start date: Immediate

CTC: As per industry standards

Role description

The role of Associate Growth Manager is critical to our success. Reporting to the Associate Vice President - Growth, the Associate Growth Manager will be accountable. This is an incredible opportunity to shape the trajectory of the organization, build and manage a high-quality Sales team, build strong organizational processes, and support the operational objectives of the organization.

Key Responsibilities:

1- To directly contribute to the revenue growth of PickMyWork.

● To assist in the development of effective sales strategies

● To achieve the Targets allocated for multiple projects and to identify areas of improvement

2- To support the leadership in the management of PickMyWork’s operation function.

● Driving & Consistently achieve revenue targets in line with team/organizational objectives

● Prepares and presents weekly and monthly sales reports

● Resolves complaints and queries promptly

● Performs other related duties as assigned.

Person specification

This is an exciting opportunity for a highly motivated individual to play a key role in helping us achieve our bold vision for the future. The successful candidate will demonstrate the following skills, attributes, and experience.

Experience

● Should have up to 2 years of experience in working with a B2B business model

● Freshers are strongly encouraged to apply Skills and Knowledge

● Natural agility in thought process, problem-solving, data analysis and ability to simplify/breakdown complex problems

● An ability to work successfully under pressure with the capacity to manage competing priorities.

● Exceptional stakeholder management skills with a proven ability to build strong, sustainable relationships with a wide range of individuals.

Personal attributes

● A passion for experimentation and learning, while using failure as a key learning tool

● The tenacity, flexibility, and resilience to adapt rapidly to changing priorities in a fast-moving, complex environment.

● High levels of personal impact with the ability to command the respect of a wide range of senior stakeholders.

● Significant personal drive, energy, ambition, and enthusiasm.

Other factors to consider

● Commitment to equality of opportunity and the safeguarding and welfare of all team members.

This role will be subject to enhanced background checks.

● Willingness to travel domestically and when necessary work outside normal working hours to achieve deadlines

ROLES AND RESPONSIBILITIES:

• Determining the structure and design of web pages.

• Ensuring user experience determines design choices.

• Developing features to enhance the user experience.

• Striking a balance between functional and aesthetic design.

• Ensuring web design is optimized for smartphones.

• Building reusable code for future use.

• Optimizing web pages for maximum speed and scalability.

• Utilizing a variety of markup languages to write web pages.

• 1+ years of experience in related field

• Solid understanding of how the web works and its underlying communication protocols.

• Understanding of key design principles.

• Proficiency in HTML, CSS, JavaScript(ES5 & ES6)

• Knowledge of JavaScript framework React.js

• Experience with responsive and adaptive design.

• Understanding of SEO principles.

• Good problem-solving skills.

• Planning and executing product marketing initiatives for the company's sellers
• Designing and improving acquisition, retention and referral journeys for sellers, across various products and services
• Conducting regular competitive analysis and identifying new possibilities to create seller-centric products
• Understanding conversion rate optimization principles and applying them to any revenue lines
• Developing understanding of consumer behavior and creating/ refining customer personas
• Keeping a track of marketing spend and revenue metrics across product lines and ensuring these are in sync with the overall business targets

What you need to have:

• Engg. from IITs, BITS Pilani, NITs or MBA from Tier 1 or Tier 2 Business schools
• 1-2 years of growth marketing experience is an advantage
• User-first mindset: you believe in gathering regular feedback from end users to improve business outcomes
• A zeal for quick execution and scale up
• Knowledge of tools (preferred but not necessary): Google Analytics, CRM, Power BI, MS Excel
• Ability to slice and dice data
• Extreme ownership
• Ability to speak your mind respectfully with fearless conviction
• A positive, can-do attitude
• Excellent problem-solving skills with deep attention to detail    

• Own the PnL for all the brand campaigns and drive overall profitability for the city
• Developing strategy for campaign management and success
• Own NPS score of the campaigns in the city
• Process building for each function within the city
• Team building, training, and development
• Build a network of vendors, partners, manpower for the city campaign
• Define the day to day responsibilities of the team, set up reporting structure, and monitor metrics on a regular basis

What you will need:

• PG/MBA degree with 7-10 years of experience handling operations and team
• Candidate with the agency, offline marketing operations, or startup background would be preferred
• Quick learner, confident, good presentation & sales skills
• Open for travel and ready to go the extra mile if the situation demands
• Keen attention to detail and good at spotting opportunities
• Client/Agency relationship exposure with strong relationship management skills
• Go-Getter attitude and responsibility to close all loops
• Long term vision and commitment

Roles & Responsibilities:

• As one of the earliest employees, there will be a lot on your plate. All the time!
• You'll build new product features from start to finish: through conception, research, maintenance, and polish. Think features to improve our collaborative student learning platforms, such as new collaborative learning activities for teaching coding and other subjects.
• You'll build improvements to performance, reliability, and product polish — for example, improving the efficiency and performance of our replicated state systems.
• You'll build and improve processes and internal tools with simplicity and productivity in mind — such as, a tool to sync updates between Zoho, slack etc.

This might be for you if...

• You have knowledge of ReactJS and any backend technology along with that
• You have been professionally coding for at least 3 years
• You have worked in a startup and relish the chaos and pressure
• You've built and maintained quality user interfaces that have reached a large audience, ideally while the product is experiencing rapid growth.
• You can readily learn most technologies as you go. To you, technologies are about tools and tradeoffs, not an ideology.
• You care about the business implications of anything you build. You're not just going after cool stuff — you understand the balance between craft, speed, and the bottom line.